The Rich Somers Report

Latest Episodes:

ADU Investing Deep Dive & Why This is One of My Top 2 Real Estate Plays of 2025 | France Hanna E298 Jan 23, 2025

Show notes

What if you could turn a single-family property into a cash-flowing multifamily asset? In this episode of The Rich Somers Report, Rich sits down with ADU expert France Hanna to break down the massive wealth-building potential of accessory dwelling units (ADUs). From backyard additions to large-scale developments, France shares insider strategies to navigate California's pro-housing legislation and maximize the value of your real estate investments.

In this episode, you’ll learn:

How California’s housing crisis has created opportunities for ADU development.
The step-by-step process for identifying properties with high ADU potential.
The biggest risks in ADU investing—and how to avoid costly mistakes.
Game-changing strategies like SB9 lot splits and how to build multiple units on one property.

Whether you’re an experienced investor or just starting out, this conversation is packed with actionable insights to help you tap into one of the hottest real estate plays in 2025 and beyond.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.

Connect with Rich on Instagram: @rich_somers

How to Get Rich Buying Small Apartments | JD Schmerge E297 Jan 21, 2025

Show notes

How do you get started in real estate investing and scale your portfolio over time? In this episode of The Rich Somers Report, Rich sits down with JD Schmerge, a multifamily broker and co-owner of Sabre Group, to discuss the strategies that have led countless investors to success. JD shares how he helped Rich close his first multifamily deal in Cincinnati—a pivotal step that set the foundation for his $80 million portfolio.
They dive into:
-The power of taking action, even on smaller deals, to build confidence and momentum.
-Why Cincinnati’s market, with high cap rates and steady rent growth, remains a strong investment choice.
-Practical tips for adding value to multifamily properties, from RUBS to reducing expenses.
-How to approach brokers, build credibility, and secure deals in competitive markets.
Whether you’re a new investor looking for your first deal or a seasoned pro exploring value-add strategies, this episode is packed with actionable advice to help you succeed in real estate.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

2025 Real Estate Market Forecast | Alex Johnson Saturday Edition E296 Jan 18, 2025

Show notes

With interest rates still high and housing supply at record lows, what’s next for real estate? In this episode of The Rich Somers Report, Rich and co-host Alex Johnson analyze the state of the market in 2025 and beyond. They explore the supply-demand dynamics, political shifts, and economic factors that could lead to a surge in real estate activity.
Key topics include:
Why the housing market has remained resilient despite high interest rates.
The greatest wealth transfer in U.S. history and its implications for real estate.
Strategies for buying in today’s market, including the importance of location and adding value.
Predictions on interest rate cuts, bonus depreciation, and the future of housing demand.
Rich also shares his personal and business goals for 2025, including plans to add two boutique hotels to the Summers Capital portfolio and help his team members grow their own investments. If you’re wondering whether now is the time to act, this episode will help you navigate the current market and prepare for what’s to come.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

How to Beat 99% of People | Rich Somers Solo Edition E295 Jan 16, 2025

Show notes

Are you ready to make 2025 your most impactful year yet? In this solo episode of The Rich Somers Report, Rich shares his proven 12-step framework for getting ahead of 99% of people and leveling up your life and business.
From eliminating alcohol and creating disciplined routines to building a personal brand that opens doors, Rich dives deep into actionable strategies anyone can implement.
This episode covers:

Why the bar for success has never been lower—and how to rise above it.
The game-changing power of cutting distractions and saying no.
The importance of getting in rooms where your dreams are others' reality.
How building a personal brand can unlock opportunities, raise capital, and attract top talent.
Whether you're looking to grow your real estate portfolio, start a business, or just live a more intentional life, this episode is packed with practical insights to help you hit the ground running.

Plus, Rich announces his upcoming free two-day challenge on personal branding, podcasting, and social media. Register here to join him!
Tune in to discover how small, intentional changes can yield massive results.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

He’s Built a $400M Real Estate Portfolio Utilizing No Money Down, and No Credit | Pace Morby E294 Jan 14, 2025

Show notes

What if you could build wealth through real estate with little to no money down? In this episode, Rich Somers sits down with Pace Morby at the TR Wealth Conference in Nashville to explore the art of creative financing. From seller financing to subject-to deals and targeting expired listings, Pace reveals how he’s acquired over 2,000 doors and built a thriving real estate empire without relying on traditional methods.

The conversation goes beyond strategies, diving into the importance of authentic branding and building loyal communities. Pace shares his approach to creating impactful relationships through his meetups and his 150,000-member Facebook group, where students learn by helping others close their first deals. Together, Rich and Pace discuss leveraging social media platforms for different audiences, staying genuine in a world of “flashy” success, and why being yourself is the ultimate business strategy.

