Thinking With Mitch Joel

Latest Episodes:

SPOS #130 - On Books, Marketing And The First Social Media President Nov 17, 2008

Show notes

Welcome to episode #130 of Six Pixels Of Separation - The Twist Image Podcast. Back for another week of interesting audio comments, some personal ramblings and a bunch of stuff I promise to be paying more attention to (and you should be too). Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #130 - Host: Mitch Joel.

Running time: 41:10.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Check out the other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
The Road to Six Pixels of Separation – The Book – coming soon.
Books to check out:
Born Standing Up by Steve Martin.
Content by Cory Doctorow.
ProBlogger by Darren Rowse and Chris Garrett.
Reality Check by Guy Kawasaki.
Remix – Lawrence Lessig.
Technology Review – a great new magazine by MIT.
Audio Comment – Sebastian Kiel – Speaking English Podcast.
Audio Comment – Shel Holtz – For Immediate Release Podcast.
Audio Comment – Robin Browne – Being Buff.
Audio Comment - Chris Goward – Wider Funnel Marketing.
Six Points of Separation – Six Tools And Channels To Check Out:
1. FriendFeed.
2. Sphinn.
3. Delicious deep dive.
4. RoboForm.
5. Camtasia or SnagIt (or both).
6. TweetDeck and/or Twhirl.
Music as suggested by Sebastian Kiel – Speaking English Podcast:
Monkeeman – 'The Last Ones'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #130 - Host: Mitch Joel.

Tags: advertising awakening the entrepreneur within being buff blog blogging born standing up business camtasia chris garrett chris goward content cory doctorow darren rowse delicious digital marketing emyth revisited facebook facebook group for immediate release foreword thinking friendfeed google guy kawasaki itunes lawrence lessig marketing mass media michael gerber mit monkeeman motivational books online social network podcast podcasting problogger reality check remix robin browne roboform sebastian kiel shel holtz six pixels of separation six pixels of separation book snagit social media marketing speaking english podcast sphinn steve martin technology review magazine tweetdeck twhirl twist image web 20 wider funnel marketing

SPOS #129 - Crowdsourced Episode And Marketing Optimization Nov 09, 2008

Show notes

Welcome to episode #129 of Six Pixels Of Separation - The Twist Image Podcast. Friday was a brutal day. I came down with a terrible cold. Saturday rolled around and I wondered how I would ever get a new episode of this Podcast produced. I hopped on Twitter and asked anyone and everyone to come and help me crowdsource this new episode. This is one full episode with commentary from South Africa, Ireland, Canada, the U.S. and beyond. We also have in-depth discussion with Bryan Eisenberg, author of the new book, Always Be Testing, Blogger at GrokDotCom, co-founder of Future Now, and best-selling author of books like, Waiting For Your Cat To Bark and Call To Action. Enjoy this first-ever crowdsourced episode. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #129 - Host: Mitch Joel.

Running time: 39:17.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
The crowdsource episode begins here:
Audio Comment - Sam Houston – Gamer DNA.
Audio Comment – Peter O'Connell – Audio O'Connell.
Audio Comment – Bill Sweetman – Sweetmantra – Yummy Names - Tucows.
Audio Comment – Bernie Goldbach – Inside View.
Generation Expects – Don Tapscott.
Audio Comment – Kevin Behringer – Fly Over Marketing.
Audio Comment – Dave Fleet – Thornley Fallis.
Audio Comment – Marko Kulick – Photography.ca - Pets.ca.
Audio Comment – Ahmed – Capetown, South Africa.
In Conversation with Bryan Eisenberg – Future Now – GrokDotCom – Always Be Testing.
Google Website Optimizer.
Six Points of Separation – Six Ways To Always Be Testing:
1. Test something.
2. Keep at it.
3. Involve everybody.
4. Get help from the outside.
5. Develop a roadmap.
6. Keep getting educated.
Audio Comment - Neil Bearse – Ninja Runner on Twitter.
Music from the The PodSafe Music Network:
Ingrid Michaelson – 'Be OK'.
Stand Up To Cancer.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #129 - Host: Mitch Joel.

