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    Christianity

    The Pro Church Tools Show with Brady Shearer

    Helping your church navigate the biggest communication shift in 500 years. Hosted by Brady Shearer and Alexander Mills.

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    Copyright: © Pro Church Tools Inc. 2021

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    Latest Episodes:
    What People Really Want From A Church, Overcoming Social Fatigue, & YouTube Thumbnails Jan 12, 2022
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (2:57): What are people really looking for in a church right now?

    Question #2 (13:12): How do you overcome social fatigue even though you know you need to stay engaged?

    Question #3 (20:34): Can you talk about title and thumbnail optimization for YouTube?

    Question #4 (31:41): What's the most basic thing about you?


    The #1 Digital Tactic For Smaller Churches, Social Media No-Nos, & Training The TikTok Algorithm Jan 05, 2022
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (3:52): What is one thing a smaller church can do to increase its digital ministry effectiveness?

    Question #2 (13:26): What would you say is the biggest no-no in the church social media world?

    Question #3 (23:17): I watched your workshop on short-form video and finally convinced myself to get on TikTok - but there is so much junk on it. How am I supposed to find the good stuff, let alone convince my pastor to start posting on it?

    Question #4 (32:16): What is your favorite Christian band from the 2000s?


    Church Social Media Policy, The Next 12 Months, & Bad Church Habits Dec 29, 2021
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (5:44): Where do you see digital church being in terms of its development 12 months from now?

    Question #2 (20:56): How much time and creative energy should be spent trying new things vs. keeping up with current trends?

    Question #3 (21:51): How do you pick a theme or aesthetic for your church's social media? Should everything match across the board?

    Question #4 (34:08): If you could get rid of one bad habit in all churches...what would it be?


    Hiring Church Creatives, The 3-Word Exercise, & Eliminating YouTube Dislikes Dec 22, 2021
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (4:47): How much should I expect to pay if we want to hire someone full-time at the church to help with online content? What kind of questions should I ask to make sure I'm hiring the right person?

    Question #2 (16:37): Do you have any suggestions for social media content specific to house churches?

    Question #3 (21:51): How can churches continue to shift from being reactionary in our online approach to being visionary?

    Question #4 (28:45): What are your guys' thoughts on YouTube removing dislike counts?


    The Future Of Live Streaming For Churches Dec 15, 2021
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (2:57): Now that churches are opening back up, what does the future of live streaming look like?


    Fresh Instagram Ideas, The Facebook Exodus, & Personal Social Media Challenges Dec 08, 2021
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (2:23): Can you share fresh ideas for Instagram Reels and TikTok?

    Question #2 (16:57): What's your hot take on a digital pastor not having a personal social media presence?

    Question #3 (25:57): Should we be concerned about social media censorship or ethical issues with platforms like Facebook?

    Question #4 (34:14): What Pro Church Tools podcasts or videos are you most proud of?


    Preventing Burnout, Convincing Your Pastor, & Multi-Site Social Media Dec 01, 2021
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (2:00): How do you prevent burnout?

    Question #2 (17:42): How do you encourage a pastor that isn't naturally eager to post on social media and engage more proactively with the online community?

    Question #3 (27:24): Should a multi-site church have one account per social channel or should each campus have its own account?

    Question #4 (30:23): How arduous was the experience of being the founder and CEO of Nucleus when it was first starting?


    Training Volunteers, Growing On YouTube, & Driving Engagement With A Sleepy Audience Nov 24, 2021
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (1:23): What's the best approach for training volunteers on media?

    Question #2 (13:22): What's the best way to grow our YouTube platform?

    Question #3 (27:57): How do we engage with our congregation that ignores the typical "engagement" style social posts?

    Question #4 (36:16): How should our church talk about general fund giving on social media?


    My Most Important Tip For Small Town Churches, Tracking Online Attendance, & Hiring Your Friends Nov 17, 2021
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (3:12): What's the most important thing to be doing online for a small town church?

    Question #2 (14:26): What are the best ways to keep track of attendance from those who watch/stream online?

    Question #3 (25:32): Do you have any tips or ideas for engaging people online during a live service?

    Question #4 (32:01): How did you go about hiring your friends?


    Social For Youth Ministry, Pastor Accounts vs. Church Accounts, & New Ideas In Older Churches Nov 10, 2021
    Show notes

    Send in your question via text to 1-800-485-3139.

    Question #1 (2:38): What are your best tips for leveraging social to reach middle and high school students?

    Question #2 (20:16): How can a church drive more content through their pastor on social, but also be cautious of ego, falls, and all that negative stuff?

    Question #3 (26:26): Coming from a larger church to a congregation of 60...how do I introduce new technologies/ideas?

    Question #4 (35:56): What is the ideal number of slides in a day of Instagram Stories?


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