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Beyond A Million — Business
Beyond A Million

Brad Weimert, founder of Easy Pay Direct, interviews world-class entrepreneurs to explore tactics & strategies to build 8, 9, and 10-figure brands. Learn more at: https://beyondamillion.com/

All business is the same… but nobody really feels that way. The truth is – the BUILDING blocks of business are consistent across the board. Marketing, Sales, Operations, Finance, and Taxes… Apply to all businesses.

With more than 30,000 businesses flowing through Easy Pay Direct (and the data behind them), Brad Weimert has found a litany of world-class experts to break down what’s working – and what’s not. With clients like Tony Robbins, Dean Graziosi, Hal Elrod and Grant Cardone, Easy Pay Direct is an amazing pool of knowledge and experience to pull from.

Watch, Listen, and learn while you hear experts pull back the curtain and share cutting-edge marketing strategies, the latest sales techniques, the operational tools and tactics that make it all work, and the tax strategies that keep your money in your pocket.

Whether you’re pushing through your first startup and learning the ropes, you’re an established 8 or 9-figure brand, or you’ve made an exit and are thinking about your next chapter… Beyond a Million will stretch your mind.

Be sure to follow us wherever you get your podcasts so you never miss a new episode!

Copyright: © Copyright 2021 and beyond - All Rights Reserved, Beyond a Million Podcast

Latest Episodes:

098: 9-Figure Persuasion Tactics with Marshall Sylver Nov 05, 2023

Show notes

Today, I'm hanging out with Marshall Sylver, A.K.A. "The Millionaire Maker."

Marshall is a hypnotist and is recognized as the #1 leading expert in subconscious reprogramming and persuasion.

Over the past 35+ years, he's entertained, educated, and transformed the lives of thousands of people and has sold over one million copies of his personal development programs worldwide.

Although he's used his expertise in hypnosis for entertainment purposes, it's his contributions to personal growth and development that have earned him global recognition.

He has led training programs for IBM, Ford, KFC, Pepsi, and many Fortune 500 companies, teaching them how to inspire their teams and giving their frontline sales staff the confidence and skills to close more deals.

Key Takeaways with Marshall Sylver

Should you bill clients who aren't active?
Are you losing clients because you're undercharging?
The key to scaling to 8, 9, or 10-figures
Cold plunges – and why some is always better than none.
How hypnosis works – and how Marshall used it to land his wife.
The psychology of perceived value
Stop focusing on what doesn't propel you.

Subscribe to the Podcast

We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there!

If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released!

Thanks for tuning it & keep being awesome.

BAM! 💥

097: Real Estate Coach Scales from $0 to $51M in 5 Years with Krista Mashore Oct 29, 2023

Show notes

Today, I'm joined by real estate coach, author, and digital marketing expert Krista Mashore to talk about how her coaching programs have made more than $1M/month for 31 consecutive months.

As a real estate agent, Krista sold more than 2,300 homes. Ready to share her expertise, she left real estate and launched her coaching business in 2017. In just five years, Krista's business went from $0 to $51M+.

Today, you'll hear how Krista designs and tests her funnels and high-ticket offers, how to earn trust and turn prospects into buyers, and how to make effective investments in yourself and your business.

Key Takeaways with Krista Mashore

Making 7 figures as a real estate agent
How Krista went from real estate to coaching
Creating high-ticket offers
Optimizing funnels
How to gain trust by giving away value
Should your marketing content be evergreen?
The 3 things you need to do to convert prospects
Krista's $900K mistake
Trusting your gut as an entrepreneur
Adapting in a bad real estate market
What should you look for in a coach?

Subscribe to the Podcast

We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there!

If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released!

Thanks for tuning it & keep being awesome.

BAM! 💥

096: $2 Billion Business Blueprint: Bootstrapping Kajabi With Jonathan Cronstedt Oct 22, 2023

Show notes

In this episode, we sit down with the digital titan, Jonathan "JCron" Cronstedt. With over 20 years at the helm of executive leadership, JCron has been instrumental in the meteoric rise of ventures like Kajabi.com, helping to bootstrap the brand all the way to a $2 Billion Dollar Valuation.

