Building Digital Products

Latest Episodes:

How to Build SaaS Product from Scratch in 8 Steps Oct 06, 2023

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Linkup Studio's CEO, Andriy Sambir, unravels the intricacies of SaaS (Software as a Service). Take a deep dive into the history and evolution of the SaaS application, offering invaluable insights for both budding entrepreneurs and established ventures eager to build SaaS.

Have you ever wondered what is a SaaS application? Discover the monumental achievements of the SaaS product realm, the advantages of SaaS products, and the myriad commercial opportunities they present. This video will guide you through the steps of SaaS development and answer questions like how to build a SaaS product successfully:

What is a SaaS Application?
What are SaaS products? Types of SaaS Digital Products
CRM SaaS products
ERP SaaS products
Billing SaaS application
Advantages of SaaS products
Why Software as a Service is Good for Business Owners
Steps of Building SaaS Product
How to Build a Minimum Viable Product (MVP)
Developing SaaS: Deployment of an MVP
Marketing and Promotion of SaaS product

Considering diving into the SaaS platform development? Or are you simply keen on augmenting your existing SaaS offerings? Pour out your thoughts, queries, and aspirations in the comments. We're eagerly waiting to fortify your understanding. If this video resonated with you, give us a thumbs up, subscribe for more insights into SaaS development, and disseminate the knowledge across your network.

Watch the episode on ⁠Youtube⁠.

Read the full step-by-step new product development process guide ⁠here⁠.

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Minimum Viable Product Explained: Meaning, Benefits, Tips and MVPs Examples Sep 15, 2023

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Join Linkup Studio's CEO, Andriy Sambir, in this enlightening video as he dives deep into the world of building an MVP (Minimum Viable Product). Learn the ins and outs of what an MVP is, when both startups and established businesses should consider creating an MVP, and how to build an MVP that's both efficient for your business and valuable for your customers.

This video dispels common misconceptions about the development of an MVP and provides comprehensive reasons why investing time and resources into building an MVP can pay significant dividends. You'll discover how data collection and analytics play a crucial role in shaping an MVP that aligns perfectly with users' needs and expectations. Andriy also presents case studies of thriving businesses that have adopted the MVP development approach, providing a tangible illustration of its effectiveness. These real-life examples further underline the importance of building a minimum viable product for your services and overall business.

This video is a must-watch for anyone interested in building MVPs and understanding their true value. Tune in to gain valuable insights on how to build an MVP that can propel your business to new heights.

Topics covered:

What is MVP and what for?
Reasons for developing an MVP
Misconceptions related to MVPs
Role of analytics and data collection
Why should you build an MVP?
More examples illustrating the power of MVP
When MVP is the key to product success
How to build an MVP stages
Famous examples of successful MPVs: Amazon, Angelist, and Spotify.

Have a brainwave for a new digital product and considering developing a minimum viable product for it? We'd love to hear from you in the comments! We're more than eager to shower you with valuable insights. If this video stirred your thoughts and ignited your curiosity, feel free to give us a thumbs up, press subscribe, and extend this knowledge to your friends and colleagues by sharing.

Stay tuned to our channel for more illuminating content and engaging discussions about the evolution from a simple idea to a successful digital product.

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Master the New Product Development Process: Everything You Need to Know Sep 14, 2023

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Andriy Sambir, the CEO at Linkup Studio, and Oksana Khrupa, the Chief Product Solution Officer, dive deep into the intricate process of new product development. This conversation is a treasure trove for anyone wanting to grasp what is new product development and how to go from idea generation to commercialization.

During the talk, Andriy and Oksana walk you through the product development and design stages, exemplifying their points with real-world new product development process examples. They begin by discussing how to create your product idea, introducing the concept of design thinking as a part of the early stages of the new product development process.

You'll also learn about the importance of user journey mapping and idea screening. By identifying the target audience early on, they explain how you can tailor your product discovery and business analysis to a specific user base.

Further into the conversation, the duo covers the concept development & testing phase, outlining how to arrive at a minimum viable product (MVP). From there, they discuss marketing strategy development, ensuring your product reaches the right customers at the right time.

