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    Business

    Let’s Talk Business

    Today, there are more opportunities than ever to create a business and succeed. But with all of those opportunities also come challenges, questions, and confusion. “How do I rise above the competition? How do I manage my growth? How do I attract and retain top talent? How do I drive my business forward?” Meny Hoffman, CEO of Ptex Group and founder of the Let’s Talk Business Platform, will interview some of the world’s most successful business leaders about their no-nonsense advice to help you learn, grow, and lead. Offering fresh insights for turning ambition into action, blunders into breakthroughs, and passion into profits, these leaders will open up about the challenges they’ve had to overcome, how they’ve reached success—and their candid advice for how you can do the same.Meny lives by one simple belief – that every person should be given the opportunity to succeed in life. This burning belief inside of him from the age of fourteen has allowed him to collaborate with growing businesses and leaders all over the world to help them realize their potential. Now, as the CEO of Ptex Group, an award-winning marketing agency headquartered in Brooklyn, NY, his work centers on creating sophisticated marketing solutions for emergent brands, spanning a variety of industries to help them achieve new milestones in growth. A firm believer and fervent advocate for business education, Meny created the Let’s Talk Business email series, a business advice column with tens of thousands of subscribers. The success of the series prompted him to create a larger Let’s Talk Business platform, a one-of-a-kind business education hub for entrepreneurs and leaders. This game-changing movement continues to help entrepreneurs flourish, equipping them with the tools they need to learn, grow, and lead.Meny frequently shares his strategies for success at public-speaking engagements for regional corporations and trade associations, and is a published business author with two books ranked as Amazon best sellers. More recently, he’s fused his business development experience into the role of angel investor. By investing in promising startups and walking them through the exciting but challenging journey of growth, he is helping his fellow business people succeed, fulfilling a lifelong entrepreneurial passion.Whether you’re looking to take your business to the next level or tackle a specific business challenge, join Meny on the Let’s Talk Business podcast, where he’ll share the strategies he’s learned with audiences in various venues, from conferences and universities, to corporate meetings and summits. He will also be giving practical business insights and actionable tips and strategies that will put you on the fast-track towards serious growth. Likewise, his successful entrepreneur guests will give you the courage to make bold moves in your own business and life. Don’t miss out on all of this and more, right here on the Let’s Talk Business podcast.

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    Copyright: © Copyright 2019 Meny Hoffman. All Rights Reserved.

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    Latest Episodes:
    How to Energize Your Team for Maximum Productivity—with Dr. Jeffrey Magee May 31, 2021
    Show notes

    Business success hinges on a lot of factors, but one that stands out in importance is human capital. For a business to boom, it needs to hire the right team. Meny Hoffman is joined by Dr. Jeffrey Magee, author, publisher, and expert on human capital development. Dr. Magee explains how you can identify which persons are right for your team, how you should manage them and why you need to hire the right people. Find out who are the right people for your team and hire them with these tips from Dr. Magee.


    Proven Strategies To Better Lead Your Business—with Matt Hulett May 24, 2021
    Show notes

    Rosetta Stone was struggling to stay relevant despite having a 97% brand awareness in the United States. But the company pulled through the difficult times by staying unique to their brand while pivoting according to necessity. The good news is that they did manage to stay relevant, thanks to the leadership of Matt Hulett. Matt is the President of the company, which is a world-renowned leader in technology-based language and literacy learning. Matt is helping entrepreneurs and other small or large business owners by giving practical advice in pivoting company progress in order to unlock their full potential. Join your host, Meny Hoffman as he sits down with Matt and discusses business leadership and how you can level up your company for the future.


    How to Get Concrete Results With Out-Of-The-Box Thinking—with Erik Luhrs May 19, 2021
    Show notes

    Entrepreneurs know that business growth isn't always on a high trajectory and sometimes, it takes more than forcing it upwards to really make it work. Erik Luhrs, also known as the Bruce Lee of revenue generation, talks to Meny Hoffman about working on both the internal and external factors to make a business work. Erik says that most of the time, people look at entrepreneurship as just making money, doing everything to get more sales and revenue but often times, people forget that you have to look from the inside-out. Starting from within, entrepreneurs must be able to pinpoint what caused their business to plateau and address it by doing things out of their routine.


    Close More Deals Through Trust-Based Selling—with Ari Galper May 10, 2021
    Show notes

    The sales game is no longer the same. The evolution of technology has changed that. With the economy that we live in, sales are no longer just about numbers; it's about customer relations and trust-based selling. You need to build that trust with your customers if you really want that sale. Learn how to do that today with your host, Meny Hoffman, and his guest, Ari Galper, the CEO and Chairman of Unlock The Game. Ari is the number one authority in trust-based selling, and he's here to help you take your sales game to the next level.


    Find Your Zone of Genius to Fuel Your Success—with Berel Solomon May 03, 2021
    Show notes

    Not every business influencer looks or even thinks like Gary Vee and yet they could be just as amazing at what they do. Berel Solomon sports a beard and a kippah and would sooner be seen in a synagogue than in a private jet, but he is as remarkable as business influencers go. Berel is the CEO of Wealthy Executive Coaching, founder of Wealthy Commercials, and host of The Berel Solomon Show. Taking pride in his Jewish roots, Berel dedicates all his work in the world to the One above. Buckle up as he joins Meny Hoffman to talk about his career and purpose as an influencer for entrepreneurs and share invaluable business wisdom, including the importance of finding your zone of genius and operating within it to reach your full potential.


    The Key Factors to Managing Your Business Growth—with Shawn Johal Apr 19, 2021
    Show notes

    As a business leader, how important is it to build a company culture that ensures happiness for your employees, and consequently, for yourself? Shawn Johal learned this critical entrepreneurship lesson the hard way as he found himself trying to work with a team that is close to running the business to the ground. In this conversation with Meny Hoffman, Shawn shares some of his hard-earned lessons from this experience, including the danger of seeking growth for the sake of growth, the critical role of people in running a company, creating a hiring process that attracts great people and creates great company culture, and the importance of finding happiness in the present moment instead of focusing on some vague and distant goal. Pay close attention to the whole conversation as Shawn throws in a lot of golden nuggets of wisdom and practical tips.


    Reimagining How To Engage Consumers And Employees—With Chris Kneeland Apr 12, 2021
    Show notes

    One of the things that differentiate cult brands from mediocre ones is the understanding that internal engagement contributes to the development of the brand as much as, if not more than external engagement does. When you look at companies like Zappos, Costco or Lululemon, you might be surprised why such brands could succeed without spending much on traditional advertising. The secret is in making impressions, not buying impressions. Chris Kneeland explains this concept further in this conversation with Meny Hoffman. As the CEO of Cult Collective, one of North America's premier engagement marketing firms, Chris has worked with some of the most iconic cult-like brands on the planet, allowing him to curate proven marketing principles that make all the difference. Join in as he shares a few of these principles that anyone can start to apply in their own business.


    How Introverts Build Great Businesses—With Matt Johnson Mar 15, 2021
    Show notes

    Are you introverted or extroverted? Many people believe that being an introvert is a weakness, especially for business growth where interaction is necessary. But Matt Johnson, the author of MicroFamous, begs to disagree. Matt believes that both introverted and extroverted personalities have their own strengths and weaknesses. To grow your business, you must identify where you get your energy and what your strengths are. Listen more about what Matt has to say about growing your business better as he joins Meny Hoffman in this episode.


    Why Best Practices In Your Industry Are Keeping You Small –With Bill Prater Mar 08, 2021
    Show notes

    Best practices are overrated. For years we have been taught that the key to business growth is following methods that have been proven over and over again in your industry. However, a quick look at the elite rungs of any industry will show you that what binds the top players together is their penchant for being different, even outrageously so. Suffice it to say that if you want to break the barriers to your growth, you don't want to be lumped among the ordinary. Few people understand this better than Bill Prater, founder of Business Mastery and Scaleology. In this conversation with Meny Hoffman, Bill unpacks the essential things that business owners need to keep in mind as they prepare to scale. He also shares practical advice on how leaders can bring their team onboard with their vision. Join in and stick to the end as Bill shares a ton of important information and incredible resources.


    How To Achieve Maximum Growth With A Simple Marketing Plan—with Mostafa Hosseini Mar 01, 2021
    Show notes

    Your marketing plan is one of the most important plans you will ever develop. A well-thought-through and executed marketing plan can make or break your growth ambitions. Joining Meny Hoffman in this episode is a serial entrepreneur, speaker, and business coach Mostafa Hosseini. An expert in marketing, sales, business transformation, and strategic planning, Mostafa has been coaching and consulting entrepreneurs for over ten years, helping businesses in various niches and industries grow, scale, and become more profitable. Today, he shares how he helps coaches, consultants, and experts create and implement their one-page marketing plan in seven days or less.


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