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    Science

    The Most Important Question

    The most important question in today’s world of climate chaos, AI psychosis, and crumbling democracy is: what can I do? Your host, Quinn Emmett is completely unqualified to answer it, so he’s calling the people that already are.

    If you’ve got the news, the analysis, the outrage, but still no plan — join us as we figure it out together with long-form conversations with amazing people working on the frontlines, and quick updates responding to today’s most important headlines, and what you can do about it, tonight.

    220+ episodes. 110+ countries. A bunch of Webby and Signal Award nominations. Zero hot takes.

    Advertise

    Copyright: © Important, Not Important LLC 2023

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    Latest Episodes:
    Fight Fire With...Vortex Cannons? Oct 10, 2022
    Show notes

    How lucky are we?

    How lucky are we that we live in a time of such great opportunity – when, yes, we’re teetering on the edge of a global climate calamity, still reeling from a pandemic, knowing that our problems and challenges are not only enormous, but systemic, all-encompassing, and often linked together.

    How lucky are we to be able to say – look at all of this opportunity, look at all of the ways I could have an impact, need to have an impact, right now?

    How lucky are we that so many people, both scared for their futures and emboldened by a feeling of having both nothing to lose, and everything, all at the same time – that they are choosing not to go trade derivatives or build more ad tech, but instead dream?

    People, and especially young people, dreaming and actually designing, building, and testing innovative, groundbreaking solutions.

    This episode is another in our series of conversations with 776 Foundation fellows and I’m so excited to share it.

    Part of the reason I left California was because of the fire risk, to my home and family, the smoke risk, and the drought. I was lucky to be able to leave, but so many can’t.

    Over and over we have been forced to confront fires that are burning bigger and hotter in drier vegetation, closer to where people live. Fires fought by exhausted, underpaid firefighters.

    We need reinforcements, we need better ideas, and they need help.

    We need people like Valkyrie Holmes.

    Valkyrie is the co-founder of Project Firefly, a new company supported by the 776 Foundation that combines drone technology with pressurized air cannons to better contain wildfires. Yes, you heard that right.

    In her brief but wildly impressive time as a professional, she’s worked as an intern at SpaceX and in various roles at MIT, NASA, Google, and more. We get at everything from self-confidence to heat signatures and what the hell vortex cannons do – and how they could help alleviate the enormous strain drought and fire are putting on resources the world over.

    -----------

    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    New here? Get started with our fan favorite episodes at importantnotimportant.com/podcast.

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    INI Book Club:

    • The Song of Achilles by Madeline Miller

    • Can't Hurt Me by David Goggins

    • Find all of our guest recommendations at the INI Book Club: https://bookshop.org/lists/important-not-important-book-club

    Links:

    • Follow Valkyrie on Twitter and check out more of her work here

    • Learn more about Project Firefly on their website

    • Follow Project Firefly on Twitter

    • Learn more about the 776 Foundation

    Follow us:

    • Subscribe to our newsletter at newsletter.importantnotimportant.com

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Edited by Anthony Luciani

    • Produced by Willow Beck

    • Intro/outro by Tim Blane: timblane.com

    Advertise with us: https://www.importantnotimportant.com/sponsors


    Newsletter #295: Insurance, for when climate change comes at you fast Oct 07, 2022
    Show notes

    This week:

    • What climate change means for insurance

    • Pregnancy and the COVID vaccine

    • Food insecurity in America

    • What wildfire smoke means for air quality

    • Internet blackout in Iran

    What we can do

    • Understand your flood risk with Flood Factor, a free tool to learn if your property has flooded in the past, is currently at risk, and how that risk changes over time.

    • Stock up on masks, get your boosters, and bring your parents, your kids, and your friends with you

    • Feed people tonight (and every month, with a recurring donation) with our friends at Feeding America.

