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    Marketing

    This Commerce Life

    A Canadian Podcast, focused on Canadian brands, determined to talk about Canadian success stories.
    We are retail educators and experts, teaching Canadian businesses how to build, grow, and scale in retail. As industry connectors, Kenny & Phil bring decades of experience as buyers, sales strategists, and marketers into delivering practical, actionable education grounded in real-world application.

    Advertise
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    Latest Episodes:
    She's building an alternate dimension for cheese. CEO of Blue Heron Creamery Karen McAthy goes visionary on the knuckleheads Jun 14, 2022
    Show notes

    She's building an alternate dimension for cheese. CEO of Lumi Foods (Blue Heron Creamery) Karen McAthy goes visionary on the knuckleheads. She goes deep on how to make 100% dairy-free, plant based vegan cheeses that doesn't sacrifice taste or tradition.

    Find Blue Heron Cheese here: https://blueheroncheese.com/

    Find Karen here: https://www.linkedin.com/in/karen-mcathy-26728019/

    If you love what we do and want to help keep the mics on: https://www.patreon.com/join/thiscommercelife


    Founder of Betterwith ice cream Lori Joyce on her journey to making wickedly good ice cream. Jun 07, 2022
    Show notes

    Cupcakes to Ice Cream. Lori Joyce talks about her journey from being on tv to now making wickedly good ice cream. Founder of Betterwith Ice Cream comes on to talk about learning how dairy works in Canada to her mission of making amazing ice cream.

    Find Lori here: https://www.linkedin.com/in/lori-joyce/

    Betterwith is here: https://www.betterwith.com/

    If you love what we do and want to help keep the lights on - become a Patron of the show - https://www.patreon.com/join/thiscommercelife


    "You love my gelato more than I do" a handshake starts the journey to Righteous gelato May 31, 2022
    Show notes

    Gelato season is upon us. James Boettcher, Chief Empowerment Officer & Custodian of Culture 🤙 at Righteous Gelato comes on to talk about buying the business on a handshake, the adversity that took him from a single retail store to being sold all over Canada. This one was really interesting because we also talk about culture and how to build a great culture.

    Find James here: https://www.linkedin.com/in/jamesboettcher/

    Shop Righteous gelato here: https://www.righteousgelato.com/

    If you're a CEO here are essential reads from James' reading list:

    Pour your Heat into It - Howard Schultz

    Delivering Happiness - Tony Hsieh

    Work rules - Lazlo Bock

    No rules rules - Reed Hastings, Erin Meyer

    Powerful: Building a Culture of Freedom and Responsibility: Patty McChord

    Story Driven: Bernadette Jiwa


    Special Edition: Actual, viable, delicious business for sale. Jeanette Miller talks about selling a successful business. May 26, 2022
    Show notes

    Check out Tout De Suite: https://www.toutdesweet.ca/

    Find Jeanette here: https://www.linkedin.com/in/jeanettemillertout/


    The House that Matt Built. Matt LeBeau talks about representing brands May 24, 2022
    Show notes

    Matt LeBeau - President at LeBeau Excel Sales & Marketing, comes on to talk about interviewing brands, choosing who to represent and the value that he brings to the retail space, retailers and brands.

    Find Matt here: https://www.linkedin.com/in/mattlebeau/

    Check out LeBeau Excel here: https://www.lebeauexcel.com/

    If you like what we do and want to support us keeping the microphones on...https://www.patreon.com/thiscommercelife


    David Perry is the CEO & Co-Founder of the eCommerce Network Carro May 17, 2022
    Show notes

    An unusual guest for us, David Perry is the CEO & Co-Founder of the eCommerce Network Carro. He talks about influencers, brands and retailers and how he sees the dynamics changing in the next few years.

    You can find David here: https://www.linkedin.com/in/dperry/


    we stop fooling around. Steve Rad prepared to be taken seriously. New merch, new toys, virtual reality kicking up a notch May 10, 2022
    Show notes

    We stop fooling around. Steve Rad prepared to be taken seriously. Abacus Toys has new merch, new toys - virtual reality kicking up a notch. We also bend Kenny's brain with a virtual reality

    Check out Abacus brands here: https://www.abacusbrands.com/

    Find Steve Rad : https://www.linkedin.com/in/steve-rad-5959943b/

    Help us keep the mic's on: https://www.patreon.com/join/thiscommercelife


    Made with Local founder Sheena Russell is serious about creating positive social and environmental impact with every step May 03, 2022
    Show notes

    Shop Made with Local here: https://www.madewithlocal.com/

    Find Sheena here: https://www.linkedin.com/in/sheena-russell-0459b728/

    If you like what we do on this podcast and would like to help us out: https://www.patreon.com/join/thiscommercelife


    Live At CHFA West...the Knuckleheads take the act on the road. Reactions, trends, some guests Apr 26, 2022
    Show notes

    You can find Jordan here: https://www.linkedin.com/in/jordan-james-rogers-ba-dipt-80331b6/

    You can find Martino here: https://www.linkedin.com/in/martino-ciambrelli-47648836/

    Brands that we found and love at the show:

    https://notco.com/ca-en/

    https://nutmegmylk.com/

    https://store.threefarmers.ca/pages/about

    https://www.calgaryheritageroastingco.com/

    If you love our podcasts and want to become a patron: https://www.patreon.com/join/thiscommercelife


    A nutritionist goes tech startup and decides to start her own startup. Founder & CEO of Chiwis, Sarah Goodman talks Kiwis Apr 19, 2022
    Show notes

    Intuity Performance Whole Person Performance Sign up: https://bit.ly/3OiBHKT

    Shop Chiwis here: https://chiwis.co/shop/

    Find Sarah Goodman here: https://www.linkedin.com/in/sarah-goodman-48b89173/

    Love what we do? Help us keep the lights on. Head to Patreon and become a patron of the show.

    https://www.patreon.com/join/thiscommercelife


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