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The Smart Passive Income Online Business and Blogging Podcast — Business
The Smart Passive Income Online Business and Blogging Podcast

Host Liz Wilcox reveal all of her online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business. Discover how you can create multiple passive income streams that work for you so that you can have the time and freedom to do what you love, whether it’s traveling the world, or just living comfortably at home. Special guest co-host appearances by Pat Flynn, original creator of the Smart Passive Income podcast. Since 2008, Pat Flynn has been supporting his family with his many online businesses, and he’s been openly sharing his wins, his losses, and all the lessons in between with the community of energetic but humble entrepreneurs who follow him. Liz Wilcox, the Fresh Princess of Email Marketing, has built a multi-six-figure business from a $9 offer — without ads — and brings her no-nonsense expertise in email marketing, community building, and authentic audience connection to every episode. You’ll learn about building authority online, email marketing, building a team and outsourcing, content marketing, podcasting, search engine optimization, niche sites, social media strategies, how to get more traffic, creating online courses, affiliate marketing, and productivity tips so that you create something amazing without burning yourself out. It’s a mix of interviews with special guests, along with co-hosts shows from Pat and Liz you’re not going to want to miss. Hit subscribe, and get ready to change your life.

Copyright: © Copyright 2010–2020 | SPI Media, LLC

Latest Episodes:

Is It Time to Stop Building on Social Media? Aug 14, 2026

Show notes

AL #011 Social media is not the end-all, be-all in audience building. You know me, I'm always down with OPP. Jumping on other people's platforms is one of my top strategies to pop up, serve, and get new leads! And that's a great place to start for Julie Kleinhans of Reshape and Recover, who's submitted the topic for today's AskLiz session! Julie is worried that people in her weight loss niche might shy away from publicly engaging with her posts. So how do we get creative with our growth when traditional advice doesn't seem to work? Listen in on today's episode because I share how you and Julie can reach people right where they're already gathering online! But in our age of oversharing, I also want to help Julie get over the feeling that her topic is off-limits. I share valuable tips about learning a niche's language to overcome common objections. Enjoy! Show notes and more at SmartPassiveIncome.com/al011.

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SPI 942: Stop Struggling to Create. Go Live Instead! with Doc Rock Aug 12, 2026

Show notes

#942 Sloptimization. That's what I call using AI to write scripts or perfect your videos to the point where your entire personality is gone. Even though the tech is still new, people are already tired of it. Nobody wants to watch that kind of stuff! That said, if you're not creating videos for your brand, you're getting left behind. So how do you remove friction and take consistent action to hit publish often enough? Today's chat with my friend Doc Rock from Ecamm will open your eyes to what's possible! But first, you have to let go of the idea of perfection. No fancy equipment or editing needed to stand out! In fact, you likely already have everything you need to get started. Second, you should seriously consider going live to fix your content strategy in one fell swoop! The tips we get from Doc on that are where it's at. Listen in! Show notes and more at SmartPassiveIncome.com/session942.

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Can I Level-up My Brand by Doing Less? Aug 07, 2026

Show notes

AL #010 You can't read the label from inside the jar. That's why getting an outside perspective on growing your brand is often the missing ingredient that makes all the difference! On today's AskLiz session, Sandra De Freitas wants me to do just that. The mind-blowing part is Sandra's been helping people build engaged communities since freaking 2005! So why isn't she a household name yet? Listen in because the same unproductive patterns might be holding you back! As I've told Sandra, the number one thing to look out for is doing too much. So what are the tasks that don't move the needle? That's where I'd start subtracting. I also share the top metric I obsess over and use to guide my growth, my email signature trick that lands me on new podcasts all the time, the tripwire offer tactic that converts on the spot, and more! Enjoy, and keep sending your questions in at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al010.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 941: Your Next Big Move Should Be In-Person Events Aug 05, 2026

Show notes

#941 If you're growing an audience of superfans, it's important to give them a place of belonging. And here's the thing. They belong together! That's why Liz and I are diving straight into the topic of live events today to help you serve your people! Our recent trip to Kit's Craft + Commerce conference was a new reminder of just how much in-person meetups can do for a brand and its followers. And of course, I have my growing Card Party events that are now attracting something like ten thousand attendees each! But that's not where your mind should be at to start! Liz and I want to help you find the minimum viable and valuable live event for your audience. That can be something as low-lift as a coffee shop meetup or co-working space hangout. No matter the size of your get-together, you can still change lives and uplevel your brand. Listen in to hear our best tips! Show notes and more at SmartPassiveIncome.com/session941.