Tags: advertising always be testing audio oconnell awakening the entrepreneur within bernie goldbach bill sweetman blog blogging bryan eisenberg business dave fleet digital marketing don tapscott emyth revisited facebook facebook group fly over marketing foreword thinking future now gamer dna generation expects google google website optimizer greenfields report grokdotcom harpercollins canada ingrid michaelson inside view itunes kevin behringer marketing marko kulick mass media michael gerber motivational books neil bearse ninja runner online social network peter oconnell pets ca photography ca podcast podcasting podsafe music network sam houston six pixels of separation social media marketing stand up to cancer sweetmantra thornley fallis tucows twist image twitter web 20 yummy names

SPOS #128 - The Social Media Lifecycle Nov 02, 2008

Show notes

Welcome to episode #128 of Six Pixels Of Separation - The Twist Image Podcast. A crazy week of travel to both Amsterdam and Geneva led to a couple of thoughts, comments and ideas. Couple that with some great audio comments and some very interesting closing music, and this is one very full episode with a heavy slant on Social Media - the present and the future. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #128 - Host: Mitch Joel.

Running time: 39:32.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
Marketing Magazine.
Marketing Week - celebrating 100 Years of Marketing Magazine.
Monday, November 3rd – Digital Day - keynote Interview: Mitch Joel interviews Rob Walker, Author, Buying In – The Secret Dialogue Between What We Buy And Who We Are & "Consumed" columnist, the New York Times Magazine.
Globel e-commerce Summit – October 27 – 29th in Amsterdam.
Greenfields Report – Bernie Goldbach – Inside View.
MaxRoam.
Audio Comment – Daryl Tay – Unique-Frequency.
When is it ok to delete comments on your Blog?
Audio Comment – Zac Martin – Pigs Don't Fly.
Audio Comment – Albert Merugi.
Six Points of Separation – Six Ways Banks and Financial Institutions Can Leverage Social Media To Better Communicate With Customers (inspired by Brad Barnes)
1. Respond to their questions and comments.
2. Create a hub for them.
3. Give value, meaning and tools.
4. Make it easy and simple to connect to a human being.
5. Be ahead of them.
6. Let them be leaders.
Music from the Internet Archive (a request from Ken Schafer via Twitter):
Stella Mayhew - 'I'm Looking For Something To Eat' (1909)

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #128 - Host: Mitch Joel.

Tags: advertising albert merugui awakening the entrepreneur within bernie goldbach blog blogging brand barnes business buying in consumed daryl tay digital marketing emyth revisited facebook facebook group foreword thinking global ecommerce summit google greenfields report harpercollins canada inside view internet archive itunes ken schafer marketing marketing magazine marketing week mass media maxroam michael gerber motivational books new york times magazine online social network pigs dont fly podcast podcasting rob walker shop org six pixels of separation social media marketing steela mayhew twist image twitter unique frequency web 20 zac martin

SPOS #127 - The Hacker's Life With Mafiaboy Oct 26, 2008

Show notes

Welcome to episode #127 of Six Pixels Of Separation - The Twist Image Podcast. The subculture of hacking came into broad daylight in early 2000, "when the websites of CNN, Yahoo, E*Trade, Dell, Amazon, and eBay ground to a halt for several hours, causing panic everywhere from the White House to suburbia and around the world. After two months and hundreds of hours of wiretapping, the FBI and RCMP staged a late-night raid to apprehend the most wanted man in cyberspace — a 15-year-old kid, Mafiaboy. Eight years later, Mafiaboy, a.k.a.Michael Calce, has ignored requests from every major media outlet in North America and has not told a word of his story — until now. Using his experience as a cautionary tale, Calce and award-winning journalist Craig Silverman also take the reader through the history of hacking and how it has helped make the internet the new frontier for crime in the 21st century." That's how the book, Mafiaboy, is described on the website. Here's the conversation I had with Mafiaboy (Michael Calce) and his co-author, Craig Silverman, this past week. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #127 - Host: Mitch Joel.