    • Obviously numero uno is decarbonize everything everywhere all at once, but also: Know your daily risk. I use Purple Air outdoor monitors

    • Follow, amplify, and donate to the Center for Human Rights in Iran, a collection of journalists, researchers, lawyers, activists, writers, multimedia specialists and advocates based around the world who work to support the basic rights and freedoms of the Iranian people

    Get more:

    • Get more news, analysis, and Action Steps at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    • Get fun merch at importantnotimportant.com/store

    • Take a nap you deserve it

    Advertise with us: https://www.importantnotimportant.com/sponsors


    Newsletter #294: Look for the helpers (that's us) Sep 30, 2022
    Show notes

    This week:

    • It's hurricane season

    • Viral levels in wastewater spiking

    • What the world might look like in 2050

    • Results from the biggest-ever Alzheimer's study

    • Asking better questions about our apps

    Action Steps

    • Send disaster recovery supplies to Florida, donate or volunteer with World Central Kitchen to feed people in Florida and/or Puerto Rico, help the Footprint Project spin up microgrids

    • Tell your city council about BioBot wastewater monitoring

    • Check out Vox's explainer video on how the remaining water in the West is distributed

    • Protect your brain and heart with the Blue Zones cookbook

    • Read this piece by WIRED about how to buy ethical and eco-friendly electronics, and this one about how to advocate for tech privacy

    Get more:

    • Get more news, analysis, and Action Steps at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    • Get fun merch at importantnotimportant.com/store

    • Take a nap you deserve it

    Advertise with us: https://www.importantnotimportant.com/sponsors


    How to Electrify Your Home Sep 26, 2022
    Show notes

    For decades Americans have relied on wood, oil, and gas to power, heat, and cool our homes, and the water we use to drink, cool, and bathe in. But these things have helped fuel our climate crisis – by some estimates, residential energy use accounts for about 20% of US greenhouse gas emissions.

    That’s a lot.

    Not to mention, burning wood inside and using gas stoves and fireplaces, and water heaters are just straight-up terrible for our health.

    Great news though.

    An electric future awaits us, and now, having passed the IRA, there are a huge variety of rebates to help you electrify your home, to become less dependent on the grid, to save money over time, and breathe cleaner air inside AND outside.

    But where do you start? It’s a great question, and one I’ve been wrestling with recently.

    I want to make my home reliable, resilient, and healthier. And together, with you and millions of other Shit Givers, I want to take a huge chunk out of US emissions, to slow the climate crisis.

    But in order to do so, I needed some help.

    So I called John Semmelhack.

    John is co-owner, with Neil Comparetto, of The Comfort Squad LLC, a home performance contracting + consulting firm serving Charlottesville, VA, and Richmond, VA. John is a pioneering practitioner of the "electrify everything” movement and is the self-declared “Minister of Heat Pumps” for the Southeast U.S.

    And his company, The Comfort Squad, helps clients create healthy, comfortable homes that run on clean electricity.

    Today we’re going to take you on one of his standard home performance assessments and paint a picture for you of the healthier, all-electric home.

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    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    New here? Get started with our fan favorite episodes at importantnotimportant.com/podcast.

    -----------

    INI Book Club:

    • All We Can Save edited by Ayana Elizabeth Johnson and Katherine K Wilkinson

    • Find all of our guest recommendations at the INI Book Club: https://bookshop.org/lists/important-not-important-book-club

    Links:

    • Follow John on Twitter

    • Follow The Comfort Squad on Twitter and check out their website

    • Check out the federal and state financial incentives to electrify your home

    • Read Rewiring America's guide to electrify your home

    • Get an Ecobee smart thermostat

    • Find an induction cooktop

    • Find an electric or heat pump water heater

    • Electrify your apartment building with Bloc Power

    • Save energy and money with Ohm Connect

    • Buy a solar powered battery with Humless

    • Pre-order your smart home battery

    • Find your local solar farm

    • Get solar power for your home

    • Follow Dr Leah Stokes on Twitter

    • Follow Emily Grubert on Twitter

    • Find out why SoCal Gas sucks

    Follow us:

