The Side Hustle Show

Latest Episodes:

466: Online Drop Servicing - Building a $10k/mo Niche Productized Service Agency Oct 14, 2021

Show notes

Where there’s pain, there might also be profit…

That was the case for today’s guest, Pete Mockaitis. Pete was seeing some traction with his podcast, the HowToBeAwesomeAtYourJob Podcast, but was struggling to keep up all the off-air tasks — the show notes, the editing, the social media.

For Pete Mockaitis, that pain turned into AwesomePros.co, a niche drop-servicing company that he co-founded with Brian Kearny and is now doing $10k a month in recurring revenue.

This is something that will work in just about any niche where you can outsource tasks remotely, and in this episode, Pete and Brian break down exactly how they grew their business.

Tune in to The Side Hustle Show interview to learn:

how Pete and Brian took this from an in-house solution to a $10k/mo business
the tactics they’ve used to grow their client roster
how you can figure out niche and pricing if you want to replicate this in another vertical

Full Show Notes: Online Drop Servicing - Building a $10k/mo Niche Productized Service Agency

465: 6-Figure Growth Hack: Partner Workshops Oct 07, 2021

Show notes

One challenge that most new businesses face is the awareness problem – nobody knows you exist.

To help erase this problem, I’ve invited Dustin Lien from JumpXmarketing.com back on the show.

Dustin first appeared on episode 251 back in 2017. Back then, he was just ramping up JumpX after shutting down his own physical product business.

Since then he’s grown it into a 6-figure operation and built it in such a way that it only requires part-time attention.

What’s been his key driver?

Partner workshops, which are essentially virtual lunch-and-learn sessions where he can showcase his expertise and build his client roster without ads or bidding for work.

This works in just about any niche and in this episode, Dustin breaks down his exact process so you can go out and apply it in your own business.

Tune in to The Side Hustle Show interview to learn:

Dustin’s fast-track strategy to getting in front of the right audience
how he builds his email list quickly with
his top tips for creating warm outreach emails and connecting with customers

Full Show Notes: 6-Figure Growth Hack: Partner Workshops

464: The $8k a Month Curly Hair Blog Sep 30, 2021

Show notes

Ever thought about turning your expertise in an everyday subject or topic into an online business?

For Delilah Orpi, her expertise was on taking care of her curly hair — and starting as a side hustle, she turned that into an online business earning around $8k a month at HolisticEnchilada.com.

Delilah has some interesting strategies she used to grow her audience, build her email list, diversify her multiple income streams -- all of which can be applied to a topic of your choosing.

Tune in to The Side Hustle Show interview to learn:

why Delilah started blogging about curly hair
how she has grown her audience through Pinterest and organic search
the multiple income streams she’s created and a high-converting tripwire

Full Show Notes: The $8k a Month Curly Hair Blog

463: Memberships vs. Online Courses: Which Business Model is Right for You? Sep 23, 2021

Show notes

There are tons of ways to make money online — the root of all of them comes down to helping people.

Two common ways entrepreneurs help a wide audience is by packaging up their knowledge and experience into an online training course or a membership program/community.

But which model makes the most sense for your business?

To find out, it’s time for another Side Hustle Showdown.

For the debate, I’ve invited back two Side Hustle Show favorites:

Jacques Hopkins has sold over $2 million worth of his flagship online course PianoIn21Days.com and teaches others how to create their own courses at TheOnlineCourseGuy.com.
Shane and his wife Jocelyn sold their primary membership website for over $1M and now help other people create and grow membership sites of their own at flippedlifestyle.com

Tune in the week to learn:

how Jacques and Shane approach creating content for their businesses
the differences in business models between memberships and courses
the time commitment involved for both business models
tips for pricing and increasing conversions
and more

Full Show Notes: Memberships vs. Online Courses: Which Business Model is Right for You?

462: Zero to 50,000 Followers in 12 Months: How to Build and Monetize an Audience on Facebook Sep 16, 2021

Show notes

We’ve been on a bit of an audience building kick lately in our conversations with Dickie Bush about Twitter, with Tori Dunlap about TikTok.

Today you’ll meet a long-time listener of the show who built her audience on Facebook.

Chantal Lavergne is the founder of FunSensoryPlay.com, which started as a Facebook page in early 2020 — and that’s important because that’s years after the supposed death of organic Facebook page reach.

Since then she’s grown the page to nearly 80,000 followers using some specific and proven engagement strategies, and turned that following into a business with multiple revenue streams.

Tune in to The Side Hustle Show interview to learn:

how Chantal came up with the idea to start a sensory fun Facebook page
how she has grown her audience so fast by creating an “ecosystem”
the multiple income streams she’s created for her business

Full Show Notes and PDF Bonus: Zero to 50,000 Followers in 12 Months: How to Build and Monetize an Audience on Facebook

461: How to Grow and Monetize a TikTok audience: 1.6M Followers in 13 Months Sep 09, 2021

Show notes

Tired of toiling away on social media for lackluster results? Tori Dunlap earned her first 200,000 TikTok followers in just a couple weeks, and has added another 1.4 million since then.

All that attention has helped her turn a healthy 6-figure business into a multi-7-figure operation.

Tori is the founder of HerFirst100k.com and host of the Financial Feminist podcast, where she helps women become more financially confident.

