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    Business

    The Smart Passive Income Online Business and Blogging Podcast

    Host Liz Wilcox reveal all of her online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business. Discover how you can create multiple passive income streams that work for you so that you can have the time and freedom to do what you love, whether it’s traveling the world, or just living comfortably at home. Special guest co-host appearances by Pat Flynn, original creator of the Smart Passive Income podcast. Since 2008, Pat Flynn has been supporting his family with his many online businesses, and he’s been openly sharing his wins, his losses, and all the lessons in between with the community of energetic but humble entrepreneurs who follow him. Liz Wilcox, the Fresh Princess of Email Marketing, has built a multi-six-figure business from a $9 offer — without ads — and brings her no-nonsense expertise in email marketing, community building, and authentic audience connection to every episode. You’ll learn about building authority online, email marketing, building a team and outsourcing, content marketing, podcasting, search engine optimization, niche sites, social media strategies, how to get more traffic, creating online courses, affiliate marketing, and productivity tips so that you create something amazing without burning yourself out. It’s a mix of interviews with special guests, along with co-hosts shows from Pat and Liz you’re not going to want to miss. Hit subscribe, and get ready to change your life.

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    Copyright: © Copyright 2010–2020 | SPI Media, LLC

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    Latest Episodes:
    SPI 815: The One Story Your Brand Needs with Shane Sams Aug 28, 2024
    Show notes

    #815 This may shock you, but our most popular episode isn't one of my interviews with famous guests like Tim Ferris or Gary Vanerchuck. It's actually session 122 with Shane and Jocelyn Sams, two teachers turned millionaire entrepreneurs! In today's episode, I'm excited to have Shane back on the show to learn about the next step in this incredible journey. He shares a peek at his first book, Earn More, Live More, and delivers an absolute masterclass in storytelling for business. We discuss the ups and downs of the writing process and the mindset tricks that finally unlocked Shane's inspiration. We also dive into an effective story framework you can leverage again and again to grow and engage your audience. Shane and I also get into rebranding to enter the next chapter of your life and why everyone should have a podcast even if no one listens. Enjoy! Show notes and more at SmartPassiveIncome.com/session815.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 814: The Brave Change You Need—Roundtable with Todd Henry, Jason Feifer, and Matt Gartland Aug 23, 2024
    Show notes

    #814 Are you doing brave work and does it make you proud of yourself? Were you to start over, would you do things the same way now? If you're anything like me, asking these questions can lead to some uncomfortable realizations. That said, the answers you come to can propel you into the next chapter of your life! Today's episode might be the push you need to start doing something that lights you up. Joining me for this roundtable chat are author Todd Henry, Jason Feifer of Entrepreneur magazine, and SPI CEO Matt Gartland. My guests and I discuss everything from leveraging short-lived social platforms for audience growth to building up your bravery in business. We touch on rebranding a podcast and how our show might change, book publishing, evergreen content, and understanding the value you bring to your audience. Enjoy! Show notes and more at SmartPassiveIncome.com/session814.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 813: How Far Should You Niche Down? with Kourt from The Station Bakery Aug 21, 2024
    Show notes

    #813 You don't have to be an expert to start helping others. In fact, being just one step in front of your target audience is often enough to build a successful business. The key, however, is niching down enough to take advantage of your unique combination of skills! My guest, Kourt from The Station Bakery, is a perfect example of someone carving out her space online. She helps her audience of home bakers discover great new recipes while also building income streams around their passion. I always say the riches are in the niches, so listen in on my chat with Kourt to learn more! In this episode, we discuss starting a brand from scratch, staying on top of niche trends, making money from Instagram and YouTube, the golden rule of building an audience, and why going offline can grow your online business. Enjoy! Show notes and more at SmartPassiveIncome.com/session813.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 812: My Friend Quit the Internet. My Response. Aug 16, 2024
    Show notes

    #812 A lot of people are sick of how social media platforms are doing everything to get us hooked on their content. Many, like my friend Tommy, are quitting the internet to take back control of their time and attention. But what do you do if you need to be online for your business? Today, I share my quick tips for managing the information overload we're subjected to. This episode is especially valuable in an election year, so please listen in! Learning fewer things, having selective curiosity, and developing your capacity for storytelling are all vital for the modern online entrepreneur. I talk about each of these elements today to help you succeed in the Age of AI while staying healthy and focused on your goals. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session812.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 811: Cleaning up in a Surprising Niche with Becky Rapinchuk Aug 14, 2024
    Show notes

