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    Business

    BUILD with Blake Bartlett

    It takes 3 ingredients to build a software startup in today’s wild market: people, product and growth. Easier said than done. BUILD is here to help by featuring conversations between venture capitalist Blake Bartlett and the smartest folks in software. OpenView is a VC firm that invests in amazing companies like Datadog, Expensify and Calendly. Visit ov.vc for more details.

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    Latest Episodes:
    JumpCloud’s Core Values with Rajat Bhargava Sep 25, 2019
    Show notes

    JumpCloud is an OpenView portfolio company that's focused on building the next generation of directory services. Rajat Bhargava, Co-founder and CEO, shares what they value most as a company and the two things he looks for when building a new business.


    OpenView's 2019 Expansion SaaS Benchmarks Sep 18, 2019
    Show notes

    Our 2019 Expansion SaaS Benchmarks are live! This year we surveyed over 500 companies, ranging from pre-revenue to $150M+ ARR with nearly half of respondents coming from outside the U.S. On this episode, OV’s Kyle Poyar and Sean Fanning along with NetSuite’s Tom Kelly, share the findings and some advice for founders. Follow along at www.saasbenchmarks.com.


    BUILDing Zapier with Wade Foster Sep 11, 2019
    Show notes

    Season 7 of BUILD focuses on the design principles and practices behind market leading product led growth companies. We're kicking it off with the CEO and Co-Founder of Zapier, Wade Foster. Find out why Wade puts such a strong emphasis on the customer and how Zapier has managed to scale quickly with capital efficiency.


    Demystifying Pricing with Simon-Kucher's Josh Bloom Jul 24, 2019
    Show notes

    For the final episode of Season 6, Kyle caught up with Simon-Kucher Partner, Josh Bloom. He explains the inspiration behind the firm's book, 'Monetizing Innovation,' the concept of developing a product around the price and the most important question founders should be asking customers. He also breaks down the trends he expects to see in the next year.


    Pricing Insights from a VC Perspective Jul 17, 2019
    Show notes

    We're bringing OV Partner Liz Cain back to the podcast for the third time. On this episode, she and Kyle dive into their experiences with pricing and product led growth. Learn about some of the most common pricing mistakes they see and why they were both hesitant about PLG initially, but came around in a big way.


    Behind the Scenes of Pluralsight's Pricing Rebuild Jul 10, 2019
    Show notes

    Lindsay Bayuk (VP of Product Marketing) and Porntepp Ungvichian (VP, Head of Strategy & Business Operations) are the B2B SaaS leaders behind Pluralsight's pricing overhaul. They went public last year, serve 70% of Fortune 500 companies and have customers in over 150 countries. Get ready for some serious note-taking on how they built a process around pricing changes and the importance of having the right infrastructure to make it all happen.


    Hired’s Switch to Subscription Jun 26, 2019
    Show notes

    John Kelly is the Head of Global Revenue at Hired and has been in the enterprise software space for over 25 years. On this episode, John gets into how and why Hired changed their pricing model from pay as you go to subscription. Learn how they knew the switch would work, the trickiest customers to convince and how the change impacted their growth.


    SurveyMonkey's Pricing Change 10 Years in the Making Jun 19, 2019
    Show notes

    After a decade, it was finally time to make a change to SurveyMonkey’s pricing. In this episode, learn from Pri Carr (SVP, Strategic Development) and Jordan Nolff (Senior Manager, Business Strategy & Monetization) about how they were able to pull off a massive revamp of the pricing and packaging of a beloved PLG brand without seeing a meaningful impact on acquisition or churn.


    Hypergrowth Pricing Strategies From The Trenches Jun 12, 2019
    Show notes

    Mike is currently the Head of Marketing at Reflektive, but was at Lever and Glassdoor during periods of hypergrowth, where the name of the game was to double in size every year. Mike explains why you should lean on your sales reps throughout a pricing change, how to think about pricing as a competitive advantage and how his background in product marketing has benefited his role in pricing projects.


    Making Better Business Decisions Faster at Atlassian Jun 05, 2019
    Show notes

    This episode features BUILD superfan, Abde Tambawala, Head of Business Strategy, Operations and Monetization at Atlassian. His team focuses on making better business decisions, faster. He breaks down why even successful companies can benefit from a pricing change, how to create a framework to make data-driven pricing decisions and how their product led growth approach affects their overall strategy. You'll also hear his perspective on when you should embrace change in the pricing landscape (yes, some things are iterative, but others should stay the same).


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