She argues that TikTok is the best social media platform on which to grow a targeted audience right now.

For a start, TikTok has more than a billion monthly active users and is still seen as an up-and-coming social media platform where you can easily connect with your target audience.

In addition to the huge user base, Tori explained that "there are more consumers than creators," which gives content creators like you an edge.

Tune in to The Side Hustle Show to learn:

how to get started on TikTok and what type of content works best
how Tori creates viral videos that helped her gain more than 1.6 million followers in 13 months
the ways she's driving TikTok traffic to affiliate offers and paid products

Full Show Notes PDF Bonus: How to Grow and Monetize a TikTok audience: 1.6M Followers in 13 Months

460: Side Hustle Showdown: Buying a Business vs. Investing in Real Estate Sep 02, 2021

Show notes

If you’re looking to add some time-leveraged cash flow to your bottom line, two of the best options are investing in rental real estate and buying small businesses.

Both are viable options, and to help you figure out if either or both of these investment options are right for you, it’s time for another Side Hustle Showdown.

For the debate, I’ve invited back two Side Hustle Show favorites:

Chad Carson is the owner of over 100+ properties and the author of Retire Early with Real Estate.
Codie Sanchez is the owner of several so-called “boring” small businesses, including a laundromat and a podcast production service.

(In Chad's first appearance, we covered 5 low-cost ways to get started in real estate. With Codie, we explored how to grow and monetize an email newsletter.)

Tune in the week to learn:

what kind of portfolios Chad and Codie have built up
how you can get started buying real estate and small businesses
some of the creative financing options available
the mistakes they made along the way
and more

Full Show Notes: Side Hustle Showdown: Buying a Business vs. Investing in Real Estate

459: Online Arbitrage: Make Money with Amazon FBA from Home Aug 26, 2021

Show notes

Online arbitrage is the process of buying inventory from one site to resell on another (usually Amazon).

To help school me on this side hustle is Chris Grant, a longtime Amazon seller and the founder of ClearTheShelf.com and OAChallenge.com.

Chris has been involved in the online arbitrage space for the last 10+ years and is currently selling $75,000-80,000 per month.

In this episode, Chris explains the systems he’s built and the tools he uses to help him find more “winners”, minimize the risk of losses, and how anyone can make money with this side hustle in just 1-2 hours a day.

Tune in to The Side Hustle Show interview to learn:

Where Chris finds inventory to sell on for profit
The tools and tech he uses to automate and streamline his product sourcing
How he minimizes risk on the downside and some hacks for finding discounts when buying in bulk

Full Show Notes: Online Arbitrage: Make Money with Amazon FBA from Home

458: $80k on This Site: How to Get More Freelance Gigs Aug 19, 2021

Show notes

Few words will get as polarizing a response among freelancers and side hustlers as Upwork.

Depending on who you ask, it’s either a fantastic platform to connect with well-paying gigs and quality clients … or it’s a hopeless, desperate race to the bottom, overly-competitive bloodbath with no chance of success.

Like a lot of things, the truth is probably somewhere in the middle, and a lot of your outcome will depend on your strategy and how well you show up.

Upwork is the world’s largest freelance marketplace. The platform booked $2.5 billion worth of work last year, so there's no shortage of cash flowing — if you know how to get it flowing toward you.

To help is do that, I invited 2020's most popular guest, Chris Misterek, back to the show.

Chris is a web design pro who’s booked over $80k worth of work through Upwork.

(We’re going to focus on Upwork but these same rules apply for other freelance platforms as well, like Fiverr or Thumbtack — so get ready to set yourself up for success.)

Tune in to The Side Hustle Show interview to learn:

how you can set up your Upwork profile for success
why Chris says niching down will help you secure more jobs
how to pitch clients the right way to increase your chance of landing your ideal jobs

Full Show Notes: $80k on This Site: How to Get More Freelance Gigs

457: Growing a 6-Figure Side Hustle in 12 Months Aug 12, 2021

Show notes

Today’s guest has gone from zero to almost 50k followers in the last 12 months and has turned that newfound attention into a 6-figure online business.

This is impressive in itself, but what’s even more impressive about this story is that Dickie Bush has built his audience on Twitter.

You know, that social media platform that's always just ... been there. One of several platforms that I’d kind of written off.

In fact, in 8 years and 450 episodes, we’ve never done a dedicated conversation on Twitter as an audience-building platform.

Dickie has been a frequently-requested guest over the last few months. He’s a former college athlete turned portfolio analyst. But on the side, he’s the creator of Ship30for30.com, a cohort-based online course that helps you build an online writing habit.

Dickie opens up enrollment for Ship 30 for 30 every 6 weeks, and in the last enrolment, he had 476 students paying $350 each.

That’s $166,600 in gross revenue.

If you’ve been focusing on YouTube, Instagram, or TikTok, you may be missing out. In this episode, Dickie explains why Twitter is the perfect platform for quickly building an engaged audience.

Tune in to The Side Hustle Show interview to learn:

why Dickie uses Twitter and says it’s the best platform for building an audience
how he writes tweets that go viral and attract followers
why he opted to build a cohort-based course over evergreen content

Full Show Notes: Growing a 6-Figure Side Hustle in 12 Months

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