UI Breakfast: UI/UX Design and Product Strategy

Latest Episodes:

Episode 74: Social Media for Brands with Liam Sarsfield Sep 01, 2017

Show notes

What makes a perfect brand account on social media? There's no recipe. But there are some general rules! Today our guest is Liam Sarsfield, the founder of Extra — a social media automation tool for brands. We talk about the best practices, tools, and inspiring examples to supercharge your company's account.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Episode 20: Mastering Creative Direction with Liam Sarsfield — our previous episode with Liam
Extra — social media automation tool (co-founded by Liam and Matthew Lehner)
Literistic — Liam's service for writers (an exhaustive list of deadlines for submissions to literary publications, contests and fellowships)
MetaLab, Pixel Union (their ecommerce division) — Liam's previous place of work
MeetEdgar, Buffer — popular social media scheduling tools
The Very Best Branded Twitter Accounts. Part I: Tactics — Liam's article about 7 best tactics for brand accounts
@SlackHQ, @cushionapp, @Wendys — great examples of brand accounts on Twitter
No Real Experiences: Authenticity for Social Marketers — Liam's article on authenticity
Follow Extra on Twitter: @ExtraAI
Follow Liam and Matthew on Twitter: @liamsarsfield, @matthewpearse

Today's Sponsor

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FreshBooks is offering a 30-day unrestricted free trial to our listeners. To claim it, just go to freshbooks.com/uibreakfast and enter UI BREAKFAST in the “How Did You Hear About Us?” section.

Interested in sponsoring an episode? Learn more here.

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Episode 73: Minimizing UX Debt with Jack Moffett Aug 25, 2017

Show notes

Does your product suffer from inconsistent behavior or performance? Then you're probably dealing with UX debt. In this episode, we're tackling this problem with our special guest Jack Moffett, a famous interaction designer and author. You'll learn about three primary sources of UX debt, how to put together a UX debt inventory, how to deal with the issues and prevent potential problems in future.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

CDG, a Boeing company — Jack's place of work
Bridging UX and Web Development — Jack's book
Eliminate UX Debt — Jack's book with UXPin
Enterprise UX — a conference Jack recommends
Managing UX Debt — upcoming IxDA meetup in Oslo (November 16, 2017)
The 3-Step Guide to Erasing Your UX Debt — Jack's article at UXPin (read about UX debt inventory)
DesignAday — Jack's blog
Follow Jack on Twitter: @jackmoffett

Today's Sponsor

This episode is brought to you by Balsamiq Mockups. A Balsamiq customer recently called it “the only wireframing tool that doesn’t make me feel stupid”. Try it free for 30 days at balsamiq.com — you’ll be productive in no time!

Interested in sponsoring an episode? Learn more here.

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Episode 72: Creative Habits and Routines with Tomas Laurinavicius Aug 18, 2017

Show notes

What lifestyle allows you to create your best work? What kind of habits can you adopt? Today our special guest is Tomas Laurinavicius, a famous lifestyle entrepreneur and blogger. We discuss his lifestyle choices and routines, common challenges, and what anyone can do right now to become more productive.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Despreneur Magazine — Tomas's previous project, now acquired
Mobile Design Book — Tomas's book with Paula Borowska
Tomas's interview series featuring Paul Jarvis, Jason Zook, Patricia Parkinson (polymath), Nat Eliason, Matiss Ansviesulis
16 Personalities — awesome free personality test
Tomas's website
Tomas's newsletter
Follow Tomas on Twitter: @tomaslau

Today's Sponsor

This episode is brought to you by FreshBooks. The all new FreshBooks makes ridiculously easy accounting software that’s completely transformed how freelancers and small business owners deal with their day-to-day paperwork. The most important thing is that getting started on FreshBooks is extremely simple, even if you’re not a numbers person — actually especially if you’re not a numbers person.

FreshBooks is offering a 30-day unrestricted free trial to our listeners. To claim it, just go to freshbooks.com/uibreakfast and enter UI BREAKFAST in the “How Did You Hear About Us?” section.

Interested in sponsoring an episode? Learn more here.

