Bold with Brooke by Brooke Summer

Latest Episodes:

2021 New Year's Update {Ep 055} | Podcasts for Photographers Jan 07, 2021

Show notes

Full Shownotes: https://boldwithbrooke.com/055

Welcome back awesome business owners to another episode of Business Straight Up, the podcast for photographers and creative business owners who want to actually earn a living doing what they love! Today's episode is an update and a VERY fun announcement. New things coming in the new year, congratulations on getting through 2020, and some things to look out for! Instagram, YouTube, Book Club, Accountability and more - we are going to welcome the new year with a bang and talk about changes that we can ALL make in the new year to fully embrace this fresh start.

Some links mentioned in the show:

Mentoring is now available: http://www.boldwithbrooke.com/mentoring

BSU Community: http://www.boldwithbrooke.com/community

YouTube Channel and Episodes: http://www.boldwithbrooke.com/youtube

5 Reasons You Need This TOP Marketing Strategy in 2021 and Beyond {Ep 054} Dec 11, 2020

Show notes

Full Shownotes: https://boldwithbrooke.com/054

Welcome back to another episode of Business Straight Up - the podcast for photographers and creative business owners who want to actually make a living doing what they love! Today I'm switching things up a little, and going unscripted! So here it is - I'm just going to say it: you need to start implementing this TOP marketing strategy in 2021 and beyond. In this episode we are going to dive into 5 reasons WHY! Email marketing is one of my top marketing strategies that I have used to bring my boudoir business to multiple six figures, and if you are not using this in your business, you are missing out on a HUGE opportunity. Listen in to find out WHY it's important, and how to start! Register for the upcoming masterclass on email marketing: http://www.inboxtobooked.com

Email Marketing for Creatives & Artists with Megan Auman {Ep 053} Dec 04, 2020

Show notes

Full Shownotes: https://boldwithbrooke.com/053

Email marketing for creatives & artists is something that is SO underused, often out of fear. In today's episode of Business Straight Up, we are going to dive into moving PAST the fear to really embrace marketing and showing off what you do, proudly, so that people can hire you and pay you! Megan Auman is an artist and metalsmith who runs a very successful business selling her work, and knows how scary it can be to really step into marketing and putting yourself out there. She also knows how IMPORTANT it is, and will share how she got past the fear. Listen in!

My Top 5 Black Friday Business Buys {Ep 052} Nov 27, 2020

Show notes

Full shownotes: https://boldwithbrooke.com/052

Welcome to another episode of Business Straight Up, Happy Black Friday! LISTEN TO THIS before shopping for your business for Black Friday - no, really. Today we are going to talk about my top 5 purchases for your business when it comes to Black Friday and Cyber Monday. Do you really NEED that piece of gear? What would be an awesome choice that will truly be an investment? What will help you feel less stressed or stretched thin throughout the year? We are going to talk all about Black Friday and Cyber Monday sales, and how to know if something will really be a good fit in your business!

10 Content Ideas for Email Marketing, Blog Posts & Social {Ep 051} Nov 25, 2020

Show notes

Full shownotes: https://boldwithbrooke.com/051

CONTENT - you may think that it's just about what you do, right? WRONG! In this episode of Business Straight Up, we are going to talk about 10 content ideas for email marketing, blog posts and social media that you may not think really matter. Content can help you build the KLT factor - know, like and trust - and will keep you top of mind when someone needs what you specialize in. Let's dive in and get you some content ideas!

3 Things You MUST Know About Small Business Marketing {Ep 050} Nov 18, 2020

Show notes

Full shownotes: https://boldwithbrooke.com/050

HOORAY it's episode 50 y'all! Welcome to Business Straight Up - the podcast for photographers and creatives who want to actually make a living doing what they love. I have skipped a couple of episodes, because... well because life. And the election. And heavy hearts trying to wade through all of the vitriol. I wanted episode 50 to be a milestone, not something clouded by decisions to be made elsewhere, so I waited, and I'm really, really glad I did. In this episode we are going to go into 3 things you MUST know about marketing. And dare I say - not just KNOW about marketing, but really embrace in your heart when it comes to your business. Because business means two things - leads and sales - and marketing is what can reach out to someone who might be a lead, so that you can offer them the service that you provide, so that they can exchange value (money) for what you do. That's kind of just the bottom line in marketing and sales, and there are a few things to know that will really break it down, so that we can let go of the slimy stories that we sometimes hold onto that don't serve us! Listen in, and let me know what YOU are going to let go of moving forward at https://www.boldwithbrooke.com/community If you want to be on the waitlist and get in on the free email marketing masterclass, head to http://www.inboxtobooked.com - it opens in December for a limited time!

