The Oyster

Latest Episodes:

The Oyster Rewind June-July Episode Jul 24, 2019

Show notes

Why am I so passionate about helping businesses succeed?
Every week I dedicate at least 8 hours to making my podcast show The Oyster with Lauren Kress possible.
Why?
Because I believe that conscious, evolved businesses that understand how to make their staff and their customers happier make the world a better place. What do you think the role of business is in society?
A big thank you to all of our June & July guests for helping me make this podcast possible!
Stella Gianotto from Brands for Brands Agency on Byron Sharp's 2-part series How Brands Grow
Jessica Kinny from Kinny Legal for explaining how businesses can legally protect themselves
Adam Cox from 1gnition on how to reduce stress and live a happier life.
Brett Campbell from Claxon sharing the importance of cutting through the noise and the 5 lenses of marketing.
Global branding expert Evander Duck III from over in NYC to talk about how to live your brand and put customer experience at the centre of your business and Robert A. Crowe from Leading for Purpose who explained the conflict that can arise in the boardroom and the role of the Chair to help non-profit boards and their organisations to thrive. #marketing #customers #leadership #smallbusiness

The Facilitative Chair With Robert Crowe Jul 19, 2019

Show notes

Robert Crowe is the CEO of Leading for Purpose, he is a coach and mentor for non-profit chairs and boards looking to inspire change and lead their organisation to make a more purposeful impact.
To find out more about Robert and the work he does you can head to his website: https://www.leadingforpurpose.com.au/
Or reach out to connect with him on LinkedIn: https://www.linkedin.com/in/robertacrowe/

Customer Experience And Living Your Brand With Evander Duck III Jul 10, 2019

Show notes

Be sure to subscribe to our podcast to never miss an episode of #theoyster where we ask our expert guests to share their pearls of wisdom about the Science Behind Better Business.
Evander Duck III is an advertising agency professional based in NYC with experience working with top global brands.
These days, he is passionate about navigating the marketing landscape in the tech-driven world.
You can find out more about Evan and the work he does on LinkedIn here: https://www.linkedin.com/in/evanderduck/

Cutting Through The Noise With Brett Campbell Jul 05, 2019

Show notes

Be sure to subscribe to our podcast to never miss an episode of #theoyster where we ask our expert guests to share their pearls of wisdom about the Science Behind Better Business.
Brett Campbell is a serial Entrepreneur and has founded 2 of Australasia's fastest growing companies in there respected fields, Fiit International, the fastest growing fitness franchise at its time and Campbell Media Group (now Claxon Agency) which recently won the accolade of 2018 Best Small Agency of the Year award for Australia and NZ.
You can connect with Brett on LinkedIn here: https://www.linkedin.com/in/brettocampbell/
Find out more about Claxon Agency here: https://claxon.agency/

Living An Unexplainably Happy Life With Adam Cox Jun 28, 2019

Show notes

Be sure to subscribe to our podcast to never miss an episode of #theoyster where we ask our expert guests to share their pearls of wisdom about the Science Behind Better Business.
Adam Cox from 1GNITION, helps people lose weight and become unexplainably happy and healthy through breaking the patterns of addictions, bad habits, overwhelm, anxiety & depression.
To find out more about Adam and the life changing work he does, visit: https://1gnition.com/

Advantages Of Contracts - Does Your Business Need Them? With Jessica Kinny Jun 23, 2019

Show notes

Jessica Kinny, is the founder of Kinny Legal and an award winning specialist in business law. Her firm helps innovative companies reduce risk, resolve disputes, negotiate great deals, and grow to their full potential.
You can make use of the free resources Jessica and her team provide here: https://www.kinnylegal.com/
You can connect with Jessica on LinkedIn here: https://www.linkedin.com/in/jessicakinny/
Be sure to subscribe to our podcast to never miss an episode of #theoyster where we ask our expert guests to share their pearls of wisdom about the Science Behind Better Business.

