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    Business News

    Accelerate Your Business Growth

    Featured on Inc.com’s list of 100 Podcasts That Will Make You Smarter, Better, and Wiser, MSNBC’s Your Business, and on the Fit Small Business list of best small business podcasts, this show is designed to help small business owners, salespeople, and new entrepreneurs with the various aspects of business success. We have a great lineup of guests and topics scheduled. We’ll be talking about everything from sales to employee issues; from technology to social media; from work-life balance to exploring uncharted territory. The host, Diane Helbig’s goal is to help you remove challenges so that you can realize your own success with your business. Be sure to subscribe to the iTunes channel or follow this podcast so you never miss an episode! Small business owners face challenges in a variety of areas throughout their ownership journey. For some the challenge is creating a sales strategy that brings results. For others dealing with employees can be very challenging. Growing pains come up at startup, growth, and exit. Marketing and branding are two topics that can be confusing for businessowners. Leadership and communication are also areas where leaders struggle. Finding answers, ideas, resources, and tools can make the journey easier. The guests who join Diane are experts in their fields. They provide actional expertise so the small business owner, leader, or salesperson can put those ideas into action. The host, Diane Helbig, has over 20 years of experience in business leadership and sales. She advises small business owners and trains professionals on leadership, selling, customer service, and time management. The podcast provides her with another way to get valuable information in front of businessowners, sales professionals, and business leaders. No matter what country you are in, from the United States to Canada to Australia to the European Union, the answers in each episode are valuable. Leaders in every industry can connect with the experts and learn from them. What’s your pain? Succession planning? Marketing? Business growth? Hiring? Legal and/or accounting issues? Family business challenges? Sales? Strategic planning? Dealing with employees? Creating structure and process? Networking successfully? Prospecting? Account management? Using discovery to grow? If it’s a business topic we have the guests who can help you. Many guests are bestselling authors and offer free resources or promotions on their products or services. Some of them have podcasts as well so you can tap into their guests as well. The guests have been curated from all over the world to bring you relevant, timely ideas you can implement immediately. Some evergreen topics include: podcasting, branding, marketing a small business, social media marketing, business systems, entrepreneurial dreams, leaving a legacy, team building, servant leadership, SEO, cashflow, emotional intelligence, cold outreach, cold calling, investing, ideal client, bottom line, sales development, adaptive leadership, feedback, workforce development, decision making, profit, goal setting, trust based selling, personal brand, mindset, scale small business, fear of selling, marketing strategies, LinkedIn, revenue generating, click funnels, lead generation, how to sell more, negotiation, digital marketing, small business tax, culture.

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    Latest Episodes:
    TED Talk Strategies for Business Growth Apr 22, 2024
    Show notes

    Welcome to another episode of "Accelerate Your Business Growth," a podcast dedicated to providing actionable insights and practical strategies to drive business success. Today, we are thrilled to have Devin Marks join us to share the art of crafting TED-style talks that captivate and inspire action.

    In this episode, Devin guides us through the intricacies of making our messages not just heard but acted upon. We delve into the distinct characteristics of TED Talks, emphasize the need for a story-driven and actionable approach. Together, we uncover how TED's focus on concise, powerful storytelling resonates with today's audiences, who favor clear and engaging content.

    Devin D. Marks is the nation’s leading TED-style speaking coach. He’s called “The TED Talk Whisperer” by thought leaders and media outlets. His clients’ spread-worthy ideas are catalytic, with 100s-of-millions of worldwide views — including Harvard’s Dr. Robert Waldinger for his breakaway TED Talk, What Makes a Good Life?, now clocking 45M+ views. Head to Connect To Compel Now to grab a free download.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    The Evolution of TED Talks: "There's a new generation out there, and it's not generation x, y, or z. It's anyone holding an iPhone, digesting information in short video snippets or text, you know, level, of concentration. And so what TED does at its best is it meets those listeners or viewers in the style that they tend to prefer, which is highly focused, messaging."

    — Devin Marks 00:04:53

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    The Power of Trademarks Apr 18, 2024
    Show notes

    Welcome back to "Accelerate Your Business Growth," the podcast dedicated to helping entrepreneurs and business owners navigate the complex world of business expansion. Today, we have an incredibly insightful episode as we sit down with Andrei Mincov to dive deep into the essential world of trademarking for businesses.

