Association Chat Podcast

Latest Episodes:

Today I'm going to let you in on a secret... Oct 21, 2020

Show notes

What unusual hobby or skill do you do for yourself that has helped or could help you in business? Post your unusual hobbies or skills in the comments or tweet to me @kikilitalien!

Marketing Your Association While Building Your Personal Brand in 2020 Oct 20, 2020

Show notes

Look, we know times can be tough in association marketing (and for your own personal branding, as well!). But Sherron Washington is determined to show us how to transform our challenges into opportunities. Learn how she has continued to build her brand, start a meaningful movement (#YourWorthIsValued), and grow her business(es) in the midst of a global pandemic. Find out how what Sherron thinks associations need to know about marketing in today's difficult climate and how she has elevated her personal brand to experience greater resilience and opportunity!

- Intro to Sherron Washington [00:00]

- "Stay ready, so you don't have to get ready!" [01:10]

- Part of what your business is all about is speaking and training

– you hold incredible leadership events

– how have you adapted your business in 2020? [3:41] - You aren't afraid of making big statements and making waves

– can you talk with me about the #YourWorthIsValued campaign I saw earlier this year on DC's Fox5 news? #YourWorthIsValued social media campaign is designed to combat negative images seen in media. [8:19]

- Advice for people facing challenges and uncertainty in their careers or professions. [14:02]

- Can other people really support you and be happy for your success? What is the benefit of having your own tribe? [17:35]

- What do you think association marketers need to know this year when it comes to marcomm efforts? [21:59]

- On the importance of considering the association's mission statement for complex communications and any economical challenges your organization may face. [28:29]

- At the end of every interview, I have started asking the podcast guest the question of the week that I ask in the private Facebook group for Association Chat. This week's question: "What is your best advice for someone who wants to work in associations?" [48:50]

A leading expert in the marcomm industry, Sherron provides innovative, solution-driven insight, that identifies ideal marketing techniques.

#BrandBuilding #personalbrand #BoostYourBrand

Why Demographic Stereotypes Must Die Oct 07, 2020

Show notes

Instead of relying on guesswork and opinion to understand why groups of people behave the way they do, today's technology allows us to analyze and synthesize data.

When we truly understand what we all value most, we can unleash enormous passion and power. This is the fundamental disruption of our time: we can now predict and influence what people will do next.

David Allison, founder of The Valuegraphics Database, is our guest for this episode of Association Chat podcast. After a career spent developing ideas and concepts to engage stakeholders for several hundred organizations, David Allison recognized the need for a more scientific method to determine what really influences people to do the things they do.

The result is The Valuegraphics Database, the first global dataset created specifically to help organizations predict and influence behavior using the values we share.

My favorite quote from this interview came right at the end. "If you need any proof that demographics are harmful and hurtful and divisive, and cause all kinds of strife in our world; I'll point you to a few examples. Black Lives Matter. The Gay Rights Movement. The Women's Rights Movement. These are all demographics, demographic groups, standing up and saying, 'Do not treat me like a demographic. Treat me like a human being. Do not judge me based on my gender, my sexual orientation, the color of my skin. None of that matters. I just want to be a human, like the rest of you.'

I can't think of any more powerful condemnation of how terrible demographics are for our society."

#ValuesThinking #BehavioralScience #DataDriven

Eating at a Meeting: The New Identity of Event F&B Oct 06, 2020

Show notes

With smaller meetings, limited dine-in, hybrid options, and modified service styles, how can associations design F&B experiences that generate crave-ability for both in-person and online participants?

Tracy is the dietary needs expert. Meetings Industry Changemaker. Certified Special Events Professional. thrive! meetings & events is a full-service event and culinary consulting firm that works with meeting planners and food service providers to create safe and healthy food and beverage experiences.

Tracy is also the person you need when you want to have food be a part of your events and you need an expert. She has a passion for safe and inclusive F&B and with her expertise through research, thoughtful analysis, and real-world strategies; Tracy helps her clients establish best practices, mitigate risk, improve experiences, and increase profit with the F&B they serve.

