Thinking With Mitch Joel

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SPOS #569 - The Relevance Of Marketing Agencies With Peter Levitan Jun 04, 2017

Show notes

Welcome to episode #569 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #569 - Host: Mitch Joel. When I think about the future of marketing agencies and what it will take for them to thrive and flourish, I think of Peter Levitan. Peter owned his own agency, he bought and sold three agencies, he worked for one of the largest advertising agencies in the world in New York and London, he's pitched (and won) large accounts all over the world, he's been client-side, and he currently consults and advises agencies of all stripes on how to win new business. If that were not enough, he wrote an incredible book on marketing agency business development (that I love and have re-read on many occasions) titled, The Levitan Pitch. Buy This Book. Win More Pitches. Do marketing agencies have a future? How is the competitive landscape changing? What value does an agency bring to a brand? Enjoy the conversation...

Running time: 51:27.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Peter Levitan.
The Levitan Pitch. Buy This Book. Win More Pitches.
Follow Peter on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #569 - Host: Mitch Joel.

Tags: advertising advertising agency advertising podcast audio blog blogging brand branding business blog business book business development business podcast business thinker buy this book win more pitches david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership podcast management podcast marketing marketing agency marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast peter levitan social media the levitan pitch twitter wpp

SPOS #568 - Branding, Belief And Keates With Tom Asacker May 28, 2017

Show notes

Welcome to episode #568 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #568 - Host: Mitch Joel. Tom Asacker is one of my favourite voices on the subject of branding and what corporations do to make consumers believe in their products and services. He is the bestselling author of The Business of Belief, Opportunity Screams, A Little Less Conversation and A Clear Eye for Branding. All of them are groundbreaking books that will help business leaders rethink business and communication for this new age of abundance. His first book, Sandbox Wisdom, was a heartwarming story about a CEO's search for meaning and success in the world of business and work. Now, Tom is back is a very ambitious (and honest) effort called, I Am Keats (it's not what you think). Enjoy the conversation...

Running time: 52:38.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Tom Asacker.
I Am Keats.
The Business of Belief.
Sandbox Wisdom.
Opportunity Screams.
A Little Less Conversation.
A Clear Eye for Branding.
Follow Tom on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #568 - Host: Mitch Joel.

Tags: a clear eye for branding a little less conversation advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook google i am keats itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast opportunity screams sandbox wisdom social media the business of belief tom asacker twitter wpp

SPOS #567 - Thinking Content Marketing With Jay Acunzo May 21, 2017

Show notes

Welcome to episode #567 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #567 - Host: Mitch Joel. This young man has lead an fascinating career, and he's just getting started. Jay Acunzo was head of content at HubSpot, a media strategist at Google and ran content marketing for a venture capital firm. If anyone has seen how content marketing has grown along with digital marketing, it's Jay Acunzo. He's an award-winning podcaster, keynote speaker, and a guy bothered by conventional thinking. Jay truly believes that the tried-and-true creates stale work. Now, as he's host of the popular audio documentary series, Unthinkable (of which I was honoured to be a guest), and Jay makes a living understanding what it takes to make the leap from average to exceptional. His work has been cited in courses at Harvard Business School, by writers at the Washington Post, Fast Company, Forbes, and by investors on Shark Tank. Enjoy the conversation...

Running time: 49:35.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Jay Acunzo.
Unthinkable.
Follow Jay on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #567 - Host: Mitch Joel.

Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker content marketing david usher digital marketing digital marketing agency digital marketing blog facebook fast company forbes google harvard business school hubspot itunes j walter thompson jay acunzo jwt leadership podcast management podcast marketing marketing blog marketing podcast media media strategist mirum mirum agency mirum agency blog mirum blog mirum podcast shark tank social media twitter unthinkable venture capital venture capital firm washington post wpp

SPOS #566 - Marketing And Influence Lessons From Terry O'Reilly May 14, 2017

Show notes

Welcome to episode #566 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #566 - Host: Mitch Joel. Terry O'Reilly is a legendary adman and radio broadcaster. In Canada, he is one of the most recognized authorities on great advertising, award-winning copywriting and host of two hit radio series. In 1990, he co-founded Pirate Radio & Television. He was won, literally, hundreds of awards for his writing and directing. He believes in the strength of powerful words, emotion in marketing and how to outsmart the competition without outspending them. He is author of two books, The Age of Persuasion and the recently published, This I Know - Marketing Lessons From Under The Influence. With that, most people know him as the host of the award-winning radio show, Under The Influence (which is the follow-up to this other radio hit series, The Age Of Persuasion). I consider myself very fortunate to call him a friend. Enjoy the conversation...