    In this episode you'll learn about a simple yet effective process to determine if and when you should trademark your brand. Andrei stresses the importance of planning ahead, asking businesses to consider their long-term commitment to their brand name and the products or services they offer. With an eye towards the future, he explains why securing a trademark can be a game-changer for gaining trust and recognition in the market.

    Andrei Mincov is the founder of Trademark Factory, the only firm in the world that offers trademarking services with a guaranteed result for a guaranteed budget. He was forced into his career as an intellectual property lawyer when his father, a famous Russian composer, caught a radio station stealing his music. Since then, Andrei has helped thousands of clients, ranging from one-man shows to multi-billion-dollar companies, protect their intellectual property around the world.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    International Trademark Strategy: "if you make your products overseas, even if you don't plan to sell your products overseas, you need to get a trademark there in order to be able to export your own products out of that country to where you plan to sell it."

    — Andrei Mincov 00:21:22

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    Unveiling the Founders' Evolution Apr 15, 2024
    Show notes

    In this episode of "Accelerate Your Business Growth", host Diane Helbig interviews Scott Ritzheimer, an expert in business growth and leadership. Scott shares his insights on the Founder's Evolution, a process that outlines the seven stages that founders go through in their journey from prelaunch to post-exit. Using a vivid analogy from a childhood experience, Scott emphasizes the importance of understanding and embracing the stage one is in as a founder, and the significance of charting a clear path to the desired stage. He encourages founders to find their own path, whether it means moving forward, backward, or finding fulfillment in their current stage. Access Scott's book, "The Founder's Evolution", for free by visiting the website and clicking on the Free Book button.

    Scott helped start nearly 20,000 new businesses and nonprofits and with his business partner led their multimillion-dollar business through an exceptional and extended growth phase (over 10 years of double-digit growth) all before he turned 35. Today he helps founders and CEOs identify and implement the one essential strategy they need right now to get them on the fast track to Predictable Success.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    Leadership Evolution: "But let's face it, when it really comes down to it, if something goes really wrong, you've got the most history in the company, you've got the most knowledge around the topic, you know all the different parts and how they all connect. You are on the initial sales call and you know what the final product's gonna be like brand so you are the most qualified person to get in there and help out. That's what a great leader does at that stage. They get their hands dirty and they make it happen."

    — Scott Ritzheimer 00:06:33

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    Leveraging Podcasting for Business Growth Apr 11, 2024
    Show notes

    Welcome to another episode of "Accelerate Your Business Growth." In this episode, we are joined by Jason Cercone as he shares valuable insights about podcasting. Jason discusses the benefits of a seasonal podcast production schedule over a weekly one, the importance of maximizing content repurposing, and the use of AI programs to streamline podcast production. He also provides advice on overcoming the fear of starting a podcast and emphasizes the networking opportunities available through podcasting.

    Jason Cercone is the Founder & CEO of Bombtrack Media and focuses on helping busy professionals leverage podcasting in a strategic, dynamic way. By emphasizing a seasonal format and maximizing content repurposing, creators save time, stay engaged with their creation efforts, and produce content that impacts listeners on multiple levels.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    Embracing AI in Content Creation: "So my word of advice is absolutely lean into the AI technology that's available to you because this is the way we're going in the world. We don't want to resist it. We want to use it where we can, but don't use it as the primary thing that you post."— Jason Cercone 00:08:14

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    Online Community Building Apr 08, 2024
    Show notes

    Welcome back to another episode of "Accelerate Your Business Growth," where we explore the crucial elements of building and expanding your business. I'm your host, Diane Helbig, and today we're diving into the world of online communities with the expertise of Deb Schell.

    In this episode, Deb unpacks the complexities of fostering a thriving online community, and reveals why not every business may need one. With the distinction between solving a problem and merely providing a service, Deb zeroes in on the critical role of a strategically formed core group and how beginning with a structured timeframe like a 90-day program can set you on the path to success.