Dive deep as we discuss:

• Embracing change in the tumultuous digital age.

• The influence of industry stalwarts like Joe Polish on JCron's career.

• Key strategies that have been game-changers in the SaaS world.

• The significance of personal growth, mentorship, and taking calculated business risks.

Beyond his illustrious career, JCron is a beacon for future entrepreneurs as the CEO of The Jonathan and Nicole Cronstedt Foundation. From business insights to life lessons, this conversation promises a treasure trove of wisdom.

Follow Jonathan:

Linked In: https://www.linkedin.com/in/cronstedt/

095: From $500M Sale to Bootstrapping an 8-Figure Business with Michael Hyatt Oct 15, 2023

Show notes

Today, I'm talking with Michael Hyatt, the founder and chairman of Full Focus – an 8-figure coaching company that helps high achievers accelerate their performance.

The company was named one of INC's Best Workplaces five years in a row and appeared on the INC 5000 list of fastest-growing private companies in three of the last four years.

Before starting Full Focus, Michael worked as the CEO of a 9-figure publishing company. As he worked upwards of 80-hour weeks, Michael saw the toll it was taking on his family, his relationships, and his health. He created a system for balancing success at work with a healthy life, which eventually turned into Full Focus.

Today, you'll hear about Michael's system for achieving more while doing less, how to handle working closely with family members, and how to work toward your goals without sacrificing your personal life.

Subscribe to the Podcast

We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there!

If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released!

Thanks for tuning it & keep being awesome.

BAM! 💥

094: The Road To 8 Figures With Endurance Athlete Brad Pedersen Oct 08, 2023

Show notes

Join us in an exciting conversation with Brad Pedersen, an expert in the entrepreneurial world, who faced the insane experience of being ousted from the $60 million company he passionately built from the ground up.

But that's not where Brad's story ends; it's where it truly begins. As the visionary co-founder of groundbreaking brands like Pela — which not only clinched the #9 spot on Canada's list of fastest-growing companies but also boasted an impressive valuation of $100M in 2020 — and Lomi, an innovative electric kitchen composter transforming food waste into fertile dirt, Brad's genius is unmistakable.

Brad's journey isn't confined to the entrepreneurial realm. A formidable endurance athlete, his tenacity extends beyond boardrooms and into the most grueling physical terrains.

In this episode, we dive into the mechanics and mindset behind Brad's success. From the inception of a toy company that soared to dizzying heights of over $60 million, to the strategies crucial for budding entrepreneurs — this conversation is a deep dive into scaling past the 8-figure mark, mastering employee management, and embracing a growth mentality.

So, if you're eager to glean insights from a man who's not only faced monumental challenges but also founded multiple 8-figure brands, this episode is a must-listen.

093: How To Sell $15M Online - Strategies From Real Estate Guru Joe McCall Oct 01, 2023

Show notes

In today's episode, we dive into marketing, real estate investing, selling real estate education information, and what you should not do when it comes to the IRS.

Brad interviews Joe McCall, a successful real estate entrepreneur who has sold over $15 Million online through educational products and runs a successful real estate acquisition company.

You'll learn where and how to start investing in real estate, plus tactics for people already in the game who want to level up. Plus, the marketing strategies and sales tactics that Joe uses every day that can be applied to any business.

Joe had a close call with the IRS that almost landed him in jail, and he's got some advice for all of us.

Buckle up and get ready for another exciting episode of Beyond A Million.

