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The YouTube Power Hour Podcast

NEW EPISODES EXCLUSIVELY ON YOUTUBE: https://www.youtube.com/@YourYouTubeCoach.

The YouTube Power Hour Podcast, hosted by Erika Vieira, is dedicated to sharing the journeys of today’s most popular beauty, fashion fitness and lifestyle YouTube creators and uncovering their secrets to YouTube success. The YouTube Power Hour Podcast is the first weekly interview series dedicated to revealing the keys to success on YouTube as well as providing an insider look into the lives of professional YouTubers. This top-rated iTunes podcast is dedicated to female YouTube content creators and has featured over 150 of the most popular and successful YouTube creators. The YouTube Power Hour Podcast is the #1 spot for any woman looking to start or grow their YouTube channel. In addition to interviews with YouTube creators, the show also features conversations with industry elites such as talent and business managers, online marketers, business professionals and entrepreneurs all sharing their business and growth tips for YouTube content creators.

Latest Episodes:

Is THIS holding You Back From YouTube Success in 2020 (you don't even know it) Nov 23, 2020

Show notes

This week I had one of my bootcamp students, Laura Jane Atelier, on the show. She shared the story of her journey from blogger to struggling YouTuber to SUCCESSFUL YouTuber.

One of the biggest reasons Laura was finally able to break out of her rut and see tremendous success was the total transformation she made in her mindset.

Sometimes, we get in our own way when it comes to YouTube. We get stubborn. We think we know what we’re doing. But it’s important that you keep an open mind when it comes to making necessary changes in your channel for growth.

Are you struggling with staying stuck in your own way? Not seeing growth? Let me know!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

From Blogger to Struggling YouTuber to 70k Subscribers in 2 years Nov 19, 2020

Show notes

Laura Jane Atelier was in my FIRST group of bootcampers, and she’s here to talk about her journey from blogger to YouTuber. Her channel is all about vintage fashion, lifestyle, and culture. When she started her blog and instagram, she spent a few years figuring out her niche, and as she became more and more active on YouTube, it took her even longer to really hone in further on her niche there.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 NOW ACCEPTING 1:1 CLIENTS: in need of a private YouTube Coach? Apply here.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Why YouTube is HARD and What to Do About It Nov 16, 2020

Show notes

You would think someone like Shawn Johnson, a well-known olympian, would have had an easy time on YouTube, right? WRONG! Despite having an established following as a professional athlete, Shawn’s decision to start a YouTube channel proved to be a lot more work than she initially thought. Her instagram followers didn’t immediately hop over to YouTube, and at first, her channel was struggling. HOW can that be?

You have to constantly be creating content… a MINIMUM of one video a week, because without that, you cannot grow. Every video you upload has potential to be your next viral video, and each video means more chances of your video being picked up by the algorithm. Naturally, the more content, the better.
The initial growth (and then later… the stalling of growth) is HARD. Shawn only had 50k subscribers after 2 years with her channel. Even a celebrity like Shawn has to put in the same work as everyone else to take their channel to the next level. Once Shawn decided to go ALL IN, Shawn leveraged her celebrity status to do collaborations with other celebrities and YouTubers. She also did A LOT of trending videos.
Balancing working with brands and satisfying the needs and wants with the brands while still being authentic to your audience.
Finding the balance as a vlogger to share what your audience wants to see while also protecting your own privacy. Once you throw it out there, people will say whatever they want to say about you.

For Shawn Johnson, YouTube is truly a balancing act (see what I did there? Shawn Johnson is an olympic balance beam champion), but it has given her SO much freedom and a new way to serve a different audience.

What are you struggling with?

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Olympic Medalist Shawn Johnson Reveals the Surprising Reasons Why She Jumped onto YouTube (You'll want to know this!) Nov 12, 2020

Show notes

At 28 years old, American gymnast Shawn Johnson has accomplished a lifetime of achievements that include Olympic Medals, a New York Times best-selling book, several businesses, a career in broadcast, and a mirror ball trophy after winning Dancing With The Stars. Born and raised in Des Moines, Iowa, Shawn’s girl next door charm led her to be named “America's Sweetheart.” After retiring from gymnastics in 2012, Shawn made appearances on several TV shows including The Apprentice and Adventure Capitalists. Shawn married Andrew East, with whom she has documented her life with on their shared Youtube channel which has over 100 million views and 1.1 million youtube subscribers and a podcast which has climbed to #2 on the overall charts.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 NOW ACCEPTING 1:1 CLIENTS: in need of a private YouTube Coach? Apply here.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Why YouTube is a GREAT Opportunity for WOMEN in 2020 Nov 09, 2020

Show notes

This week I spoke with Desiree Martinez, a social media marketer with over 10 years experience, about why YouTube is such an amazing opportunity for women in the CRAZY world around us in the year 2020.