    We tackle the realities of member retention, building those vital connections, and the significance of empathy in both virtual and face-to-face environments. Get ready to learn how community building is an investment of time, effort, and money, and discover the tools and strategies you need to ensure your efforts are aligned with your business goals. Whether you're a new online community builder or looking to strengthen your existing groups, prepare to be equipped with the knowledge and insights necessary to create intentional and supportive communities for your business.

    Deb Schell is a global entrepreneur, guiding 60+ businesses in online community building. She excels in discovery, strategy, and implementation, simplifying user and backend experiences. Deb's new book, Creator to Community Builder, is based on client case studies, community examples, and interviews; this book provides new community builders with stories, strategies, worksheets, templates, and checklists that help them take action to launch sooner.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    The Challenges of Solo Entrepreneurship in Membership Models: "Most of the people that have these programs, they have a team of people, and they're not just one person doing it. And so a lot of times, I've really found that, you know, yeah, you can do it as a solo entrepreneur or as, like, an entrepreneur with a virtual assistant. But you need to have a different strategy and a different approach than somebody who has a team and who has a big budget."

    — Deb Schell 00:21:52

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    How To Retain Great Talent Apr 04, 2024
    Show notes

    Welcome to another impactful episode of "Accelerate Your Business Growth," I'm your host Diane Helbig. Today, we're diving into an enlightening conversation with Gabe DeRita, a former sales professional turned leadership coach, whose own journey of self-discovery led to profound insights on how to nurture and retain talent within organizations.

    Gabe shares his philosophy on the importance of cultivating internal talent, the substantial hidden costs associated with onboarding new hires, and why trust and opportunity are the linchpins of employee retention, particularly for high-potential individuals. We'll explore the critical role of personal relationships in creating engagement, and why understanding what truly motivates team members is often the overlooked ingredient in fostering meaningful contributions at work.

    Five years ago, Gabe had a successful sales career he thought he wanted, but inside, he was troubled and unhappy. So… he quit his job and embarked on a bike trip around the world, seeking greater purpose. During that time, he discovered a calling in coaching and leadership development. Today, Gabe has trained hundreds of employees across many industries, including leaders from startups to Fortune 500s, on how to build better relationships in the workplace. Be sure to connect with Gabe for a discovery conversation.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    Effective Leadership Communication: "If we're not willing to see the places where we're missing, like, actual contact with another person's experience or priorities, and we're just moving forward without clarifying those assumptions or checking for shared understanding, that's where we lose people as a leader."

    — Gabe DeRita 00:22:56

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    Achieving ROI with Digital Marketing Apr 01, 2024
    Show notes

    Welcome to another episode of "Accelerate Your Business Growth"! In today's episode, our host Diane Helbig sits down with Chris Rodriguez, a seasoned marketing veteran with over 20 years of experience. They delve deep into the realm of digital marketing, discussing the most impactful channels, personalized approaches, the importance of ROI, and the tactics that work best for organic marketing. Chris provides valuable insights into leveraging digital marketing for business growth, making this episode a must-listen for entrepreneurs and marketers alike. Let's dive in and accelerate our knowledge of digital marketing with Chris Rodriguez!

    Chris Rodriguez is a 20-year marketing veteran with a passion for driving growth & tangible results for brands and entrepreneurs. He has worked with over 30 startups across all tiers of funding & sizes, generating brand awareness, web traffic, signups, downloads, and most importantly customers & revenue. He now runs iExcel.co, a B2B SaaS-focused demand generation & marketing operations agency based out of the greater Washington DC area.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    Personalization in Marketing: "a Venn diagram overlap of demographic information plus interest information is usually a great start to personalizing something for me.”

    — Chris Rodriguez 00:09:20

    Personalization in Digital Advertising: "Other people are not seeing that sneaker or that item as as you are. So there are different ways to to approach this concept of personalization, but I just think very segmented, very specific to you. And if you're thinking this way in your in your efforts, you will simply get a higher ROI."

    — Chris Rodriguez 00:11:32

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    Purpose to Profit Mar 28, 2024
    Show notes

    Welcome back to another insightful episode of "Accelerate Your Business Growth," the show dedicated to providing actionable wisdom for entrepreneurs looking to supercharge their ventures. Today, our host, Diane Helbig, welcomes a very special guest, Erin Andrea Craske.

