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    Fitness

    20 Minute Fitness

    20 Minute Fitness dives into the science and technology of today’s fitness world for you. Packing need-to-know info about the latest in fitness nutrition, tech, science, and methodology every Thursday. Stay up to date with the current fitness news and trends without taking up all your time. Find out more at 20minute.fitness.

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    Latest Episodes:
    Why Craig Elbert Built The Mecca For Personalized Vitamins Care/of - 20 Minute Fitness Episode #092 Aug 22, 2019
    Show notes

    This week we are lucky enough to have someone on the show, who basically pioneered one of the biggest trends in today’s health & wellness world: personalized vitamins. Craig Elbert, a double Ivy League graduate, has co-founded Care/of, the first personalized vitamin company in 2016 and has changed the way we all think about vitamins and supplements.

    In less than 4 years, Care/of has grown into a worldwide known brand with millions of customers. Listen on to hear about Craig’s story, why he decided to found Care/of and their overall mission that goes way beyond vitamins!


    Three Things You Will Learn

    1) Why Care/of Was Born

    Traditionally the thought of buying vitamins and supplements was nothing fun or pleasant. It was more of a miserable experience of walking into a store and grabbing something off the shelf with no idea whether it would work or not. This is exactly how Craig felt about vitamin shopping as well, until one day he realized that he could actually change this. Craig figured that the vitamins & supplements industry is perfect for e-commercialization and that he could apply his knowledge in user experience design to create something much better. Which is exactly what he did by building Care/of.

    From this week's episode, you can learn more about the Care/of experience and how they personalize every users' vitamin pack. Press play now!

    2) How Care/of Fixes A Broken Industry

    The vitamin and supplement industry has always been quite self-regulating. Meaning that vitamins don't have to go through FDA approval to get on the shelves. Which, unfortunately, leads to companies cutting corners here and there and not being transparent with their customers.

    Care/of has decided to take a different approach. Their local supply chain team have decades of experience and connections all over the world. They source their ingredients globally, aiming for nothing but the best quality. These ingredients are then shipped to their US manufacturing plants, where they go through several rounds of testing, which is crucial in the process.

    Listen to the interview with Craig to learn more about Care/of's vitamin "menu" and where they source their ingredients from!

    3) The Evolution Of Care/of

    Craig and his Co-Founder started Care/of as a simple online vitamin company, but it quickly turned out that it will grow into something much bigger. The Care/of team knows that vitamins and supplements are just a piece of the healthy living puzzle. And as they're putting the customer at the heart of the company, they decided to provide support on other fronts as well.

    Besides selling their products and educating their customers about vitamins and supplements, Care/of also creates content around other aspects of health & wellness. Their ultimate goal is to build an ecosystem where their consumers can get continuous preventive health guidance. Including topics around nutrition, fitness and the science of habit building.
    Tune in to hear all about the Care/of initiatives and how they are planning to perfect their services in the future!


    Our Favorite Health & Fitness Apps Of August 2019 - 20 Minute Fitness Episode #091 Aug 15, 2019
    Show notes

    Today on the 20 Minute Fitness podcast we bring you the popular mini-series special, our favorite health & fitness apps of the month. To take full advantage of our last summer month, we dedicated this episode to outdoors activities. Because why would you want to get stuck in a gym, when you can exercise in the fresh air as well?


    Listen on to find out which are the outdoors physical activities that are not just efficient, but also fun and which apps you should download for them!


    What You Will Learn
    1) Our Favorite Hiking Apps - Gaia GPS App & Maps 3D Pro

    The best form of physical activity that takes full advantage of the weather and the beautiful nature is hiking. While we might think of hiking as more of a casual sport, it actually also brings significant fitness gains to the table. With an hour of hiking, you can burn as much as 370 kcals.

    Our ultimate go-to hiking apps are Gaia GPS App & Maps 3D Pro. Gaia GPS App has an over 1 million people community and a great database of hikes. For each trail, you can check its length, difficulty level and how long it takes to complete it before you get on the road. The Gaia GPS app uses intelligent routing tools, and tracks your distance, altitude climbed and elevation change.

    Just like Gaia GPS, Maps 3D Pro will also allow you to download maps and use them offline and track a bunch of metrics during your hike. But what's really special about Maps 3D Pro is its 3D visualization feature of the trails. So if you're struggling with topography, you can ask Maps 3D Pro for help! Listen to this week's episode to find out which of the hiking apps is the one for you!