Embrace Your Black Sheep Values with Brant Menswar Sep 05, 2020

Show notes

Have you embraced your black sheep values? For this episode, I interviewed Brant Menswar who was named in the nation's "Top 10 Motivational Speakers." He is an award-winning musician and founder of the band Big Kettle Drum, and he's also the CEO and founder of Rock Star Impact, a boutique agency that helps individuals and organizations to define and live by their values. Brant is the author of the book Rock 'n' Roll With It: Overcoming the Challenge of Change, and his next book, Black Sheep, is out in October 2020. - Intro [00:00] - What's been Brant's high and low from this period? [2:02] - Was Brant a natural performer? [6:41] - Why is the book called Black Sheep? [11:24] - Question of the Week: What's one thing you wish you had known when you began your career? [41:46] FOLLOW Association Chat: LINKEDIN: https://www.linkedin.com/groups/13680... WEBSITE: https://associationchat.com/ TWITTER: https://twitter.com/assnchat INSTAGRAM: https://www.instagram.com/association... FACEBOOK: https://www.facebook.com/groups/Assoc... PATREON: https://www.patreon.com/associationchat APPLE: https://podcasts.apple.com/us/podcast... Have you joined the Association Chat mailing list? Don't miss out on important news and updates! https://mailchi.mp/6400f9e03093/the-w... THE FREE 5-WEEK COURSE Rock Your Flock: Leading with Deliberate Intention Thursdays, Oct 1, 8, 15, 22, 29 Option #1: 11am PDT/2pm EDT Enroll at https://us02web.zoom.us/meeting/regis... Option #2: 4pm PDT/7pm EDT Enroll https://us02web.zoom.us/meeting/regis... Ready to empower success in every aspect of your life? In this powerful course, values expert Brant Menswar shows you how to live a life of purpose, passion, and significance by unleashing your 100 percent, authentically original, black sheep values―five core non-negotiables that make you… you! This high-octane, entertaining, how-to course delivers one-of-a-kind wisdom for living the amazing life you were always meant to live. You'll learn by doing, tapping into what makes you an extraordinary original as you discover and embrace the non-negotiables that are at your core. Learning outcomes: • Unleash the power of being uniquely and wholly you every day. • Have an accurate, clear and meaningful statement of purpose for your life. • Live with deliberate intention and practically manifest what matters. • Make good decisions rooted in your values rather than the moment. • Align with your team and organization to tap into your full potential for success. #brantmenswar #blacksheep #leadwithintention

Coronavirus, Comedy, and Fighting Other Monsters Sep 04, 2020

Show notes

This episode features my interview with co-creator of the 'Asians Strike Back' Comedy Show which highlights the topics of racism & misinformation, Kyle Marian. Kyle Marian is a comedian, producer, science communications consultant, & former physical anthropologist.

She produces & hosts socially-mindful, inclusive, & accessible comedy shows. She and Esther Chen have decided to combat coronavirus-based racism with comedy and science.

In response to the racism they were witnessing, Marian and Chen hosted their comedy show "Asians Strike Back: A Coronavirus Comedy & Science Show" on March 1, 2020.

The show had both Asian comedians and scientists discuss the pandemic with both jokes and information on how to properly prevent the spread of the virus.

They worked with Symposium: Academic StandUp and the Caveat to host the event in New York City. When I interviewed Kyle, it was just after COVID-19 had been officially declared a pandemic by the WHO.

FOLLOW Association Chat:

LINKEDIN: https://www.linkedin.com/groups/13680339/

WEBSITE: https://associationchat.com/

TWITTER: https://twitter.com/assnchat

INSTAGRAM: https://www.instagram.com/associationchatlive/

FACEBOOK: https://www.facebook.com/groups/AssociationChat/

PATREON: https://www.patreon.com/associationchat APPLE: https://podcasts.apple.com/us/podcast/association-chat-podcast/id1221431539

Are you a Jack*ss? Sep 04, 2020

Show notes

From the vaults: Scott and Alison Stratten talked with Association Chat for the Association Chat Book Club in December about their book, The Jackass Whisperer: How to Deal With the Worst People at Work, at Home, and Online—Even When the Jackass Is You.

Scott and Alison are co-authors of several best-selling business books, including UnBranding: 100 Branding Lessons for the Age of Disruption, UnMarketing: Stop Marketing. Start Engaging, and The Book of Business (UnAwesome). They're also co-owners of UnMarketing Inc., and co-hosts of The UnPodcast.

Formerly a music industry marketer, national sales training manager, and a professor at the Sheridan College School of Business, Scott ran his "UnAgency" for a nearly a decade before focusing on speaking about social media and marketing, at events, for companies, such as PepsiCo, Adobe, Red Cross, Cirque du Soleil, Saks Fifth Avenue, and Fidelity Investments.

I invited Scott and Alison to join me on the Association Chat Podcast to discuss The Jackass Whisperer, and how the book, despite its light-hearted title, has valuable lessons to teach about empathy, compassion, and cooperation.

Mo Rocca, Mobituaries, and the Role of Humor in Times of Adversity Aug 25, 2020

Show notes

"CBS Sunday Morning" correspondent Mo Rocca explains what drew him to highlight stories about historical figures that many people may not know about.

