Show notes
In this episode, we talk with JOHN GALLOWAY, who is the Chief Marketing and Innovation Officer for Godiva Chocolates.
THOUGHT #1
Empower People and Just Watch How They Deliver
THOUGHT #2
As We are Liberated from Our Own Fear, Our Presence Automatically Liberates Others - Marianne Williamson
CONNECT:
BRAND & RESOURCE MENTIONS:
JOHN GALLOWAY'S BIO:
John Galloway is a senior executive with a proven track record of building brands, driving growth and inspiring people. His upbringing as an Army brat, as well as his own small stint in the military, prepared him well for a career full of leadership challenges and diverse geographic assignments.
John’s post college journey began with six years of dynamic agency experience working for world-class companies, including Young and Rubicam and TracyLocke and supporting premier brands the likes of the U.S. Army, Miller Brewing Company, DuPont and PepsiCo. Among his many roles, John executed photo-shoots in the jungles of Honduras and Panama with the Army Reserve, wrote copy for DuPont car- covers in Wilmington, Delaware, drove sports marketing execution and strategy out of a Miller Genuine Draft van in support of Miller Sports in New England and developed packaging and promotions on-site at Pepsi North America’s headquarters in Somers, New York. John’s agency experiences provided him with invaluable consumer insights, lessons on brand loyalty and a strong creative spark that have helped guide him throughout his career on the client-side.
Jumping the wall from agency (TracyLocke) to client (PepsiCo), John began a fourteen year stint with PepsiCo that would take him (and his growing family) from Purchase, New York to London, England back to Purchase to Boulder, Colorado and finally to Chicago, for various marketing and general management assignments. Under John’s leadership at PepsiCo, Pepsi increased experimentation with non-traditional media and acquired the sponsorship rights to the NFL for the first time (still holds), Mountain Dew, expanded its reach to new consumers, created a full-length movie with Universal Pictures and launched the Dew Tour with NBC, 7UP re-framed its marketing strategy, look and investment and grew beverage share in Europe, IZZE was fully-integrated into the PepsiCo family and Gatorade rebounded from a momentary blip in its growth track.
John then showcased his brand passion and traffic building skills within the hospitality trade at Hard Rock International, for what may be a record (eight years) in position as Chief Marketing Officer, where he oversaw marketing efforts across Cafes, Hotels and Casinos in 75 countries across the globe. He was a member of the executive leadership team responsible for delivering six straight years of record profit for the company. Under John’s direction, the brand step-changed digital efforts across the board dramatically increased owned and earned media through social and CRM efforts. He also launched the brand’s first-ever unified loyalty program, Hard Rock Rewards, the “largest global, multi-hospitality unit” program in world along with Hard Rock Rising, the brand’s omni-channel global battle of the bands. When not working on digital, loyalty or new openings, John kept busy driving brand relevance by signing key philanthropic partnerships with global icons including Imagine Dragons, Rihanna and Pitbull, negotiating concert deals with Live Nation and overseeing content plays with VICE Media.
After leaving Hard Rock, John took up his current role overseeing Marketing and Innovation for Godiva International based in New York City. Today, he is kept busy working across multiple products, brand and channels as Godiva pursues an aggressive global growth agenda and a noble brand purpose (Open People’s Eyes To A More Wonderful World). His favorite chocolate is the Godiva Chocolate Lava Truffle.
John is a long-suffering New York Jets fan, an ex-college lacrosse goalie at Manhattan College (still believes he can save any shot), a hack runner chasing an elusive under four hour marathon (personal best: Marine Corp Marathon, 2016 4:07), a proud husband to his college sweetheart and a, most-of-the-time, doting father of three to Julia (22), JJ (19) and Nicholas (12).
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