Running time: 35:47.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
The Best Practices In Social Media Marketing Writing Project.
Prizes too:
Apple iPod Shuffle – 1gb.
Always Be Testing – Bryan Eisenberg.
Word of Mouth Marketing – Andy Sernovitz – 4 copies.
Keep those audio comments coming.
Marketing Magazine.
Marketing Week - celebrating 100 Years of Marketing Magazine.
Monday, November 3rd – Digital Day - keynote Interview: Mitch Joel interviews Rob Walker, Author, Buying In – The Secret Dialogue Between What We Buy And Who We Are & "Consumed" columnist, the New York Times Magazine.
Globel e-commerce Summit – October 27 – 29th in Amsterdam.
Knight News Challenge – Heidi Miller.
In Conversation with mafiaboy (aka Michael Calce) and Craig Silverman – Regret The Error.
Mafiaboy – How I Cracked The Internet and Why It's Still Broken by Michael Calce and Craig Silverman.
Six Points of Separation – Six Ways To Get Smarter About Security:
1. Update all anti-virus software.
2. Centralize your data.
3. Back-up.
4. Hire an ethical hacker.
5. Have a worst case scenario plan in place.
6. Passwords.
Music from the Podsafe Music Network:
David Usher – 'The Music'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #127 - Host: Mitch Joel.

Tags: advertising always be testing andy sernovitz apple awakening the entrepreneur within best practices in social media marketing blog blogging bryan eisenberg business buying in consumed craig silverman david usher digital marketing emyth revisited facebook facebook group foreword thinking global ecommerce summit google harpercollins canada heidi miller internet security ipod shuffle itunes knight news challenge mafiaboy marketing marketing magazine marketing week mass media michael calce michael gerber motivational books new york times magazine online social network podcast podcasting podsafe music network regret the error rob walker shop org six pixels of separation social media marketing twist image twitter web 20 word of mouth marketing book

SPOS #126 - Buying In With Rob Walker Oct 19, 2008

Show notes

Welcome to episode #126 of Six Pixels Of Separation - The Twist Image Podcast. Marketing Magazine is celebrating one hundred years of publishing (I know, it's hard to believe that they have been publishing a magazine on Marketing for over one hundred years). Part of their celebrations include a conference called, Marketing Week, that has a stellar line-up. The first day (Monday) is their "Digital Day" - that lunch keynote is going to be a live conversation between myself and Rob Walker. Walker is the New York Times Magazine columnist (Consumed) and author of, Buying In - The Secret Dialogue Between What We Buy And Who We Are. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #126 - Host: Mitch Joel.

Running time: 41:58.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
The Best Practices In Social Media Marketing Writing Project.
Prizes too:
Apple iPod Shuffle – 1gb.
Always Be Testing – Bryan Eisenberg.
Word of Mouth Marketing – Andy Sernovitz – 4 copies.
No Six Points of Separation this week.
Keep those audio comments coming.
Marketing Magazine.
Marketing Week - celebrating 100 Years of Marketing Magazine.
Monday, November 3rd – Digital Day - keynote Interview: Mitch Joel interviews Rob Walker, Author, Buying In – The Secret Dialogue Between What We Buy And Who We Are & "Consumed" columnist, the New York Times Magazine.
In Conversation with Rob Walker – author of Buying In and New York Times Magazine columnist – Consumed.
Murketing.
David Usher – 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #126 - Host: Mitch Joel.

Tags: advertising always be testing andy sernovitz apple awakening the entrepreneur within best practices in social media marketing blog blogging bryan eisenberg business buying in consumed david usher digital marketing emyth revisited facebook facebook group foreword thinking google harpercollins canada ipod shuffle itunes marketing marketing magazine marketing week mass media michael gerber motivational books new york times magazine online social network podcast podcasting rob walker six pixels of separation social media marketing twist image twitter web 20 word of mouth marketing book

SPOS #125 - Work 2.0 With Niall Cook Oct 12, 2008

Show notes

Welcome to episode #125 of Six Pixels Of Separation - The Twist Image Podcast. While I was supposed to meet Niall Cook (author of Enterprise 2.0) in person, we wound up doing a phone conversation on the future of work, how companies are dealing with these social tools and what you need to know about it. It's a twenty-minute plus conversation and there are lots of kernels of truth and knowledge for you to play with and bring it into the office. On top of that, there is a Six Points of Separation on ways to make Work 2.0 work for you. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #125 - Host: Mitch Joel.