Running time: 52:18.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Terry O'Reilly.
This I Know - Marketing Lessons From Under The Influence.
The Age of Persuasion.
Under The Influence.
Follow Terry on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #566 - Host: Mitch Joel.

Tags: adman advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker copywriter copywriting david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast pirate radio and television radio radio broadcaster radio series radio show social media terry oreilly the age of persuasion this i know twitter under the influence wpp

SPOS #565 - 12 Powers Of A Marketing Leader With Thomas Barta May 07, 2017

Show notes

Welcome to episode #565 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #565 - Host: Mitch Joel. Thomas Barta recently co-authored the business book, The 12 Powers Of A Marketing Leader - How to succeed by building customer and company value. Barta is a former McKinsey Partner with over 20 years of marketing experience, and considered is a marketing leadership-pioneer. He speaks, writes, and conducts leadership workshops worldwide, while continuing his research into what works in business, leadership and marketing today. Barta's research-based concept of Marketing Leadership brings a new perspective to the world of marketing. It helps leaders develop a top-management view of the marketplace and the organization, so they can shape the C-suite agenda and drive profitable growth. Barta has consulted and been in marketing for over two decades, in 14 industries and in 45 countries. His clients include many of the world's most prominent companies, including over two dozen from the Fortune 500. Currently, he lives in Cologne, Germany. Enjoy the conversation...

Running time: 46:58.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Thomas Barta.
The 12 Powers Of A Marketing Leader - How to succeed by building customer and company value.
Follow Thomas on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #565 - Host: Mitch Joel.

Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook fortune 500 google itunes j walter thompson jwt leadership leadership podcast management podcast marketing marketing blog marketing leader marketing leadership marketing podcast mckinsey mirum mirum agency mirum agency blog mirum blog mirum podcast social media the 12 powers of a marketing leader thomas barta twitter wpp

SPOS #564 - Marketing Trends And Innovations WIth Piers Fawkes Apr 30, 2017

Show notes

Welcome to episode #564 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #564 - Host: Mitch Joel. Piers Fawkes spends - what seems like - an awesome amount of time searching out trends, building data, publishing reports and curating news from around the world. There is a focus and his work does split off into business related verticals like design, travel, retail, advertising and more. Still his daily e-newsletters provide a vast swath of perspective, ideas and demonstrates the true creativity in business of our world today. I have long been a fan of his company, PSFK. And, along with running an incredible conference (check out PSFK 2017), Piers also recently published a report on marketing titled, The Future Of Advertising. Enjoy the conversation...

Running time: 49:03.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Piers Fawkes.
PSFK.
PSFK 2017.
The Future Of Advertising.
Follow Piers and PSFK on Twitter
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #564 - Host: Mitch Joel.

Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker curation david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast marketing report mirum mirum agency mirum agency blog mirum blog mirum podcast piers fawkes psfk psfk conference retail social media travel trend trend curation trend hunting trend reports twitter wpp

SPOS #563 - Virtual, Augmented And Mixed Reality With Shel Israel And Robert Scoble Apr 23, 2017

Show notes

Welcome to episode #563 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #563 - Host: Mitch Joel. The future of us humans connecting to technology will not be about the web or mobile. It will all take place in some kind of virtual reality. That future is happening faster than most of us would care to admit. Whether it will be virtual, augmented or mixed reality... that is yet to be defined. We're at that unique moment in time. Remember when we were not sure if the web was going to be called the Internet, the information superhighway, the web, etc...? Two thinkers and doers on this, exact, subject are Shel Israel and Robert Scoble. They have teamed up (again) to co-author their latest business book, The Fourth Transformation -- How Augmented Reality and Artificial Intelligence Will Change Everything. The book looks (deeply and intelligently) at what we're in the midst of right now, and where technology is really taking us. In fact, they're so bullish on this space, that they've partnered to launch a consultancy business called, Transformation Group. With that, many will also recognize these two digital futurists as the co-authors of Naked Conversations and Age Of Context. Enjoy the conversation...

Running time: 53:42.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Shel Israel and Robert Scoble.
The Fourth Transformation -- How Augmented Reality and Artificial Intelligence Will Change Everything.
Transformation Group.
Naked Conversations.
Age Of Context.
Follow Shel and Robert on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #563 - Host: Mitch Joel.