    2) Our Favorite Mountain Biking App - Trailforks App

    If you want to opt for something of a bit more an extreme sport, try mountain biking. With Trailforks you can discover more than 130,000 trails in 95+ countries that you can ride through with your bike.

    The app acts similarly to a crowdfunding campaign, as every user can submit new trails to the library. Similarly to the hiking apps, Trailforks also has an offline map feature and gives you a bunch of info about each route. These include route popularity, elevation profiles, topography and points of interest.

    And if you don't want to ride alone, you can use the heatmap feature to discover where you might find some other bikers. Based on the heatmap, you'll also be able to discover the most popular trails in your area. So, are you ready to hop on your bike?


    3) Our Favorite Rockclimbing App - Mountain Project
    To up your extreme sports game, you can also go for an exciting rock-climbing trip. This sport is not only fun but as you can imagine elevates your heart rate and hence has great cardiovascular results.

    Finding the best climbs might be tricky sometimes, but the Mountain Project is here to help. This app has almost 200,000 routes right at your fingertips. Once a climber finished a route, they can leave comments and also add pictures to it, so other users can find the perfect spot for themselves. Additionally, you can also filter the climb database of Mountain Project based on difficulty level, star rating, and discipline.

    To keep track of your climbs, you can log each one you've completed and add data, such as date tried, style, whether you've climbed solo and attach pictures. Besides the app, Mountain Project also has a great desktop version. Here you can find additional climbing information, such as blogs and forums, which can come handy for both beginners and pros.
    Press play to learn more about why Mountain Project should be your ultimate rock-climbing buddy!


    Why David Tao Built The Gold Mine Of Strength Training BarBend - 20 Minute Fitness Episode #090 Aug 08, 2019
    Show notes

    This week's episode is all about strength training & weight lifting, as we have the pleasure to introduce you to the editor & Co-Founder of BarBend, David Tao. David is a veteran in the health & fitness industry, with nearly a decade of experience building editorial teams in the space.

    Press play to hear all about David's story and how he built BarBend, the gold mine of strength training!

    Three Things You Will Learn

    1) The BarBend Ecosystem

    There are a lot of great blogs out there. There are also some awesome YouTubers and inspiring social media channels. But when a brand can do it all, that's the real deal.

    BarBend grew from a tiny blog into a whole ecosystem of a blog, YouTube channel, social media and soon a podcast. As, according to David, they are trying to build "multimedia packages" from every piece of content rather than just focusing on a standalone format.

    Content-wise, BarBend is centered around strength training. They cover everything from events to expert opinions, training plans and nutrition guides. And recently they have also started to work with brands that they personally use and support, as well as to review products in the industry.

    Listen to this week's episode to hear what sort of advice you can get if you visit one of the BarBend channels and who their main target audience is!

    2) Why Is BarBend Different Than Others

    The core philosophy of BarBend is creating credible content that has not been created before and making it accessible to all. To ensure the content's credibility, David has collected an amazing network of experts, including coaches and PhDs, who are all working hard to ensure the high quality.

    Referencing research papers and getting experts to verify articles however if only one side of the story. On the other end, David says that making a piece of content as enjoyable and easily consumable as they can is another key factor they strive for. And so creating something more engaging, like a video or an infographic, that goes with a given article is a must and is also something that makes BarBend stand out.

    Finally, we all know that every story has several sides, which doesn't necessarily mean that someone is wrong and someone is right. This is how the guys at BarBend think as well. So they aim to give a full picture to their readers, introduce several opinions and contextualize them.

    Press play to learn more about why BarBend's unique and who stand behind the great content they publish day by day!

    3) How BarBend Was Born

    David got into both weight lifting and the editorial world even before leaving college. After a significant injury and an unsuccessful recovery process, he started training with the weightlifter community in Boston - as weight lifting was known for focusing on mobility. This is where he got one of his passions.

    And his other passion, creating content, was born when he started working for Greatist, a well-known online health & fitness magazine. After leaving Greatist he continued to follow his two passions and jumped onto the road of freelancing mainly in the fitness world. And this road of freelancing is what took him to meet his Co-Founders today.

    As someone who has been into sports and worked on great content all his life, his disappointment about not being able to find the right quality content around strength training has been building up for a while. So after meeting his Co-Founders in 2015, David presented them with the idea of BarBend and started building it straight away.

