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This Cowboy Life

An unfiltered look at the grit, sacrifice and faith behind modern rodeo, told through the lens of Jerome and Tiffany Davis. From the early mornings on the ranch to the bright lights of PBR team competition with the Carolina Cowboys, this podcast captures what it truly means to build a life around the sport of bull riding.

Jerome — a world champion and Carolina Cowboys head coach — and Tiffany – the glue that keeps it all together – open the gate on the real story: the injuries, the comebacks, the business of rodeo, the pressure of leading a team, and the responsibility of carrying Western heritage forward. Together, they share the realness of arena life — managing a ranch, mentoring young riders and navigating the evolving world of professional bull riding.

Rooted in faith, resilience and hard work, THIS COWBOY LIFE isn’t just about eight seconds in the chute. It’s about the 24/7 commitment behind it — the dirt, the discipline, the community and the code that defines the Western way of life.

Latest Episodes:

Why Nobody Trick-or-Treats at Jerome and Tiffany’s House Anymore Oct 29, 2026

Show notes

Jerome and Tiffany are home for Halloween for the first time in years, and they have a story to tell about the time Tiffany scared a little trick-or-treater half to death at their old farmhouse.

They also get into the Cody Ohl vs. Fred Whitfield legends tie-down roping match, the Carolina Cowboys’ rough weekend in Kansas City, and what the team is facing heading into the PBR Teams Finals in Las Vegas. Jerome breaks down a controversial re-ride call, the new finals format, and the latest on injuries. Plus, he shares the story behind rookie Krash Hevalow's name.

Jerome and Tiffany also explain how their bucking bull Nasubi got his name, talk about a pretty incredible NFR coincidence involving a bull raised on their ranch, and discuss why Tiffany isn’t letting Jerome buy a PRCA card just yet.

They wrap things up with listener questions on Mail From the Dirt. Next week, Cooper Davis joins the show to talk about his first Vegas finals without riding.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

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28 Years In, Jerome & Tiffany BOTH Forgot Their Anniversary Oct 22, 2026

Show notes

Jerome and Tiffany Davis somehow made it 28 years without remembering their own anniversary. Tiffany’s mom had to remind them, Jerome forgot her present, and somehow the Carolina Cowboys winning that night saved him from having to buy one. They also tell the story of their engagement, which involved a rainy day, a muddy Jerome and a trip to Service Merchandise where Tiffany let him pick between two rings by asking which one was cheaper.

Then they get into a wild weekend for the Cowboys, starting with one of their bulls having his best trip yet and ending with Carolina picking up two big wins in New York. Jerome and Tiffany break down the loss to Nashville, the re-ride decisions that could have changed the game, Zeke stepping in while dealing with an injury, and the scary knockout that had the entire team worried during the Arizona game.

There’s also the story of a truck breaking down in Oklahoma with a trailer full of bulls, cows and calves, how a random run-in helped get them through the night, and how that same bloodline eventually produced some of the bulls Carolina sent to New York this weekend.

With Kansas City up next and Vegas getting closer, Jerome talks through the Cowboys’ growing injury list, the playoff scenarios, and some of the tough decisions the team has to make before the finals. Plus, two new riders join the mix, Tiffany answers your questions from Mail From the Dirt, and Jerome and Tiffany look back at some stories from their years in rodeo.

It’s another busy one on This Cowboy Life.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

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Jerome Flew to a Trailer in the Desert Every Week to Try to Walk Again Oct 15, 2026

Show notes

On Episode 15 of This Cowboy Life, Jerome and Tiffany Davis look back at a tough weekend in Glendale, where Carolina was one bull ride away from beating the number one team in the league. Jerome walks through the re-ride decision he can’t stop thinking about, and Tiffany does the math on what would have happened if he’d kept the score on the board.

Glendale also brings back Arizona memories, and Jerome tells the story of the desert trailer, the shock needle, and the hotel in Destin, Florida that turned out to have a past. Along the way: a first dust storm, a new bull name, a women’s panel, Lisa Lockhart’s record 20 straight NFRs, and Jess Lockwood’s jeans.

In Mail from the Dirt, Jerome answers whether bull riders are required to wear helmets, and when a young bull gets a rider on its back. Then it’s your YouTube comments, a roster cutoff day that could shake up the teams, and what to watch for when Carolina heads to New York.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

Shop Dirty Mo Rodeo Merch - shop.dirtymomedia.com

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jerome Wrecked the Van, Hitchhiked in the Rain, and Still Made Mesquite Oct 08, 2026

Show notes

Jerome and Tiffany are back with another episode full of rodeo stories, questionable decisions and plenty of laughs. Jerome explains exactly what a “maiden spot” is after Tiffany accidentally sent the internet into a frenzy, plus they get into the rules behind cowboy hats, Jerome’s gold Resistol patch and a few stories from his early rodeo days.

Then they head into the Fort Worth PBR Teams weekend, breaking down the Cowboys’ three games, including the decision to let Jess Lockwood ride after the game was already won and his massive 93.9-point ride. They also talk about Guilherme’s perfect weekend, Clay riding Benjamin Ranklin, injuries around the league and what the Cowboys need to do heading into this week.

Plus, Jerome tells the story of wrecking his mom’s minivan on the way to Mesquite, they talk NFR qualifying, Derrick Begay and Colter Todd making the Finals together, answer questions from the mail and explain what a silent latch actually does. And yes, part two of the minivan story is still coming.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The Time JW Hart & Jerome Told a Friend Tiffany Was a Stripper Oct 01, 2026

Show notes

This week, Jerome finally tells the full story behind one of the best running jokes in his life — how his best friend JW Hart convinced a friend that Tiffany was a stripper, and let the rumor ride for years. It started with a restaurant sign, and a bad nickname that stuck. It ended with Tiffany getting cornered by her best friend's fiancée in the stands at a bull riding event, having no idea what she'd been up to.

