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    Business

    The Portfolio Life with Jeff Goins

    Jeff Goins shares thoughts & ideas that will help you to pursue work that matters, make a difference with your art & discover your true voice!

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    Copyright: © GoinsWriter.com

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    Latest Episodes:
    219: Your Best Creative Tool (Is You) with Paul Jarvis Jun 13, 2019
    Show notes

    As you may know, I've been traveling quite a bit this year.

    It's been fun to meet many of you at the various events I've spoken at or attended.

    One question I keep hearing is: "What's your favorite writing tool?"

    It's always good to ask what's working for someone, but this question represents a popular misconception about creative work.

    Full shownotes: https://goinswriter.com/jarvis


    Why You Failed at That Last Goal You Set Jun 06, 2019
    Show notes

    You didn't fail.

    The goal was to learn something, so if you learned, you succeeded. It's only when the unexpected happens and we don't learn from it that we really fail.

    The reason why you may not have achieved what you set out to achieve was that you were measuring (and therefore expecting) the wrong thing.

    Full shownotes: https://goinswriter.com/quick-win/


    Why Anyone Buys Anything: How to Close the Sale on a Product Launch May 31, 2019
    Show notes

    Why does anyone buy anything?

    Because the cost of not having it is greater than the cost of acquiring it.

    This is true for almost everything but especially for sales and marketing.

    If you want to thrive as a creative professional, you need to understand what it takes for someone to buy from you.

    Otherwise, you just might starve.

    Full shownotes: https://goinswriter.com/close-sale/


    Your Guide to Launching Your First Product Quickly and Well May 31, 2019
    Show notes

    When is it time to launch your latest product?

    The answer is before you think it's ready.

    This is where you make your product public.

    Is it a book? A course? A new coaching program?

    Now is the time for you to let the world know.

    Full shownotes: https://goinswriter.com/quick-launch/


    Everything You Need to Know to Build Your First Digital Product May 30, 2019
    Show notes

    Digital products have changed my life. Courses. Ebooks. Coaching programs. Masterminds. Membership sites. All of it.

    Making things and sharing them on the Internet has revolutionized the way I live, learn, and earn a living.

    And if you aren't taking advantage of this revolution right now, you are missing out on a lot.

    Full shownotes: https://goinswriter.com/walkthrough/


    How to Create Something from Nothing May 29, 2019
    Show notes

    How do you create something from nothing?

    You don't.

    You always start with something.

    Creation comes from chaos.

    And so will your next book, course, or big project.

    Full shownotes: https://goinswriter.com/scratch/


    Your Minimum Viable Product May 28, 2019
    Show notes

    One of the challenges of being a creative professional is that you aren't always sure what people will buy.

    It often feels like a game of Roulette, in which you have to create a lot of work, hoping someone will buy something.

    But what if it didn't have to be that way?

    What if you could sell something before you ever created it?

    Full shownotes: https://goinswriter.com/minimum-viable-product/


    Product Launch Failure: How to Avoid It by Testing Before Your Build May 24, 2019
    Show notes

    So many people set out to create a product—whether it's a book, a coaching service, or an online course—and assume they know what people want.

    Don't do that.

    Instead of assuming, just ask.

    Full shownotes: https://goinswriter.com/test-it/


    How to Make Something & Sell It in 7 Days: Your First Digital Product May 24, 2019
    Show notes

    People don't typically buy what they need. They buy what they want.

    Which is why I love the saying:

    "Sell them what they want, give them what they need."

    But how, exactly, do we do that?

    Full shownotes: https://goinswriter.com/first-product/


    4 Signs You Might Be a Starving Artist (and What to Do About It) May 14, 2019
    Show notes

    It's time you started thriving, and that really begins with you changing your mind.

    But maybe you don't realize that you're a starving artist.

    Maybe it didn't occur to you that the way you think about yourself and your work is actually holding you back.

    Full shownotes: https://goinswriter.com/challenge/


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