Whether you're looking to launch the product or seeking tips for the prototype phase, this talk will equip you with the insights you need to succeed in the world of new product development.

If you are considering developing a new product and have additional questions, we'd love to hear your insights and questions in the comments below or through email.

If this video is valuable to you, don't forget to hit the like button, subscribe to our channel, and share the insights with your network. We're committed to delivering more enlightening content and in-depth discussions that cover the complete journey from idea generation to a successful commercial product. Keep an eye out for more!

Watch the episode on Youtube

Read the full step-by-step new product development process guide here

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Let’s discuss your idea: info@linkupst.com

Gabriele Musella on How to Define Product-Market Fit & Attract Funding Jul 28, 2023

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We were excited to have a deep and meaningful chat with Gabriele Musella.

Gabriele is a creative entrepreneur and the CEO and co-founder of Coinrule, a tool for automated trading. His numerous successful projects have gained the support of the famous Y Combinator startup accelerator. Apart from creating businesses, Gabriele also mentors at Google for Startups and teaches at various business schools, including the University of Palermo. Plus, he's a busy investor.

Our talk focused on the key parts of running a digital business. We looked at how to stand out in the market, the best ways to do that, and how to find a place in one's life as an entrepreneur. With his rich investment experience, Gabriele also shared his thoughts on how he chooses which startups to fund and which to skip. You're sure to pick up some great tips from this talk.

Jump straight to the part that catches your eye:

How to define the product market fit?
How to develop a clear initial product vision?
What startups does Gabriel invest in and why?
TOP 3 mistakes most startups make
What benefits of being a design-driven entrepreneur?
Incorporating ML and AI into Gabriele’s fintech product

Got an idea for a digital product brewing in your mind and want to get it off the ground? Share it in the comments below, and we'll be glad to give you some leads.

If this video was helpful, don't forget to smash that like button, hit subscribe, and share it with your pals and coworkers!

Keep an eye out for more useful content and insightful interviews about creating digital products, all the way from the first idea to making it big in the market. Catch you in the next video!

Watch the episode on Youtube

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Website: https://linkupst.com/
Contact us: info@linkupst.com

Lessons learned when Building Film Idea Pitching Startup with Fiona Gillies and Christine Hartland Jun 29, 2023

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Let’s dive into the insightful conversation about a film pitch startup with our guests, Fiona Gillies and Christine Hartland.

They’ve founded My SMASH Media. It is a startup that provides a suite of free digital tools to help content creators create pitch presentations for their ideas and match them with decision-makers in the industry, so they can invest in movies.

Fiona Gillies is an experienced producer in the UK, but also a famous actress. She has produced films like “City Slacker,” “After Louise,” and "The beat beneath my feet," which have won many awards and have been shown worldwide.

Christine Hartland has also been producing films for over 20 years. Her movies, such as WMD and Containment, have gained worldwide popularity. Christine is also a member of Women in Film & TV and the Royal Society of Arts.

Got a spark of an idea for a digital product, such as content creation platform or content marketing platform or any other? Thinking about bringing it to life? Drop a line in the comments below, and we'll be happy to sprinkle some insights your way. If this video got your gears turning, don't hesitate to smash that like button, hit subscribe, and spread the knowledge by sharing it with your mates and co-workers!

Keep your eyes on our channel for more enlightening content and thought-provoking conversations about the journey from an idea to a triumphant digital product. Catch you in the next video!

Watch the episode on Youtube

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Website: https://linkupst.com/

Building Fashion Business: Essential Insights for Emerging Clothing Brands from Odd Molly`s founder Per Holknekt Jun 22, 2023

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We recently had the pleasure of hosting a warm and inspiring conversation at “Building Digital Products” with Per Holknekt.

He is a Swedish entrepreneur, renowned fashion designer, and founder of the thriving clothing brand Odd Molly and 30 other businesses. Moreover, he is a well-known public and motivational speaker and consultant on topics related to entrepreneurship, leadership, and innovation.