    In this episode, Erin delves into the perils businesses face when they lack a coherent strategy, from squandering resources to the chaos of running without direction. We unpack how a focused strategy serves as a guiding light, bringing cohesion to your goals, tactics, and overarching business journey.

    We also touch upon the vital role of having a clear purpose and contribution in your business, not just for your bottom line but for mental well-being and brand reputation. For anyone eager to sidestep common marketing blunders and foster a profitable mindset, Erin provides indispensable advice drawn from her book "From Purpose to Profit," which our listeners can find at a generous discount.

    Erin Andrea Craske is an award-winning strategist with a 20-year career in the industry, rising to Global Head of Consumer Brands. Her expertise extends to strategic development, profitability, leadership, and communication. Armed with 16 years of successful leadership and coaching experience, she has emerged as an ICF-certified executive transformation coach. She empowers conscious business rebels to achieve success on their terms and build a profitable business while amplifying a ripple effect of goodness. For freebies, discounts, and coaching sessions visit this link.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    Mental Health Benefits of Purpose and Contribution: "I don't believe people realize that having either purpose or contribution or both is actually massively beneficial for your mental health. Because it improves your resilience. It improves your stamina."

    — Erin Andrea Craske 00:26:10

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    Boosting Business Profit Mar 25, 2024
    Show notes

    Welcome to "Accelerate Your Business Growth!" In this episode, our host Diane Helbig is joined by the CEO of Infinite Profit Consulting, Marcia Riner. They delve into the importance of focusing on profit rather than just revenue, and the often overlooked strategies and tactics that can drastically impact a company's bottom line. Marcia shares her insights on topics like effective marketing, pricing products and services, and the critical role of strategic focus in boosting business profit. Listeners will benefit from practical tips and valuable resources provided by Marcia to help them navigate these crucial aspects of business growth. Tune in to gain actionable advice and insight from these two business experts! Visit Boosting Profit to access a free download.

    Marcia Riner is the CEO of Infinite Profit Consulting, a speaker, author, podcast host, and powerful visionary. Business owners come to her when they are looking to dramatically increase their revenue, take home more profit, and grow the value of their business. She has proven growth and revenue strategies with step-by-step success models that she guides her clients through to get results fast. She is the author of Boosting Business Profit.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    Pricing Strategy Wisdom: "But if you can't be the lowest, then why not be the highest? And if you're the highest, how do you value your offer to the client where they think it's on sale? You are meeting an important need. You are adding tremendous value, and you're making it super easy for your buyer to say, yeah."

    — Marcia Riner 00:09:35

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    Unleash Business Growth Mar 21, 2024
    Show notes

    Welcome to another engaging episode of "Accelerate Your Business Growth," the podcast designed to offer valuable insights to business owners aiming to propel their companies forward. I'm your host, Diane Helbig, and today we have the pleasure of speaking with marketing maestro, Daniel Den.

    In this episode, we delve deep into the art of standing out in a saturated market. Daniel unveils the secret to taking your business from mediocrity to the zenith of your category by cultivating a unique brand voice and implementing creative marketing differentiators. He shares his innovative journey with "Ideas That Influence," transforming a traditional book into an enthralling interactive book box experience, targeting dream customers with precision.

    We further explore the idea that true differentiation lies in stacking up distinctive brand attributes, customer experiences, and marketing strategies. This, Daniel explains, can lead to an irresistible appeal that competitors find tough to replicate and helps you in attracting your ideal clientele.

    Daniel Den became fascinated with marketing and sales almost two decades ago. He is the co-creator of the X Factor Effect methodology where he has helped over 20,000 students and clients grow their businesses. Daniel teaches “Different is the new Better” along with nine pillars for differentiating your business. Daniel Den is the author of the new book "Ideas That Influence," that was built to help business owners discover their own WILDLY SUCCESSFUL MARKETING IDEAS!

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

    Branding in Marketing: "You don't wanna do things that are so far out brand left field that they don't align with your core values."

    — Daniel Den 00:19:37

    Learn more about your ad choices. Visit megaphone.fm/adchoices

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