Tags: advertising advertising podcast age of context ai ar artificial intelligence audio augmented reality blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook futurist google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast mixed reality mobile mr naked conversations robert scoble shel israel social media technology the fourth transformation transformation group twitter virtual reality vr web wpp

SPOS #562 - The Business Of Addictive Technology With Adam Alter Apr 16, 2017

Show notes

Welcome to episode #562 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #562 - Host: Mitch Joel. When a business and marketing professional asks me which thinker and author they should be paying more attention to, I immediately respond with Adam Alter. His first book, Drunk Tank Pink, was a fascinating journey into the relationship between the forces of our environment and how it shapes the outcomes of our lives. His latest book, Irresistible, looks at how addictive all of our technology is, and why businesses need for it to be this way (and how they keep us hooked). Adam is an Associate Professor of marketing and psychology at NYU's Stern School of Business and psychology department. His research focuses on the intersection of behavioral economics, marketing, and the psychology of judgment and decision-making. He's also an all-around nice guy. So, put your iPhone down and enjoy the conversation...

Running time: 50:32.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Adam Alter.
Irresistible.
Drunk Tank Pink.
Follow Adam on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #562 - Host: Mitch Joel.

Tags: adam alter advertising advertising podcast audio behavioural economics blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog drunk tank pink facebook google irresistible itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast marketing professional marketing professor mirum mirum agency mirum agency blog mirum blog mirum podcast nyu psychology social media social psychology stern school of business technology technology addiction twitter wpp

SPOS #561 - Reengineering Retail With Doug Stephens Apr 09, 2017

Show notes

Welcome to episode #561 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #561 - Host: Mitch Joel. Doug Stephens is one of the world's foremost retail industry futurists. His work and thinking has influenced some of the world's best-known retailers, agencies and brands. Prior to founding Retail Prophet, Doug spent over 20 years as a professional in the retail industry. He is the author of two business books: The Retail Revival - Re-Imagining Business for the New Age of Consumerism and his latest, Reengineering Retail - The Future of Selling in a Post-Digital World. The world of retail is facing disruption, innovation and digitization all at once. Is this the end or just the beginning of retail? Enjoy the conversation...

Running time: 57:55.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Doug Stephens.
Reengineering Retail - The Future of Selling in a Post-Digital World.
The Retail Revival - Re-Imagining Business for the New Age of Consumerism.
Retail Prophet.
Follow Doug on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #561 - Host: Mitch Joel.

Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker consumer consumerism david usher digital marketing digital marketing agency digital marketing blog digital world digitization disruption Doug Stephens facebook futurist google innovation itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast post digital world reengineering retail retail retail futurist retail industry retail prophet selling social media the retail revival twitter wpp

SPOS #560 - The Infinite Dial With Tom Webster Apr 02, 2017

Show notes

Welcome to episode #560 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #560 - Host: Mitch Joel. Beyond the fact that I enjoy the vast amount of time that I get to personally spend with Tom Webster, he also happens to be one of the smartest (and most sarcastic) brains that I know (and love). He has spent well over two decades telling stories with numbers about consumer behaviour and media as the VP of Strategy at Edison Research (the company that provides all of the exit polling data for the networks during the U.S. elections and primaries). At Edison, he's also one of leads behind their long-standing, The Infinite Dial report, which is the longest-running research series examining consumer usage of digital and traditional media in America. Their 2017 report had some massive shifts, that make for a fascinating chat about the current state of media and future opportunities. With that, Tom is also the co-author of The Mobile Commerce Revolution, with Tim Hayden, and directed the research behind Jay Baer's bestselling business book, Hug Your Haters. If that were not enough, he blogs at Brand Savant and has a long-standing podcast that he co-hosts with Mark W. Schaefer called, The Marketing Companion. Enjoy the conversation...

Running time: 1:01:57.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here is my conversation with Tom Webster.
The Infinite Dial.
Edison Research.
Brand Savant.
The Marketing Companion.
The Mobile Commerce Revolution.
Follow Tom on Twitter.
This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #560 - Host: Mitch Joel.

Tags: advertising advertising podcast audio blog blogging brand brand savant branding business blog business book business podcast business thinker consumer behaviour david usher digital marketing digital marketing agency digital marketing blog digital media edison research facebook google hug your haters itunes j walter thompson jay baer jwt leadership podcast management podcast mark schaefer mark w schaefer marketing marketing blog marketing podcast marketing strategy media mirum mirum agency mirum agency blog mirum blog mirum podcast social media strategy the infinite dial the infinite dial 2017 the marketing companion the marketing companion podcast the mobile commerce revolution tim hayden tom webster traditional media twitter wpp

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