If you’re looking to grow your portfolio, tap into the biggest transfer of wealth in American history, or learn how to creatively fund your next deal, this episode is packed with actionable insights and inspiration to help you succeed.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

What Are You Going To Say No To This Year? | Alex Johnson Saturday Edition E293 Jan 11, 2025

Show notes

What does it take to stay laser-focused and eliminate distractions in the new year? In this episode, Rich Somers and Alex Johnson kick off 2025 by reflecting on the power of intentional decision-making. They discuss the importance of setting boundaries, aligning with your goals, and saying "no" to the things that no longer serve you—whether in business, relationships, or personal habits.

Rich shares his commitment to disciplined routines, including his 90-day no-alcohol challenge, early mornings in the gym, and strategies for scaling his hotel investment fund. Alex opens up about her approach to creating alignment in life and work, choosing meaningful priorities, and breaking free from distractions.

Whether you’re building a business, refining your habits, or rethinking your goals, this episode is packed with actionable insights to help you focus, grow, and make 2025 your best year yet.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Why this Real Estate Market is Exploding South of the Border | Blake Harrington E292 Jan 09, 2025

Show notes

Is Cabo San Lucas the next big destination for luxury real estate? In this episode, Rich Somers sits down with Blake Harrington, owner of Corcoran Baja Real Estate, to explore why this market is booming. Blake shares insights on Cabo’s unmatched lifestyle appeal, from its quick connectivity to the U.S. to its world-class amenities, luxury developments, and stunning natural beauty.
Rich and Blake dive into the challenges and opportunities of investing in Cabo, including the all-cash market, the evolving buyer demographic, and how developers are redefining the region with high-end projects. They also discuss the importance of community, local culture, and why Cabo is becoming a mainstay for high-net-worth individuals seeking second, third, or even fourth homes.
Whether you’re a seasoned investor or just curious about the hottest spots south of the border, this episode delivers the inside scoop on why Cabo San Lucas is trending as a premier destination for luxury living and smart investments.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Live at our Holiday Party with the Ying Yang Twins | Ying Yang Twins E291 Jan 07, 2025

Show notes

How do you stay relevant, authentic, and thriving in a constantly evolving music industry? Recorded live at the Somers Capital 2024 Black Tie Holiday Event, this episode features a high-energy conversation with the legendary Ying Yang Twins, D-Rock and Kaine. Rich Somers dives into their incredible journey, from hustling in the pre-internet days to collaborating with icons like Lil Jon and Britney Spears.

The Twins share their story of grinding on the streets, building their fanbase one person at a time, and staying true to their roots. They reflect on the pivotal moments that shaped their careers, the power of live shows in an artist’s success, and their unfiltered take on today’s music industry.

Whether you're an entrepreneur, creative, or fan of their music, this episode offers valuable lessons on resilience, authenticity, and what it takes to sustain a legacy.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Put Yourself in Situations Where the Hard Way is the Only Way | Tyler Deveraux Saturday Edition E290 Jan 04, 2025

Show notes

What does it take to embrace challenges and unlock your full potential? In this episode, Rich Somers and Tyler Deveraux dive into the mindset and strategies that lead to exponential growth in life and business. Tyler shares how he’s built a thriving real estate portfolio by making bold decisions, overcoming doubts, and leaning into hard situations that forced him to level up.

Tyler and Rich offer actionable insights on the power of quick decision-making, setting non-negotiable goals, and putting yourself in environments that demand excellence. From navigating partnerships to scaling value-add opportunities, this conversation is packed with strategies for anyone ready to step up and take control of their future.

Whether you’re just getting started or scaling your investments, this episode delivers real talk and practical takeaways to help you thrive in the face of challenges.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

How He’s Built a $4 Billion Real Estate Portfolio Using the 10X Strategy | Grant Cardone E289 Jan 02, 2025

Show notes

What does it take to scale a $4 billion real estate portfolio? Grant Cardone reveals his 10x strategy and the mindset that has propelled him to the top of the real estate investing world. From acquiring $3 billion worth of assets during the pandemic to leveraging debt as a tool for growth, Grant breaks down the exact moves that helped him achieve monumental success.

In this episode, Rich Somers dives deep with Grant to uncover how he navigates high-interest rate environments, identifies institutional-grade opportunities, and builds long-term wealth through strategic acquisitions. Grant also shares his no-BS take on inflation, the importance of controlling assets, and why now is the perfect time to capitalize on market uncertainty.

Whether you’re an aspiring investor or a seasoned pro, this episode is packed with actionable insights, mindset shifts, and powerful strategies to help you think bigger and achieve more.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

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