The Modern Hairstylist ™ Podcast

Latest Episodes:

4 Ways to Elevate your Post-Visit Experience Feb 24, 2022

Show notes

When thinking of how to elevate your guest experience, one of the main segments that can easily be looked over is how we can serve our clients after their appointment.
Your client experience should not end as soon as they walk out of your salon doors.
Your clients would love help with maintenance, they would love resources to refer to when they are not face to face with you.
These are the additions that will set you a part from other hairstylists' in your area.
Believe it or not, you can even set these systems up without adding more to your plate.
In this episode, let's cover 4 ways to make this happen for you and your clients.

Let's connect on Instagram!

How to Prevent Instagram Burnout w/ Jamie Dana Feb 20, 2022

Show notes

Instagram is an amazing marketing tool for hairstylist and our business behind the chair.
However, the natural habit of overconsumption and comparisons can leave us feeling so discouraged and exhausted.
Don't let one app control your emotions, you are always in charge of the narrative.
For us to fully optimize marketing opportunities on social media, we need a healthy and sustainable approach.
Because that's easier said than done, I'm bringing an amazing friend and Instagram strategist to hairstylists, Jamie Dana, to give you great tips on how to have a healthy, long lasting relationship with Instagram.

Let's connect on Instagram!

Why your Client Experience is more important than EVER right now Feb 13, 2022

Show notes

We are running a beauty service based business, meaning that customer service is a giant part of our offer to our clients.
The way that you serve and impact your clients is what will ultimately set you a part from other hairstylists in your area and in the hair industry.
But what does that actually look like?
Yes it is being kind and welcoming to your clients. Yes it is trying to replicate their "inspo" pictures, but there can be so much more added to that.
Come hang out with me in this episode, we're talking WHY this matters, What it looks like, and How we're going to get there.

Let's connect on Instagram!

Why, When, and How You Should Raise Your Prices Feb 06, 2022

Show notes

Raising prices can feel intimidating, so much so, that we can even convince ourselves that it's greedy and unnecessary.
But the truth is, price increases are essential in keeping our business sustainable and on the path of growth.
How will you know when it's time for you to have a price increase?
How does it even affect our businesses besides more revenue?
How will I even tell my clients?
We can answer all of those questions together, in this episode of The Modern Hairstylist.

Let's connect on Instagram!

Legal Tea for Hairstylists w/ Braden Drake (Non-competes, LLC vs. Sole Prop, Policy Contracts etc.) Jan 30, 2022

Show notes

Between electronic signatures, taxes, non-competes, there's so many day to day aspects in our business that require legal guidance.
Join Braden Drake and I in this episode of the Modern Hairstylist, as we break down the necessities and different scenarios that make having professional legal guidance an essential in our businesses!
Checkout Braden's resources INCLUDING Booth Rental Agreement Contract at www.bradendrake.com
https://www.instagram.com/bradenadamdrake/

Let's connect on Instagram!

How to Get Over Your Fear Of Selling Retail Jan 23, 2022

Show notes

There is a strong stigma that selling retail products are only beneficial in a commission based way and create a sales person out of us hairstylists.
We need to kick that mentality!
The truth is, suggesting products creates a post-visit experience for your clients. They are missing out on a whole segment of their experience with you when you don't recommend any products.
When you choose products you believe in and are passionate about, you give yourself the chance to transfer that same education and passion to your clients.
Give them the space and opportunity to feel confident and love their results long after they've left your chair. Give your hard work greater longevity on your client.
Hang out with me in this episode and we'll get you there

Let's connect on Instagram!

All About Client Shaming Jan 16, 2022

Show notes

The digital world is constantly evolving.
This evolution has created such accessibility and broadness in the ways that we expand and promote our beauty service businesses!
But how are we showing up on our virtual platforms?
Are your emails intentional?
What thoughts and feelings do you think you're provoking in your last Instagram post?
A lot of times our words can be progressive, innovative, and pointed towards our peers.
But those same words are not inclusive.
With social media being the new primary marketing platforms, our clients will read those same words and could feel unwanted and not welcomed into your salon.
So let's talk about how to change that!

Let's connect on Instagram!

Salon Policies (Cancellations, Redos, Covid etc.) Jan 09, 2022

Show notes

Break down all the salon policies you should have as a hair stylist.
From what policies you should include, to detailed Covid-19 procedures, I'm going in depth to ensure that you are all covered as a beauty service provider.

Let's connect on Instagram!

3 Steps to Lose a Good Client with Kristen Lumiere Jan 02, 2022

Show notes

As you're developing your business as a hairstylist, you will realize that your guest experience could have a few blindspots.
Kristen and I are diving deep on how to identify those gaps in your guest experience and how we're going to improve on them!

Let's connect on Instagram!

Picking and Choosing Your Clients Jan 02, 2022

Show notes

Picking and Choosing our own clients is something that seems so taboo in our industry.
But why is that?
Accepting every client that requests your services can be unsafe and unsatisfactory when their requests do not match your skills or specialty.

Let's connect on Instagram!