How Brands Grow: What SME's Need To Know With Stella Gianotto Jun 15, 2019

Show notes

Very excited to be releasing this special episode this week where we talk about Prof Byron Sharp's How Brands Grow specifically in relation to some of the controversial discussion that has occurred around differentiation vs. distinctiveness.
Joining me to explore this topic is award-winning brand expert Stella Gianotto!
Stella is the founder of Brand for Brands Agency creates brands for a purpose, profit or a legacy. She has developed 1000 brands worked with over 3000 more.
Her brands have been on the oprah winfrey show and worn by celebrities.
Be sure to subscribe to our podcast to never miss an episode of #theoyster where we ask our expert guests to share their pearls of wisdom about the Science Behind Better Business.

Happiness And Fulfilment In Life And Work: The Oyster REWIND May Jun 12, 2019

Show notes

It's time for another episode of The Oyster REWIND!
Another incredible month packed full of insights on the science behind better business which is what we're all about!
A big thank you to: Marty Vids for an enlightening, inspiring and life-changing chat on having a growth mindset
Edward Zia from Excellence Above Coaching for sharing the 3 things that business owners need to do to thrive with linkedin marketing
Anthea Stevanovic from Intelligent Directions for her insights on #customer service and going the extra mile for business growth
Scott Carroll for sharing a fresh perspective on organisational health and workplace wellbeing
Jules Brooke from Handle Your Own PR who explains how to get your business in the #media and the outcomes this can drive for your business
Harout Dekermendjian from the FAO of the United Nations to talk about corporate social responsibility
To Nathan Kinch from Greater than X and inventor of data trust by design to talk #trustworthiness, business ethics and customer centricity
Justin Womack co-host of the Marketing Geeks Podcast to talk about the challenges we face in #marketing and how to overcome them
Nathan Hirsch CEO of FreeeUp for sharing his story of growing a multi-million dollar platform for high quality remote work and
Dr Farshid Pahlevani senior research fellow at UNSW to talk about turning waste into profit waste is profit
Be sure to subscribe to our podcast to never miss an episode of #theoyster where we ask our expert guests to share their pearls of wisdom about the Science Behind Better Business.

Information Economy And Monopoly With Nathan Kinch Jun 08, 2019

Show notes

In this fascinating episode, CEO of Greater than X Nathan Kinch, shares his vision of true customer-centric design and supporting organisations to become worthy of their customers' trust.
Nathan Kinch, is the inventor of Data Trust by Design.
For more information about Nathan and the work he does head to: https://www.greaterthanexperience.desig...
Nathan also mentions a number of resources to explore this topic in more detail - if you'd like to find out more - here's where you can go:
Data Trust by Design, 2019: A practical playbook introducing the principles, practices and patterns of Data Trust by Design. It's supported with real life, global case studies.
Enter GREATERTHANTRUST to get it free: https://www.greaterthanexperience.desig...
Rebuilding Trust in Financial Services, 2019: With trust at an all time low, particularly in Financial services, the industry is being forced to rethink how it is structured, how it treats its customers and how it creates value.
This playbook covers practical approaches to support organisations in becoming truly worthy of people's trust. https://www.greaterthanexperience.desig...
A day in the life of data:
This is an overview of the research we supported the CPRC in conducting. It dives deep into the current state of the information economy. https://medium.com/.../a-day-in-the-life-...
Be sure to subscribe to our podcast to never miss an episode of #theoyster where we ask our expert guests to share their pearls of wisdom about the Science Behind Better Business.

Corporate Social Responsibility With FAO Market Analyst Harout Dekermendjian Jun 07, 2019

Show notes

The FAO is the Food and Agricultural Organization of the United Nations working towards #zerohunger
In this episode I speak with FAO commodity market analyst Harout Dekermendjian to talk about the impact businesses can make in the world by making corporate social responsibility (CSR) part of their business DNA.
You can connect with Harout on LinkedIn here: https://www.linkedin.com/in/hdekermendjian/
And find out more about the FAO and the work their doing to end world hunger here http://www.fao.org/home/en/ #zerohunger
Be sure to subscribe to our podcast to never miss an episode of #theoyster where we ask our expert guests to share their pearls of wisdom about the Science Behind Better Business.

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