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    Christianity

    The Pro Church Tools Show with Brady Shearer

    Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.

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    Copyright: © Pro Church Tools Inc. 2021

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    Latest Episodes:
    9 Examples Of "The Countdown" Social Media Template For Churches Jan 30, 2019
    Show notes

    There's a new type of social media post for churches that's huge right now. It garners a ton of likes and comments, but it's also great for earning extended watch-time. Why is that important? You'll learn the answer to that question in this video. Not only that, but I'll share with you nine examples of this post template and give you a behind-the-scenes look at how we constructed each of them.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/9-examples-of-the-countdown-social-media-template-for-churches/

    What's In This Session?

    • Testimonies (1:20)
    • Examples (2:33)
    • #1: Juggernaut post (7:48)
    • #2: Visually different (8:39)
    • #3: Different applications (8:39)
    • How we create these posts? (9:12)

    Show Notes & Resources Mentioned:

    • Featured Resource: The New Social Media Checklist For Churches
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    How To Use "The Bible Reading" Social Media Template [With Examples] Jan 28, 2019
    Show notes

    If you're a church, you should be using social media for so much more than just promoting events and services. In fact, your church should approach social as you would any other ministry like small groups or missions. And one way you can use social to help those connected to your church online grow in their faith, is to provoke the spiritual practice of Bible reading. How? Well, there's actually a framework for this I call The Bible Reading template. And in this video, you'll learn exactly what that is - and I'll show you a handful of real examples of what it looks like.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/how-to-use-the-bible-reading-social-media-template-with-examples/

    What's In This Session?

    • 58% of American adults wish they read the Bible more often (1:35)
    • Provoke spiritual practice (2:19)
    • #1: Long-form passages of Scripture (7:33)
    • #2: Stop the scroll (7:55)
    • #3: Keep users engaged (8:02)

    Show Notes & Resources Mentioned:

    • Featured Resource: The New Social Media Checklist For Church
    • YouVersion
    • TypeForm
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    Say THIS, Not THAT [Church Edition] Jan 25, 2019
    Show notes

    Every sub-culture has its own language and sayings - and our churches are not immune to this. However, when you've spent as much time in churches as I have (delivering announcements, reviewing websites, visiting services, etc.) you begin to notice certain sayings that are awkward or could at the very least use improvement. And so in this video, I want to share with you a few church sayings I don't care for along with better options you can swap in instead.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/say-this-not-that-church-edition/

    What's In This Session?

    • Attention to detail matters (1:41)
    • "Visitor/Guest/First Time" vs. "New" (3:13)
    • Ambiguous names for ministries (6:41)
    • Asking visitors to identify themselves (8:56)
    • "Turn to your neighbour and tell them they look good" (9:54)

    Show Notes & Resources Mentioned:

    • Featured Resource: 21-Day Social Media Case Study
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    3 Reasons Church Attendance Numbers Are Meaningless Jan 23, 2019
    Show notes

    Every week I receive messages from church leaders asking, "Brady, what can we do to increase our church's attendance?" The problem? On their own, church attendance numbers are effectively meaningless. Now, if you're skeptical of that statement - I totally get it. And so in this video, I'll share with you three reasons that back up that claim - along with a new paradigm for accurately measuring and evaluating your church's growth and health.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/3-reasons-church-attendance-numbers-are-meaningless/

    What's In This Session?

    • #1: Church attendance is universally declining (1:47)
    • #2: Attendance only cares about butts in seats (5:22)
    • #3: Attendance is an indirect measurement tool (7:28)

    Show Notes & Resources Mentioned:

    • Featured Resource: 21-Day Social Media Case Study
    • 7 Startling Facts: An Up Close Look At Church Attendance In America
    • The New Rules For Measuring Church Growth
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    The #1 Instagram Stories Strategy For Churches Jan 21, 2019
    Show notes

    Believe it or not, stories on social media are set to overtake the news feed as the primary way you and I engage on social within the next year. Is your church ready for this? If not, in this video, I'll share with you my absolute #1 stories strategy - along with precise examples and techniques that you can copy and use for yourself.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-1-instagram-stories-strategy-for-churches/

    What's In This Session?

    • The Tap-Tap-Taparoo (2:04)
    • #1: Puts your audience in control (4:03)
    • #2: Crazy high completion ratio (4:23)
    • #3: Do it from anywhere, anytime (8:14)
    • Strategy #1: Annotate screenshots (8:55)
    • Strategy #2: The double take (9:24)

    Show Notes & Resources Mentioned:

    • Featured Resource: 21-Day Social Media Case Study
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    5 Issues The Church MUST Stop Ignoring [Survey Results] Jan 18, 2019
    Show notes

    I was scrolling through my Facebook feed the other day when I saw a post from a friend of mine that asked a simple question. It said, "What are the issues you wish the church was NOT silent on?" And to my surprise the thread had close to 200 responses - mostly from younger people. So I read through the entire thread and identified the five most popular responses given. And in this video, I'll reveal what those issues are - five issues the church must stop ignoring.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/5-issues-the-church-must-stop-ignoring-survey-results/

    What's In This Session?