In the episode, we covered various topics, ranging from his attitude to life, family, and personal values to digital fashion and digital trends in fashion. We got to know his take on astonishing fashion digital transformation. Go straight to the part you are interested in.

A man living out of the box
Can modern tools like AR replace retail stores?
Can tech help the Fashion Industry be more sustainable?
Odd Molly's early days
Nontrivial way to work with tech teams
You don’t have to be great to be great
Integration of AI and ML in the fashion business
Per’s business automation experience
Why Pinball?
Allow life to change
Talk to children in their language

Watch the episode on Youtube

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Redesigning Digital Product: Behind the Scenes of Why, When and How Mar 05, 2023

Show notes

Changing the way you’re doing the same inks the product or services you propose to the customers you are targeting. And to stay on top, you should always analyze your product and find the ways and specific problems which you want to solve and which will prompt you to consider the redesign.

Reasons for redesigning vary depending on the specific marketing goals of your business, the most common reasons are to rebrand your site, increase traffic, generate more leads, and add functionality to improve the user experience.

According to Taylor and Francis's online research, it saves zero to 5 seconds for a customer to like or dislike the digital product. So it is no longer a trivial task. A simple design update can be compared to painting a car a different color, replacing a cracked window, and cleaning up the cabin. Product redesign in the same car analogy means comprehensive and research-based improvements under the hood, such as a braking engine, fuel distribution system, or transmission settings. Although not immediately apparent, this modification significantly impacts the driving experience.

Building a campaign management app for volunteers and communities, with Naseem Makiya Nov 24, 2022

Show notes

When it started out, Impactive was basically organizing campaigns and candidates. But now it's organizing permission-based work. Platform helps encourage people to participate in the elections. Impactive help people go through the voting process with our tools. And platform push campaigns forward. Impactive is both mobile- and web-based

Impactive is for nonprofit activities as well: mission-based work, fundraising, e.g. climate change, cancer research, doesn't matter who's at the organization. It just matters what they stand for.

Product Discovery Phase in Software Development: Crucial Guidelines Oct 06, 2022

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In our conversation we have raised some crucial issues about the project discovery phase. What is the discovery phase and what is it for? What values does it bring, what types of discovery exist, does every project need discovery? What concerns people may have regarding the discovery phase? We will help us to figure out all the tiny details of the discovery phase. She has more than 10 years of experience in business analysis and auditing of software projects.

If you have ever dealt with software development companies, you came across such a concept as the discovery phase. It is the first development phase in the development process of digital products. The main aim of this phase is to translate the project vision and concept into its technical realization. The team collects information, analyzes, and explores the market, competitors, and target audience. And then, based on these outcomes, design the solution and build a detailed implementation plan.

Mastering Product Scalability: Avi Ashkenazi's Key Insights Sep 08, 2022

Show notes

Today we will try to get the most exciting moments of professional life of Avi Ashkenazi, a product designer, who has worked for Deutsche Telekom on variety of media products, who has created digital products for Samsung, led the design team for fintech platform Iwoca, and is currently working as a UX designer at the No.1 e-commerce platform for businesses – Shopify. He will talk about product scalability. We hope everyone will enjoy knowing about our guest and his experience.

Avi Ashkenazi started his career as a musician. Then, he dealt with festivals, music, technology projects and installations. Next, Avi worked for Deutsche Telekom on variety of media products. After that, Avi has created digital products for Samsung, led the design team for FinTech platform Iwoca and is currently working as the UX designer at the No.1 e-commerce platform for the business, Shopify.

Join us on Social Media:

Facebook: ⁠https://www.facebook.com/Linkupst/⁠

Twitter: ⁠https://twitter.com/linkupst⁠

LinkedIn: ⁠https://www.linkedin.com/company/linkup-studio/mycompany/⁠

Instagram: ⁠https://www.instagram.com/linkupst/⁠

Learn more about us:

Website: ⁠https://linkupst.com/⁠

Let’s discuss your idea: ⁠info@linkupst.com⁠