The Service Design Podcast

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EPISODE 11: The future of Virtual reality & Augmented reality Jun 28, 2017

Show notes

Virtual and augmented reality promise to change the way we perceive our surroundings, interact with each other, create, teach and play. As the technology evolves at stellar speeds, each day more and more opportunities open up for businesses, brands and organisations to connect with their customers. But it also leads to new questions. Will this new way of seeing blur the line between real life and virtual reality? And how will we design the best user experiences for it? In our second live episode we talk to Stijn Michiels and Demis Holvoet about VR, AR and Design.

Bonus episode: Service Design Day Jun 01, 2017

Show notes

We recorded a special bonus episode for Service Design Day at the first of June! This episode is a compilation of interviews with Service Design pioneers from all over the world. Together we talked about the status of Service Design in their continent and the cultural difference they experience.

EPISODE 10: Balancing push & pull education with Mark Willems May 19, 2017

Show notes

Mark Willems is pedagogical employee in innovation and ICT integration at the Gemeenschapsonderwijs, in short GO!. A Belgian governmental institution that organises education in Flanders. We personally know Mark and GO! because one year ago they came to us, at knight Moves, with the question 'How can we provide the right tools for education in a rapid changing world?" Together we went on a journey of tackling this challenge. In collaboration with all stakeholders we developed a tool that changes the classroom into a place were every student can follow its own path, were students can learn more then the theory and were teachers are more like a coach to support the students in their learning. Throughout the whole project there was a read treat, the vision of GO! to combine push & pull learning.

EPISODE 9: CONTEXT MAPPING & GROWING AN AGENCY WITH SANNE KISTEMAKER May 03, 2017

Show notes

Sanne Kistemaker is co-founder of the service design company Muzus, and teacher at Industrial Design Engineering at the Delft University of Technology. Sanne founded Muzus, a user-centered design agency 10 years ago, together with her sister Neele. Over the years they evolved into a 10 person service design agency that creates products and services by providing insight in the world and motivations of people. One of the approaches they use is contextmapping. Contextmapping is a method that has been developed at the Technical University of Delft, and allows researchers and designers to map the context around a certain subject. During this interview we talked about the opportunities but also the disadvantages of co-creation, the values of the context mapping technique, service design in education and Sanne provides us with some concrete examples of projects at Muzus.

EPISODE 8 LIVE: The future of robotics & AI Apr 11, 2017

Show notes

This is our first Arena episode! Arena is an event organised bij Knight Moves packed with inspiration, learnings and hands-on action on some of the most relevant design topics of today and tomorrow. Three times per year, we bring hot topics into the ARENA and invite two speakers to throw their expertise in the field from different perspectives. Besides that, different partners bring spectacular projects to the Marketplace, a place where guests get the chance to see, explore and experience the secrets of the topic in question. Inspiring evenings full of marvel and action, proudly brought to you by Knight Moves. During the arena event we have a round table conversation with the two speakers in front of a large audience. We are recording this live and publish it as a special 'live arena' episode. The episodes will start with a small reflection of us on the topic and its relation to service design. We wil publish an Arena episode 3 times per year.

EPISODE 7: Service Design Award 2016 for systemic and cultural change in the private sector Mar 22, 2017

Show notes

Frederik Kraft is Senior Expert Change & Transformation at Deutsche Telekom, one the world's leading integrated telecommunications companies. Their core business is the operation and sale of networks and connections. To continue their succes Deutsche Telekom evolved from a traditional telephone company into an entirely new kind of service company.

EPISODE 6: Service Design Award 2016 for systemic and cultural change in the public sector Mar 02, 2017

Show notes

Sophie Andersson is strategic designer at Transformator Design, a Stockholm based Service Design agency. At Transformator they design services based on customer needs and help organisations towards customer centricity. One of those organisations was the Swedish employment agency, together they won the service design award for systemic and cultural change in the public sector. We were very pleased that we could involve Caroline Enevold, customer-driver business development manager at the employment agency in the interview as well. This shows what real service design is about, service designers working together with their clients as one team.

EPISODE 5: Service Design Award 2016 for Best Student Project by Gayle Rice Jan 25, 2017

Show notes

Gayle has recently completed a PhD at The Glasgow School of Art in which she responded as a researcher and a designer to difficulties young people who were leaving care and their workers experience when working together. For this work she was acknowledged with the first ever 'service design award' for best student project. Gayle is a graphic designer by background, she got into Service design because of her interest in the impact she was creating with her graphic design work. She realised she had to better engage with people that would be using her designs to better understand their needs. That's how she got into research but soon she realised she could not really use this in the commercial environments she was working in at that moment. Therefor she made the shift towards Service Design.

EPISODE 4: Service Design Award 2016 for Best Commercial Project by Kaarel Mikkin Jan 25, 2017

Show notes

Kaarel Mikkin is de co-founder of service design & branding consultancy Brand Manual. An international agency establish in Tallinn and Stockholm that designs customer experiences. Brand Manual used to be a marketing company that saw the need to expand towards a service design agency. "Service design is the new marketing" Band manual won the service design award for best commercial project with their project That reinvented the bookstore for Apollo. They redesigned a bookstore into an inspiring entertainment environment, bringing books, music, a juice bar and even a cinema together under one brand. This resulted in a customer centric experience and increased the amount of customers with 200%.

Episode 3: Practical Service design with Megan Miller and Erik Flowers Dec 01, 2016

Show notes

Erik Flowers is the Principal Service Experience Designer at Intuit, and Megan Miller is a Senior Service Designer for Stanford University's central IT organisation. Together they are the founders of Practical Service Design. In this episode they explained the importance of the word "practical" in the service design community, and the need for a channel to get people who are new to service design on board. We also talked about the use of data and making something meaningful out of it, and they explained their approach to service design as building bridges between the different silos. They also shared their experience as in-house designers, and we discussed the advantages and disadvantages of this role as opposed to an outside consultant. I do think that if organisations want to make a lasting change and transformation they need to bring design in-house, but I also think we need that budget for the agency and the third party to come in, because when I'm in-house, I can't do the radical shake up that an agency could do coming in. - Megan Miller - People with a service design toolset in any company can build the bridges between the different silos, smooth out the internal scene, get the information flowing and have a higher-level view, like a bit higher altitude and watch what's going on at multiple silos at once and coordinate between them. […] That's why our logo for Practical Service Design is a hot air balloon. - Erik Flowers -

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