Wealthy and Well-Known Podcast

Latest Episodes:

Authenticity Is the Strategy: How to Build a Personal Brand That Actually Matters with Jessica Zweig Aug 12, 2025

Show notes

What if building a powerful personal brand wasn't about being seen—but about being true?

In this soul-shifting episode, AJ Vaden sits down with bestselling author and branding powerhouse Jessica Zweig for an unfiltered conversation on what it really takes to build a lasting, meaningful platform. From scaling and failing, to radical reinvention through spiritual alignment, Jessica shares the raw truth behind authentic personal branding—and why your inner work is the key to your outer success.

You'll learn:

Why being of service kills ego and attracts your ideal audience
How to show up online without oversharing or dimming your truth
The spiritual wake-up call that transformed Jessica's leadership and lifestyle
Daily rhythms and mindset shifts to avoid burnout and build sustainable influence
Why your personal brand is actually your greatest act of empowerment

Whether you're building a brand or rebuilding your life, this episode is a masterclass in turning your story into service—and your authenticity into impact.

The Rise of Personal Brands in Direct Sales with Sarah Robbins Aug 05, 2025

Show notes

What do you do when your entire business disappears overnight?

In this powerful episode of the Influential Personal Brand Podcast, AJ Vaden sits down with Sarah Robbins—former kindergarten teacher turned billion-dollar network marketing legend—for an unforgettable conversation about resilience, reinvention, and the power of personal branding in direct sales.

Sarah shares her remarkable journey: from passing out skincare samples for $20/hour to building the most successful sales team in the history of her industry. But just one year ago, everything changed. Her company dissolved their sales model, erasing 18 years of work in 60 days.

Now, Sarah is starting over—rebuilding her business from scratch and launching her first book, The Multiply Method, which distills her wisdom into simple, duplicatable systems for social sellers.

You'll hear her biggest lessons on leadership, overcoming setbacks, building momentum, and turning conversations into conversions. Whether you're in direct sales, leadership, or any form of client acquisition—this is the interview you need to hear.

Key takeaways:

Why "conversations are the new presentations" for modern sales
How to simplify your systems to scale your team
What makes a leader worth following (especially when times get tough)
The mindset shift that helped Sarah go from stuck to unstoppable

If you're navigating a season of uncertainty, loss, or transition, this episode will remind you: your greatest setback can become your greatest setup.

Neuroscience of Mental Health for Mission Driven Messengers with Dr Caroline Leaf Jul 29, 2025

Show notes

Unlock the hidden power of your brain and break free from burnout, imposter syndrome, and limiting beliefs with Dr. Caroline Leaf—world-renowned neuroscientist, bestselling author, and personal brand powerhouse. In this game-changing episode, Dr. Leaf reveals how mission-driven messengers can manage their minds to overcome anxiety, rewire toxic thinking, and show up powerfully in their purpose.

Discover the truth about mental health and why your emotions aren't flaws—but signals. Learn how to decode them, shift your mindset in 63 seconds, and reprogram your brain through neuroplasticity. Whether you're stuck in self-doubt or simply striving to show up as your best self, this conversation offers scientifically backed strategies to help you gain clarity, confidence, and momentum.

This isn't your typical mental health talk—it's a transformative blend of neuroscience and personal brand strategy you won't hear anywhere else.

From Homeless to 9 Figures: Stephen Scoggins- Alignment, Legacy, and the Real Reason Businesses Fail Jul 22, 2025

Show notes

What if hustle was hurting your growth, not helping it?

Stephen Scoggins built a nine-figure company, sold it, and now teaches entrepreneurs how to stop being the bottleneck in their own businesses. In this episode, he unpacks the inner friction that keeps even the smartest leaders stuck and the surprising shift that unlocks scale, peace, and purpose.

He also gets real about the 5 invisible constraints that quietly hold leaders hostage and how to shift from proving yourself to building something that actually lasts (with or without you in the room).

If you're a 6 or 7-figure entrepreneur and wondering what's next, this episode is for you.

Key Points From This Episode:

• The 5 internal constraints that sabotage entrepreneurial growth • Why most entrepreneurs stay stuck at 6 or 7 figures • The 5 business drivers every entrepreneur must regularly re-evaluate • Why "hustle harder" is not a strategy and can actually sink your business • The 5 stages of growth that every business goes through • The difference between a $1M founder and a $10M+ founder (hint: it's not charisma) • The surprising truth about personal brands that reach 8 figures • What to consider before you sell (or step away) from your company

How to Build a Public Seminar Business with Tyler Devereaux Jul 15, 2025

Show notes

Rory Vaden unpacks one of the most important mindset shifts he's ever made: peace is the new profit. After working with some of the world's most recognized personal brands — including billionaires, bestselling authors, and global influencers — Rory shares a sobering truth: money and fame don't create peace. God does.

Whether you're chasing influence, building a business, or simply trying to find fulfillment, this episode will challenge the very definitions of wealth and success you've been taught to believe.

