What a
Podcast Ad
Looks Like…

What a
Podcast Ad
Looks Like…

What a <br> Podcast Ad <br> Looks Like…
PRE-Roll

Ad break midway through an episode

PRE-Roll 60 - 90 Seconds
PRE-Roll 60 - 90 Seconds

Ad break midway through an episode

PRE-Roll 60 - 90 Seconds
PRE-Roll 60 - 90 Seconds

Ad break midway through an episode

Why TopPodcast?

Inquire how TopPodcast places your audio buys unlike any other agency in the marketplace. Our purchasing tactics provide an economical fee structure with 100% transparency. Let us navigate a complex and fragmented industry, providing full consultative services from start to finish. This includes on-boarding and post-campaign attribution measurement.

Why TopPodcast?

Host Read Ads

The host (podcaster) reads an advertiser’s spot within an episode, personally endorsing the product in an organic manner. These ads are typically :60 seconds in length, baked into the content of the podcast, and usually include a ‘show specific’ promo code and often a vanity URL. This is one of the purest form of native advertising and acts as the ultimate referral.

Host Read Ads

Dynamically Inserted Ads

Unlike host reads, these ads are not usually organic and baked into the episode but rather they appear before an episode (pre- roll) or during an episode (mid-roll). These ads can be geo- targeted and contextually targeted to a number of specific targeted categories (Location, Age, M/F, Interests).

Dynamically Inserted Ads

Podcast Advertising by the Numbers

$659 million:

Projected Podcast Ad Revenue in 2020

165 million:

Listened to a Podcast this Year

32%:

Americans that listen monthly to a podcast

18-44 Yrs

The age range of 67% of the podcast listening audience

Let Our Ad Experts Do the Heavy Lifting

Inquire how we buy podcast advertising differently than any other agency in the marketplace
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844-670-7747

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