Running time: 44:00.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
The Best Practices In Social Media Marketing Writing Project.
Prizes too:
Apple iPod Shuffle – 1gb.
Always Be Testing – Bryan Eisenberg.
Word of Mouth Marketing – Andy Sernovitz – 4 copies.
Is Digital Marketing recession proof? send in your audio comments for a future episode of Six Pixels of Separation.
Heidi Miller - Knight News Challenge.
EveryBlock - Adrian Holovaty.
In conversation with Niall Cook – author of Enterprise 2.0 - Worldwide Director of Marketing Technology at Hill & Knowlton.
Special thanks to David Jones from Inside PR and PR Works.
Six Points of Separation – Six Ways To Get Your Company Excited About Social Tools:
1. Choose only one tool.
2. Hype it up.
3. Run a beta group.
4. Make it fun.
5. "Me too" model.
6. Follow-up.
Music from the Podsafe Music Network.
Alice Cooper – 'No More Mr. Nice Guy' – Live at Montreux.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #125 - Host: Mitch Joel.

Tags: adrian holovaty advertising alice cooper always be testing andy sernovitz apple awakening the entrepreneur within best practices in social media marketing blog blogging bryan eisenberg business david jones digital marketing emyth revisited enterprise 20 everyblock facebook facebook group foreword thinking google harpercollins canada heidi miller hill and knowlton inside pr ipod shuffle itunes jay moonah knight news challenge marketing mass media media driving michael gerber motivational books niall cook online social network podcast podcasting podsafe music network pr works six pixels of separation social media marketing social tools twist image twitter web 20 word of mouth marketing book work 20

SPOS #124 - Government 2.0 With Mike Kujawski Oct 05, 2008

Show notes

Welcome to episode #124 of Six Pixels Of Separation - The Twist Image Podcast. Huge episode full of high-brow Marketing talk. Don't let that scare you. Listen to Mike Kujawski talk about Government and Government 2.0. There are some great insights for anybody and everybody interested in Marketing, Communications and Advertising. C.C. Chapman makes his grand return with a killer Six Pounds of Sound and there is tons more. Give it a listen. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #124 - Host: Mitch Joel.

Running time: 51:16.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
The Best Practices In Social Media Marketing Writing Project.
Prizes too:
Apple iPod Shuffle – 1gb.
Always Be Testing – Bryan Eisenberg.
Word of Mouth Marketing – Andy Sernovitz – 4 copies.
Pixelated - Your New Business Conference Starts Now Online.
Stolen from Bryan Eisenberg - GrokDotCom - OnClick: The Online Marketing Virtual Conference Mashup.
Is Digital Marketing recession proof? send in your audio comments for a future episode of Six Pixels of Separation.
Heidi Miller - Knight News Challenge.
David Sasaki – Global Voices.
Audio Comment – Corbin Links – Links Business Group.
Social Media Breakfast with Mike Kujawski - Pubic Sector Marketing 2.0.
Audio Comment – Singapore Management University - PodCamp Singapore.
Six Pixels of Separation – Six Best Practices for Organizing a PodCamp:
1. Sponsors.
2. Venue.
3. What others at PodCamp have done before.
4. Use the wiki.
5. Flow of the sessions.
6. Plan great events for the night.
Six Pounds of Sound with C.C. Chapman – Accident Hash – Advance Guard - Managing The Gray.
Salient – 'Tightrope'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #124 - Host: Mitch Joel.