Joe's Links:

👉 https://joemccall.com/

👉 https://www.youtube.com/channel/UC8sDNJNfVFO9t7yTlTXnMFA

👉 https://www.realestateinvestingmastery.com/podcasts/

Time Stamps:

02:56: Background on Joe McCall

04:35: Marketing in the real estate education space

08:15: Best advice from real estate education gurus

13:00: Give more to get more, the law of reciprocity

17:55: Delivering value and borrowing influence for offers

19:04: OG marketers and their strategies

22:28: Solving problems with Psychology on through webinars

26:40: How Joe got into education products

27:46: Selling $15M online

32:33: How distraction is the enemy of Entrepreneurs

33:41: Real estate investment strategies

40:25: Why real estate is the strongest way to build wealth

44:20: How to make money with vacant land deals

56:13: Real estate fraud and 3 letter agencies

1:02:35: BIG trouble - IRS and jail time

1:13:11: How Joe worked it out with the IRS

1:22:38: Where to find Joe and his trainings

092: From Influencer to Millionaire with Lauren Tickner Sep 24, 2023

Show notes

On this episode of Beyond a Million, Brad Weimert interviews Lauren Tickner about the power of social media. They discuss how to use it to reach a larger audience, how to create content that resonates with followers, and how to measure success. Tune in to learn how to make the most of your social media presence.

About Lauren:

Founder & CEO of Impact School, Lauren Tickner was named by Forbes as a top 10 entrepreneur to watch and a "marketing genius" by the London Stock Exchange. Lauren's mission with Impact School is to empower Founders to turn their vision into a reality through Systematized Scaling, so they can get back into their zone of genius and change more lives around the world.

Social Media

Lauren's Website URL https://impact-school.com/

Lauren's IG 👉 https://www.instagram.com/laurentickner/?hl=en

Time Stamps:

[00:03:47] Six words: Lost weight, created Instagram, quit job, found digital marketing.

[00:07:14] Unemployable entrepreneur builds own business.

[00:10:17] Transitioned from fitness business to current business.

[00:13:38] Making money without tracking metrics.

[00:17:51] Transition from fitness to social media consulting.

[00:22:28] Monetize influencers' gold: done.

[00:25:18] Influencers hard to work with.

[00:28:38] Marketing evolves, business adapts: 6 words

[00:32:09] Pivoted to multiple businesses, retained customers.

[00:44:35] Reach more people, convert customers.

[00:48:31] Testing pros/cons of conversion methods.

[00:54:24] Living life through business: Six words

[00:57:49] Living optimally, making money, giving energy.

[01:03:07] Live interesting life to create content.

[01:06:01] Spend money to save time, balance needed.

[01:08:51] Hire to free up team's genius.

[01:11:36] Leadership, sales, reward, success, marketing, fulfillment.

[01:15:15] Empowering entrepreneurs to succeed.

Subscribe to the Podcast: https://www.youtube.com/@Beyondamillion?sub_confirmation=1

We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there!

If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released!

Thanks for tuning it & keep being awesome.

BAM! 💥

091: Close In On 9 Figures - Real Estate Startup Strategies With Ross Hamilton Sep 17, 2023

Show notes

In this episode, join Brad as he interviews Ross Hamilton. They discuss Ross's journey from BMX biking to real estate, setting goals, and starting a tech business. Ross talks about creative real estate deals and growing Connected Investors. They share insights on entrepreneurship, selling a business, and adapting to change.

Ross highlights the importance of planning an exit and shifting to software. He also talks about life after selling, AI in real estate, and his charity work. Plus, he mentions how Easy Pay Direct saved their business in a payment crisis, emphasizing reliable payments. Tune in for valuable insights into real estate and business.

Ross Hamilton is a seasoned real estate investor who started young. He's done various real estate deals and is also into tech investments. As the CEO of Connected Investors, he's grown the platform to help real estate investors and disrupt the industry. Ross likes to share what he knows about real estate and tech, making a positive impact in both fields.

HIGHLIGHTS:

Ross's shift from BMX biking to real estate investing
The importance of long-term goal setting
How networking and mentorship shaped Ross's success
Challenges faced when starting a tech business without prior experience
Ross's creative real estate deal strategies
Strategy for platform growth and partnerships
The importance of planning an exit strategy
Shifting from marketing to software and selling the company
Ross's journey and philanthropy after the sale
How Easy Pay Direct saved the day during a payment crisis

SOCIAL MEDIA

Ross Hamilton LinkedIn 👉 https://www.linkedin.com/in/cirosshamilton/

Ross Hamilton Email 👉 ross@successcap.com

TIME STAMPS:

