The Rich Somers Report

Latest Episodes:

Why Pickleball is Taking Over the World: Players can Make 8 Figures | DJ Young E378 Jul 29, 2025

Show notes

Pickleball isn’t just a sport—it’s a movement. And yes, top players are pulling in 8 figures.

In this episode, Rich sits down with pro pickleballer DJ Young to talk about the meteoric rise of the fastest-growing sport in America—and how players, brands, and entrepreneurs are all cashing in. From big-league contracts and sponsorship deals to custom paddle companies and wild new business ideas (like pickleball on yachts), this one covers it all.

They get into:

How DJ went from athlete to founder—building a 6-figure paddle brand
Why top players are making $2M–$3M/year (and how they’re stacking income)
What most people don’t know about the MLP vs. PPA tour structure
The massive opportunity in pickleball-themed travel, Airbnbs, and charter experiences
Why personal brand matters just as much as your ranking

If you’re curious about the future of sports, lifestyle branding, or niche empires—this is your playbook.

Let’s get it.

Connect with DJ on Instagram: @djyoungpb

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.

Connect with Rich on Instagram: @rich_somers

You Can Buy Real Estate w/ No Money & No Credit?! | Pace Morby E377 Jul 26, 2025

Show notes

Rich and Pace speak on the fundamentals of subject-to real estate deal, the types of candidates that make for a good seller, defaulting on sub-to deals, positioning landlords to lenders, and negotiating with maximum leverage. They also discuss the willingness to over-paying on a property, amortization, and bank lending.

Connect with Pace on Instagram: @PaceMorby

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Why He Bought a Nudist Colony, Benefits of Microdosing, and Breaking Down the Festival Business | Kevin Cho E376 Jul 24, 2025

Show notes

A nudist colony. Psychedelics. Multi-million dollar music festivals. Kevin Cho’s playbook is anything but conventional—and that’s the point.

In this episode, Rich sits down with Kevin Cho to unpack how he’s combining counterculture, consciousness, and capitalism to build one of the most unique investment portfolios out there. From buying a nudist resort and rebranding it into a spiritual wellness haven to monetizing microdosing and breaking down the real business behind festivals—this one’s wild, tactical, and loaded with game.

They cover:

Why Kevin bought a nudist colony (and how he’s turning it into a profitable retreat space)
The truth about psychedelics, microdosing, and optimizing performance
How to actually make money throwing festivals (most people don’t)
The “underground” hospitality trends that are going mainstream
Why investing in vibes, brand, and community is the next wave

If you’re ready to play the game differently—and profit from the shift—this episode is your invitation.

Let’s get weird (and rich).

Connect with Kevin on Instagram: @consciouskecho

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Deal Breakdown: How She Bought a 13 Room Boutique Hotel at age 26! ⎮Soli Cayetano E375 Jul 22, 2025

Show notes

From rental properties to a full-blown wellness boutique hotel—Soli Cayetano went all in. At just 26, she bought and repositioned a 13-room hotel in Palm Springs, turning it into a luxury destination with cold plunges, rain rooms, and Himalayan salt saunas. Now, it's racking up press in Forbes, Vogue, and Travel & Leisure’s Top 100 Hotels in the World.

In this episode, we unpack Soli’s first hotel deal, including the capital stack, PR strategy, revenue streams, and why she believes direct bookings are the future. She shares how she raised $2.5M, drove 90%+ direct bookings, built a killer on-site staff, and is now outperforming projections—without relying on OTAs. We also dive into the rise of wellness hospitality, building community through hotels, and how she’s stacking amenities for maximum ROI.

Connect Soli on Instagram at @lattes.and.leases and her hotel at @terrapalmsprings.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

What Not to Buy if You Want to Make Money in Real Estate | Mikey Taylor E374 Jul 19, 2025

Show notes

Want to build wealth in real estate? Start by knowing what not to buy.

In this episode, Rich links up with Mikey Taylor to expose the most common mistakes investors make when chasing deals—and why owning the wrong type of real estate can quietly kill your returns. From high-rise condos and HOAs to the myth of the “dream home,” Mikey breaks down the numbers, the opportunity costs, and what the wealthy do differently.

They dive into:

Why high-rise condos are the worst-performing asset class in real estate
The real reason renting isn’t “throwing money away”
What the Fed’s rate hikes actually created in the housing market
How Mikey saves $8K/month and invests the difference in cash-flowing properties
Why cash flow isn’t king—and what really builds wealth long term

If you want to think like an investor, not a homeowner, this one will shift your entire lens.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

The One Big Beautiful Bill: How the Biggest Tax Cuts in History Affect You | Amanda Han E373 Jul 17, 2025

Show notes

Biggest tax cuts in U.S. history? They're here—and they don’t just help the rich.