    Tune in for some more on the founding story and to hear how the name, BarBend was really born!


    How Technology Can Help To Start Practicing Mindful Eating - 20 Minute Fitness Episode #089 Aug 01, 2019
    Show notes

    As we all know, "abs are made in the kitchen", meaning that if you want to see results, you'll always have to pay attention to what you eat. But what if all the tracking and counting drives you crazy? You're definitely not alone, and this is when you should turn to mindfulness.

    So if you want to make mindful eating a habit for a beneficial long-term change, press play to learn about the resources you should use!

    Three Things You Will Learn

    1) How To Build Up Your Mindful Eating Knowledge Base

    Before jumping straight on to the mindful eating wagon, you should build a thorough understanding of what mindful eating really is. And to do this, what better resources could we recommend than some other fantastic podcasts out there?

    The first addition to your library should be the Brain over Binge podcast by Kathryn Hansen. And the episode you should aim for is #42 The power of mindfulness in binge eating. In this episode, Kathryn interviews someone who used to struggle with binge eating for a long time and managed to finally overcome it with the help of mindfulness.

    The next one on your playlist should be the Technology for Mindfulness podcast that introduces a range of topics where mindfulness can help you. The host doesn't just "explore the intersection between mindfulness and technology", but also interviews experts in the field of mindfulness, who all share their tips & tricks.

    Finally, to learn more about various cues that can signal hunger and fullness, you should press play on the Just Eat It podcast! In every episode, the host, Laura Thomas, will help you build a more meaningful relationship with food and teach how to stay on top of your intuitive eating game.

    2) Guided Through Mindful Eating

    Once you feel like you get it all, you can actually move on to practicing mindful eating. While some might argue that technology takes away the whole point of mindfulness, at the first stages of your practice, it won't hurt to use some mindfulness apps for guidance.

    Smiling Mind is one of the most popular ones, with a massive database of mindfulness programs designed to deal with challenges in all fields of your life. After creating a profile, go in the "Find 10 minutes for your mind" category and look for the mindful eating session. This will help you take the first steps on your mindful eating journey!

    If you're looking for something longer-lasting, you can turn to the famous Headspace app. Headspace has a 30-day long mindful eating course that will explain to you why we eat the way we do and what drives our different choices when it comes to food. During this course, you'll also learn various techniques, such as "body scan" & "noting", which will be helpful in the mindfulness journey ahead of you.

    Listen to this week's episode to find out more about the mindfulness apps, their features and decide which one will suit your needs the most!

    3) How To Hack Mindful Eating

    For those who feel like actively practicing mindfulness is not their thing, there's another way around incorporating mindful eating into your routine. And it's all about getting to know your body and your state of mind.

    With the help of Spire Health Tag, a tiny tracker, you will be able to learn everything about your daily activity and how you feel deep inside. After you clip a Spire Health Tag on your clothes, it will start tracking your workouts, HR, and breath/min.

    Based on these data, Spire will provide you with insights on things like your sleep quality and stress level throughout the day. Press play and learn how you'll be able to use these insights in becoming more mindful in your everyday life!


    Why Richard Lin Built The Answer To All Your Gut Health Questions Thryve - 20 Minute Fitness Episode #088 Jul 25, 2019
    Show notes

    Today on the 20 Minute Fitness we dig deep into a topic that has not entered the mainstream markets yet but is extremely important: gut health. And to get real professional insight on the topic, we talk to Richard Lin, the founder of Thryve, a personalized probiotics company targeted for your gut health.

    Listen to learn more about gut health, why it's important and how Thryve will get you the personalized probiotics your gut calls for to live a happy & healthy life!


    Three Things You Will Learn

    1) Why Thryve Is Better Than Your Average Probiotics

    You can easily walk in any major supermarket and get a bottle of basic probiotics. But to be fair, you might not be doing any good to your health & body with that. As 1) you don't actually know what you're getting & 2) it might have completely different strains than what your body needs.

    In contrast to this, Thryve works at a completely personalized basis. The first step with Thryve is to do an at-home microbiome test, which is then sent to a lab for analysis. Once you receive your lab test results, you'll know all the ins and outs of your gut and what bacteria live in your body.
    Based on these, Thryve will give you an overview of the various symptoms that you’re likely to have. Additionally, they'll also provide you with food recommendations and truly personalized probiotics. Tune in to hear more about how Thryve's gut health testing works and the benefits your body will gain from personalized probiotics!


