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    Business

    BUILDING & BREAKING with Nina L. Kovner

    BUILDING & BREAKING with Nina L Kovner is a podcast about how brands are built, how trust is broken, and what it all means for salon owners, hairstylists, small business creatives and brands who give a damn.

    Each week, Nina takes you behind the scenes of brand strategy, leadership decisions, and real-world examples from inside and outside the beauty industry. With decades of experience building brands (and witnessing heartbreaking downfalls), Nina breaks down the moments that define a brand: the bold moves, the missed opportunities, the trust built, and lost. Whether you’re leading a team, growing behind the chair, or navigating the noise of modern marketing, this podcast will help you slow down, get clear, and make aligned decisions that build trust and higher lifetime client and team value. No fluff. No BS. Just truth, context, and clarity from someone who’s been behind the chair and inside the brands.

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    Latest Episodes:
    Andi Scarbrough on Energy + Serving Beyond The Service Nov 14, 2019
    Show notes

    In this we chat with Andi Scarbrough, a salon owner, educator, reiki master and founder of Crown Works. We talk the meaning and power of 11:11 (we recorded this episode on 11/11 OMG!), how energy impacts how you show up for yourself, your clients, your team, and so much more deep and profound wisdom. You just gotta listen. Thank you Andi for sharing your spirit and wisdom with us. You can find Andi on the gram @crown_works and at crownworks.net


    Nina L Kovner On Instagram Hiding Likes + The Purpose of Social Media Nov 09, 2019
    Show notes

    In this episode Nina shares some thoughts around the ongoing test of Instagram hiding likes and the test coming to the US. In addition, Nina helps provide some perspective around the purpose of social media and getting back to what really matters, relationships, solving problems, adding value, listening and more. You can find Nina on the gram @passionsquared and at passionsquared.net. Thank you so much for listening.


    Nina L Kovner On My Year of Daring Greatly Oct 09, 2019
    Show notes

    In this episode I share my very personal journey of joy, courage, fear, depression and all the things this past year that brought me to this moment of immense gratitude, the day of my 53rd birthday. This is a very vulnerable and potentially triggering episode for those who deal with depression, eating disorders and suicidal thoughts. Because of that, please be mindful of when and where you listen and also of the resources available to you in the US such as the Suicide Prevention Hotline 1-800-273-8255 The Trevor Project 1-866-488-7386 Trans Lifeline 877-565-8860. Thank you so much for listening and for all your love, grace, patience and support this past year. It gets better. I promise.


    Melanie Guzzo on Brand Values + Leadership + Community Oct 04, 2019
    Show notes

    In this episode we sit down with Melanie Guzzo of Virtue Vegan Salon and Stay Sharp Education. Melanie is a salon owner, leader, educator, vegan, and all around courageous bad ass. Melanie shares her journey as an artist, how she found clarity around the Virtue Vegan Salon brand values, healthy boundary setting, moving from behind the chair to full time leader, and so much more. You can find Melanie on the gram @melanieguzzo @virtuevegansalon @staysharpnation Thank you Melanie for sharing your story with us. We love you!


    Tracy Ftacek on Building A Brand + Culture + Communication Sep 06, 2019
    Show notes

    In this episode we sit down with Tracy Ftacek, salon owner, educator, leader and creator of the on demand beauty brand Pretty Convenient. Tracy shares her journey into salon ownership, why culture + communication has become her foundation for success, advice for new owners and so much more. You can find Tracy on the gram @prettyconvenientapp @tracyftacek Thank you Tracy for sharing your story with us. We love you!


    Celeste Gonzalez on Advanced Education + Persistence + Finding Her Rhythm Aug 27, 2019
    Show notes

    In this episode Nina talks with Celeste Gonzalez, hair + make up artist, salon owner, educator and mama! Celeste's story is a must listen as she shares her wisdom around being a newer stylist in the pro beauty biz and how her passion for advanced education has propelled her success in just two short years along with how she navigates finding her rhythm and staying out of the comparison game on social media. Thank you Celeste for sharing your story with us. We love you! You can find Celeste on the gram @celestethestylist


    Nina L Kovner On Client Shaming On The Socials Aug 15, 2019
    Show notes

    In this episode Nina shares her thoughts on putting clients on blast on social media and the not so awesome impact it can have on your business and brand, along with sharing a blog she wrote back in 2015 on the topic. A big shout out of gratitude to @erin.mills on the gram for inspiring this episode. You can find Nina and Passion Squared on the gram @passionsquared Thank you so much for listening.


    Katie Tellor on Salon Ownership + Growing Assistants + Social Media Aug 09, 2019
    Show notes

    In this episode Nina talks with Katie Tellor, salon owner, leader, educator and owner of Abstrakt Studio in Frisco Texas. Katie shares her story about finding the beauty biz, making the leap into ownership and leadership, how she grows her assistants, how social media has helped empower her biz and so much more! You can find Katie on the gram @katietellorhair @abstraktstudio


    Nina L Kovner On Reading Online Reviews + Gratitude Aug 02, 2019
    Show notes

    In this episode Nina takes it all the way back to the beginning of the podcast and reads the reviews our awesome listeners have shared along with the wisdom, power and intel that comes when you take the time to dig deep into the experiences your clients are sharing online. This is a must listen episode for all creative small biz folks, in particular, if you are one that fears review sites. You can find Nina on the gram sharing on behalf of her company @passionsquared Thank you so much for listening!


    Brenda Amaral on Leadership + Self-Awareness + Inclusivity Jun 27, 2019
    Show notes

    In this episode Nina chats with Brenda Amaral, leader, salon owner, educator, board member of ABCH and all around awesome human being. Brenda shares her story about how she discovered her love for the pro beauty biz, why she opened a salon, how she handles team members that leave, the importance of inclusivity and integration in the salon biz, and SO much more. You can find Brenda on the gram @brendolah @gwenmirellesalon and here at Texture vs. Race on Facebook. Thank you Brenda for sharing your story with us. We love you!


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