Stay ConnectedThe Successful Nurse Coach is a space for Nurses to become board -certified nurse coaches, and learn how to make money doing it.
With every episode, it is our mission to empower you, expand what you think is possible, and connect the greater nurse coach community so that we can expand and grow the field of Nurse Coaching making it a household name!
Join us for new episodes every Monday!
https://www.nurselifecoachacademy.com/
Copyright: © Copyright 2022 Laura Minard, Shelby Kurz
What happens when the universe puts an opportunity at your door—but fear tells you to close it?
In this heart-opening conversation, Laura sits down with Alana Beittel, NICU nurse turned Master Certified Life and Performance Coach, author of Elevate Your Frequency, and now one of Nurse Life Coach Academy’s newest lead learning coaches.
Alana shares her powerful journey from bedside nursing and burnout to finding her voice, reclaiming her energy, and stepping fully into her purpose as a coach and leader. Together, she and Laura explore how fear disguises itself as logic, how to trust your intuition when everything feels uncertain, and why saying “yes” before you’re ready might be the most important decision you ever make.
In this episode, they discuss:
About Alana:
Alana Kay Beittel is a NICU nurse turned Master’s Certified Life & Performance Coach, newly Board Certified Nurse Coach, and the author of Elevate Your Frequency: A Workbook to Organize Your Life, Uncover Your Strengths, and Rise Above Overwhelm.
She is the creator of the Triage Your Life™ and Burnout Zones™ frameworks, helping nurses and heart-led humans disrupt burnout culture, reclaim their energy, and redefine success in a way that’s both sustainable and soul-aligned.
With over a decade of experience in healthcare and a heart for leadership, Alana blends no-fluff coaching with deep compassion, bold accountability, and purpose-driven strategy to empower her clients to live and lead at full frequency.
Outside of coaching, she is the president of A Scoop of Hope, a nonprofit supporting individuals in recovery, and she loves spending time off-grid adventuring with her husband and two boys.
Now stepping into her new role as a Lead Learning Coach with NLCA, Alana is honored to guide and mentor the next wave of nurse coaches as they rise into their own purpose and power.
Connect with Alana:
https://www.facebook.com/alana.droege
https://www.instagram.com/alanakaybeittel/
Watch on Youtube:
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
In this episode of The Successful Nurse Coaches podcast, Shelby discusses the challenges and transformative power of selling nurse coaching. She reframes sales as a deep service to humanity, emphasizing the importance of ethical selling and advocating for clients' potential. Shelby shares personal experiences and insights on how to approach sales with confidence and integrity, encouraging listeners to view selling as a form of leadership and transformation.
Shelby emphasizes that selling is fundamentally about helping clients make decisions that honor their potential, rather than merely closing a transaction. Ethical selling is likened to advocating for a patient's healing in a hospital, where the focus is on service to humanity. The goal of a proposal is to reach a decision, not just a 'yes', as leaving clients in a 'maybe' is not effective coaching leadership. Shelby highlights that sales calls should feel magical and empowering, and that confidence in sales comes with practice and repetition.
Watch on YouTube:
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
Can you grow a private practice while also navigating depression, anxiety, or trauma? In this heartfelt episode, Shelby sits down with Amy Frame, Director of Education at Nurse Life Coach Academy, to talk openly about the reality of mental health and entrepreneurship.
Amy shares her journey with lifelong depression, military service, and a misdiagnosis that kept her stuck until coaching helped her face the root causes. Shelby opens up about her own experience with anxiety, birth trauma, and the messy middle of being a coach, mom, and business owner. Together, they break down how to show up for your clients when you’re not at 100%, why vulnerability matters, and how to stop carrying clients’ “rocks” home with you.
Whether you’re at 72% today or just hanging on by your fingernails, this conversation is proof that you don’t have to wait until you’re “fully healed” to pursue your dream. Healing and building can happen side by side.
What You’ll Learn in This Episode:
Resources & Next Steps:
Connect with Shelby: https://www.instagram.com/nurse.coach.shelby/
Connect with Amy: https://www.instagram.com/amy.frame.rn/
Connect with us:
If you loved this episode…
Please take 30 seconds to subscribe, rate, and leave a review — it helps more nurses find this work and fall in love with the boring parts too. 💕
Watch on YouTube:
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
In this episode, Laura dives into one of the most common misconceptions in both life and business—the idea that you need to feel motivated before you take action.
After recovering from a two-week illness that left her feeling drained and unmotivated, Laura began reflecting on how easy it is to equate motivation with success—and how dangerous that belief can be for entrepreneurs and coaches alike. What happens when you lose your spark? When the excitement fades? When you simply don’t want to do the work?
Laura shares honest insights from her own experience, blending personal reflection with neuroscience and coaching tools that will help you understand motivation in a new way. She reminds us that action—not inspiration—is what creates momentum, and that discipline, systems, and alignment are what sustain it.
You’ll hear:
Laura also offers practical tools for nurse coaches to help clients (and themselves) move forward even when the feeling isn’t there—from the “five whys” exercise to 21-day habit building and daily systems that strengthen self-trust over time.
If you’ve ever felt unmotivated, burned out, or disconnected from your purpose, this episode is a powerful reminder that success doesn’t depend on how you feel—it depends on what you choose to do next.
Tune in to learn how to take action without waiting for motivation, and how to create a coaching practice that’s driven by purpose, not fleeting emotion.
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
In this week’s episode, Shelby gets real about the state of the coaching industry—the good, the bad, and the downright feral.
The coaching world has often been compared to the Wild West: full of opportunities, but also riddled with landmines. From overhyped promises and overpriced systems to heartbreaking stories of coaches being scammed out of thousands, Shelby pulls back the curtain on what’s really going on.
