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This Week in Business — Business
This Week in Business

Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world.

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Latest Episodes:

Behind Marqeta, Payment-Card Related Services for Businesses Dec 05, 2018

Show notes

Jason Gardner, Founder and CEO of Marqeta, joins host Doug Collom to discuss his Goldman-backed fintech startup that works with businesses for payment-card related services, including instant card-based payments and issuing their own branded credit cards, on Bay Area Ventures.

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The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value Dec 04, 2018

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Not all customers are the same, regardless of how they appear on the surface. The most successful companies, from Amazon to Best Buy, understand their best customers are their most valuable asset, and they tailor their acquisition, development, and retention efforts to those customers. Host Dan Loney talks with Peter Fader, Professor of Marketing at the Wharton School, and Sarah Toms, Executive Director of Wharton Interactive at the Wharton School, to discuss their new book "The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value," which addresses how companies can help see their customers as individuals rather than a monolith on Knowledge@Wharton. Rachel Kipp, Associate Director of Knowledge@Wharton, joins us in conversation.

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Financial Literacy for Everyone with The Motley Fool Dec 03, 2018

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Tom Gardner, CEO of The Motley Fool, joins host Stew Friedman to discuss how his financial services company earned it a top spot on Glassdoor’s list of the best places to work on Work and Life. He’s going to talk about how financial literacy can impact your life and why it’s important to stay vigilant in an industry that often makes you out to be the fool.

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Global Economic Outlook for 2019 Dec 03, 2018

Show notes

2018 has been a strong year in the U.S. economy as unemployment dipped down to 3.7% and wages have been slowly improving. However, the U.S. is in a trade war with China, the national debt has risen sharply and we are long overdue for a recession. What does this mean for 2019? Host Dan Loney talks with Bart Van Ark, Chief Economist and Vice President of The Conference Board, about the projections in their new report on the Global Economic Outlook for 2019.

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The Impact of Behavioral and Economic Drivers on Gig Economy Workers Nov 30, 2018

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How do workers in the gig economy make important decisions like how many hours to work in a week or which days to work? Those questions are important not only for employees, but for the company as well. A new report at Wharton looks at how businesses can work with flexible scheduling, and determine what types of benefits and other incentives to get the most positive results for the employees and for the company. Host Dan Loney talks with lead author Gad Allon, Professor of Operations, Information and Decisions, and the Director of the Management and Technology Program at the Wharton School, to learn more about the report findings in Knowledge@Wharton.

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Are School Safety Improvements Working? Nov 30, 2018

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There have been at least 65 shootings on school campuses in 2018 alone, according to the non-profit organization Everytown for Gun Safety. So, it’s no surprise that school security has become a $2.7 billion industry, according to a new report in The Washington Post. And that does not include the costs of armed security guards. Host Dan Loney talks with John Woodrow Cox, Enterprise Reporter for The Washington Post, to discuss how effective tools like armored school doors and bulletproof whiteboards and backpacks are in preventing school shootings on Knowledge@Wharton.

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Creating Code2College Nov 29, 2018

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Matthew Stephenson, Executive Director and Co-Founder of Code2College, joins host Karl Ulrich to discuss his founder's journey on Launch Pad. Code2College provides coding sessions and development workshops to underrepresented groups in order to promote a diverse field of high school candidates applying to STEM majors.

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David's Bridal Files for Bankruptcy Nov 29, 2018

Show notes

David's Bridal filed for Chapter 11 bankruptcy last week. The Pennsylvania-based retailer at one point claimed one-in-three U.S. brides purchased their dresses in its stores, but it wasn't enough to keep it profitable. It is likely that missteps in management of the company have a lot to do with David's Bridal's decline, but like many other retail chains, it's also facing competition from on line companies as well as changing trends. Host Dan Loney talks with Kimberly Whitler, Assistant Professor of Business Administration at the University of Virginia’s Darden School of Business and former CMO of David’s Bridal, Jennifer Spector, Director of Brand Marketing for wedding and registry website Zola, and Kerry Folan, Assistant Professor in the English Department at George Mason University and former editor of fashion website “Racked” on Knowledge@Wharton.

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Stan Lee's Legacy Nov 28, 2018

Show notes

Stan Lee, Marvel Comics former editor-in-chief and the creator of some of the best known superheroes died on Monday at age 95. We look back at some of Lee's iconic creations, including Iron Man, Spider-Man, The Hulk, Black Panther, Captain America and many others many of whom have been huge successes on the big screen. Marvel's 20 films in the last decade which have grossed a combined $17 billion worldwide. Host Dan Loney talks with David Betancourt, a Washington Post reporter covering the comic book industry with its Comic Riffs blog, and Robert Berry, an artist who teaches courses on making comics at Penn, to discuss Stan Lee's legacy on Knowledge@Wharton.

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Tim Chang, Top Tech Investor Nov 27, 2018

Show notes

Tim Chang, Partner at Mayfield Fund, joins host Rob Coneybeer to discuss his career journey investing in technology on Launch Pad. Tim has been named to the Forbes Midas list of Top Tech Investors and received the Gamification Summit award for Special Achievement.

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