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    Software How-To

    App Marketing by App Masters

    Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.

    Advertise

    Copyright: © Pixel Happy, LLC

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Viral First Approach to App Ideas Mar 04, 2025
    Show notes

    Turn Viral Videos into Million-Dollar App Ideas! 🚀

    Struggling to come up with a winning app idea? What if your next big app idea is already out there—hidden in a viral video? Learn how to spot trends, validate demand, and turn engagement into explosive app growth. 🔥

    👉🏻 Here’s what you’ll learn:

    ✅ How to turn a viral video into a successful app

    ✅ How viral content drives organic downloads & lowers CAC

    ✅ The pre-order strategy that validates demand before launch

    ✅ Why the right mix of ads & organic growth creates unstoppable momentum

    Watch the full session to see how this AI app turned viral content into a $1M+ app business! 🚀

    https://www.youtube.com/live/Wpfq7fvvvno?si=Cy8ldPqsIBI91nPJ

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Looking for the best alternative to Firebase Dynamic Links?

    The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

    With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

    Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

    Go to appmasters.com/airbridge.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************


    App Localization: The Most Overlooked Strategy That Instantly Increases Revenues Mar 01, 2025
    Show notes

    In this podcast, you'll discover why app localization is the most overlooked strategy for instantly increasing revenue. We’ll break down key strategies for localizing keywords, screenshots, pricing, and overall app content—showing you how they can dramatically boost downloads, engagement, and monetization.

    You will discover (Talking points):

    📌 Why localization is the key to unlocking global app growth.

    📌 Proven localization strategies you can implement today.

    📌 A powerful framework to optimize app pricing for maximum revenue.

    Whether you're looking to scale globally, improve conversions, or maximize your app's potential, these strategies will give you a competitive edge

    👉 Don’t forget to like, subscribe, and drop a comment below if you have any questions or insights on app localization!

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Looking for the best alternative to Firebase Dynamic Links?

    The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

    With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

    Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

    Go to appmasters.com/airbridge.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************


    App Localization: The Most Overlooked Strategy That Instantly Increases Revenues Mar 01, 2025
    Show notes

    In this podcast, you'll discover why app localization is the most overlooked strategy for instantly increasing revenue. We’ll break down key strategies for localizing keywords, screenshots, pricing, and overall app content—showing you how they can dramatically boost downloads, engagement, and monetization.

    You will discover (Talking points):

    📌 Why localization is the key to unlocking global app growth.

    📌 Proven localization strategies you can implement today.

    📌 A powerful framework to optimize app pricing for maximum revenue.

    Whether you're looking to scale globally, improve conversions, or maximize your app's potential, these strategies will give you a competitive edge

    👉 Don’t forget to like, subscribe, and drop a comment below if you have any questions or insights on app localization!

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Looking for the best alternative to Firebase Dynamic Links?

    The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

    With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

    Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

    Go to appmasters.com/airbridge.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************


    App Masters Greatest Hits: Episode 8 with Cesar Kuriyama (Part 1) Feb 27, 2025
    Show notes

    Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

    We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

    In this episode, we’re joined by Cesar Kuriyama—actor, producer, TED speaker, and CEO of 1 Second Everyday, the popular video diary app. Cesar shares his journey into the app world, from turning an idea into reality to securing funding and launching his business.

    Here’s what you’ll discover:

    ✔️ The process of building a successful app

    ✔️ How to raise funds and attract investors

    ✔️ Validating ideas before taking the leap

    Tune in for some inspiring insights! 🚀

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************



    This Calorie Tracker App Makes $800,000 a Month (Cal AI) Feb 25, 2025
    Show notes

    Breaking Down Cal AI – The Calorie Tracker App Making $800K/Year

    Cal AI has taken off, pulling in over $800K a year with 300K+ downloads – but how are they doing it?

    In this teardown, I’ll break down:

    ✅ Cal AI's onboarding flow — what they are doing right

    ✅ Their paywall strategy and areas for improvement

    ✅ Some great tools to guesstimate their strategy

    ✅ Growth & monetization tactics you can apply to your own app

    Watch now to see the strategies behind Cal AI’s success and apply them to your app! 💡

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Looking for the best alternative to Firebase Dynamic Links?

    The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

    With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

    Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

    Go to appmasters.com/airbridge.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************


    Master Meta Ads to Scale Your App Feb 22, 2025
    Show notes

    In this interview, we’ll dive into why apps are now more of a content business—and how leveraging creative content and web-to-app strategies can drive sustainable growth.