But this isn’t just a vent session—there’s a clear path forward. Shelby explains why nurse coaches are uniquely positioned to bring ethics, credibility, and standardization to coaching in a way that protects clients and restores trust.
If you’ve ever felt skeptical about coaching because of past experiences—or if you’ve witnessed the darker side of the industry—this episode will not only validate those feelings but also inspire hope. By leaning into our nursing values of care, ethics, and professionalism, nurse coaches have the power to raise the bar and transform coaching into a trusted, credible profession.
You’ll hear:
This is a must-listen if you’re ready to step into the role of not just coach, but also pioneer, builder, and standard-setter in a rapidly evolving industry.
✨ Tune in and join Shelby as she lays out why nurse coaches are the leaders the coaching world desperately needs.
Connect with us:
If you loved this episode…
Please take 30 seconds to subscribe, rate, and leave a review — it helps more nurses find this work and fall in love with the boring parts too. 💕
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
In this episode, Laura discusses the importance of presence over education in the nurse coaching process. She emphasizes that patients often do not need more information but rather a supportive presence that acknowledges their experiences and feelings.
This conversation explores how curiosity, trust, and understanding can lead to better health outcomes, and how a focus on vision, energy, skill set, and strategy can facilitate transformation in clients. Laura also highlights the significance of mindset and the placebo effect in the healing process, advocating for a more personalized and empathetic approach to patient care.
TIMESTAMPS:
00:00 The Need for Presence Over Education
09:10 Transformative Coaching: Vision, Energy, and Skills
17:19 Mindset and the Power of Belief
23:25 Leveraging Placebo and Tailoring Education
Connect with us:
If you loved this episode…
Please take 30 seconds to subscribe, rate, and leave a review — it helps more nurses find this work and fall in love with the boring parts too. 💕
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
In this episode, Shelby sits down with nurse coach Honey Hull, who turned job loss into a powerful pivot. What started as chronic pain coaching has evolved into something bold: helping clients reclaim intimacy and sex in the face of pain.
Honey shares how she retrained her own nervous system, why rest was the hardest medicine, and what she’s learning as she leans into a taboo (but deeply needed) coaching niche.
We talk about:
Connect with Honey:
Watch her (very good) videos on Facebook and follow her journey at https://www.facebook.com/honey.hull
Join our community:
The Successful Nurse Coaches Facebook Group
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
You want to get better at coaching? Faster? The truth is way less glamorous than Instagram makes it out to be: you’ve got to put in the reps. Period. Your brain will try to talk you out of it. The personal development world will sell you the idea that it’s an energy or manifesting problem. But if you want to sharpen your skills, grow your business, and actually feel confident as a coach—you have to coach more.
In this episode, Shelby breaks down why the antidote to almost every problem in your coaching business is volume. Just like when you were a brand-new nurse fumbling through your first IV or assessment, confidence didn’t come from reading about it—it came from doing it. Coaching is the same.
You’ll hear why your first 10 hours as a coach feel wildly different from your first 1,000, how confidence is simply knowing what comes next, and why even if you are manifesting or calibrating your energy, action is still the thing that moves the needle. If you want more sales, more clients, and more impact, the answer is simpler than you think: do the reps.
If this episode hit home, make sure to subscribe to The Successful Nurse Coach Podcast so you don’t miss future no-BS coaching conversations. If you loved it, leave us a review—it helps other nurses find us. And come hang out with me and Laura inside The Successful Nurse Coaches Facebook Group where we keep the conversation going.
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
In this episode of The Successful Nurse Coach Podcast, Laura discusses the importance of mastering sales techniques without feeling salesy. She introduces the CLOSER method, a structured approach to closing sales that emphasizes ethical selling and client engagement.
The conversation covers the significance of understanding client needs, navigating resistance, and the importance of commitment through payment. Laura shares personal anecdotes and practical tips to help nurse coaches improve their sales skills and ultimately serve their clients better.
Takeaways
00:00 Introduction to Sales Without Feeling Salesy
03:17 Understanding the Fear of Sales
08:07 The CLOSER Method Explained
08:35 Step-by-Step Breakdown of the CLOSER Method
16:40 Selling the Outcome and Vision
21:04 The Importance of Guidance in Healing
22:50 Explaining Terms and Risk Reversal
24:15 Calling Clients Forward: The Power of Intention
25:18 Navigating Resistance: Understanding Client Hesitations
30:04 The Commitment: Asking for Payment and Client Buy-In
35:23 The Role of Belief in Coaching Success
40:27 Facilitating Transformation: The Coach's Role
Connect with us:
If you loved this episode…
Please take 30 seconds to subscribe, rate, and leave a review — it helps more nurses find this work and fall in love with the boring parts too. 💕
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
Starting your own nurse coaching business is exciting—but how do you know if you should go all-in or ease into it part-time? In this candid episode, Shelby and Laura peel back the curtain on what they’ve seen work (and what doesn’t) after coaching thousands of nurses through this exact decision. Whether you’re a brand-new grad or an experienced nurse craving freedom, this conversation will give you the clarity you’ve been searching for.
Many nurses feel stuck when deciding how to launch their private practice: jump in full-time or keep a safety net with part-time work? Shelby and Laura get real about their own journeys, what they’d do differently today, and the hidden perks of both approaches. They share updated advice for navigating your first year, building confidence without burning out, and setting up a business that actually lasts.
If you’ve ever wondered how many hours you really need to dedicate, how long it takes to replace your income, or whether part-time is “enough,” this episode will leave you feeling grounded and empowered.
If this episode gave you clarity or encouragement, we’d love for you to:
Mentioned in this episode:
NCR + Cohort 8
https://www.nurselifecoachacademy.com/
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