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    Marketing

    The UnNoticed Entrepreneur

    Fellow entrepreneurs share their stories so that us so that we can build a better business.

    Hi – mine name is Jim James and I’m your host. In 2019 I started this podcast to help entrepreneurs learn from one another. When I started the Entrepreneurs Organization chapter in Beijing, I realized that the best insights came from people who had already done the work.

    If you’re running a business; this show is my gift to you. It’s hard enough as it is, and I hope that this podcast solves just one problem to help you on your way.

    Connect with me here:

    https://www.jimajames.com

    https://www.linkedin.com/in/jimajames

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    • Apple Podcasts
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    Latest Episodes:
    Understanding media relations better, and how it can help you get Exposure and #getnoticed, with Felicity Cowie Jun 21, 2022
    Show notes

    Get Noticed! Send a text.

    Media relations is often confused to be the same as public relations. And yes, it does have overlapping aspects to it, but media relations is a completely different thing, according to this episode's guest. Felicity Cowie, a former BBC and Panorama journalist, now a media relations expert, explains the difference between media relations and public relations, and how it can help you #getnoticed.
    Felicity also shares how to come up with a great pitch, factors to consider before you decide which media or journalists to pitch, and some common dynamics within the media relations stage that makes it risky and complicated but worth it. She also shares a couple of tips if you're looking at doing media relations and if you're considering of hiring an agency to help you with it.
    She also shares about her book called Exposure: Insider Secrets to Make Your Business a Go-To Authority for Journalists which you can order from Amazon or her website, www.mediarelationscoach.com.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Social listening - google alert killer!
    Generate leads and market your product using social listening
    Get Otter with 1-month FREE Pro Lite
    Generate rich notes for meetings, interviews, lectures, and other important voice conversations.
    The UnNoticed Entrepreneur Book
    The UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand Out
    The Marque of an Entrepreneur
    Get noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et al

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    Trailer: Understanding media relations better, and how it can help you get Exposure and #getnoticed, with Felicity Cowie Jun 21, 2022
    Show notes

    Get Noticed! Send a text.

    Media relations is often confused to be the same as public relations. And yes, it does have overlapping aspects to it, but media relations is a completely different thing, according to this episode's guest. Felicity Cowie, a former BBC and Panorama journalist, now a media relations expert, explains the difference between media relations and public relations, and how it can help you #getnoticed.
    Felicity also shares how to come up with a great pitch, factors to consider before you decide which media or journalists to pitch, and some common dynamics within the media relations stage that makes it risky and complicated but worth it. She also shares a couple of tips if you're looking at doing media relations and if you're considering of hiring an agency to help you with it.
    She also shares about her book called Exposure: Insider Secrets to Make Your Business a Go-To Authority for Journalists which you can order from Amazon or her website, www.mediarelationscoach.com.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Social listening - google alert killer!
    Generate leads and market your product using social listening
    Get Otter with 1-month FREE Pro Lite
    Generate rich notes for meetings, interviews, lectures, and other important voice conversations.
    The UnNoticed Entrepreneur Book
    The UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand Out
    The Marque of an Entrepreneur
    Get noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et al

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    Should entrepreneurs build a personal or company brand, or both? With Prateek Joshi CEO of Plutoshift. Jun 16, 2022
    Show notes

    Get Noticed! Send a text.

    Building a brand and being noticed is something that can be really challenging for a lot of entrepreneurs. But according to Prateek Joshi, Founder, and CEO of Plutoshift, having two brands, and two websites simultaneously can help you get your brand more noticed.
    In this episode, Prateek shares how his two brands - one for Plutoshift and one for himself, help him get more noticed and what's becoming the purpose of each for his business, and ways it can help entrepreneurs like you get more noticed too. He also shares why having a face to your brand is important for your reputation and visibility, and how his employees and investors feel about him having two brands.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Vidyard - Use Video In Your Emails
    Vidyard is the easiest way to record and send videos that build personal connections.
    AI Writer - Content writing made easier
    Generate Accurate, Relevant & Quality Content in 2 Minutes
    Peppertype - Virtual Content Assistant
    Generate better content copies in seconds.
    Riverside - Your online recording studio
    The easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    Trailer: Should entrepreneurs build a personal or company brand, or both? With Prateek Joshi CEO of Plutoshift. Jun 16, 2022
    Show notes

    Get Noticed! Send a text.

    Building a brand and being noticed is something that can be really challenging for a lot of entrepreneurs. But according to Prateek Joshi, Founder, and CEO of Plutoshift, having two brands, and two websites simultaneously can help you get your brand more noticed.
    In this episode, Prateek shares how his two brands - one for Plutoshift and one for himself, help him get more noticed and what's becoming the purpose of each for his business, and ways it can help entrepreneurs like you get more noticed too. He also shares why having a face to your brand is important for your reputation and visibility, and how his employees and investors feel about him having two brands.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Vidyard - Use Video In Your Emails
    Vidyard is the easiest way to record and send videos that build personal connections.
    AI Writer - Content writing made easier
    Generate Accurate, Relevant & Quality Content in 2 Minutes
    Peppertype - Virtual Content Assistant
    Generate better content copies in seconds.
    Riverside - Your online recording studio
    The easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    How employees represent the biggest crisis management threat; with David Oates. Jun 14, 2022
    Show notes

    Get Noticed! Send a text.