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Can Virtual Summit Collabs Help Me Promote My List? Jul 31, 2026

Show notes

Al #009 If you've tuned in to last week's AskLiz session, you know I'm big on partnerships as the number one way to grow your email list and brand. Today's episode is very much meant to drive that point home with an interesting collaboration idea coming from Allan Ngo of DigitalSolopreneur.com! If you have a talk lined up at a virtual summit, can you partner up with some of the other speakers for win-win cross-promotion? I absolutely love this line of thought! But how do you pull it off without appearing self-interested or sleazy? Listen in on this quick session for my thoughts on how I would approach a virtual summit opportunity like this! I'll share the exact DM I'd send out proposing no-brainer partnerships and the top ways to leverage this kind of networking for targeted growth. Enjoy, and please keep sending your questions in at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al009.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 940: Daily Posts vs. Growth Without Social Jul 29, 2026

Show notes

#940 Liz and I are going head-to-head today and comparing our very different audience growth approaches! As you know, I'm all about posting daily. Especially since I've seen huge success creating Shorts for YouTube. After all, two million subscribers with just fifteen minutes of work per day is pretty good! Liz, on the other hand, is much more of a stealth operator. Her targeted growth is based on finding the right collaborators for strategies like lead magnet swaps, virtual speaking, and podcast guesting. She values her email list way more than any follower count! And the truth is, both of these approaches could work. That's why you should join us for this session to uncover and choose the growth tactic that resonates the most with you! So how do you build consistency to post every day? Alternatively, how do you network across to build your audience brick-by-brick? Tune in to find out! Show notes and more at SmartPassiveIncome.com/session940.

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Are Partnerships Better for Growth than Posting Daily? Jul 24, 2026

Show notes

AL #008 Just post more! That's the most common piece of advice new creators get flooded with while trying to grow an email list. Here's the thing, though. You'll get there eventually, especially if you post daily. But why not be smart about your growth right from the get-go? Listen in on today's AskLiz session for a chat on the highest-leverage tactics that can get you more subscribers without extra content creation! Because, y'all, I'm no Pat Flynn. I'm very sporadic on socials and still managed to grow my email list without spending a dime on ads. The secret? Strategic partnerships! Today, I'll walk you through the top ways to network and partner up with other creators for win-win growth. From freebie swaps to co-creating products, I've used every single one of these opportunities to level up my business. So tune in to set yourself up for new growth! And thank you, Melissa, from HelloPrimeLife.com, for submitting today's question! Show notes and more at SmartPassiveIncome.com/al008.

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SPI 939: The Easiest Passive Income Gig for Creators Is on Amazon with Kathleen Kobel Jul 22, 2026

Show notes

#939 Wow. You're in for a special episode because we're talking about a still mostly untapped opportunity that has to be the easiest passive income you can earn online right now! The best part is that the barrier to entry is so low that you can start generating revenue whenever! So listen in to hear today's guest, Kathleen Kobel, share an inside look at her incredible success posting videos to Amazon. That's right. This opportunity is all about creating short, one- to two-minute product reviews to help shoppers make a purchase decision. On your end, you don't have to have your face on camera or do a bunch of editing! You also don't need to put in any work to promote your videos. The Amazon Influencer Program will get eyeballs on your content by default! This is something you can dip your toes in or even go full-time with, so don't miss out! Show notes and more at SmartPassiveIncome.com/session939.

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How Do I Repurpose My Live Streams? Jul 17, 2026

Show notes

AL #007 Live streams are a powerful way to grow and connect with your audience. But how do you take it a step further and turn your lives into evergreen content? More importantly, how do you do it without creating a whole bunch more work for yourself? Done right, a single stream can be repurposed into weeks of valuable posts. That's why I always say you have to begin with the end in mind! For my tips on how to do just that, listen in on today's AskLiz session. I'll share the Ecamm Live trick you should use to create Shorts and long-form videos in one go, and I'll help you map out your streams in advance for easy-to-clip highlights. If you've been struggling to post often enough, this might be the missing piece of the puzzle for you. Don't miss out! And for more AskLiz, don't forget to send in your online business questions at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al007.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI 938: AskPat Is Back! (For a Moment) Jul 15, 2026

Show notes

#938 Learning comes from the action you take, not the research you do! That's the theme of today's special episode, where I answer your questions on everything from content creation to live events. If you've been struggling to post consistently, been wondering if selling merch is right for your brand, or want to know when it's time for your first hire, listen in! Our incredible Director of Community, Liz Wilcox, is joining me for this throwback to the AskPat days. And that's exactly where we start. I'll share why I couldn't be more excited to have Liz coming on as my co-host after flying solo for so many years, but there's much more to take away from this session! I discuss finding and focusing on an MVPC, your minimum viable piece of content, to beat perfectionism and procrastination. I also share a look at the massive growth of my Card Party conventions and why bringing people together live is the most rewarding thing you can do as a creator. Tune in! Show notes and more at SmartPassiveIncome.com/session938.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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