    2) Microbiome A-Z

    Microbiome testing is unfortunately not that common yet, but it can really go a long way. There are a lot of chronic diseases as well as digestive issues that you can get to the bottom of with a simple microbiome test. While you might think, "I know how to eat healthily, I just have to avoid processed foods & eat more veggies", which is indeed a great generic advice, one size doesn't fit all. Meaning that your microbiome might call for completely different veggies than your best friends'.

    Personalizing your diet and complementing it with the right probiotics can have tremendous benefits for your gut health & overall wellbeing. The variety of bacterial species found in your gut will increase, just like the good bacteria. While the unpleasant bacteria that live in your body will decrease. This will ultimately result in improvements in digestive & metabolic issues.
    Press play to learn more about the microbiome and why microbiome testing can be beneficial for you!


    3) How Thryve Was Born

    You might think that Richard has some sort of medical background, which is why he founded a gut health & personalized probiotics company. But this is not the case. In reality, Richard has a completely different background, however, he went through a very serious disease, which made him realize how important his gut health was.A couple of years back, Richard was misdiagnosed, put on some antibiotics and got a superbug in his stomach. Even though he could feel that something was wrong, all the doctors that he saw told him that he was perfectly healthy.

    So he went on to the road of self-diagnosis and looked for answers at online forums. Finally, he found out that he has a very serious chronic illness which kills about half a million citizens a year in the US alone. After being successfully treated and getting better, Richard came to the conclusion that consumers don’t have a good tool to understand what’s happening in their microbiome. Which he wanted to change.

    Listen on to hear all about Richard's dramatic journey and how he used one of his competitors to gain inspiration for Thryve!


    How Technology Can Help To Burn More Calories During Your Cardio Workout - 20 Minute Fitness Episode #087 Jul 18, 2019
    Show notes

    Cardio might not be your all-time favorite workout, but this week on the 20 Minute Fitness podcast we're here to change this. As today we'll focus on fitness technology that is specialized in cardio. Let it be an app that motivates you with great music or a piece of smart equipment that makes cardio more fun, it's guaranteed that you'll push harder. And ultimately burn more calories.
    Press play to hear how technology can help to burn more calories during your dreaded cardio session!


    Three Things You Will Learn

    1) The Power Of Music

    A not-too-high-tech and a quite simple concept that you might not think of when it comes to burning more calories is music. But believe it or not, music has amazing motivational powers, which is exactly what Fit Radio plays on. Fit Radio is an app that combines workout music and personal coaching with a goal to make you push harder. The app has a music library of thousands of DJ mixes with new tracks added daily. And you can choose from a variety of guided exercising programs, like running and HIIT.

    If you go for running, the app will match the music to your pace, which will definitely give you an extra kick in the butt. Tune in to learn more about Fit Radio and its different features!


    2) How Smart Is Your Kettlebell?

    If you're bored of the traditional cardio workouts, it's time to go for something different. Kettlebell workouts are a great way to spice up your regular routine and nonetheless, they also come with some amazing results. Kettlebell exercises will help to burn those calories fast and work different muscle groups simultaneously.

    And of course, as you could've guessed it, we already have some smart kettlebells on the market that will further improve your workout output.
    The connected kettlebell by JaxJox allows you to adjust the weight with 6 different weight options in a matter of seconds. And the accompanying JaxJox app will make sure that all your kettlebell workouts are tracked accurately. Your connected kettlebell and the app together with count your reps and sets and track your power and workout time.

    Listen to this week's episode to find out more about why kettlebell workouts are so great and what your JaxJox Fitness IQ score means!

    3) Cardio In A Luxury Edition

    For those of you who are looking for something more high-tech and more professional, we have two very exciting pieces of tech today. The first one is a smart rowing machine, Hydrow.
    Even though rowing is also a very efficient cardio workout, sitting in front of an indoor rowing machine can be quite monotonous after a while. Which is what Hydrow is here to change. With the Hydrow rowing machine, you'll be transferred to a real water experience and can really enjoy the workout without actually leaving your own apartment.

    Via Hydrow's smart touchscreen you'll be able to join live rowing sessions that are coached by professional athletes and recorded on real outdoors water. This is what they call a 'live outdoor reality' experience. Hydrow will also give you real-time feedback on your workout performance with data points like calories burnt and distance completed. A real cardio gem for burning calories and enjoying your training at the same time.

