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    Technology

    Automation Unplugged Podcast

    Since its launch on Facebook Live in 2017, Automation Unplugged has become the leading podcast for AV and custom integration professionals. Now pre-recorded and produced in both audio and video formats, episodes are released across our website, social media, and all major streaming platforms. Our content spans engaging interviews with industry leaders, in-depth discussions with One Firefly’s marketing experts, and insightful education on marketing & business growth strategies. From industry trends and business development to marketing, hiring, and beyond, Automation Unplugged delivers the knowledge and perspectives you need to stay ahead in the ever-evolving technology landscape.

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    Copyright: © 2017 - 2023 Automation Unplugged

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    Latest Episodes:
    Automation Unplugged - Show #101 feat. Alexa & Angel Centeno, Owners of Systems Design & Integration Mar 24, 2020
    Show notes

    Here are some of the topics Ron had the opportunity to discuss with Alexa & Angel Centeno:

    • How they've accomplished running a business as husband and wife
    • Their recent merger with audioDave, a company with over 38 years in the industry
    • The response from customers and the design trade on their 6,500 sqft showroom
    • How they approach Instagram to help build their platform and reach a larger audience

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au101

    SHOW NOTES

    Husband and wife duo, Alexa and Angel Centeno have a true passion for the custom integration industry which shines through in their work and online presence. Their recent merger with audioDave and impressive showroom offers plenty of insight and inspiration for our listeners and viewers.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #100 feat. Lee Travis, Owner of Wipliance Mar 19, 2020
    Show notes

    Here are some of the topics Ron had the opportunity to discuss with Lee Travis:

    • His process in integrating electrical contracting to his business
    • Challenges and advantages to operating in two different markets, Washington State and Arizona
    • The importance and benefits of being part of a buying group
    • The future of 5G and how it might impact the custom integration industry

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au100

    SHOW NOTES

    Thought leader and innovator in the Custom Integration industry, Lee Travis of Wipliance, brings a unique perspective as an owner of two locations in different markets along with his experience with ProSource buying group and Tech Summits!

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #99 feat. Cesar Quintero, Activator at The Profit Recipe Mar 03, 2020
    Show notes

    Here are some of the topics Ron had the opportunity to discuss with Cesar Quintero:

    • What entrepreneurs can expect from working with an EOS Implementer
    • Defining the 6 key components in EOS
    • Type of businesses that would benefit from the EOS system
    • The EOS proven process of implementation

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au99

    SHOW NOTES

    Coach and EOS Implementor, Cesar Quintero is an advocate for the EOS process and has helped a number of businesses, One Firefly included, implement the EOS process for optimal growth and company structure.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #98 feat. Nigel Dessau, Chief Marketing Officer at Bravas Feb 27, 2020
    Show notes

    Here are some of the topics Ron had the opportunity to discuss with Nigel Dessau:

    • How the shift in market consumerism will likely affect the custom integrator
    • Building your business using his "Content Approach Network" strategy
    • What the next year looks like for Bravas and their plans for growth within our space
    • His perspective on wellness and how integrators should position this solution to consumers

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au98

    SHOW NOTES

    Mentor and coach, Nigel Dessau is transforming marketing and brings a unique perspective that can help technology professionals think about the end-user experience in a different and profitable way.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #97 feat. Pete Baker, President of The BIG Corp Feb 27, 2020
    Show notes

    Interview Recap

    Here are some of the topics Ron had the opportunity to discuss with Pete Baker:

    • The benefit of developing a strong company brand
    • Why he became a CEDIA Certified Outreach Instructor
    • How he approaches representing and working for international corporations
    • The similarities between the CI space in North America and markets around the world
    • Handling customer expectations through feedback and communication with your sales team

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au97

    SHOW NOTES

    CEDIA Certified Outreach Instructor and President of The BIG Corp, Pete Baker is making large strides in the CE industry and brings a unique perspective with his global experience of over 30 years.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #96 feat. Ian Dohalick, VP at Relative Home Systems Feb 05, 2020
    Show notes

    Here are some of the topics Ron had the opportunity to discuss with Ian Dohalick:

    • Handling business growth while experiencing major personal losses
    • The changes within the Houston marketplace in the past few years
    • Transitioning from a new hire employee at Relative Home Systems to becoming a partner
    • Impact of wellness solutions including green walls and dedicated wellness spaces in the home.