    • What are the issues you wish the church was not silent on? (0:44)
    • #5: Pornography (3:39)
    • #4: Abuse (5:15)
    • #3: Domestic Abuse (6:57)
    • #2: Mental Health & Wellness (9:29)
    • #1: Politics (10:03)

    Show Notes & Resources Mentioned:

    • Featured Resource: 21-Day Social Media Case Study
    • How A Christian Vlogger Gained 40K YouTube Subscribers In 18 Months with Justin Khoe
    • Statistics | The National Domestic Violence Hotline
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    How To Create A Stunning Church WELCOME Video Jan 16, 2019
    Show notes

    In this video, you're going to learn a proven formula for creating an engaging church welcome video. For example, a smaller church in Arizona is using this strategy and they've been able to reach groups of people they never were able to reach before they created this welcome video. And in the next few minutes, I'll share with you this welcome video example along with a series of tips that you can use to create your own.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/how-to-create-a-stunning-church-welcome-video/

    What's In This Session?

    • Summary (1:09)
    • #1: A full walk through from arrival to end (2:45)
    • #2: POV experience (2:50)
    • #3: Hard-coded subtitles (4:28)
    • #4: Answering FAQs (5:28)
    • #5: Kids (5:51)
    • #6: Personality and fun (6:52)
    • Trey and Brady's interaction (7:45)
    • IG Stories ad (7:52)

    Show Notes & Resources Mentioned:

    • Featured Resource: 21-Day Social Media Case Study
    • Plan A Visit | Passion Creek Church
    • Trey Van Camp on YouTube
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    3 Bold Social Media PREDICTIONS For 2019 Jan 14, 2019
    Show notes

    There are three new social media trends that I predict are going to be massively important to you and your church in 2019. It's all part of the never-ending evolution of social media. And if you ignore this next wave of social, you're putting your church's online presence at risk. So in this video, I'll show what each of these three trends are - and how your church can leverage them this year.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/3-bold-social-media-predictions-for-2019/

    What's In This Session?

    • #1: Stories will surpass feeds (1:23)
    • #2: DMs will become the most valued social metric (5:15)
    • #3: Off-the-cuff content will out perform produced content (6:33)

    Show Notes & Resources Mentioned:

    • Featured Resource: 21-Day Social Media Case Study
    • BLOCK PARTY
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    3 Church Trends You Need To Jump On In 2019 Dec 19, 2018
    Show notes

    There are three individual church trends that I'm beginning to see gain some significant traction. And this is great news! Because in my opinion, each of these trends is a gateway to healthier and stronger churches. So if you're not already bought in - it's time to join the bandwagon. And by the end of this podcast, you'll know what each of the three trends is and why your church needs to be a part of them.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/3-church-trends-you-need-to-jump-on-in-2019/

    What's In This Session?

    • #1: Social For Mission (1:11)
    • #2: Church Growth Calculator (4:24)
    • #3: Scrapping Tradition For Mission (7:37)

    Show Notes & Resources Mentioned:

    • Featured Resource: 21-Day Social Media Case Study
    • Church Growth Calculator
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

    5 Smart Social Media Post Examples For Churches Dec 17, 2018
    Show notes

    Social media is an ever-evolving animal. What worked last month may or may not work this month. So how do you keep up? That's what this podcast is all about. And in this episode, we'll go into depth as we breakdown five different social media post examples for churches. We'll show you why these posts work and offer you practical takeaways that you can begin implementing right away.

    ***VISIT THE FULL POST HERE: https://prochurchtools.com/5-smart-social-media-post-examples-for-churches/

    What's In This Session?

    • #1: Google Myth/Fact (1:47)
    • #2: Christmas Song Elimination (3:50)
    • #3: Windows 95 Christmas Story (5:53)
    • #4: O Holy Night (7:12)
    • #5: New Year's Eve Countdown (9:29)

    Show Notes & Resources Mentioned:

    • Featured Resource: 21-Day Social Media Case Study
    • Pro Church Tools
    • Pro Church Tools on Facebook
    • Pro Church Tools on YouTube
    • Brady Shearer on Instagram
    • Brady Shearer on Twitter
    • Alex Mills on Instagram

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