    Finally, if you're more into body-weight exercises, Otari's Smart Exercise Mat might be the perfect choice for you. Definitely not your average workout mat, the Otari mats have a digital display and are embedded with pose recognition technology. They will provide you with a good selection of exercises ranging from yoga to pilates and even Bootcamp. No matter if you are taking live or on-demand classes, their embedded technology will track your form constantly leaving no room for error. So they won't only mix up your workout routine, but also make sure that you're doing every move as you should. Press play to hear more about the m


    Why Khalil Zahar Built The First Interactive Home Boxing Gym FightCamp - 20 Minute Fitness Episode #086 Jul 11, 2019
    Show notes

    This week on the 20 Minute Fitness podcast we have Khalil Zahar, the Founder & CEO of the very first interactive at-home boxing gym, FightCamp. Khalil is an engineer by profession and became personally invested in boxing during his studies in Toronto. He had the chance to train with some of Canada's best boxing coaches, which made him fall in love with the sport.

    Listen on to hear all about the ins and outs of FightCamp that will teach you how to master your punches with real-time feedback on every move you make!

    Three Things You Will Learn

    1) What's In The FightCamp Box

    So how should you imagine an at-home boxing gym? Just a pair of gloves and that's it? Nope. With the FightCamp gym, you really get everything that you need to become a pro boxer.

    You'll receive the best quality punching bag, a heavy workout mat, quick wraps, premium boxing gloves, and the "secret sauce", motion trackers. Once you put the motion trackers in your wraps, they will track your hands 1,000 times/second. By tracking your punches, the FightCamp algorithms will build your output profile based on the type and speed of every punch you make. On top of all these, FightCamp also comes with an app through which you can tune in to live classes or access any workout from their on-demand library. Pretty much like Peloton for boxing.

    Press play to learn about the specific programs FightCamp provides for pro boxers vs those who're just about to throw their first jab at the punching bag!


    2) Moving From The Pro Athletes ToA Mainstream Market

    FightCamp has an older brother, Hykso, that was born back in 2015. This was around the time when Khalil was living in Canada and had already started to immerse in boxing. After he'd learnt that the only way to measure incremental progress was to look at how long you were able to go in the ring, he wanted to find a solution.
    So he started to focus on the technology piece and built a motion tracker, Hykso. Hykso was first picked up by those who had been craving the boxing data the most, professional athletes. Namely, the first client of Hykso was the Canadian Olympic team and their coach.

    After a number of product iterations, these professional boxers started to use their trackers with their private clients or during group workouts that they were teaching. By hacking the device, which was originally created for athletes, they gamified the more fitness-oriented boxing experience of everyday people. Listen to this week's episode to hear how Khalil and his team have built the FightCamp that we know today!


    3) The Future Of At-Home Fitness & FightCamp

    We've already seen an amazing evolution of at-home fitness. We had moved away from fake and overpromising products to authentic companies with innovative hardware and software and great business models. Today, at-home fitness is really for a health-conscious audience, who have busy lives and hence struggle to find time to go to a physical gym.

    One aspect that people still tend to criticize about at-home workouts is the lack of social experience. However, if we think about it, the real beneficial social gain that we get from an in-person gym experience is the social pressure to push harder. Which is something that can be replicated in a virtual setting with performance data. Hence, Khalil believes that at-home fitness will only see increased popularity and growth in the future.

    Looking at FightCamp in particular, Khalil shared some secret features that we can expect to pop-up soon. These involve everything from further gamification to getting the users to immerse in the history of boxing. Tune in to learn more about the sneak peeks now!


    Our Favorite Health & Fitness Apps Of July 2019 - 20 Minute Fitness Episode #085 Jul 04, 2019
    Show notes

    oday on the 20 Minute Fitness podcast's 'How Technology Can Help' mini series we are back with our favorite health & fitness apps of the month special. As July is definitely the month of vacations, you might feel a bit off track with your exercising routine. Which is exactly why our theme for this month is 'staying in shape on-the-go'.


    While it might have been easy to find excuses in the past, since the emergence of health & fitness apps, what's easy is to work out in a hotel room. Bodyweight, yoga, frequent flyers or vacation travelers, there's something out there for everyone.