There are going to be more and more people coming onto YouTube… mark my words! YouTube is the future of entertainment. If you want to get in front of people, if you have a message you want to share or a business you want to build, YouTube is the way to expand your social media presence. You can TRULY establish yourself and your personal brand with YouTube.

ANYBODY can be on YouTube. If you have a phone with a camera, you can be on YouTube. I recently interviewed Hyram on the podcast, who has over 3 million subscribers and STILL films on his iphone!

If you are able to build out a niched audience on YouTube, you CAN earn money and build a career from it! As a woman, you can work from home, you can be there for your kids, you can help support your family, all by building a following online, and YouTube is the way to go. There’s no barrier to entry to YouTube. There’s nobody there to tell you “no,” except yourself!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Social Media Manager Desiree Martinez Reveals the Truth About Running a Social Media Agency Nov 05, 2020

Show notes

Desiree Martinez is a long-time and award-winning social media creative content creator. She has worked with hundreds of businesses and brands to help them grow their business with better content marketing. As a YouTuber, Podcaster, speaker, and business owner, Desiree knows what it takes to help your business grow, build a community, and get leads through a very noisy news feed. She is the author of Innovation From Desperation: The Unfiltered Failures & Successes of an OG Social Media Marketer.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

How Much Money YouTube Paid For for a 31 Million View Viral Video. (You’ll NEVER guess) Nov 02, 2020

Show notes

Have you ever thought about how much money you could make on a viral video?

In my interview with Kallie Branciforte, she told me all about her HUGE viral hit: a gift wrapping hacks video that goes viral every single season. She’s now at over 31 MILLION views on this one video. Kallie credits the success of this video to the content of the video AND the thumbnail.

So how has this video helped her channel? It has definitely helped boost her subscribers (she sees a spike in subscribers during the holiday season), but also, it’s earned her $65,000. Yup. You saw that right. Kallie has earned enough money from ONE video to buy two cars. Amazing!

What could a viral hit do for your channel?

----------

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Can You Have More Than One Niche on a YouTube Channel and Succeed? Oct 29, 2020

Show notes

Kallie Branciforte is the creator behind the blog and YouTube channel But First, Coffee. She’s a wife and mama, and probably in need of another cup of coffee. In 2013 she started blogging and making YouTube videos purely for fun. After a few years she started seeing some successes, and after about 5 years was making a full-time income. In 2020 she quit her job and now blogs and YouTubes full-time from her home in Shoreline, Connecticut. After paying off over $70k of debt in under a year, she has a strong passion for affordable living and finding ways to simplify life and loves to share that passion with her audience. Across her different channels Kallie shares honest motherhood, thriftiness, life hacks, and simple DIYs and organization ideas.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

How to Get Your FIRST 1000 YouTube Subscribers FAST in 2020: 7 Tips that ACTUALLY WORK (It’s competitive) Oct 26, 2020

Show notes

Are you struggling to get your first 1,000 subscribers on YouTube? Believe it or not, it’s harder to get your first 1,000 subscribers than it is to get your first 10k or 100k subscribers. You’re trying to figure everything out to have a successful channel. Here are 7 tips that I share with my bootcampers and with my private clients on reaching that first milestone.

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

How One Viral Video Changed Her Life with Nicole Lela Green Oct 22, 2020

Show notes

Nicole Lela Green is a social media content creator who primarily works through YouTube and Instagram. Her typical viewer is a woman much like herself: a wife and mother with similar values who is motivated to learn and grow daily. Nicole desires to share her everyday life in an authentic way while focusing on faith, family, and lifestyle. Social media is saturated with influencers displaying pristine lives; this is unrelatable to the average viewer. Nicole prides herself in sharing the beautiful, challenging, fun, and mundane parts of life. Her genuineness has led to an authentic and trustworthy relationship with her audience.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber? Fill out the YTPH listener survey HERE

👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

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