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    Technology

    The Power of Digital Policy

    The Power of Digital Policy is a podcast that teaches you and your organization how to balance the risks and opportunities that come with operating websites, social media, mobile applications, voice assistants, AI and other channels. Through a monthly focus on individual topics, such as accessibility, cookies, copyrights, social media faux pas, data breaches, and data privacy, you will learn how to develop guardrails to maximize digital opportunity and minimize risk. Whether you work for a startup, Fortune 500 company, nonprofit or the government, this podcast will help you get digital right.

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    Copyright: ℗ & © 2020 The Power of Digital Policy

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    Latest Episodes:
    Building high-performing, self-organizing digital teams Dec 15, 2022
    Show notes

    Consider granting your digital marketing team a higher degree of autonomy without committing to a radical organizational model in an “all-in” fashion because it can make you nimbler and more competitive. By adopting a self-organizing team model, you can free up workers to share the responsibility of planning and executing their work without the supervision of a manager. Team members can take ownership of their workflow, processes, schedules, roles, and more to drive work. Jonathan Lewis discusses how this works best in organizations and positively impacts teams and the business bottom line.


    How to get your cybersecurity policy and practices right Dec 01, 2022
    Show notes

    Many organizations are challenged by a combination of on-premises and cloud hosting. Ever-increasing ransomware attacks pose a significant threat, but so do human weaknesses, which are hard to overcome. Amidst the headlines about the latest breach and operational realities, which include limited resources, your organization can still maintain its cybersecurity posture and deliver on strategic goals. In this episode, Jason Floyd, CTO of Cybersecurity at Ascent, provides sound guidance for practical policies and how to translate them into operational tactics.


    The future of digital identity Nov 17, 2022
    Show notes

    It seems that hardly a day goes by without news of another organization being hit by a data breach. While the underlying causes and the actions we need to take to prevent them are many and varied, switching to digital identity management is a requirement. Callsign’s SVP, Bill Sytsma, joins us for an in-depth look at how banks and financial institutions are adopting digital identity management to boost security and consumer confidence.


    Building adaptive smart cities of the future Oct 27, 2022
    Show notes

    The digital transformation trend goes beyond consumers and organizations and creates a hyper-connected and collaborative society that transforms relationships between people. For connected citizens, communities, and society, we need smart cities. In this episode, Mike Grigsby discusses how to define and develop the smart city of the future and, most importantly, how to ensure that citizens and the community are at the heart of the transformation.


    Unlocking opportunities and taming risks in Femtech Oct 13, 2022
    Show notes

    Women are 50% of the world’s population and account for 80% of consumer purchasing decisions in the healthcare industry. So why is it that women’s health has been considered a niche market, a subset of healthcare, or Femtech? This business opportunity is estimated at over $1 billion for a range of tech-enabled, consumer-centric products such as at-home diagnostics, trackers, and wearables. But Femtech also brings with it various risks if you are not savvy in navigating the emerging space. Femtech lawyer and expert Bethany Corbin joins this episode to discuss all the opportunities and risks associated with Femtech and how her own work with startups and venture capital companies is bringing new innovations to the marketplace.


    You’ve got B2B and B2C. But how about H2H? Sep 29, 2022
    Show notes

    People talk about business to business or B2B, and they talk about business to consumer or B2C. Amidst digitization, remember that the true center of business is H2H or human-to-human. How well does your organization do H2H? Martin Birch, a husband and father to an 8-year-old 'Duracell bunny' boy and CEO and President at ibml talks about getting this critical aspect of the business right for your organization.


    Adopt the growth mindset for digital transformation success Sep 14, 2022
    Show notes

    Companies shouldn’t be doing digital transformation to people. Instead, they should be working with employees to reach goals. For emerging technologies, including AI, organizations can see tremendous success, according to Nancy Combs of The Cantellus Group. In this episode, Nancy talks about communicating clearly with employees and empowering them for change, improving digital literacy, encouraging and celebrating change, as well as fostering flexibility, adaptability, and a growth mindset.


    Digital transformation via urgency, simplification, and effective change management Sep 01, 2022
    Show notes

    A failed digital transformation project undermines faith and confidence in future initiatives and increases organizational resistance toward further digital transformation efforts. Enterprises are in a constant state of digital transformation, an extensive, expensive, and all-encompassing process. Strong leadership, solid change management, and adopting a new mental state are critical investments to successful transformations. Mihaela Mazzenga discusses digital transformation based on her decades of experience in the industry.


    How to secure data and maintain consumer trust Aug 18, 2022
    Show notes

    Building consumer trust through data protection and security means your business treats data privacy and compliance like any other corporate social responsibility pledge. So how do you put data privacy first, from brand recognition to customer loyalty, while realizing substantial ROI? In this episode, Taylor Hersom talks about building world-class security programs for organizations that not only want to embrace cybersecurity but want to realize the benefits of data privacy through a sound security program.


    Addressing data privacy issues in the marketing landscape Aug 02, 2022
    Show notes

    Marketers are obsessed with data, but there is a negative side to data availability that marketers are increasingly being forced to confront: data privacy. Companies are changing how they gather and manage customer data because of new laws, regulations, and efforts designed to protect user data and adhere to local data laws. Dan Aks, President at Undertone, a Perion company, and Kim Leone, VP of Emerging Business, Marketing & Strategic Services, also at Undertone help us understand the landscape and how to best address growing data privacy requirements.


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