    Listen to this week's episode to hear all about our favorite fitness apps that will keep you sweating away from home as well!


    What You Will Learn


    1) Our Favorite Fitness App For Facilities All Around The World - MINDBODY


    MINDBODY, one of the 'Most Innovative Companies' of 2018, allows its users to find all sorts of health, fitness & wellness facilities near their locations. They offer millions of fitness classes, gym classes and even local salon & spa treatments all around the world.

    Once you download the MINDBODY app, you can easily search in your area and filter for your specific needs and wants. There's no subscription fee, you can simply book on the fly and MINDBODY will guarantee the best possible price. This great flexibility makes MINDBODY the perfect choice for all your July travel plans.


    2) Our Favorite Fitness App For The Yogis - Down Dog


    If you feel like you'd rather improve your flexibility, coordination and balance than do something high intensity while on vacation, yoga might be your perfect choice. And Down Dog, the #1 yoga app on the market with an impressive number of 6,000 ratings, will be your partner in crime for this.

    The Down Dog app has classes for different experience levels that range from 7 to 35 minutes. The various modes will all their own purposes and with their boost feature you can even choose a specific body part to focus on.

    The HD instruction videos together with the soothing voice of the instructor and the relaxing music make Down Dog the closest thing you'll get to a real studio experience.


    3) Our Favorite Fitness Apps For An All Around Solution - Keelo


    Keelo, as they call themselves, is 'high intensity fitness for all'. They have both strength-based and conditioning oriented full body workouts with or without equipment. There are also different levels ranging from beginner to advanced.

    But the 'wow' parts of the Keelo app are more about its other features. Their AI-based algorithm for instance will make sure that all your muscle groups get enough training and rest. Their Keelo coaches will respond to any question you may have about fitness or nutrition. And their tracking feature will allow you to follow your fitness activity and calories burnt over time.
    Could you even ask for a more comprehensive workout buddy on the go?


    4) Our Favorite Fitness Apps For Frequent Flyers - Sanctifly


    If you feel like you're practically living your life at airports, Sanctifly is here to spice up your routine a bit. This higher-end app is designed for frequent flyers who want to break a sweat in between two flights.

    Sanctifly currently has 200 locations at 90 airports with a long list of airport hotels, gyms, pools and so on. Once you become a member and sign up for one of their packages, you can access the facilities of their partners without a direct reservation. Packages range from blue to gold and include different benefits.

    So if you know that your next couple of layovers will be lengthy, you might want to take Sanctifly with you!


    Why Austin Cohen Built The Uber For Fitness Flexit - 20 Minute Fitness Episode #084 Jun 27, 2019
    Show notes

    Today on the 20 Minute Fitness podcast we have Austin Cohen, a two-in-one VC and entrepreneur with an MBA from Columbia University and a strong track record of leading early-stage startups. While the VC side of Austin might always be on the hunt for the next Facebook & Uber out there, his entrepreneur side seems to have found its true mission, which is to make fitness more accessible.


    Austin founded a company called Flexit, an a-la-carte digital fitness solution that enables users to work out at whatever facility they want to, wherever and whenever they want to, and pay only for the time that they actually spend at the studio. Even though Flexit has only launched in 2018, the company has been scaling at the speed of light and already has over 500 gyms that users can choose from.


    Listen to this week's episode to learn more about Flexit's success and what you, as a Flexit customer, will get if you sign up today! Psst, if you listen to the episode, a special surprise might be waiting for you!


    Three Things You Will Learn


    1) Revolutionizing Your Gym Experience


    Have you ever walked into a traditional gym and had a smooth first-time experience? Me neither. Which is the number one reason for downloading Flexit right now.


    Flexit is an app that provides the most frictionless access to its users to any of their partner fitness facilities. All you have to do is open up the app, create an account, walk in to any gym on the platform, check-in with your app and enjoy your workout. No front desk interference and absolutely no commitment. And besides the flexibility of training in any gym that you like, you only pay by the minute. Meaning that you'll only be charged after your active, sweaty hours.


    While Flexit's core offering is traditional gyms, they also have CrossFit gyms, boutique studios, spin studios and a lot a more. Press play to hear all about the variety of options and how their pay-by-the-minute system really works!


    2) Flexit As A Marketplace


    To create true value, Flexit has to attract two sides: the users and the fitness facilities. Hence, Austin had to built an appealing offering for both sides.


