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    Business

    B2B Growth

    Conversations from the frontlines of marketing.

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    Copyright: © Copyright Sweet Fish Media

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    Latest Episodes:
    #B2BTech 6: Staying Secure While Working Remote w/ Steve Yochum Aug 14, 2020
    Show notes

    Whether you’re used to the remote life or not, it feels a little different not having a choice in the matter. In this episode of B2B Tech Talk (COVID-19 edition), Ingram Micro’s UCC Director Steve Yochum jumps on a call with Keri to discuss tips for working remotely and staying secure while doing so. Plus, they talk about: Four types of remote workers How to make sure your remote employees are operating on a secure network Making the best of working from home with kids The remote worker checklist Reach out to Steve on LinkedIn or email at uccsales@ingrammicro.com Follow us on Twitter @IngramTechSol #B2BTechTalk Sponsored by D-Link and Ingram Micro Financial Solutions Listen to this episode and more like it by subscribing to B2B Tech Talk on Spotify, Apple Podcasts, or Stitcher. Or, tune in on our website.


    1316: How to Identify and Amplify Your Unique Story as a Thought Leader w/ Chris Watson Aug 14, 2020
    Show notes

    In this episode we talk to Chris Watson, Story Strategist Watson Innovative Group. Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.


    1315: Why You Should Stop Putting Logos on All Your Swag w/ Erik Kostelnik Aug 13, 2020
    Show notes

    In this episode we talk to Erik Kostelnik, Founder & CEO at Postal. If you like this episode, you'll probably also love... ...these past episodes: Stop Sending Fruit Baskets: The Art of Strategic Gifting with John Ruhlin 5 Revolutionary Ideas for Automated Direct Mail Campaigns with Kris Rudeegraap ....and this book: Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Client Retention Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.


    #CX 65: Spock vs Kirk: A Perfect Analogy for CX Design w/ Ben Smithwell Aug 13, 2020
    Show notes

    In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Ben Smithwell, CX strategist and designer at Comotion, about the unfulfilled promise of the "Big CX Dream" and how to restore the human factor. Listen to more CX conversations on Ethan's podcast, The Customer Experience Podcast by clicking through one of the following links to your favorite podcast player: Apple Podcasts Spotify Sticher Google Play Google Podcasts


    #Revenue: A Sales-Oriented CEO That Led His Team to a Successful Exit. Hear the Story of Matias Marquez & Buyatab. Aug 12, 2020
    Show notes

    Why is there a stigma around focusing on revenue? If you want to support the development and growth your team members signed up for, you need to focus on driving sales. That’s what Matias Marquez, Founder & Chief Executive Officer at Buyatab Online, learned building — and eventually selling — the company’s platform. In this episode, he talks about his experience and explains: Why revenue remains one of the most important metrics Why listening to customers is essential Why everyone in your company should be focused on driving revenue You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, Spotify or here.


    #CEO 10: You’re a CEO, But Don’t Think You Need Sales Skills Huh? w/ Jim Hemmer Aug 12, 2020
    Show notes

    Sales is an integral part of any business, but rarely associated with the CEO’s role. Sales are bottom lines only, right? Wrong. Engineer, turned breakout salesperson, turned powerful CEO, Jim Hemmer shares his journey to the chair, and dares you to think sales at the top doesn’t matter. High tech industry leader with a track record of creating successful companies at all stages of development from start-up to Fortune 500, and growing them globally to become major players in their sectors. Jim Hemmer, former CEO, WorkStride Related Article: Magic Moments: Five Enterprise Selling Plays for CEOs If you have a question, join the discussion on Instagram @ceoplaybook.co This #CEO episode is hosted by John Belizaire, CEO at Soluna and Editor of the CEOPLAYBOOK. You can find this interview, and many more, by subscribing to the #CEO series at the B2B Growth Show on Apple Podcasts, on Spotify, or here.


    1314: How to Hire Your 1st CRO w/ Chris Black Aug 12, 2020
    Show notes

    In this episode we talk to Chris Black, Chief Revenue Officer at Jolera. If you like this episode, you'll probably also love... ...this past episode: How to Align the Sales & Marketing Story Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.


    #NewPodcast: The ABM Podcast Aug 11, 2020
    Show notes

    On the ABM Podcast, we discuss the strategies and tactics fueling some of the most impressive ABM outcomes in the B2B world. This podcast goes beyond just the marketing department. You'll also hear interview with C-suite executives and sales leaders who have compelling stories about the impact ABM is having on business results. If you want to learn the real-world best practices that are crucial to successfully tackle B2B's biggest challenges, this podcast is for you. In this episode of the #NewPodcast series, we share a part of the episode - Sales & Marketing Perspectives on ABM Check out the new show in your favorite podcast player: Apple Podcasts


    The Best Strategies for B2B Revenue Acceleration Aug 11, 2020
    Show notes

    B2B Revenue Acceleration is celebrating their SECOND podcast anniversary! If you have yet to listen, B2B Revenue Acceleration is a podcast dedicated to helping software executives stay on the cutting edge of sales and marketing in their industry. Whether you’re looking to follow emerging trends in B2B technology, learn from venture capital experts about their latest strategies, hear about pipeline and revenue acceleration tactics, or simply get more mileage out of your demand generation, this is the podcast for you. On this special anniversary episode, you'll hear from five outstanding guests about their best strategies for B2B revenue acceleration. Check out this episode and more in your favorite podcast player: Apple Podcasts Spotify Stitcher


    1313: Practical Steps to Position Yourself as a Thought Leader w/ David C. Baker Aug 11, 2020
    Show notes

    In this episode we talk to David C. Baker, Principal at ReCourses, Inc. Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.


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