Many things have changed because of the current pandemic, but one thing remains true: we could all use a good laugh right about now. In this episode, Association Chat host KiKi L'Italien interviews humorist, journalist, and actor Mo Rocca about the role that humor plays in times of adversity.

We talked about encyclopedias (World Book > Encyclopedia Britannica), ObitCon being better that ComicCon, and the death of dragons.

Mo is best known for his off-beat news reports and satirical commentary. He is also the host of CBS's series The Henry Ford's Innovation Nation. The show features stories about some of the world's greatest inventions—past and present—and the effort it took to create them, educating and inspiring audiences with stories of creativity, hard work, and passion. Mo created and hosted the Cooking Channel's My Grandmother's Ravioli, in which he learned to cook from grandparents across America. He is also a frequent panelist on NPR's hit weekly quiz show Wait, Wait...Don't Tell Me! **Special thanks to Mike D'Andrea and Greater Talent Network (a UTA company).**

Finding a New Job During COVID – From Resumes to Salary Negotiations! Aug 03, 2020

Show notes

Are You Ready for Your "Hire" Moment? What does today's job market look like and how can you best prepare for a potential job change? Join Association Chat host KiKi L'Italien as she talks with executive recruiter and coach Shira (Harrington) Lotzar about how to best prepare for job changes and what to do to make sure you stand out from the competition in a job search!

LINKS: meetup.com/Hire-Moment-Mastermind/ FREE group coaching session via Zoom anticipated to launch August 14th, 2020. It's an open Q&A from 9:15 - 10:00. Sign up on the Meetup site to receive updates.

VIDEOS for JOB SEEKERS: https://purposefulhire.com/job-seekers-in-career-transition/nationally-recognized-presenter-shines-light-on-job-search-process/

FOLLOW Association Chat:

LINKEDIN: https://www.linkedin.com/groups/13680339/

WEBSITE: https://associationchat.com/

TWITTER: https://twitter.com/assnchat

INSTAGRAM: https://www.instagram.com/associationchatlive/

FACEBOOK: https://www.facebook.com/groups/AssociationChat/

PATREON: https://www.patreon.com/associationchat

APPLE: https://podcasts.apple.com/us/podcast/association-chat-podcast/id1221431539

Have you joined the Association Chat mailing list? Don't miss out on important news and updates! https://mailchi.mp/6400f9e03093/the-weekly-chat

How to Change the Status Quo through Narrative Intelligence Aug 03, 2020

Show notes

Join Association Chat host KiKi L'Italien as she interviews founder of TheNewQuo.com Christina Blacken about using leadership and narrative intelligence for addressing culture change and inclusion. Some of the questions discussed during the show:

What is The New Quo?
Why are stories so important for us to understand when trying to change the status quo?
What do leaders need to know about the role that narrative intelligence plays in driving behavior and making change happen? - Is the social contract broken?
Is our social contract something that can be repaired and improved?
How can association leaders make the biggest difference in addressing inequality internally with their staff and externally with their members and organizational stakeholders?
What are signs or signals to a leader that shows that they are on the right path with regard to creating meaningful change with regard to equality? What is a sign that maybe they aren't?

Christina Blacken is a public speaker, performer, podcast host of "Sway them in Color," and founder of TheNewQuo.com. The New Quo is a leadership development and communication consultancy helping leaders tap into their narrative intelligence and the psychological power of story to transform behavior, build an inclusive culture, and communicate new ideas with deeper connection and influence to achieve their goals. She provides professional development training on inclusive leadership and copywriting services for underrepresented founders, and has taught 445 leaders how to transform themselves, their habits, and their workplace cultures on the topics of imposter syndrome, unconscious bias, and culture change. Before running her business, she worked for 10 years in corporate America using stories to drive change including inspiring 300k teens to take action on pro-social causes, and closing 6.5M in sales with the teams and household brands she's worked with. The New Quo has been featured in Elle.com, Cosmopolitan, Marie Claire, Huffington Post, Forbes, Business Insider, and Thrive.com among other outlets.

FOLLOW Association Chat: LINKEDIN: https://www.linkedin.com/groups/13680... WEBSITE: https://associationchat.com/ TWITTER: https://twitter.com/assnchat INSTAGRAM: https://www.instagram.com/association... FACEBOOK: https://www.facebook.com/groups/Assoc... PATREON: https://www.patreon.com/associationchat APPLE: https://podcasts.apple.com/us/podcast... Have you joined the Association Chat mailing list? Don't miss out on important news and updates! https://mailchi.mp/6400f9e03093/the-w...

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