Automotive

The Price Isn’t Right: Car Negotiations w/ Delivrd

People walk into dealerships blind. I don’t.
Every episode puts you inside a real negotiation — the tense calls, the pricing breakdowns, the sales tactics dealers don’t want you to understand.
I walk you through the exact moves, messages, and psychology I use to save buyers thousands of dollars and shut down bad deals in real time.
If you want to hear what actually happens behind the scenes, learn how dealers think, and beat them at their own game, you’re in the right place.
Welcome to The Price Isn’t Right.

Latest Episodes:

THIS Is Why YOU Should ALWAYS Get Your Deal IN WRITING! Sep 14, 2026

Show notes

In this video I'm negotiating a Honda Odyssey Elite in Southern California and one salesman flat out refuses to put a discount in writing unless I promise to buy from him that same day.That's the whole game, if a dealer won't commit to a number you can hold them to, you don't actually have a deal yet.Another dealer gave me $5,300 off and sent the full out the door breakdown over text without me even having to push for it.

This Dealership PRANK CALLED Me Mid-Negotiation! Sep 13, 2026

Show notes

I can genuinely say this has never happened before. You would think a negotiation on a Palisade Calligraphy would be pretty straightforward and yet... this call took a turn. There is no way it wasn't the dealership who made this call. What do you think?

I TESTED Dealers' FTC Compliance -- They HUNG UP, DODGED and LIED! Sep 12, 2026

Show notes

In this video I'm testing whether dealerships are actually following the FTC's new pricing guidance after 97 dealership groups were warned for advertising one price and charging another.I called on a Honda Civic Type R and ran into a dealer with a $10,000 markup nowhere on their website, one that hung up on me twice, and one that kept insisting the price online was "just MSRP" until he admitted we were going in circles.Judge for yourself whether these dealers are actually following the rules.

Finally REVEALING Delivrd's Data | September Market Update Sep 11, 2026

Show notes

You've made requests and we've listened. In this fall Market Update, we reveal what days you get the best the best deals, which markets to avoid, and give more REAL pricing data than ever before. Let me know what data YOU most want to see in Delivrd's next Market Update.

Does My Content Get Salesmen FIRED? This Caller Thinks So!! Sep 02, 2026

Show notes

In this video a caller confronts me live and tells me I've lost sight of my humanity, arguing that I invite dealership employees onto debates for content and don't care when some of them lose their jobs for it.I pushed back, but I also don't think it's a question with an easy answer, so I let him make his full case and you can decide where you land.

THIS Call Was SO BAD I Told Them I Didn't Want THEIR BUSINESS! Aug 31, 2026

Show notes

In this video I'm negotiating a Ford Raptor R for a repeat client, and I'm actually willing to pay above MSRP just to make the deal simple and fast.The dealership makes it nearly impossible anyway: they won't do a remote appraisal on a truck that's still in production, get cagey about pricing, and transfer me through three different people before I finally tell them I don't want to do business with them at all.It's rare that I walk away from a deal I was actively trying to close, but this one just wasn't worth it.

Only 8 in the Country ... and They Gave Me a Discount?!?! Aug 28, 2026

Show notes

Delivrd does more than 400 car deals a month for our clients and this means we get A LOT of data on the current car market. Despite this, this Cadillac Escalade EV deal had me questioning EVERYTHING.

EXPOSING Dealership Doc Fee SCAM! Aug 25, 2026

Show notes

In this video a dealer employee tries to justify a $225 doc fee by explaining it covers paperwork and accounting labor.So I did the math using his own numbers, 500 deals a month, a title clerk making $15 an hour, and showed that the fee generates over $100,000 a month while the person actually doing the paperwork sees almost none of it.The math doesn't lie, even when the explanation sounds reasonable.

I Used Movie Quotes to SAVE $8k!?! Aug 19, 2026

Show notes

Negotiating car deals day in and day out can be draining - so sometimes I need to spice it up. With chat's help, I came up with 21 Movie Quotes I HAD to use while negotiating on a RAV4, Nissan Armada, and Lexus LC 500. And wouldn't you know... the strategy actually may have worked.

I Forced a Dealer to Say the Quiet Part Out Loud! Aug 17, 2026

Show notes

In this video I'm negotiating a Dodge Durango SRT Hellcat, one of the only cars in the entire Dodge lineup that dealers can actually get away with marking up, and one dealer stops dancing around it completely.He tells me flat out that when there's an opportunity to make money, you take it, and that customers just don't know better.I didn't put words in his mouth. He said it himself.

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