    We're joined by Vasyl Sergiienko, Client Solutions Manager at Meta, who has helped multimillion-dollar businesses scale profitably. With deep expertise in media buying, app monetization, and user acquisition, Vasyl will break down key insights on Ads-Based Installs and the Web-to-App Funnel to help you optimize your growth strategy.

    Vasyl will also discuss the importance of execution speed and creative innovation in today’s fast-moving app landscape.

    You will discover:

    📌 Why content is now the foundation of successful app growth.

    📌 The journey from ideation to building a high-performing app.

    📌 Web-to-app funnel strategies to maximize conversions.

    Learn More:

    https://www.linkedin.com/in/vasyl-sergienko/

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Looking for the best alternative to Firebase Dynamic Links?

    The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

    With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

    Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

    Go to appmasters.com/airbridge.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************


    Master Meta Ads to Scale Your App Feb 22, 2025
    Show notes

    In this interview, we’ll dive into why apps are now more of a content business—and how leveraging creative content and web-to-app strategies can drive sustainable growth.

    We're joined by Vasyl Sergiienko, Client Solutions Manager at Meta, who has helped multimillion-dollar businesses scale profitably. With deep expertise in media buying, app monetization, and user acquisition, Vasyl will break down key insights on Ads-Based Installs and the Web-to-App Funnel to help you optimize your growth strategy.

    Vasyl will also discuss the importance of execution speed and creative innovation in today’s fast-moving app landscape.

    You will discover:

    📌 Why content is now the foundation of successful app growth.

    📌 The journey from ideation to building a high-performing app.

    📌 Web-to-app funnel strategies to maximize conversions.

    Learn More:

    https://www.linkedin.com/in/vasyl-sergienko/

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Looking for the best alternative to Firebase Dynamic Links?

    The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

    With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

    Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

    Go to appmasters.com/airbridge.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************


    App Masters Greatest Hits: Episode 7 with Greg Isenberg Feb 20, 2025
    Show notes

    Get ready to explore the stories behind some of the most iconic and innovative apps that have shaped the mobile landscape!

    We’re here with App Masters Greatest Hits—a 10-episode series where we’ll journey back in time to uncover the successes, challenges, and game-changing moments that made these apps truly distinguished.

    In this episode, we’re joined by Greg Isenberg, CEO & founder of 5by (Acquired by StumbleUpon) and former advior TikTok and Reddit. Greg shares invaluable insights on turning ideas into successful apps, from conception to market domination.

    Here’s what you’ll discover:

    ✔️ How to generate and validate app ideas

    ✔️ The power of user feedback and how to leverage it

    ✔️ Effective influencer marketing strategies

    ✔️ Overcoming challenges and turning setbacks into success

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************



    The Best Alternative to Firebase Dynamic Links Feb 18, 2025
    Show notes

    The Deep Linking Tool You Need for Seamless User Journeys! 🚀

    Deep links ensure your audience lands exactly where they need to be—without friction. And when it comes to deep linking, Airbridge is the best in the game.🔥

    👉🏻 Here’s what you’ll learn:

    ✅ What deep linking is & why it matters

    ✅ How Airbridge makes deep linking seamless

    ✅ How to create & set up Airbridge DeepLinks

    ✅ How to easily migrate your Firebase deep links to Airbridge

    Watch now to see how Airbridge makes deep linking effortless! 🎥

    🔗 Check out AirBridge DeepLinks:

    https://appmasters.com/deeplinks

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Looking for the best alternative to Firebase Dynamic Links?

    The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

    With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

    Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

    Go to appmasters.com/airbridge.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************


    Fall in Love with These App Marketing Strategies Feb 15, 2025
    Show notes

    Discover tried and true app marketing strategies that you will love for a lifetime.

    From ASO to performance marketing to localization, you will learn what strategies will work for years to come.

    Plus, we’re answering all your questions LIVE. Make sure you leave a comment on the video and we’ll get to them FIRST!

    Book a consultation call: https://calendly.com/appmasters-alok/30min

    Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

    Get training, coaching, and community: ⁠https://appmastersacademy.com/

    *********************************************

    SPONSORS

    Looking for the best alternative to Firebase Dynamic Links?

    The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.

    With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.

    Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.

    Go to appmasters.com/airbridge.

    *********************************************

    Follow us:

    YouTube: ⁠AppMasters.com/YouTube⁠
    Instagram: ⁠@App Masters
    Twitter: ⁠@App Masters
    TikTok: ⁠@stevepyoung⁠
    Facebook: ⁠App Masters⁠

    *********************************************


    Previous 1 18 19 20 21 22 106 Next

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