    #811 The way podcasting connects me with entrepreneurs in niches I know nothing about is so powerful. I'm lucky because that's a great way to get inspired and learn about strategies I haven't tried. Today's episode is a perfect opportunity to do just that! My guest is Becky Rapinchuk from Clean Mama. She helps her followers declutter their homes and establish effective cleaning routines. Becky's business insights about manufacturing and selling physical products are especially valuable, so listen in on this behind-the-scenes session to learn more about her brand! So, how do you write sales copy to create an organic connection with your audience? How do you create consumable products and sell them on a subscription basis? Also, what should you do to stand out in a niche dominated by someone as popular as Marie Kondo! Tune in because we tackle all those questions with Becky! Show notes and more SmartPassiveIncome.com/session811.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 810: Your Best Chance at Going Viral Aug 09, 2024
    Show notes

    #810 If you're looking for a shortcut to get your content in front of more people, this is it. The best part is you can apply the strategy I share today on any platform to boost your views, likes, or engagement of any kind. I wanted to record this quick solo episode because I'm getting massive results after studying outliers from other people online. I'm referring to content that gets a big spike in engagement compared to a creator's baseline. This has been a fantastic source of inspiration for videos on my YouTube channels. Now, I'm not going out and stealing other people's ideas. Here's what I'm doing instead. I'm analyzing titles, thumbnails, and basic video structures and bringing proven formats to my niche. Listen in on today's session to learn how you can uncover these viral frameworks and leverage them to create original posts that stand out. Show notes and more at SmartPassiveIncome.com/session810.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 809: The Secrets behind Conversion Copywriting and Making Consistent Sales Aug 07, 2024
    Show notes

    #809 What was going on in your life that brought you here today? That's the kind of question you should ask your clients to understand them better. Once that happens, you'll speak their language in your marketing, serve more people, and get next-level conversion rates! Today's guest, Abi Prendergast, will share how to uncover the words and phrases that compel people to open your emails, buy your courses, or engage with whatever you're offering. So how do you start a conversation with your audience members, and what are the things they say you should pay close attention to? To answer this question, Abi and I discuss one-on-one chats, surveys, and tapping into communities. We also talk about testimonials and analytics tools for next-level sales pages and share strategies like the Sinatra test to help you better position your products. Listen in to learn about the key things you should focus on! Show notes and more at SmartPassiveIncome.com/session809.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 808: How to Take Control of Your Time with Nir Eyal and Matt Gartland Aug 02, 2024
    Show notes

    #808 You have to choose. Like most people, you can give up control of your time and attention to others. That's the default in today's world, but it's unlikely to put you on a path toward your goals. To succeed, you must make a different decision. You have to resist the things that break your focus and take control of your life. You have to be indistractable! This roundtable with author Nir Eyal and my business partner Matt Gartland is one of the most powerful discussions I've had on the podcast all year. Please listen in because the actionable tips shared today on managing your time are legit game-changers! We examine the lessons from Nir's latest book, Indistractable, and discuss willpower, scheduling, accountability, and even planned spontaneity. If your schedule is not aligned with your values and dreams, or even if you're too distracted by your smartphone, listen in to unlock your life! Show notes and more at SmartPassiveIncome.com/session808.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 807: The Future of Online Business and Digital Marketing with Eric Siu Jul 31, 2024
    Show notes

    #807 If we want to stay relevant as online creators, we have to keep reinventing ourselves! But how do we track the most effective tactics and strategies as they come and go? With limited time on our hands, where should we invest our attention? My incredible guest, Eric Siu of Single Grain, is the perfect person to deliver insights on where things are going. He is a prolific entrepreneur, marketer, and podcaster with extensive content and business knowledge. Just listen in on our chat to hear what I'm talking about! Today's wide-ranging discussion covers everything from using a Community tab trick to boost your YouTube views to personal branding in a world of AI agents. We get into why some interview podcasts are dipping in popularity and share a look at what's next in the space. Don't miss this fascinating conversation to find out where you should focus your energy! Show notes and more at SmartPassiveIncome.com/session807.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 806: How to Not Launch to *Crickets* with Krystle Krueger Jul 26, 2024
    Show notes

    #806 "If you build it, they will come." You've heard it a lot, but don't apply this movie quote to your online business. Instead, gather as big an audience as possible around your mission before launching anything! Of course, I know you're saying this is easier said than done. So, what are the actual steps you can take to build up your following if you're starting from scratch? Listen in on today's coaching call with Krystle Krueger of YourFashionIsArt.com to hear my advice for someone in this exact position! There's a lot of noise out there, so stories and brand culture should be essential parts of your marketing strategy. We dive into that and then discuss the best ways to get in front of new audiences starting with the relationships you might already have. Enjoy! Show notes and more at SmartPassiveIncome.com/session806.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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