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Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Episode 71: Getting Started in Technical Training with Reuven Lerner Aug 11, 2017

Show notes

Technical training is a great place to be: instructors get paid well for teaching domain knowledge to large companies (who have dedicated budgets). But how do you get your foot in the door? In this episode, Reuven Lerner — a famous trainer, author, and consultant — gives us a detailed introduction into the industry. You'll learn what the training process looks like, what kind of knowledge you need, and how to land your first training gig.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Training From the Back of the Room! — a book by Sharon L. Bowman
Telling Ain't Training — a book by Harold D. Stolovitch and Erica J. Keeps
How People Learn: Brain, Mind, Experience, and School — a famous textbook on cognitive science
Steve Martin Teaches Comedy — a course on crafting jokes
Reuven's website
Reuven's blog
Trainer Weekly, Better Developer, Mandarin Weekly, Weekly Python Exercise — Reuven's newsletters
Follow Reuven on Twitter: @reuvenmlerner

Today's Sponsor

This episode is brought to you by FreshBooks — cloud accounting software for freelancers and small business owners. If you work for yourself, you know that the world was not built for the self-employed. Many institutions are simply not keeping up with the pace of change — like banks, retirement savings, employment insurance, and accounting services. FreshBooks is among the innovators who have stepped up to provide a new accounting solution in this rapidly changing world.

FreshBooks is offering a 30-day unrestricted free trial to our listeners. To claim it, just go to freshbooks.com/uibreakfast and enter UI BREAKFAST in the “How Did You Hear About Us?” section.

Interested in sponsoring an episode? Learn more here.

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Episode 70: Articulating Design Decisions with Tom Greever Aug 04, 2017

Show notes

"Selling" your work to team members and stakeholders is a huge part of designer's success. Today we're digging deeper into this topic with Tom Greever, UX director at Bitovi and the author of Articulating Design Decisions. You'll learn how to communicate your decisions to all parties involved, present your work effectively, and deal with challenges like unfriendly managers or committees.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Bitovi — Tom's company
Articulating Design Decisions — Tom's book with O'Reilly
Axure — Tom's prototyping tool of choice
Designing Modular UI Systems Via Style Guide-Driven Development — article by Adriana De La Cuadra in Smashing Magazine
Tom's website
Follow Tom on LinkedIn
Follow Tom on Twitter: @tomgreever

Today's Sponsor

This episode is brought to you by Balsamiq Mockups. Balsamiq Mockups is rapid wireframing software that combines the comfort and simplicity of paper sketching with the power of a digital tool, so your work is easier to share, revise, and get honest feedback on. Try it free for 30 days at balsamiq.com.

Interested in sponsoring an episode? Learn more here.

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Episode 69: Switching to UI/UX with Nick Babich Jul 27, 2017

Show notes

How do you switch to UI/UX from another design field? What do you need to learn, and how? Today our guest is Nick Babich, the editor-in-chief of UX Planet, and we walk through all the steps in such transition. You'll learn about the skills, tools, methods, and resources to fuel your UI/UX career.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

UX Planet — Nick's main project we're talking about
5 Tips for Graphic Designers Switching to UX Design — Nick's recent article
The Design of Everyday Things — a book by Don Norman
Smashing Magazine, Adobe blog, Webdesigner Depot, UX Booth, Creative Bloq — must-read UI/UX resources
Balsamiq, AdobeXD, Evernote, Adobe Photoshop, Adobe Illustrator — Nick's UX toolset (Jane also recommends Sketch)
Behance, Dribbble, UI Movement — places to get inspiration from other people's work
Daily UI Design Challenge — free 100-day newsletter
Medium, UX Planet — places to publish your UI/UX posts to get exposure
Push.conference (the next one is October 20-21, 2017 in Munich) — one of Nick's favorite conferences
Nick's website
Follow Nick on Twitter: @101babich

Today's Sponsor

Create and send professional looking invoices in less than 30 seconds.
Set up online payments with just a couple of clicks and get paid up to 4 days faster.
See when your client has seen your invoice, and put an end to the guessing games.

FreshBooks is offering a 30-day unrestricted free trial to our listeners. To claim it, just go to freshbooks.com/uibreakfast and enter UI BREAKFAST in the “How Did You Hear About Us?” section.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Episode 68: Conversational UX with Jonathan Stark Jul 21, 2017

Show notes

The show is back from the summer break! Today we're exploring the trending topic of conversational UX with Jonathan Stark, a famous mobile consultant and author. You'll learn the basic principles behind voice interfaces and chatbots, what makes them so powerful and personal, and what tools you can leverage in this new environment.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Building iPhone Apps with HTML, CSS, and JavaScript — Jonathan's book with O'Reilly
Hourly Billing is Nuts — Jonathan's book on pricing your services
It's Alive — Facebook chatbot builder
Amazon AI — Amazon's service for natural language understanding (NLU), automatic speech recognition (ASR), visual search and image recognition, text-to-speech (TTS), and machine learning (ML)
Applying Built-in Hacks of Conversation to Your Voice UI — video from Google I/O 2017
Crafting a Conversation — a walk-through guide from Actions on Google
API.AI — a tool for building conversational experiences
Shakespeare — Jonathan's prototyping project
Jonathan's website
Follow Jonathan on Twitter: @jonathanstark