00:00: Prelude
00:50: Introduction to Ross Hamilton
01:40: How Brad and Ross met
03:41: How you do anything is how you do everything
06:01: The importance of aligning yourself constantly
08:09: When did Ross start revisiting your goals?
10:06: The importance of reading your goals with emotion
13:57: How he started Connected Investors
16:46: How did he get started in real estate?
19:03: The importance of having a network of people
21:46: How Ross launched his company
26:37: How did you decide to white label software?
29:32: The importance of influencers and affiliates
31:01: The creation of a marketplace similar to lending tree
32:44: Buying traffic at scale through a platform
33:37: Check out easypaydirect.com.
36:23: You have to outsource the anxiety
39:03: Selling the company and finding investors
44:07: How Ross positions their company for sale
47:05: Why did they want to sell?
49:12: Whatever you're going to get up front could be all that you get
52:14: What would Ross have done differently in the negotiation of terms on sale?
54:24: The impact of AI in real estate software
58:23: Shifting into the next phase of his career
1:03:12: The story of how Ross started using Easy Pay Direct
1:05:34: Where to find more information about Ross Hamilton
1:07:01: How to support Beyond A Million
1:07:44: END

Subscribe to the Podcast: https://www.youtube.com/@Beyondamillion?sub_confirmation=1

We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there!

If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released!

Thanks for tuning it & keep being awesome.

BAM! 💥

090: Unleashing Purpose: A CEO's Guide to Entrepreneurial Success with Brian Bosché Sep 10, 2023

Show notes

In today's episode of "Beyond A Million", join Brad and Brian on an exciting entrepreneurial journey!

Learn how to succeed in business by using your strengths, balancing work and life, and improving continuously. Brian shares smart tips for selling high-ticket products, focusing on happy customers, and shifting from coaching individuals to helping companies with purpose-driven leadership.

Discover why matching your company's values with your employees' goals is vital and why being tough and learning from mistakes matter. Stay focused, don't get sidetracked by new opportunities, and make your entrepreneurial dreams come true with these valuable insights!

Brian Bosché is the CEO of The Millennial Solution and a former national journalist. He started his first successful company at the age of 26 with a laptop, a phone, and 50 dollars.

Brian is an expert on purpose at work and a consultant who helps business leaders and companies (big and small) keep their top talent.

He has personally consulted Fortune 500 companies and A-list celebrities and designed strategies for leaders looking to remain on top in this competitive talent market. Brian's clients include some of America's top companies, and he has helped them cut massive losses related to employee churn.

HIGHLIGHTS:

Nurturing Passion and Strengths Throughout Business Growth
Effective Task Delegation for CEOs
The Importance of Visionary Leadership Teams
Balancing Work and Life While Embracing Continuous Learning
Prioritizing Strengths and Making Sacrifices for Success
Aligning Company Values with Employee Goals
Building Resilience through Learning from Mistakes
Personal Growth as an Entrepreneurial Imperative

SOCIAL MEDIA

Website URL: https://www.brianbosche.com

Social Media URL:

Brian Bosché's FB 👉 https://www.facebook.com/brian.bosche/

Brian Bosché's IG 👉 https://www.instagram.com/BrianAndGab/

Brian Bosché's LinkedIn 👉 https://www.linkedin.com/in/brianbosche/

TIME STAMPS:

00:00: Prelude
00:24: Introduction to Brian Bosché
02:51: Background of Brian's existing companies
05:09: How he found himself in a business talking about purpose
07:15: The four parts to purpose
09:01: Selling high-ticket products while depressed
12:45: When he met his mentor and started selling
14:58: Mentorship disorientation
18:03: Being ok with being ignorant or not knowing something
20:55: The purpose is to gather the best of what you have
22:43: Fulfillment is the result of helping others
25:35: Passion is the third element of your purpose
27:21: Respect your brilliance and never delegate.
30:37: The flow state is not normal. It's not a thing!
33:32: The four categories of a business
36:03: How Brian and Gabriella got into the business
39:51: Targeting corporate professionals and executives
42:26: Having a unique selling proposition and selling position
44:04: Leadership is influence
46:56: How did Brian think about redesigning the product?
52:00: The culture and performance
53:55: Creating psychologically safe environments
55:33: Creating a culture where it is okay to make mistakes
58:37: The current business model of the company
1:02:35: Brian's biggest mistake in growing a high-ticket B2C company
1:05:06: Winter seasons in life
1:07:39: How to find out more about your purpose
1:07:52: Like and subscribe to "Beyond A Million."
1:08:35: END

Subscribe to the Podcast: https://www.youtube.com/@Beyondamillion?sub_confirmation=1

We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there!

If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released!

Thanks for tuning it & keep being awesome.

BAM! 💥

089: Strategic YouTube "HACKS" from 2x Inc 500 founder Aleric Heck Sep 03, 2023

Show notes

2x Inc 500 founder, multiple 8-figure company owner, and YouTube expert Aleric Heck spills the secret sauce in this episode of Beyond A Million.

At 14 years old, Aleric started his first YouTube channel and, within a year, was generating over $60k per year from tech videos he was filming at home.

But that was just the beginning…

Tune in for Alerics YouTube advertising hacks and organic tactics that he used to grow his most recent channel to over 500k subscribers quickly.

We'll dive into the inner workings of his company, "AdOutreach," an 8-figure brand helping entrepreneurs succeed on YouTube, where he's helping his clients generate over 9 figures in revenue.

If you will ever listen to anyone about YouTube advice, this is your guy!

Aleric is committed to empowering entrepreneurs and has a track record of success in business, mentoring, acquisitions, and investments, all aimed at helping others positively impact the digital world.

HIGHLIGHTS:

YouTube sensation with 550,000 subscribers
Mastering AI for YouTube success
From college to YouTube ads expert
Scaling success with personalized guidance
Game-changing keyword tool, "keywordsearch.com."
Diverse business ventures and opportunities
Balancing speaking gigs and business focus

SOCIAL MEDIA

Website URL: https://aleric.com/

Social Media URL:

Aleric Heck's FB 👉 https://www.facebook.com/AlericHeck

Aleric Heck's IG 👉 https://www.instagram.com/alericheck/

Aleric Heck's LinkedIn 👉 https://www.linkedin.com/in/alericheck/

Aleric Heck's YouTube 👉 https://www.youtube.com/@AlericHeckYT

TIME STAMPS:

00:00: Prelude
01:09: Introduction to Aleric Heck
03:01: How did Aleric get into YouTube?
09:35: How did he look at the business at an early age?
12:49: The trajectory of his channel
15:31: How he got into affiliate marketing
18:11: How would Aleric adapt his approach to YouTube growth considering recent changes?
21:39: The complete beginners guides and AI contents
24:09: Leveraging AI to make content for YouTube
29:19: Running YouTube ads for mobile apps
31:10: Learning how to run ads through a funnel
34:14: Joining the Mastermind
36:20: The importance of understanding fundamentals
38:38: How to find mentors
43:10: Pivoting to a done-with-you model
47:10: The difference between courses and agencies
51:32: Scaling up his business
57:05: What is the maximum upside?
1:00:37: The fundamental steps of creating a YouTube ad
1:03:34: Is YouTube not the right choice for other industries?
1:05:55: The importance of having a product with strong margins
1:09:42: The three components of a good YouTube ad
1:11:21: Different types of hooks
1:14:58: The two main strategies in terms of the body
1:18:48: The difference between an infeed ad and an affiliate ad
1:22:36: Podcast webinar and retargeting
1:25:05: How did he get into the software space?
1:30:18: The evolution of keyword search software
1:35:39: Why did Aleric create the new tool?
1:40:21: The importance of having a speaking circuit
1:41:13: The challenge of saying yes to so many things and traveling so much
1:42:13: How to learn more about Aleric's company
1:42:51: How to Support Beyond a Million
1:43:35: END

Subscribe to the Podcast: https://www.youtube.com/@Beyondamillion?sub_confirmation=1

We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there!

If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released!

Thanks for tuning it & keep being awesome.

BAM! 💥

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