It's not about getting more. It's about becoming someone at peace with their purpose.

Books Don't Sell Themselves: How to Build Influence (and Income) After You Publish – with Nick Hutchison Jul 08, 2025

Show notes

Most authors stop at writing the book. But what if the book is just the beginning?

In this episode, AJ Vaden sits down with Nick Hutchison, founder of BookThinkers, to reveal the real work that starts after your book is published. Whether you're a seasoned author or launching your first title, this conversation will show you why being best-written means nothing if you're not also best-selling.

They break down:

Why small podcasts outperform big shows for book sales
The 3 content formats that actually convert (and how to use them)
How to structure a 60-second video to sell your book on autopilot
Why books don't just share ideas—they start movements
And the surprising truth about what builds lasting influence

If you're a mission-driven messenger with a book—or a message—you need this episode. And if you're not selling your book, ask yourself: do you really believe in it?

From Obscurity to Influence: Rory Vaden on the Path to Becoming Wealthy and Well-Known Jul 01, 2025

Show notes

In this powerhouse episode of Build, host Stephen Scoggins sits down with Rory Vaden—New York Times bestselling author, co-founder of Brand Builders Group, and a leading voice in the personal brand world—for a raw, in-depth conversation on what it really takes to be wealthy, well-known, and fulfilled.

From clarifying your unique message to building a brand on trust instead of trends, Rory unpacks the exact steps mission-driven messengers must take to break through the noise—without selling out. They explore how fear often hides behind humility, why personal branding is not about ego, and how surrendering your platform to a higher purpose can radically amplify your impact and income.

You'll learn:

The "Sheehan's Wall" principle that explains why most brands stay stuck
Why diluted focus = diluted results (and how to fix it)
The surprising truth about how real wealth is created
How to monetize deeply without chasing millions of followers
A simple prayer Rory uses daily to keep his ego in check

If you've ever wondered whether your message really matters or if your voice is worthy of being heard—this episode is your permission slip.

🎧 Plus: Grab Rory & AJ Vaden's free audiobook of Wealthy and Well-Known at

freebrandaudiobook.com/podcast

The Pain That Prepared Our Purpose: The Untold Story Behind "Wealthy and Well-Known" Jun 24, 2025

Show notes

In this milestone 600th episode of the Influential Personal Brand Podcast, Rory sits down with his co-author, business partner, and wife—AJ Vaden—for her first-ever author interview. But this isn't just a book promo. This is the raw, behind-the-scenes story of how Brand Builders Group was born in the ashes of unexpected loss, career heartbreak, and spiritual refinement.

AJ vulnerably opens up about being fired from the company she helped build, the moment she realized her identity was misplaced, and the childhood trauma that shaped her purpose. You'll hear about the divine timing of a single phone call from Lewis Howes, the quiet miracle of provision during crisis, and how a stranger's words unlocked a lifelong belief about her worth.

This episode is a masterclass in personal transformation—what it means to rebuild, to be refined, and to serve others from your story's deepest wounds.

Whether you're an entrepreneur, author, coach, or just someone trying to figure out who you really are… this episode will meet you there.

🎧 Listen to discover:

Why identity—not strategy—is the foundation of personal branding
The spiritual side of starting over
How Brand Builders Group rose from rock bottom
What "Wealthy and Well-Known" truly means—and why peace is the new profit
The one phrase that may reframe your entire past

🔥 Plus: Get the audiobook free at FreeBrandAudiobook.com/podcast

3 Hacks to Help You Persevere Through Trials Jun 20, 2025

Show notes

Why do some people give up while others rise and keep going? In this episode, Rory Vaden shares three battle-tested mindset hacks that the world's top achievers use to overcome the impossible—and keep showing up long after others quit.

You'll hear:

The #1 mindset shift that ultra-successful people share
Why falling in love with the daily grind is the real secret to growth
How to turn hard moments into long-term competitive advantage
The "Law of the Moat" and how your toughest trials become your greatest protection
A behind-the-scenes reflection on Rory's interview with $700M+ entrepreneurs Mike and Kass Lazerow

Whether you're building a business, chasing a dream, or just trying to stay afloat, this episode is your reminder: Perseverance is the goal.

No matter how hard it gets, the people who win are the ones who stay in the fight. This is how they do it.

Scaling 8 and 9 Figure Businesses with Mike and Kass Lazerow Jun 17, 2025

Show notes

What's the difference between influencers who look successful… and entrepreneurs who actually are?

In this riveting episode, Rory sits down with Mike and Kass Lazerow, the powerhouse husband-and-wife duo behind multiple high-impact businesses—including Buddy Media, which they sold to Salesforce for $745 million.

They've helped scale companies like Scopely ($5B exit) and Liquid Death, advised countless founders, and now they're opening up like never before about what it really takes to build a business that lasts. From burning out on the way to $50M in ARR in just three years, to rebuilding after failed exits and learning how to balance marriage, money, mission, and meaning—this conversation is a raw, honest, and deeply insightful masterclass in entrepreneurship.

You'll learn: