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    Business

    The Smart Passive Income Online Business and Blogging Podcast

    Host Liz Wilcox reveal all of her online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business. Discover how you can create multiple passive income streams that work for you so that you can have the time and freedom to do what you love, whether it’s traveling the world, or just living comfortably at home. Special guest co-host appearances by Pat Flynn, original creator of the Smart Passive Income podcast. Since 2008, Pat Flynn has been supporting his family with his many online businesses, and he’s been openly sharing his wins, his losses, and all the lessons in between with the community of energetic but humble entrepreneurs who follow him. Liz Wilcox, the Fresh Princess of Email Marketing, has built a multi-six-figure business from a $9 offer — without ads — and brings her no-nonsense expertise in email marketing, community building, and authentic audience connection to every episode. You’ll learn about building authority online, email marketing, building a team and outsourcing, content marketing, podcasting, search engine optimization, niche sites, social media strategies, how to get more traffic, creating online courses, affiliate marketing, and productivity tips so that you create something amazing without burning yourself out. It’s a mix of interviews with special guests, along with co-hosts shows from Pat and Liz you’re not going to want to miss. Hit subscribe, and get ready to change your life.

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    Copyright: © Copyright 2010–2020 | SPI Media, LLC

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    Latest Episodes:
    SPI 883: What's Working as a Podcaster Right Now Aug 13, 2025
    Show notes

    #883 Podcasting is changing fast. From video to new discovery tools, finding and growing an audience can happen quicker than ever. But how do you take advantage of this opportunity and stand out among millions of shows? That's what I'm sharing in today's episode. I'll break down the best strategies for podcasters in 2025 to help you put yourself out there and succeed! I’ll walk you through my top short-form content tips that can put your show in front of new listeners, even if you’re just starting. You’ll hear about the AI tools that make creating and sharing video clips easier than ever and how to repurpose your highlights for every platform, from TikTok to Facebook. Yes, Facebook! I also cover timeless tactics such as podcast guesting and building a community around your brand for a comprehensive look at growing your show. Tune in, and enjoy! Show notes and more at SmartPassiveIncome.com/session883.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 882: What's Working on YouTube Right Now Aug 06, 2025
    Show notes

    #882 If you're not paying attention to how YouTube is changing, you should be! Today, I'll share the three algorithm triggers that can make all the difference for your brand in 2025. Many creators aren't taking advantage of these recent updates, so this is your chance to stand out! I’ve built three successful YouTube channels, so these strategies are tried and true. I'll walk you through attracting more return viewers, balancing niche and broad content to go viral while creating a loyal audience, leveraging video series and live streams, and more! This episode is not about basics like optimizing your titles and thumbnails, although I also share some key tricks that can help with that. You see, much of what used to work on YouTube won't move the needle for you nowadays. In fact, some old-school tactics might be doing more harm than good. So tune in for my top dos and don'ts right now! Show notes and more at SmartPassiveIncome.com/session882.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 881: The Science of Scaling with Dr. Benjamin Hardy Jul 30, 2025
    Show notes

    #881 What's stopping you from building your dream life? Often, it's something more subtle than obstacles you can't overcome. The thing that's holding you back is likely a clear path to a lesser goal! So, how do you set your sights on "impossible" achievements for next-level business growth? I'm joined by Dr. Benjamin Hardy, co-author of the incredible 10x Is Easier Than 2x, for today's episode. In this chat, we dive deep into building a massive brand using lessons from Dr. Hardy's new book, The Science of Scaling. This session is a total game-changer. You’ll learn why thinking big can make it easier to grow your business, how compressing your timeline forces better action, and why you should say no to more opportunities. Much of what we discuss today may seem counterintuitive, but listen in to find out why rewiring your mindset is the key to unlocking new growth! Show notes and more at SmartPassiveIncome.com/session881.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 880: The ONE & ONLY Marketing Strategy that Matters Jul 23, 2025
    Show notes

    #880 In a world of infinite choice, standing out from the crowd is key. While others are chasing algorithms, you can and should build something worth talking about. So, forget the marketing hacks and focus on the one strategy that always works: word of mouth! I just had over five thousand people attend my Card Party Pokémon event in Florida. I spent zero dollars on ads to attract this massive crowd, so listen in to find out what I focused on instead! While traditional marketing is ineffective, going above and beyond for your audience will always get people talking. In this episode, I cover how to get shares, the psychological triggers that drive word of mouth, and the mistakes to avoid. I also explain the easiest way to access and leverage highly targeted audiences with online groups and communities. This method has been working wonders, so don't miss out! Show notes and more at SmartPassiveIncome.com/session880.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 879: Are Online Courses Dead? with Matt Gartland Jul 16, 2025
    Show notes

    #879 It's over. In 2025, courses aren't selling like they used to. So what’s next for online educators? Are we better off giving our knowledge away for free? I’m joined by my friend and business partner Matt Gartland today. Together, we’ve seen tens of thousands of students enroll in our courses over the years. But things are different now. People aren't buying information. Instead, they need help taking action. That's where we come in with a community-powered spin on traditional online learning. But what are the other strategies top creators use to repurpose old course content? Listen in because Matt and I share our thoughts on giving courses away for free to generate leads and build superfans. We also dive into our predictions for the future of online business and suggest areas to focus your energies on. This session is a great look at building sustainable recurring revenue. Tune in! Show notes and more at SmartPassiveIncome.com/session879.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 878: How I Reached the New York Times Best Sellers List with Caleb Wojcik Jul 09, 2025
    Show notes

    #878 Writing a book is hard, but getting people to buy it is even harder. For those of us who dream big, is it possible to make the best seller lists without gaming the system? What does it take to move copies nowadays? More importantly, is it worth it? In this episode, I'm joined by SPI CEO Caleb Wojcik to talk through the entire process of launching my new book, Lean Learning. We discuss the highs, lows, and everything that led to making the New York Times and USA Today best seller lists! Listen in because I'll share the strategies that worked and the challenges that made me wonder if people even read anymore. You'll hear about my podcast tour, using bonuses to drive sales, bulk orders, and how TikTok is transforming the way people buy books. We also talk about working with a traditional publisher. Tune in to hear my unfiltered thoughts! Show notes and more at SmartPassiveIncome.com/session878.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 877: My Favorite AI Tool for Content Creation with Rafeh Qazi and Nazariy Dumanskyy Jul 02, 2025
    Show notes

    #877 This AI tool is bananas! Whenever people ask me what I use to supercharge my content creation, this is my top recommendation. It all started with two founders following their curiosity and refusing to give up when others didn’t buy into their vision. Then, one viral moment changed everything! Poppy AI is now fueling a quiet revolution, while everyone is still focused on the big-name players like ChatGPT and Claude. [affiliate link] Listen in on today's episode to hear all about it from Rafeh Qazi and Nazariy Dumanskyy! The minds behind Poppy AI share their full story in this awesome interview. You’ll learn how this tool combines AI power with a visual canvas that just makes sense for how we work. We'll also share the real ways we're using Poppy for next-level research and creation. If you’re looking to work faster without sacrificing authenticity, listen in! Show notes and more at SmartPassiveIncome.com/session877.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 876: Life After Publishing a Book (1 Week Later) Jun 25, 2025
    Show notes

    #876 Publishing a book is one of the most rewarding things you can do. It's also one of the hardest. In this episode, I reflect on the first week after launching Lean Learning. From podcast guesting to TikTok strategies, I share all the lessons I’ve picked up along the way! Listen in because this is a behind-the-scenes look at what happens after you put something big out into the world! Today, I open up about working with a traditional book publisher, how I’m thinking about marketing going forward, and the tactics that seem to be moving the needle right now. Plus, I share how reader feedback is shaping my next steps and why personal messages from strangers mean more than any bestseller list. If you've ever thought about writing a book, this is the session for you. Join me to hear what's working and what's not! Show notes and more at SmartPassiveIncome.com/session876.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 875: The First Dollar Formula—30 Days to Earn Your First Dollar Online Jun 18, 2025
    Show notes

    #875 Your first sale isn’t just about making money—it's about unlocking a whole new level of confidence. With proof that someone is willing to buy from you, everything changes! In this episode, I share something brand new at SPI. The First Dollar Formula is our streamlined method to help you start making sales fast. We’ve stripped away the noise, cut the fluff, and built a step-by-step experience to help you take real action and see results. This is a next-level resource because it's about so much more than just technicalities. Listen in because I'll explain why that first dollar matters and how it can shift your mindset from fear to momentum. This is the confidence you need to unlock skills that stack on each other and grow your business. Don't miss out on today's episode, and visit SmartPassiveIncome.com/firstdollar to find out more! Show notes and more at SmartPassiveIncome.com/session875.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SPI 874: A Mic Flip! Pat Flynn Gets Interviewed by Bestselling Author Hal Elrod Jun 11, 2025
    Show notes

    #874 Here’s how you achieve your goals. First, figure out what you want and find the next step you need to take. Next, learn about that one step and nothing else. Then, repeat. This process is the essence of just-in-time learning and the secret to success. I talk all about it in my brand-new book, Lean Learning! To mark the occasion, I have a very special episode for you. Hal Elrod, my friend and bestselling author of The Miracle Morning, is flipping the script and interviewing me about the book. I share how to avoid the just-in-case learning trap and leverage voluntary force functions to overcome fear and build courage. We also discuss micro mastery, finding the right mentors, and how to create the support system you need to succeed. If you feel like you're learning but never actually moving closer to your goals, this is the session for you! Show notes and more at SmartPassiveIncome.com/session874.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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