    For the users, Flexit created an experience unlike anything a consumer has had before. Flexit empowers the user with the flexibility to travel from one city to another and simply walk into any gym on the Flexit platform without any paperwork.


    And unlike other emerging fitness trends, Flexit is actually pulling new customer for traditional gyms and lowering the acquisition costs. Just like the perfect marketing extension, Flexit focuses on bringing the right people to gyms via their smart targeting efforts.


    All in all, according to Austin, everything they do at Flexit is to help the gyms that sign up to be their partners. Listen on to learn more!


    3) How Flexit Was Born


    During one of his business trips only a couple years ago while sitting in his Uber and ordering from Postmates, Austin was wondering how and where he was going to work out during the trip. Which is when an idea hit him.


    He decided to create a model for gyms to capitalize on current consumer trends and for users to access gyms like other consumer verticals. Or in other words, the Uber for fitness.


    On the short-run Austin's goal with Flexit was to share his passion for fitness with others and make it accessible for everyone. And in the long-run, he set out a mission for Flexit to become the ultimate means for consumers to discover, try and join new fitness facilities.


    Listen to this week's episode to hear about what Flexit has achieved to this day. And what exciting things we can expect to see in the near future!


    How Technology Can Help To Lose Weight With Nutrition Plans - 20 Minute Fitness Episode #083 Jun 20, 2019
    Show notes

    Staying very much on the summer theme, this week on the 20 Minute Fitness podcast we talk about losing weight in the most efficient ways. While trying to force yourself to live in the gym and only focusing on your calories-out can be exhausting for your body, nutrition tracking is a more sensible way to go. It won't only help with reaching your short-term weight loss goals, but also put you on a healthy path for the long run.


    And thanks to some great innovations out there, you won't need to become a nutritionist and come up with your own meal plans. All you have to do is download an app and you'll be ready for your smart diet journey.


    Listen to this week's episode to learn about the best products & services that will keep your nutrition in check!


    Three Things You Will Learn


    1) Apps That Will Teach You How To Cook Healthy Meals


    If you're on a serious weight loss journey and don't prep your own meals, you've got to change now. The first app that can help with this is Paprika. Paprika has an extensive database of recipes that can turn you into a master chef in a sec. Each recipe has a star rating and an ingredient list that you can use when doing your grocery shopping. And to make your life as easy as possible, use their calendar to create meal plans a month in advance!


    Paprika can be a great fit if you like flexibility, but if you prefer being told what you should eat, DietPoint is the app for you. DietPoint comes with fairly similar features to Paprika, but it has the added benefit of fixed diet plans.


    DietPoint has 130 plans to chose from, all of which are designed to create a caloric deficit. They have a good variety of options to cater for all tastes, and each of them comes with an estimated weight loss number. Press play to learn about the specific diet plans of DietPoint in more detail!


    2) The Most Comprehensive Nutrition Tracking App


    Healthy meals and diet plans are useful, but what really does the magic when it comes to losing weight is nutrition tracking. And this is why you should grab your phone, click on the App Store and download Lifesum right now!


    Lifesum is a comprehensive healthy eating app that helps you keep track of your nutrition intake via a diary screen and your personal macros page. To maximize results, fill out the Lifesum quiz and let the app recommend a diet plan that matches your goals.


    Once you've chosen your plan, the app will set your calorie intake and macros ratio recommendations that you can track your actual intake against every single day. At the end of each day, you can get a nutrition breakdown displayed on pie & bar charts for some great visual feedback.


    Besides the daily breakdown, Lifesum also has a food rating system that will rate each one of your meals. The rating algorithm takes into account factors like biological effects, satiety index and of course how well you follow your suggested macros distribution. Amazing features to learn and improve your eating habits for good.


    Lifesum has a little surprise for all our 20 Minute Fitness listeners, so tune in to find out more!


    3) How Your Genetics Can Guide Your Meal Plans


    Finally, a more scientific approach to losing weight with nutrition plans is when you let your genetics to set the road. Diet Fit by DNAfit will help you uncover everything about your dietary DNA profile via conducting a salvia test.


    Once you receive your test results, DNAfit will set a highly personalized nutrition plan based on your genetics and any potential intolerances or allergies you may have. You'll kick off with a private consultation with a dietitian and get support throughout all 12 weeks of your program.


    Press play to learn about how DNA testing can help you reach your weight loss goals and set you up for a long-term success!


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