In this episode, Rich brings back elite tax strategist Amanda Han to break down the “One Big Beautiful Bill,” a sweeping new law packed with tax benefits for business owners, real estate investors, W-2 workers, gig economy pros, and everyone in between. From 100% bonus depreciation to tax-free overtime, this might be the most important episode you hear before the end of the year.

They dive into:

How real estate investors can double their write-offs overnight
The $25K tip income and overtime tax-free thresholds
Whether your G-Wagon or jet qualifies for a full write-off
Why you might want to retire your spouse to save six figures
How the new “Trump Account” for kids can build generational wealth

If you’re tired of overpaying the IRS, this is your roadmap to play the game better—and keep more of what you earn.

Let’s go.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Brandon Turner's Skateboard Success and Sobriety Movement Helping Others with Recovery | E372 Jul 15, 2025

Show notes

From skate icon to sobriety leader, Brandon Turner’s second act is bigger than the fame.

In this episode, Rich sits down with pro skater Brandon Turner to unpack the journey from global success and addiction to healing, impact, and purpose. Brandon shares how hitting rock bottom gave him the clarity to rebuild—and how he’s now using that path to help others rise through recovery, mindset, and movement.

They get into:

How skateboarding saved his life—again
The truth about addiction in high-performance circles
Why he founded West Side Recovery and how it’s changing lives
How breathwork, mindset, and discipline became his edge
What legacy looks like after fame, and why it hits harder now

If you’ve ever struggled with identity, purpose, or staying on track—this one’s a raw, powerful reminder that your comeback can be your calling.

Let’s get into it.

Connect with Brandon on Instagram: @bturner_

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Dan Martell's Keys to a Successful Marriage & Family | Dan Martell E371 Jul 12, 2025

Show notes

You can build the business, the body, and the bank account—but if you fail your marriage, what was the point?

In this episode, Rich sits down with Dan Martell to talk about the real flex: building a thriving family while scaling a successful company. From dating your wife to homeschooling your kids (even when they’re in school), Dan drops the unfiltered truth about what it takes to show up fully—as a husband, father, and leader.

They cover:

Why your wife’s happiness is the foundation of a strong family
The simple mindset shift that will 10x your relationship
How Dan thinks about education, priorities, and parenting in the AI era
Why most men fall off after marriage—and how to stay in shape for you
The reason he doesn’t care about his kids’ grades (and what he teaches them instead)

If you want to build a legacy that actually matters, this one’s your blueprint.

Let’s go.

Connect with Dan Martell on Instagram: @danvmartell

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Meet the #1 Man Cave Developer Who's Built a $500 Million Real Estate Empire | Ryan Garland E370 Jul 10, 2025

Show notes

Storage units? Not quite. Try luxury man caves that cash flow like apartment buildings.

In this episode, Rich sits down with Ryan Garland—the #1 man cave developer in the country and the visionary behind a $500M+ real estate empire built on a wildly underrated asset class. From building “car condos” for high-net-worth collectors to stacking eight-figure exits, Ryan breaks down the niche that most investors are sleeping on.

They cover:

How he scaled a luxury storage concept into a national brand
Why man caves have insane returns (and almost zero tenant drama)
What every investor should know about zoning, land, and design
How he turns gearhead passion into portfolio equity
Why timing, scarcity, and lifestyle branding matter more than comps

If you’re looking for a real estate play that’s low competition and high profit—this is it.

Let’s ride.

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers

Thinking of Developing Real Estate? Don't Do it Until You Hear These "74 Minutes" | Austin Schmidt E369 Jul 08, 2025

Show notes

Thinking about ground-up development? This episode might save you years—and millions.

In this one, Rich sits down with Austin Schmidt, a real estate developer who’s lived through the chaos, wins, and war stories of building multifamily from scratch. From fighting the city to getting permits approved to making deals penciled after rising interest rates, Austin lays out the full, unfiltered blueprint for anyone who wants to get into development and actually win.

They cover:

Why most developers quit after their first deal (and how to survive it)
What makes a city “developer-friendly” (and the red flags to watch for)
How to raise capital for your first ground-up project
The difference between theoretical spreadsheets and real-world construction delays
Why Austin still bets on development—and where he’s building next

If you’re even thinking about going vertical, this is the 67 minutes you need.

Let’s get into it.

Connect with Austin on Instagram: @luxbuilders

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

Connect with Rich on Instagram: @rich_somers