    • Subscribe to our newsletter at newsletter.importantnotimportant.com

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Edited by Anthony Luciani

    • Produced by Willow Beck

    • Intro/outro by Tim Blane: timblane.com

    Advertise with us: https://www.importantnotimportant.com/sponsors


    Newsletter #293: Is COVID "over"? Sep 23, 2022
    Show notes

    This week:

    • The companies building a new clean economy (and the pretenders)

    • The "I" in COVID

    • Defrauded pandemic funds for hungry kids

    • Preventing overdoses with safer supply programs

    • Increasing surveillance

    Action Steps

    • Read Protocol's tips to make your company more sustainable

    • If it's been 3-6 month since your last infection or shot, get boosted

    • Feed some families by donating to Feeding America

    • Know someone dealing with opioid addiction? Find a related clinical trial near you

    • Read share, and subscribe to The Markup

    Get more:

    • Get more news, analysis, and Action Steps at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    • Get fun merch at importantnotimportant.com/store

    • Take a nap you deserve it

    Advertise with us: https://www.importantnotimportant.com/sponsors


    When You REALLY Need a Clinical Trial Sep 19, 2022
    Show notes

    Let’s say you get sick.

    Diabetes. Cancer. Heart disease. Long COVID. PTSD. MS. Depression. Alzheimer’s

    Despite the best efforts of your physician, nothing’s working. They’re out of answers, and you’re out of questions. You might both be increasingly out of time.

    Where do you turn?

    There must be someone, somewhere, working on your problem. Working to better understand it, at least, maybe to treat it, maybe cure it, or prevent it for the next person who might be susceptible to getting it.

    How do you find out if they exist? And if they do, how do you find them?

    How could you volunteer for their work, knowing they might not have the answers – but knowing you won’t know and they won’t know – until you try?

    For almost twenty-five years the best answer has been to visit a government-run website called clinical trials dot gov. I know because I’ve sent tens of thousands of people to it, for help.

    But even if you are able to sort through a Windows 95-era database and find the trial that’s right for you – what if it’s hundreds of miles away?

    So many of us could benefit from better awareness and better access to cutting-edge research that could save the lives of people we love.

    And so many researchers are frustrated by the inability to sign people like you, your daughter, or your dad up for their trial.

    It’s 2022. We can Do Better Better.

    My guest today is Brandon Li.

    Brandon is the co-founder of Power, the new and arguably most patient-friendly platform for clinical trials ever made. Brandon and his team are making it easy for all patients to use Power to discover promising clinical trials and get in touch with the researchers – directly.

    My mission is outcome-based – to connect you with the most measurable ways to take action, feel better, and drive systemic change. There’s so much we can do to rebuild public health, to do the basic shit we need to do to take care of one another.

    But simultaneously, by increasing the success of vastly more inclusive clinical trials, we can accomplish all of those goals at the same time.

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    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    New here? Get started with our fan favorite episodes at importantnotimportant.com/podcast.

    -----------

    INI Book Club:

    • Open: An Autobiography by Andres Agassi

    • Find all of our guest recommendations at the INI Book Club: https://bookshop.org/lists/important-not-important-book-club

    Links:

    • Find a clinical trial near you with Power

    • Follow Brandon on Twitter

    • Are you a PI, sponsor, or CRO looking to work with Power? Connect with Brandon.

    Factcheck:

    • The following stat from the episode: "self-directed research into clinical trials has grown 22X in the last seven years" was determined using the web analytics tool, ahrefs.