Tags: accident hash advance guard advertising always be testing andy sernovitz apple awakening the entrepreneur within best practices in social media marketing blog blogging bryan eisenberg business cc chapman chris brogan cloudid corbin links david sasaki david usher digital marketing emyth revisited facebook facebook group foreword thinking global voices google grokdotcom harpercollins canada heidi miller ipod shuffle itunes jay moonah knight news challenge links business group managing the gray marketing mass media media driving michael gerber mike kujawski motivational books onclick online social network pixelated podcamp podcamp singapore podcast podcasting public sector marketing 20 salient singapore management university six pixels of separation six pounds of sound social media breakfast social media marketing twist image twitter web 20 word of mouth marketing book

SPOS #123 - Unravelling The Mystery Of Wikipedia With John Broughton Sep 27, 2008

Show notes

Welcome to episode #123 of Six Pixels Of Separation - The Twist Image Podcast. This could well be one of the best conversation about the Internet, culture and Marketing that there has been on this Podcast. Initially, I was anticipating a quick fifteen minute conversation with registered Wikipedia Editor and author of Wikipedia - The Missing Manual, John Broughton. Instead, what follows is over 35 minutes of conversation all about Wikipedia - the good, the bad, the ugly and the gorgeous, plus what every Marketer and Communications professional needs to know about this brilliant example of the Wisdom of Crowds and open source knowledge. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #123 - Host: Mitch Joel.

Running time: 48:46.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
The Best Practices In Social Media Marketing Writing Project.
Prizes too:
Apple iPod Shuffle – 1gb.
Always Be Testing – Bryan Eisenberg.
Word of Mouth Marketing – Andy Sernovitz – 4 copies.
In conversation with John Broughton – registered editor at Wikipedia and author of Wikipedia – The Missing Manual.
Jay Moonah - Media Driving. We are contemplating the creation of a wiki.
Pubic Sector Marketing 2.0 - Mike Kujawski. Look for our conversation in the coming weeks.
Wikipedia - John Broughton User Page.
The New York Book Review of Books - The Charms of Wikipedia - Nicholson Barker.
David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #123 - Host: Mitch Joel.

Tags: advertising always be testing andy sernovitz apple awakening the entrepreneur within best practices in social media marketing blog blogging bryan eisenberg business charms of wikipedia cloudid david usher digital marketing emyth revisited facebook facebook group foreword thinking google harpercollins canada ipod shuffle itunes jay moonah john broughton marketing mass media media driving michael gerber mike kujawski motivational books new york book review of books nicholson barker online social network podcast podcasting public sector marketing 20 six pixels of separation social media marketing twist image twitter web 20 wikipedia wikipedia the missing manual word of mouth marketing book

SPOS #122 - Live From PodCamp Montreal With C.C. Chapman Sep 22, 2008

Show notes

Welcome to episode #122 of Six Pixels Of Separation - The Twist Image Podcast. It was an amazing weekend at PodCamp Montreal. C.C. Chapman and I co-presented a session called, Podcasting From The Heart - The Value Of Recording A Show With No Editing And No Second Takes. During the first half of the presentation, we discussed how we put our shows together (and why). During the second half of the presentation, we decided to demonstrate it... and here is the result. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #122 - Host: Mitch Joel.

Running time: 27:43.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
PodCamp Montreal - September 20th and 21st - Pavillon de De Design at UQAM.
Organized by: Sylvain Grand'Maison, Julien Smith, Bob Goyetche, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Casey McKinnon, Harold Boeck and Michelle Sullivan.
Twist Image is a sponsor.
I co-presented two sessions:
The New New Music - Fans, Community And What Business Can Learn From An Industry In Peril with David Usher – musician and cloudid.
Podcasting From The Heart - The Value Of Recording A Show With No Editing And No Second Takes – C.C. Chapman – Managing The Gray – Accident Hash – The Advance Guard.
Podcasting From The Heart - live from PodCamp Montreal with C.C. Chapman.
Six Points of Separation – Six Ways To Find Content:
1. Look at your favourite Blogs posts and comment.
2. Skim through your news readers.
3. Ask people on Twitter what's on their mind.
4. Take notes throughout the week.
5. Traditional media works too.
6. Work through a thought that has been on your mind.
David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #122 - Host: Mitch Joel.

