To Be Continuous

Latest Episodes:

Ep. #39, Transforming Microsoft Into An Open Source Company Nov 01, 2017

Show notes

In the latest episode of To Be Continuous, Edith and Paul are joined by Martin Woodward from Microsoft and Ed Blankenship from Algorithmia. They discuss the cultural and technological shift that was necessary to transform Microsoft into an open source company. Martin talks about how as the owner of CodePlex, Microsoft’s open source community, he created Microsoft’s Github account. He also shares tricks he used to drive adoption inside Microsoft, such as allowing people to use their personal GitHub accounts, the subsequent challenges that this created and how he overcame them.

Ep. #38, From Monolith to Microservices Sep 28, 2017

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In the latest episode of To Be Continuous, Edith and Paul discuss the challenges and benefits of refactoring monolithic applications into microservices. They examine various approaches for creating microservice boundaries and dispel the myth that they should be defined as small as possible.

Ep. #37, The Man Behind Windows PowerShell Sep 13, 2017

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In the latest episode of To Be Continuous, Edith and Paul are joined by Jeffrey Snover, the inventor of Windows PowerShell. Jeffrey describes the tremendous cultural shift that was needed to shift Microsoft to a continuous delivery model.

Jeffrey recalls how he overcame the cultural challenge by finding the “coalition of the willing” and starting small. Jeffrey also recounts his inspiration behind PowerShell and talks about how today every layer of the technology stack is undergoing a revolution.

Ep. #36, The Risks of Selling User Data Aug 15, 2017

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In the latest episode of To Be Continuous, Edith and Paul examine the recent backlash that Unroll.me faced over selling user data to other companies. Edith shares her experience as Product Manager at Tripit and discusses the risks of developing a service that requires accessing customer emails.

They also examine how privacy sensitivity varies among users and has evolved over time.

Ep. #35, Celebrating Failure, Founder Guilt, Serial Entrepreneurs, Startup Myths, The Everything Else Person Jul 27, 2017

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In the latest episode of To Be Continuous, Edith and Paul discuss a medley of start-up pertinent topics. Paul wonders whether the pendulum has swung too far the other way, with too many startups now glorifying failure.

They also examine ways of coping with founder guilt and dispel some common myths about life in a startup. Finally, they examine the invaluable role of the “Everything Else” person in start-ups.

Ep. #34, Common Developer Monetization Mistakes Jul 12, 2017

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In the latest episode of To Be Continuous, Edith and Paul examine how monetization approaches vary depending on the developer market you’re in.

They discuss how developer markets can be divided into four spaces and examine the companies operating in each space. They also consider the pitfalls of startups that push their product in too many directions and consider how to go about evaluating the threat of Amazon cloning your service.

Ep. #33, Giving Founders Feedback, Outsourcing Early Development, Giving Gifts, Flat Orgs, Hacker News Comments Jun 28, 2017

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In the latest episode of To Be Continuous, Edith and Paul discuss 5 topics that are relevant to most startups. They first examine how you can constructively tell someone that their startup sucks. They then look at why it’s a bad idea to outsource early stage development. They also discuss what makes a good gift and delve into the downsides of flat organizational structures. Paul also shares his impression that Hacker News comments are becoming too Redditified.

Ep. #32, Finding Co-Founders, Engineers vs. Artists, Funding Napkin, NPS, Hiring Jun 15, 2017

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In the latest episode of To Be Continuous, Edith and Paul discuss 5 topics that are top of mind at most startups. First, they examine approaches for finding a good co-founder. Next, they delve into Michael Dearing’s course on the artistic side of engineering. They then move on to discuss the SaaS Funding Napkin and why 27% of companies that raise series A have no revenue. They also share their experiences using Net Promoter Scores and consider the pros and cons of hiring fast vs slowly.

Ep. #31, When Toasters Broke The Internet May 02, 2017

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In the latest episode of To Be Continuous, Edith and Paul discuss the massive DDoS attack against Dyn, a major DNS provider, in late 2016. They examine the security flaw that enabled millions of IoT devices to be hijacked and discuss how it could have been avoided.

They conclude that to minimize such attacks, all devices that connect to the internet should have easily updatable firmware, and that the IoT industry needs greater regulation.

Ep. #30, How To Interview Mar 28, 2017

Show notes

In the latest episode of To Be Continuous, Edith and Paul examine why traditional hiring methods are failing. They discuss flaws of interviewing such as the interviewer’s bias toward pattern matching, and the impossibility of getting a true representation of a candidate through an interview setting.

They explore various forms of dysfunction observed at tech companies today and consider what it takes to build a cohesive team at a startup.

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