This Is Small Business

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Alejandro and Nikhil Make the Jump to Medium-Sized Jul 26, 2022

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On Episode 5 of This Is Small Business, Andrea sits down with Back To The Roots co-founders Alejandro Velez and Nikhil Arora to discuss their story of growing from college classmates with a quirky idea to sprout mushrooms out of coffee grounds, into a multi-million dollar garden supply company with a mission to help reconnect a new generation back to food and where it comes from. They produce and distribute easy & fun grow kits to help you get started, or a line of packet seeds if you want to really get your hands dirty. To ground it out, Andrea follows up with Chuck Templeton from S2G Ventures, best known as the founder and former CEO of OpenTable, a long-time entrepreneur who has a deep passion for helping early-stage and emerging entrepreneurs and companies scale their businesses. Chuck is now in league with Back To The Roots as they really start to hit their stride, making the jump from boot-strapping entrepreneurs to a booming medium-sized business. So come listen-in as Andrea gathers some great pointers for her small business playbook on what it takes to grow your creative adventure into a full-on venture!

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Cora & Stefan Build Organic Loyalty Jul 12, 2022

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On Episode 4 of This Is Small Business, Andrea speaks with Cora Miller, founder of Young King Hair Care, a male-focused brand that aims to celebrate and represent the diversity of Black and Brown young men by providing them with natural hair products. Along with her husband Stefan Miller (Young King’s Chief Marketing & Brand Strategist), Cora has built a booming business primarily based on word of mouth marketing and direct-to-consumer communications. The Millers are a modern power-couple with a great product and a powerful message. Their secret? Connecting directly with their customers. From phone conversations with parents who say that Young King’s products have changed their lives, to building a community of advocates who are proud to spread the word, the Miller’s have bootstrapped their way out of their corporate jobs and into a successful small business. Stefan handles all things marketing, from branding and packaging to social media, while Cora handles all the rest. So come meet the founders of Young King to find out what it takes to build a brand through organic word-of-mouth marketing, and what takeaways Andrea’s adding to her small business playbook.

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Shannon Goes All In On Mental Health Jun 28, 2022

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On Episode 3 of This Is Small Business, Andrea shares some “real talk” with Shannon Goldberg, CEO and founder of Izzy Zero-Waste Beauty, about what it takes to create a healthy work environment for your team while running a small business. Born out of the pandemic and fueled by remote-work, Shannon and the Izzy Zero-Waste Team have had their fair share of ups-and-downs. But by prioritizing empathy and creating a work-culture where everyone feels heard, they’ve managed to thrive, all while maintaining some of the highest ethical and environmental standards in the industry. Next, Sheila Lord, the Founder of BMR Health & Wellbeing work-place consultancy joins Andrea for a chat about how businesses can create systems that foster health and wellbeing, and how that translates to the bottom line. Andrea’s takeaways from this conversation make for a truly inspiring chapter in her evolving small business playbook.

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Eva Jane Stands Out In The Crowd Jun 14, 2022

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On Episode 2 of This Is Small Business, host Andrea Marquez sits down with Eva Jane Bunkley, Founder of The Makeup Bullet and Eva Jane Beauty, to discuss her journey as a solo-preneur in the world of beauty products. From those first moments of inspiration (like problem solving on live television), to finding the courage it takes to declare yourself “open for business,” to making sure your audience knows who you are - this episode covers how to make sure your small business stands out from the competition. With some critical insights from PR expert, Chelsea Whittington, CEO of C. WHITT PR about creative ways to get your story heard, Andrea gathers some vital information for the next chapter of her small business playbook.

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Max Scales His Side Hustle Jun 14, 2022

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On Episode 1 of This Is Small Business, host and self-declared “curious Millennial” Andrea Marquez learns about how (and when) to scale your side-hustle into a successful business. First up, Max Ash, the young creator and founder of MAX’IS Creations, (and his mom, Jen), who share their thoughts on critical areas like how to protect your intellectual property, licensing, manufacturing, and evaluating the future of your business. Next, Andrea gets some important advice from Verne Harnish, Founder and CEO of Scaling Up and the Entrepreneurs’ Organization. So join Andrea as she gains valuable first-hand insights for her evolving small business playbook.

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