    At this age of time, and with almost everything that can be quickly published and discussed online, yourself and your company's reputation are always on the verge of getting damaged. So according to David Oates, a Crisis PR expert and Principal at PR Security Service, a Crisis PR plan is also as important as a company crisis management plan, and it's something you should consider investing in today.
    In this episode, Dave discusses with us in what ways your company's reputation can be damaged, why your employees are an important part of a Crisis PR plan and why, how Crisis PR can help you #getnoticed, and how Dave Oates gets himself and his business noticed one person at a time.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Descript is what I use to edit the show.
    All-in-one audio & video editing, as easy as a doc.
    Social listening - google alert killer!
    Generate leads and market your product using social listening
    Graphic design toolbox - Visme
    Create visual brand experiences for your business whether you are a pro designer or a total novice.
    Build responsive quizzes
    Generate higher quality, higher converting leads

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    Trailer: How employees represent the biggest crisis management threat; with David Oates. Jun 13, 2022
    Show notes

    Get Noticed! Send a text.

    At this age of time, and with almost everything that can be quickly published and discussed online, yourself and your company's reputation are always on the verge of getting damaged. So according to David Oates, a Crisis PR expert and Principal at PR Security Service, a Crisis PR plan is also as important as a company crisis management plan, and it's something you should consider investing in today.
    In this episode, Dave discusses with us in what ways your company's reputation can be damaged, why your employees are an important part of a Crisis PR plan and why, how Crisis PR can help you #getnoticed, and how Dave Oates gets himself and his business noticed one person at a time.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Descript is what I use to edit the show.
    All-in-one audio & video editing, as easy as a doc.
    Social listening - google alert killer!
    Generate leads and market your product using social listening
    Graphic design toolbox - Visme
    Create visual brand experiences for your business whether you are a pro designer or a total novice.
    Build responsive quizzes
    Generate higher quality, higher converting leads

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    How your content can be the engine for your business' growth with Trevor Merriden Jun 09, 2022
    Show notes

    Get Noticed! Send a text.

    Over the years, content creation has evolved and been a main strategy for a lot of organisations. But why did content become that big of a deal, and how can it help your business grow? In this episode, we're joined by Trevor Merriden, Founder and Managing Director of Merriborn Media, to explain how content can help scale businesses.
    Trevor also shares how you can generate, repurpose and repackage content, the different types of content, and how frequently you should push out content. And if you're not a content creator, a video editor, and a designer, he also shares how outsourcing can help you achieve your content goals to #getnoticed, and how he, and his business, #getnoticed.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Riverside - Your online recording studio
    The easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.
    Social listening - google alert killer!
    Generate leads and market your product using social listening
    Get Otter with 1-month FREE Pro Lite
    Generate rich notes for meetings, interviews, lectures, and other important voice conversations.
    Media relations all in one platform
    Prowly has everything you need to get your PR work done

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    Trailer: How your content can be the engine for your business' growth with Trevor Merriden Jun 08, 2022
    Show notes

    Get Noticed! Send a text.

    Over the years, content creation has evolved and been a main strategy for a lot of organisations. But why did content become that big of a deal, and how can it help your business grow? In this episode, we're joined by Trevor Merriden, Founder and Managing Director of Merriborn Media, to explain how content can help scale businesses.
    Trevor also shares how you can generate, repurpose and repackage content, the different types of content, and how frequently you should push out content. And if you're not a content creator, a video editor, and a designer, he also shares how outsourcing can help you achieve your content goals to #getnoticed, and how he, and his business, #getnoticed.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Riverside - Your online recording studio
    The easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.
    Social listening - google alert killer!
    Generate leads and market your product using social listening
    Get Otter with 1-month FREE Pro Lite
    Generate rich notes for meetings, interviews, lectures, and other important voice conversations.
    Media relations all in one platform
    Prowly has everything you need to get your PR work done

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    How fractional sales can grow your business with Rene Zamora Jun 07, 2022
    Show notes

    Get Noticed! Send a text.

    Just like me, a lot of people don't know about fractional sales management. In this episode, guest Rene Zamora, President of Sales Manager Now, what is fractional sales management and how it can help you scale your business.
    Rene also shares how building a reputation can help sales team get more noticed and have higher chances of closing deals, how they help sales teams align their courses of action with the marketing team to reach their common goals, and why sharing as much information you can with your team is essential. He also shares how you could reward your sales and marketing teams to have more drive in closing deals, and how he got noticed and got found by his business.
    Order your copy of Rene's Part-Time Sales Management: For Small Business Sales Teams book.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Build responsive quizzes
    Generate higher quality, higher converting leads
    Vidyard - Use Video In Your Emails
    Vidyard is the easiest way to record and send videos that build personal connections.
    AI Writer - Content writing made easier
    Generate Accurate, Relevant & Quality Content in 2 Minutes
    Peppertype - Virtual Content Assistant
    Generate better content copies in seconds.

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    Trailer: How fractional sales can grow your business with Rene Zamora Jun 06, 2022
    Show notes

    Get Noticed! Send a text.

    Just like me, a lot of people don't know about fractional sales management. In this episode, guest Rene Zamora, President of Sales Manager Now, what is fractional sales management and how it can help you scale your business.
    Rene also shares how building a reputation can help sales team get more noticed and have higher chances of closing deals, how they help sales teams align their courses of action with the marketing team to reach their common goals, and why sharing as much information you can with your team is essential. He also shares how you could reward your sales and marketing teams to have more drive in closing deals, and how he got noticed and got found by his business.
    Order your copy of Rene's Part-Time Sales Management: For Small Business Sales Teams book.
    Post-production, transcript and show notes by XCD Virtual Assistants
    Build responsive quizzes
    Generate higher quality, higher converting leads
    Vidyard - Use Video In Your Emails
    Vidyard is the easiest way to record and send videos that build personal connections.
    AI Writer - Content writing made easier
    Generate Accurate, Relevant & Quality Content in 2 Minutes
    Peppertype - Virtual Content Assistant
    Generate better content copies in seconds.

    Support the show

    Subscribe to my free newsletter

    https://www.theunnoticedentrepreneur.com/


    Previous 1 39 40 41 42 43 92 Next

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