Home Analytics & Insights

Analytics & Insights

Join below email list to know the next time we update our Research Center with new industry data!

Resources

Edison Research: The Podcast Consumer – 2016

Since 1994, everyone from Fortune 500 companies to start-ups, from the United States Government to non-profits,in America and around the world, have trusted our team of researchers and thought leaders to gather exactly the right information. And to use it in exactly the right way –even in the face of impossible deadlines and jaw-dropping logistical challenges. With an expertise in both quantitative and qualitative research, we utilize telephone, Internet, and in-person research.  And our network of more than 17,000 experienced interviewers allows us to conduct research in almost any location. Read More

Company Resources

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. It is comprised of more than 650 leading media and technology companies that are responsible for selling, delivering, and optimizing digital advertising or marketing campaigns. Together, they account for 86 percent of online advertising in the U.S. Working with its members, the IAB develops technical standards and best practices and fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. Read More

Company Resources

Bridge Ratings: Podcasting’s Potential – 9/20/2016

Bridge Ratings LLC was founded in 2001 and is a leader in media consumer behavior analysis, providing behavioral analysis of media consumers in the US, Canada, Mexico, and Europe. Bridge Ratings had its roots as a radio ratings company positioned as an alternative to other services in medium markets. Read More

Company Resources

comScore

comScore help clients measure what matters to make cross-platform audiences and advertising more valuable. From precisely reaching the right consumers to maximizing the impact of your advertising, we can help you be more valuable too. comScore provides the independent data, insights and expertise that the media ecosystem requires to plan, transact and grow in a dynamic world. Read More

Company Resources

Nielsen Scarborough

Scarborough is now a Nielsen service and is part of the Nielsen Local Insight Suite. With the addition of Scarborough, this suite now includes local life measurements in 210 markets nationwide, connecting Americans’ media consumption with their lifestyles, buying behaviors and attitudes.  Nielsen Scarborough shines a powerful light on the American consumer to help you paint a clearer picture of your audience on a national scale. By measuring all facets of American life, we give our clients a richer understanding of how to target adults across the country. Read More

Company Resources

eMarketer

eMarketer is 93%-owned subsidiary market research company that provides insights and trends related to digital marketing, media, and commerce. Founded in 1996, is clients include two-thirds of Fortune 500 companies. eMarketers subscribers span 70 countries The company was acquired by Axel Springer in June of 2016 for $242 million. Subscribers have access to eMarketer’s data via a Web-based client portal. The company curates, compares, and contextualizes information from global sources to provide macro-level understanding of digital trends related to advertising, marketing, media and commerce. Read More

Company Resources

Pew Research

Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping America and the world. We conduct public opinion polling, demographic research, content analysis and other data-driven social science research. We do not take policy positions. Read More

Company Resources

Podcasting State of New Media June 2016 (An Amazing Report for All To Read & Absorb)

One-Stop Podcast Fact Sheet from 2016 June 2016 (not including new Infinite Dial 2017 info)

Audio Fact Sheet with Charts June 2016 (Waiting on new updated data, but great charts here)

Digital News Fact Sheets & Chart June 2016 (waiting on new updated data, but great charts here)

Subscribe to receive regular newsletter updates from Pew Research Center

Tow Center for Digital Journalism

The Tow Center for Digital Journalism, established in 2010, provides journalists with the skills and knowledge to lead the future of digital journalism and serves as a research and development center for the profession as a whole.  Operating as an institute within Columbia University’s Graduate School of Journalism, the Tow Center is   poised to take advantage of a unique combination of factors to foster the development of digital journalism. Its New York location affords access to cutting-edge technologists, a strong culture of journalism and multiple journalism and communication schools, with outstanding universities attached to them. The Tow Center is where technology and journalism meet, and where education and practice meet. Read More

Company Resources

Knight Foundation

Knight Foundation is a national foundation with strong local roots. We invest in journalism, in the arts, and in the success of cities where brothers John S. and James L. Knight published newspapers. Our goal is to foster informed and engaged communities, which we believe are essential for healthy democracy. Read More

Company Resources

Knight Foundation

www.NiemenLab.org

The Nieman Journalism Lab is an attempt to help journalism figure out its future in an Internet age. The Internet has brought forth an unprecedented flowering of news and information. But it has also destabilized the old business models that have supported quality journalism for decades. Good journalists across the country are losing their jobs or adjusting to a radically new news environment online. We want to highlight attempts at innovation and figure out what makes them succeed or fail. We want to find good ideas for others to steal. Read More

Company Resources