    Follow us:

    • Subscribe to our newsletter at newsletter.importantnotimportant.com

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Edited by Anthony Luciani

    • Produced by Willow Beck

    • Intro/outro by Tim Blane: timblane.com

    • Artwork by Amrit Pal


    Newsletter #292: A love letter to my e-bike Sep 16, 2022
    Show notes

    This week:

    • What's happening with cars and micro-mobility in America

    • Brain fog

    • A food system rundown

    • The corporations backing a national abortion ban

    • Border agents are taking your phone data

    Action Steps

    • Watch this short about Statiq, the Indian startup electrifying transportation, then check out Ride Review to find an e-bike or scooter (here's Quinn's beloved e-bike)

    • Read about the success of the new COVID boosters, then get boosted

    • Donate to or volunteer with World Central Kitchen

    • Read this article listing the corporations backing a national abortion ban, then share it everywhere

    • Call your senators and insist they support S.2957, Senator Wyden's "Protecting Data at the Border Act"

    Get more:

    • Get more news, analysis, and Action Steps at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    • Get fun merch at importantnotimportant.com/store

    • Take a nap you deserve it

    Advertise with us: https://www.importantnotimportant.com/sponsors


    Introducing "A Matter of Degrees" Season 3 Sep 09, 2022
    Show notes

    Curious about the climate? Then there’s a show I want to tell you about—A Matter of Degrees, where Dr. Leah Stokes and Dr. Katharine Wilkinson tell stories about the powerful forces behind climate change — and the tools we have to fix it.

    You know climate change is a problem. So what can we do about it?

    The new season of A Matter of Degrees kicks off with a mini-series to answer that question. What can we do personally, professionally, and politically?

    Episode four is a favorite…it’s about coping with our emotions about the climate crisis. And there’ll be more expert interviews and compelling narratives that touch on everything from crypto to Indigenous stewardship.

    Find A Matter of Degrees wherever you listen to podcasts.

    The new season launches on September 15!

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    Have feedback or questions? Tweet us, or send a message to questions@importantnotimportant.com

    New here? Get started with our fan favorite episodes at importantnotimportant.com/podcast.

    -----------

    Links:

    • Listen to A Matter of Degrees

    Follow us:

    • Subscribe to our newsletter at newsletter.importantnotimportant.com

    • Follow us on Twitter: twitter.com/ImportantNotImp

    • Follow Quinn: twitter.com/quinnemmett

    • Edited by Anthony Luciani

    • Produced by Willow Beck

    • Intro/outro by Tim Blane: timblane.com

    • Artwork by Amrit Pal


    Newsletter #291: When climate change happens to you Sep 09, 2022
    Show notes

    This week:

    • Corporate clean energy purchases go down as temperatures go up

    • The current status of COVID-19 vaccines

    • Moving towards a healthier, climate-friendly diet

    • A promising new malaria vaccine

    • Back to the drawing board for a federal online privacy bill

    Action Steps

    • Learn how to talk to kids about climate change with Science Moms

    • Get BioBot to get your county's wastewater treatment plant access to free COVID-19 wastewater testing

    • Share your ideas with the White House before the Conference on Hunger, Nutrition and Health, and apply to submit your organization as a stakeholder

    • Donate to Against Malaria

    • Read and contribute to The Markup

    Get more:

    • Get more news, analysis, and Action Steps at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    • Get fun merch at importantnotimportant.com/store

    • Take a nap you deserve it


    Newsletter #290: Life at 1.2°C Sep 02, 2022
    Show notes

    This week:

    • The cost of electrification

    • The end of free COVID tests

    • The water crisis in Jackson

    • Minimizing cancer treatment side effects

    • The companies selling your location data to the police

    Action Steps

    • Read Rewiring America's home electrification guide, and then share it with your apartment/HOA/city council

    • Use BioBot to get your county's wastewater treatment plant access to free COVID-10 wastewater and variant testing

    • Donate to Cooperation Jackson, a local cooperative ensuring water access for the homeless, elderly, and those with limited access to transportation

    • Join INI's Team in the "10th Annual Million Mile" from Alex's Lemonade Stand Foundation

    • Read the WIRED coverage of data brokers (5m) and then donate to the EFF

    Get more:

    • Get more news, analysis, and Action Steps at importantnotimportant.com/newsletter

    • Got feedback? Email us at questions@importantnotimportant.com

    • Follow us on Twitter at @importantnotimp

    • Get fun merch at importantnotimportant.com/store

    • Take a nap you deserve it


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