Beyond that, Jerome comes clean about "cheating" on Tiffany with a guest appearance on the Dale Jr. Download, which led to its own great stories — a carrot cake, a misattributed elevator wrestling match with Dale Jr. and Ross Coleman, and a kid named Camden who got tied to a tree at cowboy camp years ago. Plus, a recap of the He Paid Your Fees rodeo, a preview of this weekend's team event in Fort Worth, and an update on the tightest National Finals Rodeo qualifying race in years.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Cowboy Days Came Down to the Tip of a Finger Sep 24, 2026

Show notes

This week, Jerome and Tiffany Davis break down one of the most electric finishes in Carolina Cowboys history. With the game on the line at Cowboy Days, Adriano Salgado climbed on a re-ride bull and delivered exactly when it mattered most — but the celebration got put on hold when Arizona threw a challenge flag, challenging whether Adriano had touched the bull mid-ride. What followed was an agonizingly long review, with judges checking the footage from every angle before finally landing on the one word that decided it all: inconclusive. The place erupted all over again.

Beyond the finish, it was a wild week all around — a red-eye flight home from Anaheim, a nasty wreck that had people at home covering their eyes, and almost no sleep for Jerome thanks to a 3am bull fight that had Tiffany out in her pajamas trying to keep the peace. Plus, a Mail from the Dirt segment with a twist — video messages from Cody Lambert, Justin McBride, and Michael Gaffney. Oh yeah, and maybe a Jerome-Justin McBride singalong.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

Shop Dirty Mo Rodeo Merch - shop.dirtymomedia.com

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The Hat Cody Lambert Shamed Austin Dillon into Never Wearing Again Sep 17, 2026

Show notes

This week, Austin Dillon joins This Cowboy Life as the show's very first guest — and he did not come empty-handed on stories. Jerome and Tiffany Davis find out how Austin became GM of the Carolina Cowboys, Jerome and Austin share stories about phone calls with Richard Childress during the first year of PBR Teams, and there's a wild story behind a college barn party that somehow only let girls through the door. Plus, the flat-brimmed hat disaster that got Austin shamed by Cody Lambert at his very first draft. Austin also opens up about the safety innovations he's trying to bring over from NASCAR — including a roll-bar foam idea for the bucking chutes and an airbag vest concept borrowed straight from MotoGP — plus the behind-the-scenes psychological tests from training camp that pushed the team's bull riders to their breaking point (you have to hear what happened with the puzzle). And of course, Mail from the Dirt brings a real debate about how judges should actually be scoring these rides, and we preview Cowboy Days! Big episode, big guest, and a big weekend ahead in Greensboro.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

Shop Dirty Mo Rodeo Merch - shop.dirtymomedia.com

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

They Rode a Race Car Elevator Straight Into 300 People Praying Sep 10, 2026

Show notes

This week on This Cowboy Life, Jerome and Tiffany are coming off back-to-back big events — starting with an embarrassing entrance into RCR's Veterans Coffee event (you'll have to hear how) and a hilarious throwback to the time a local news anchor took a hard fall live on-air riding one of their steers. Then it's on to Ridgedale, Missouri, where a family vacation to Bass Pro Shops turned into an unexpected history lesson, followed by a full recap of a wild weekend of team bull riding — a nail-biter finish decided by a fingertip, a sleeveless rebellion the coach wasn't thrilled about, a lightning delay that killed all their momentum, and a controversial non-call that's still being argued about. Plus, a look at just how much money is actually landing in bull riders' bank accounts this season — and why it matters more than you'd think.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

Shop Dirty Mo Rodeo Merch - shop.dirtymomedia.com

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The Time Jerome and Tiffany's Calves Ruined a Birthday Party Sep 03, 2026

Show notes

This week on This Cowboy Life, the stories get a little wild — starting with the time 3 runaway calves led to a wild chase across the neighborhood, ending with one of them crashing straight into a little girl's birthday party. Then it's on to genetics and DNA talk and the story of a DNA mix-up years ago that, against all odds, led to one of their best bulls ever. Jerome then tells a story about his last-ditch effort to make it to Washington so he can try to qualify for the NFR. And as always, a look ahead at what's coming up this weekend, including a stacked lineup of guys coming back from injury and a trip to one of the most beautiful venues on the circuit.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

Shop Dirty Mo Rodeo Merch - shop.dirtymomedia.com

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The Emergency Room Visit That Almost Made Them Miss Their Flight Aug 27, 2026

Show notes

This week on This Cowboy Life, it all starts with an ER trip — Jerome dislocates his finger the night before the team's flight to Austin, and somehow, they still make it. Once they land, it's a rollercoaster of a weekend: a close win Friday, a gut-punch of a Saturday night where the team rides zero bulls and has to have a real come-to-Jesus moment in the locker room, and then one of the best Sundays in team history. Plus, the story behind Cody Lambert's legendary "the monkeys are the judges" bit, and the hallway prayer tradition that carries more meaning than most fans realize. Mail from the dirt, comments from the crowd, and a whole lot of cowboy stories — this one's got it all.

Watch This Cowboy Life on YouTube! https://www.youtube.com/@DirtyMoRodeo

Learn about Jerome and Tiffany's story here: https://www.youtube.com/watch?v=MtNaGEYUt80

Shop Dirty Mo Rodeo Merch - shop.dirtymomedia.com

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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