Tags: accident hash advance guard advertising awakening the entrepreneur within best practices in social media marketing blog blogging bob goyetche business casey mckinnon cc chapman cloudid david usher digital marketing emyth revisited facebook facebook group foreword thinking google harold boeck harpercollins canada hugh mcguire itunes jean francois blais julien smith laurent lasalle laurent maisonnave managing the gray marketing mass media michael gerber michelle sullivan motivational books online social network podcamp podcamp montreal podcast podcasting six pixels of separation social media marketing sylvain grandmaison twist image twitter unconference web 20

SPOS #121 - The Digital Marketing Needle Sep 14, 2008

Show notes

Welcome to episode #121 of Six Pixels Of Separation - The Twist Image Podcast. Some great audio comments and tons of ranting about how big Digital Marketing is an dhwo big it can (and will) be. I'd love more audio comments and questions about this episode, so take a listen and send in your thoughts. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #121 - Host: Mitch Joel.

Running time: 42:46.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, I'd love for you to connect with me, directly, through my Facebook profile instead of joining the group - but, that's your call.
Check out my other Podcast, Foreword Thinking - The Business And Motivational Book Review Podcast - sponsored by HarperCollins Canada.
Foreword Thinking - Episode #11 featuring Michael Gerber - E-Myth Revisited and Awakening The Entrepreneur Within.
PodCamp Montreal - September 20th and 21st - Pavillon de De Design at UQAM.
Organized by: Sylvain Grand'Maison, Julien Smith, Bob Goyetche, Jean-François Blais, Laurent LaSalle, Laurent Maisonnave, Hugh McGuire, Casey McKinnon, Harold Boeck and Michelle Sullivan.
Twist Image is a sponsor.
I will be co-presenting two sessions:
The New New Music - Fans, Community And What Business Can Learn From An Industry In Peril with David Usher – musician and cloudid.
Podcasting From The Heart - The Value Of Recording A Show With No Editing And No Second Takes – C.C. Chapman – Managing The Gray – Accident Hash – The Advance Guard.
The Best Practices In Social Media Marketing Writing Project.
Prizes too:
Apple iPod Shuffle – 1gb.
Always Be Testing – Bryan Eisenberg.
Word of Mouth Marketing – Andy Sernovitz – 4 copies.
Audio Comment – Heidi Miller –Diary of a Shameless Self-Promoter.
Knight News Challenge.
Shop.org Annual Summit – Mandalay Bay – Las Vegas – September 15th – 17th.
Don Tapscott – featuring his new book, Grown Up Digital.
Social Media And The Reluctant Retailer.
Roundtable – Podcasting for Retailers.
Grinding forward on the book, Six Pixels of Separation – 5 chapters done.
The Agency of the Future is…
How Big is the Digital Marketing Pie?
Audio Comment – Jay Moonah – Media Driving.
Six Points of Separation – Six Ways To Move The Digital Marketing Needle:
1. Education.
2. Advocacy.
3. Re-employing people from other media channels.
4. Not copying traditional media standards.
5. Pushing publishers and ad networks to think differently.
6. Getting away from brand and back to metrics.
Music From PublicBroadcasting.ca (thanks Justin Beach):
Allison Crowe – 'Joan of Arc' (Leonard Cohen).

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #121 - Host: Mitch Joel.

Tags: accident hash advance guard advertising allison crowe always be testing andy sernovitz apple awakening the entrepreneur within best practices in social media marketing blog blogging bob goyetche bryan eisenberg business casey mckinnon cc chapman cloudid david usher diary of a shameless self promoter digital marketing don tapscott ecommerce summit emyth revisited facebook facebook group foreword thinking google google chrome grown up digital harold boeck harpercollins canada heidi miller hugh mcguire ipod shuffle itunes jay moonah jean francois blais julien smith justin beach knight news challenge las vegas laurent lasalle laurent maisonnave leonard cohen managing the gray mandalay bay marketing mass media media driving michael gerber michelle sullivan motivational books online social network podcamp podcamp montreal podcast podcasting publicbroadcasting shop org six pixels of separation social media marketing sylvain grandmaison twist image unconference web 20 word of mouth marketing

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