3 Ways To Help Increase Traffic So Your Content Is SEEN By Ideal Clients with Janet Mesh {Ep 049} Oct 22, 2020

Show notes

Full shownotes: https://boldwithbrooke.com/049

3 Ways To Increase Traffic So Your Content is SEEN by Ideal Clients {Ep 049}

Welcome back amazing business owners! Today we are going to talk with the amazing Janet Mesh of Aimtal marketing. It can be so frustrating to keep creating content and captions and then actually wonder if anyone is listening. Today we are going to chat about how to get your content actually SEEN, so that you're not talking to yourself, right? If you love this episode, I would be ever so grateful if you would head over to iTunes and leave a review - those reviews help so much, I want to know how I can help you. Let's dive into today's episode!

4 Must Haves For A Solid Foundation In Marketing For Photographers {Ep 048} Oct 14, 2020

Show notes

Full shownotes: https://boldwithbrooke.com/048

Hey hey awesome business owners - today we are going to chat about four things that will help you with a solid foundation BEFORE you start marketing. Do you have to have them to start marketing? No. BUT if you do, it will make your marketing SO MUCH easier. Knowing who you serve, what you offer, and how you best serve them will make your messaging extremely clear - and I think we can all agree that clarity in messaging makes our lives easier, right? If you LOVED this episode, I want to encourage you to attend the Boudoir Marketing Masterclass, which will be recorded live very soon! We are going to go through these things and how to actually build your marketing as well. This was a VERY highly rated class that I taught at WPPI 2020, and I'm excited to have it online for the first time ever. If you attend live, you'll even get a special bonus - so check it out at https://boldwithbrooke.com/bmm I want to know the good, bad and ugly - all the things that you have experienced when it comes to marketing and growing your business.

Leave a comment in the shownotes, or in the Business Straight Up community, which can be accessed at https://boldwithbrooke.com/community Always remember that what you do, matters. Your gift matters. The amazing way that you serve your clients and customers matters. Learning to set yourself up for success in your business, craft your messaging to reach out to those clients and customers, and get that messaging in front of them, is SO important, so that you can impact more lives with your gift. I can't wait to see what you do with your kickass self in business and in life, have an amazing rest of your day, we'll talk soon!

5 Emails to Welcome Your Potential Clients - Email Marketing for Photographers {Ep 047} Oct 09, 2020

Show notes

Full shownotes: https://boldwithbrooke.com/047

Welcome back amazing business owners to another episode of Business Straight Up - the podcast for creative business owners who actually want to make a living doing what they love! Today's episode is going to be all about the 5 emails that you need to have in your welcome sequence, or funnel, to walk your ideal potential clients through learning more about you, introducing themselves, and actually BOOKING you. Yes - we're going into email marketing. But really, this concept can be used in other ways too. Some of my students have even used it in PM's on social media! No matter where you implement them, today I'm going to walk you through 5 emails (plus 1 bonus!) that you need to include when welcoming the people who want to hear from you MOST.

One of My Most Successful Photography Marketing Strategies: Gift Vouchers in Marketing {Ep 046} Sep 29, 2020

Show notes

Full shownotes: https://boldwithbrooke.com/046

One Of My MOST Successsful Photography Marketing Strategies: Gift Vouchers for Marketing {Ep 046} Welcome back, amazing business owners & photographers! Ready to chat about one of my most successful photography marketing strategies? Are you on the edge of your seat like BROOKE what are these things? Drum roll please... gift vouchers for marketing! This is a very special BONUS mini episode today, to celebrate the launch of the shop! Today we are going to chat about one of the most successful photography marketing strategies that I have ever used, inspired by Sue Bryce, tweaked to make it my own with business partnerships. Today's episode is ALL about gift vouchers in marketing, how the heck do you use them, and what does this all look like? For this mini episode, shownotes are going to be a little shorter - however, there is a VIDEO version of this podcast as well, so you can see the gift vouchers, and learn more. Quick note about the video - the audio doesn't entirely align with the video in some spots, and quite frankly, I spent WAY too much time trying to figure this out, and still haven't learned how to align them properly. At this point, it is what it is, and done is better than perfect, so I'm sharing anyway. In future videos, I will try to figure it out and make sure they are properly aligned. To see more about one of my most successful photography marketing strategies and the gift vouchers in marketing live and in person, go to www.boldwithbrooke.com/youtube .

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