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au96

    SHOW NOTES

    Advocate for wellness solutions including green walls and biophilia spaces, VP at Relative Home Systems, Ian Dohalick acts speaks with tremendous passion for the positive impact they have on families and individuals.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #95 feat. Miranda Grantham, National Sales Manager at Origin Acoustic & Marc Fisher, President of Sales at Origin Acoustics Jan 30, 2020
    Show notes

    Here are some of the topics Ron had the opportunity to discuss with Miranda Grantham and Marc Fisher:

    • The importance of a strong company culture
    • The philosophy around investing in yourself, your business, and our industry
    • Insight on what training and coaching looks like for Origin dealers
    • The advantage of joining a buying group like ProSource

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au95

    SHOW NOTES

    Consumer electronics veteran, Marc Fisher, and industry leader on the rise, Miranda Grantham, are making huge strides in our growing industry and empowering dealers through their passion for Origin Acoustics' mission goal.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #94 feat. Ian Williams, CEO of Aspire Audio Video Solutions Jan 21, 2020
    Show notes

    Here are some of the topics Ron had the opportunity to discuss with Ian Williams:

    • How he approached selling his business in 2017
    • His business development plan for starting a new business in a new market
    • Why attention to process and operational excellence is the right approach for most integrators

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au94

    SHOW NOTES

    Accomplished business leader and industry innovator, CEO of Aspire Audio Video Solutions, Ian Williams, shares his unique experience from selling one of his previous businesses to starting a new business in a new market.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #93 feat. Jamie Briesemeister, Co-Founder of Integration Controls Dec 18, 2019
    Show notes

    In this episode of Automation Unplugged, Ron Calls spoke with Jamie Briesemeister about topics such as:

    • Jamie’s transition from working in the healthcare industry to starting a business in the CI space with her husband, Jeff
    • What has helped her throughout the years to improve within her role as CEO, both within and outside the industry from podcasts featuring women in business to business leadership books
    • Being a woman in business and resources she’s been able to share and gain from other women in the field
    • How past experiences helped her become a stronger leader

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au93

    SHOW NOTES

    Home technology advocate and CEDIA board member, co-founder of Integration Controls, Jamie Briesemeister, helps shine a light on the importance of women in technology and her experience transitioning to the custom integration space.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


    Automation Unplugged - Show #92 feat. Michael Oh, President & Founder at TSP Dec 12, 2019
    Show notes

    In this episode of Automation Unplugged, Ron Calls spoke with Michael Oh about topics such as:

    • Launching an Apple-focused IT company from his MIT dorm
    • Why the MSP service model is the future of the home integration market
    • Operating a remote workplace with staff in 3 countries
    • Their latest luxury MDU project in Reykjavik, Iceland

    Catch us LIVE on Facebook each week and stay updated by RSVPing to get notified about our next live event here: https://www.facebook.com/OneFireflyLLC/

    To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au92

    SHOW NOTES

    Industry innovator and podcast host, owner of TSP, Michael Oh, brings a unique perspective to our industry through his experience with having an MSP and service-led business focus.

    Ron Callis is the CEO of One Firefly, LLC, a digital marketing agency based out of South Florida and creator of Automation Unplugged. Founded in 2007, One Firefly has quickly became the leading marketing firm specializing within the integrated technology and security space. The One Firefly team work hard to create innovative solutions to help Integrators boost their online presence, such as the elite website solution, Mercury Pro.

    About One Firefly

    One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.


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