Today's Sponsor

This episode is brought to you by FreshBooks — cloud accounting software for freelancers and small business owners. Are you racing against the clock, wrapping up three projects at once, while facing a mountain of paperwork? There is a better way! FreshBooks has been redesigned from the ground up and custom built for exactly the way you work. It's the simplest way to be more productive, organized, and — most importantly — get paid faster.

FreshBooks is offering a 30-day unrestricted free trial to our listeners. To claim it, just go to freshbooks.com/uibreakfast and enter UI BREAKFAST in the “How Did You Hear About Us?” section.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Episode 67: Building Creative Communities with David Sherry Jun 22, 2017

Show notes

What does it take to build a great community? Let's learn from the best leaders. Today our special guest is David Sherry, the founder of Death to the Stock Photo. You'll learn the story of their project, what the difference is between a community and an audience, why you need to get personal with your members, and why technical details don't matter.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Death to the Stock Photo — David's project we're talking about
MailChimp, Slack — tools you can use to run a community
Nomad List — a famous community of digital nomads
Intercom — a communication tool that allows segmentation
RightMessage — website personalization software by Brennan Dunn and Shai Schechter
The First 10 — an audiobook by Alex Hillman for coworking community builders
SightShift — a coaching and leadership project by Chris McAlister
David's website
Follow David on Twitter: @_brandswell
Follow David on Instagram: @brandswell
Drop David a line at david@deathtothestockphoto.com

Today's Sponsor

This episode is brought to you by Balsamiq Mockups — a “low-fidelity" wireframing tool. Basically it’s like sketching on a notepad or a whiteboard, but on the computer. The idea is to get THE STRUCTURE of your user interface idea down BEFORE you start coding or sweating the details in Photoshop. Try it free for 30 days at balsamiq.com.

Interested in sponsoring an episode? Learn more here.

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Episode 66: Designing for Travel Tech with Jenny Shen Jun 15, 2017

Show notes

Niching down is a great strategy for UX professionals, and travel tech is no exception. Today our guest is Jenny Shen — an independent UI/UX designer, travel tech specialist, and digital nomad. You'll learn about different types of travel tools, common UX challenges, how travel companies create quality content, and how to get started in this prosperous industry.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Philip Morgan's free positioning course
RealtimeBoard — brainstorming and mindmapping tool
Mini-lives: how to see the world without taking a day of vacation — an article by David Kadavy
Jenny's mentorship program
Episode 46: How to Find Your Mentor with Greg Gilbert
Airbnb, Booking.com, Trivago — examples of travel sites
Google Flights, KiweeTravel, Momondo — examples of flight search engines
Hack Horizion — travel tech hackathon where Jenny participated
Phocuswright, Skift, Tnooz, Amadeus, SITA — travel tech media
Travel Tech Con, Travel Tech Conference Russia, Phocuswright Conference, Web in Travel — travel tech conferences
Jenny's website
Mention "UI Breakfast Podcast" when you sign up for Jenny's UX mentorship program to get 10% off
Follow Jenny on LinkedIn
Follow Jenny on Twitter: @jennyshen

Today's Sponsor

This episode is brought to you by Tiny Reminder. Are your projects on hold and you invoices unpaid? This tool will play bad cop with your clients — so you don't have to. Sign up today for our Forever Free plan at tinyreminder.com.

Interested in sponsoring an episode? Learn more here.

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Episode 65: Measuring User Happiness with Richard Felix Jun 08, 2017

Show notes

Today our goal is to get into the minds of our users, and predict when they're likely to churn. Our guest expert is Richard Felix — the founder of Stunning, Retained, and multiple other products — who knows everything (and then some) about customer retention. You'll learn about different types of churn, how to measure user happiness, and what you should do if your customer decided to cancel.

Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Stunning, Retained, Are My Sites Up — Richard's products
Drip, Intercom — tools for communicating with users
Mixpanel, Heap Analytics — tools for in-app analytics
Richard's website
Follow Richard on Twitter: @rfelix

Today's Sponsor

Interested in sponsoring an episode? Learn more here.

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Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

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