App Marketing by App Masters

Latest Episodes:

Mastering Retention: How to Design Surprising User Experiences Dec 12, 2022

Show notes

Retention is such a critical part of any business, but one of the toughest to get right.

Tom Hammond, Co-Founder & CEO at UserWise, shares how to create liveops and design surprising experiences that draw users back each day.

You will also discover, how to integrate user acquisition (UA) and marketing into the product exerience to create the ideal user journey.

Tom Hammond is a serial entrepreneur currently focused on building out UserWise, the first liveops platform designed to help apps and games deliver personalized experiences to users to boost engagement and revenue.

App Audits:

https://apps.apple.com/de/app/dual-space-pdf-for-whatsapp/id1537878096?l=en
https://play.google.com/store/apps/details?id=com.headlinenetwork.app

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Early Stage Growth Strategies That Led to 2M+ Users Dec 05, 2022

Show notes

Ania is the Founder and Creator of Rootd, a mobile app for panic attacks and anxiety relief. She has grown to help over 2 million users in over 150 countries and has been featured on the App Store 100+ times.

Discover how she created a mission-led business, how she overcame the early "no's" before finally breaking through, and why she decided to bootstrap her business instead of seeking investment capital.

More About Ania:

Ania has been selected for a Developer Spotlight by Apple, as a “30 Under 30” winner by BC Business, a "Canadian Woman in Tech You Should Know" by the Daily Hive, and one of “20 Women Entrepreneurs to Watch” by Founders Fund.

Rootd has been named "App of the Day" in multiple countries, and as one of the "best apps for anxiety" by Healthline, Cosmopolitan, and Women’s Health, and was featured in the Time Magazine special edition: The Age of Anxiety.

App Audits:

https://play.google.com/store/apps/details?id=com.todolist.planner.diary.journal
https://apps.apple.com/us/app/life-quality-tracker-journal/id1603403485

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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5 Key Metrics to a Consumer Subscription Service Nov 21, 2022

Show notes

Discover the 5 key metrics that you MUST pay attention to when growing your subscription app.

App Audits:

https://apps.apple.com/us/app/mi-nu-ti-ae/id1192323032
https://apps.apple.com/rs/app/i-am-positive-affirmations/id1591901241

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Market Research for Top Charting Apps & Games Nov 14, 2022

Show notes

Discover how to evaluate game and app ideas from marketing perspective. Get a step-by-step guide on what trends you should be looking for, what features to build, and common mistakes to avoid.

Stan is VP of Product at AppMagic with over 10 years of experience in the IT industry and a special love for games and education.

App Audits:

https://apps.apple.com/in/app/kivi-vpn-fast-secure-proxy/id1613664487
https://play.google.com/store/apps/details?id=com.Husar901.DwarvesAdventure&hl=en&gl=US

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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The Mobile Growth Stack Nov 07, 2022

Show notes

The Mobile Growth Stack is a framework that helps marketers, founders and growth practitioners develop and evolve a strategy for growing the user base of a mobile product or product portfolio.

The stack can be applied at any stage during a product’s lifecycle and to many different business and financing models, although some layers and elements of the stack will be more relevant at different stages of the business.

Andy Carvel is the Partner at Phiture.

Learn more:

https://phiture.com/mobilegrowthstack/

https://twitter.com/andy_carvell

App Audits:

https://apps.apple.com/us/app/point-acupressure/id1528501360

https://play.google.com/store/apps/details?id=com.bluethread.bluethread

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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Using User Research to Increase Revenue Oct 31, 2022

Show notes

Uncover the secrets to providing real value to your users. Discover the power of letting your users guide the product roadmap and monetization strategy. We'll cover how to use quantitative and qualitative research to better understand what will compel users to hand you their money month over month.

Jenny Kay Pollock is the Lead Subscription Monetization Manager at TogetherLabs.

Learn More:

Portfolio Site with Resources: https://www.jennykaypollock.com/

LinkedIn: https://www.linkedin.com/in/jennykaypollock/

Company Site: https://togetherlabs.com/

Twitter: https://twitter.com/Jennykaypollock

App Audits:

https://apps.apple.com/us/app/id1519809235

https://apps.apple.com/us/app/bells-by-iron-revival/id1554919084

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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How to Launch an App in 2023 Oct 24, 2022

Show notes

Want to know how to launch a new app in 2022 and beyond? Today's video is a live coaching call with a successful indie app developer.

You will discover what metrics you should be focusing on, how much budget you should set aside, and what marketing channels are best for a new app.

Connect with Rich: https://www.linkedin.com/in/richard-wagstaff-406306199/

Check out Rich's apps:

https://apps.apple.com/us/app/crossword/id1330947092

https://apps.apple.com/us/app/3-minute-mindfulness/id982502810

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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7 Proven Ways to Increase App Revenue Oct 18, 2022

Show notes

Discover 7 surefire ways to increase your app revenue. From adding your paywall to the onboarding process to long paywalls to using promotions, you will learn all the strategies you need to make more money from your apps.

This presentation was given at App Promotion Summit in San Francisco in October 2022.

Learn more: https://apppromotionsummit.com/

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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How to Increase Organic Downloads Oct 17, 2022

Show notes

Solo episode all about app store optimization and conversion rate optimization. I’ll break down all the strategies working on ASO today including some interesting monetization hacks.

App Audits:

https://play.google.com/store/apps/details?id=nikhil.memely

https://apps.apple.com/gb/app/undarated-football-player-app/id1583971449

https://apps.apple.com/us/app/case-future/id1505086578

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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This Book Summary App Makes $500K a Month Oct 11, 2022

Show notes

This #blinkist alternative app launched in 2020 and is already generating $500K a month!

Learn visually! Lucid is your visual guide to the world's most important knowledge.

Revenue data according to Sensor Tower: https://app.sensortower.com/overview/1482780647?country=us&tab=about

Learn more: https://lucid.fyi/

You can watch this Video : https://youtu.be/-Ny-jwenZJw

SPONSORS

Got an app idea that you think will be the next unicorn? But you don't know what to do next?

With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters

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