Bright & Early

Latest Episodes:

Lianna Patch: Using Punchier Copywriting to Increase Conversion Rates Aug 07, 2019

Show notes

Lianna helps SaaS businesses write funny, personality-filled copy at punchlinecopy.com and SnapCopy.co. She’s written for Freshbooks, Manly Bands, GhostBed, and The Contract Shop, among others, and she’s here to share her approach with us today.

Laura Roeder: Transitioning from Services to SaaS Jul 31, 2019

Show notes

Laura Roeder is the founder and CEO of MeetEdgar, a social media automation tool she launched in 2014 to help marketers share their best evergreen content. Today we’re going to chat about her journey from consulting to leading a team of 15 and lessons learned along the way.

Marie Poulin & Ben Borowski: Finding a Business Model that Works for You Jul 24, 2019

Show notes

Marie Poulin and Ben Borowski are the creative force behind the digital services agency, Oki Doki. They are also the creators of Doki, a product that allows creators to offer courses, training, and mentoring programs online.

Applying JTBD to Make Products Customers Love – with Brian Rhea Jul 18, 2019

Show notes

I'll be back with more interviews next week, so this week's episode is an interview I did with Chad McAllister on his show The Everyday Innovator.

How to Provide What Your Customer Really Wants – with Brian Rhea Jul 10, 2019

Show notes

This episode originally appeared on Dominic's show, "The Startup Life."

Laura Elizabeth: Launching a Product by Scratching Your Own Itch Jul 03, 2019

Show notes

Laura is an entrepreneur and designer. She’s the founder of Client Portal, a product that helps creative agencies manage the client onboarding process. She also runs designacademy.io which helps developers conquer their fear of design.

Client Portal
Laura on Twitter
Laura's Free Email Course on Client Management
Client Portal's Public Trello Board
Brennan Dunn's Double Your Freelancing
Design Academy
Gail Goodman on the "Long, Slow SaaS Ramp of Death"
Naval on Luck
I can't find the Todo list method I mentioned around the 45th minute! I'll keep looking!

Alli Blum: Converting More Customers with Better Onboarding Jun 26, 2019

Show notes

Alli is an expert in copywriting and onboarding optimization for SaaS products. She helps her clients understand why some users bail on their trial and others upgrade. If you’re struggling with high churn or low activation rates, Alli has some wisdom you’ll want to hear.

Asia Matos: Getting Your First 100 Customers Jun 19, 2019

Show notes

Asia helps SaaS companies and founders with marketing and growth. She’s the founder of DemandMaven and you can find out more about her there at demandmaven.io.

Andrea Hill: Innovation and Ethical Design Jun 12, 2019

Show notes

If you’ve got a complex problem in need of an elegant solution, Andrea is someone you'll want to listen to.

Andrea is a UX Researcher and Product Strategist. She has lead Innovation efforts at companies like LexisNexis, ReadyTalk, and through her own consultancy, Frameplay. Next up for her is a fellowship with Code for Canada, where she’ll be embedded within a division of the government of Canada for 10 months.

Val Geisler: Writing Better Onboarding Emails Jun 05, 2019

Show notes

Val is the good kind of email marketer :) She helps companies write emails that people actually want to read and respond to.

If email onboarding is an important part of your business, you don't want to miss this episode.

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