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We must talk about your parking regulations. In fact, we must mock them. In no other area of life do head spins quicker, and people’s opinions take on truly bizarre forms, than we we talk about parking. I get it, we are a culture obsessed with driving and parking. It’s part of nearly adult’s daily routine. In this episode, Tony Jordan of the Parking Reform Network and I have some fun with it, while also diving into the nitty-gritty of how to make change in your community.As a bonus, Tony describes some of the most bizarre, and most hilarious parking requirements he’s run across.Here’s a link to Donald Shoup’s article, “Roughly Right or Precisely Wrong.”Find more content on The Messy City on Kevin’s Substack page.Music notes: all songs by low standards, ca. 2010. Videos here. If you’d like a CD for low standards, message me and you can have one for only $5.Intro: “Why Be Friends”Outro: “Fairweather Friend”Transcript:Kevin K (00:00.92) Welcome back to the Missy City podcast. This is Kevin Klinkenberg. Today we're going to talk about everybody's favorite topic, parking. The bane of my existence for most of my professional career, but we've got Tony Jordan here with us today from the Parking Reform Network. And I'm really looking forward to this conversation so we can get into the weeds a little bit on what's actually an incredibly important topic. So Tony, welcome. Tony Jordan (00:28.617) Thanks so much. Happy to be here. Kevin K (00:31.064) Well, it's a pleasure to have you. I ran into you in Cincinnati at the Strong Towns National Gathering and seeing you and we were chatting over a couple of beers and it just seemed like, you know, as soon as we start talking, it feels like, well, this probably should be a podcast. You know, we should spend more time getting into things. So I'm grateful you were able to make some time to be able to join. Tony, before we go too far, why don't we tell me what is the Parking Reform Network and how... How long has it been around? Tony Jordan (01:03.081) the parking reform network is a, 501 C three organization that was founded, founded in the spring of 2019 and we launched in March of 2020. and it, yeah, it was actually okay for organizing a national organization because everything moved online. Like we, we, people were much more amenable to slacking and, using zoom calls, but we, the idea behind. Kevin K (01:16.92) Good timing. Tony Jordan (01:33.641) The need I saw, I had been doing parking reform locally in Portland, Oregon, where I'm from, or where I live, for years, helping to get rid of parking mandates that had been added back in and removing them entirely from the city and worked on upzoning projects too. And the whole while I really felt like one of the things that was missing in advancing parking reform was, having an advocacy organization and a community that really was helping to educate the public and advance these policies. The practitioners and the city council even often knew that these policies were bad, the existing ones, but the public support wasn't there. So founding the Parking Inform Network, it's a community of practitioners, academics, activists, policymakers who... We exist to kind of build a community and a movement around educating the public about parking policy and accelerating reforms. And we do that through a number of research and outreach and advocacy avenues. Kevin K (02:47.352) That's cool. So how did you, what was your background then getting into this? Were you in planning or transportation or talk a little bit about like how you came to this, to this spot. Tony Jordan (02:57.641) Yeah, I mean, I grew up in Los Angeles in San Pedro, the port of LA, and went to school at Santa Cruz and got a politics degree. And then I moved up to Portland and I mostly worked in tech for most of my career, web design, backend, server services programming. And I also, but I also did a couple, I worked at a couple of jobs as a labor organizer. So my background was not at all in planning. I got rid of my car. We got rid of our household's car in 2008. I had a two year old. We had another child in 2010. And I feel like that kind of primed the pump. I started looking around transportation a little differently. And then in 2010, I read a blog post very randomly on a website called Metafilter that was about the high cost of reparking, about Professor Shoup's book that had come out years before. And I am the kind of person, if I hear something interesting, I'll go look up the Wikipedia or I'll look into it. And so I got the book on inner library loan and started reading it. And I was just like, my mind was blown. Shoop has asked me, you know, one time, what did you think when you read the book? And I was like, man, I felt like I was eating a hamburger and reading the jungle. Like it was really like, what is going on? You look once you your eyes are open to this, you look around. I live across the street from a parking lot. I worked overlooking a parking lot and I just like your. to understand why, how much these things cost and then why they're there was just like, why doesn't everyone know this? I looked at my own zoning code in Portland and actually at the time Portland was a pretty, was pretty Vanguard city. We had no parking mandates on our corridors, on our bus, our frequent service corridors that had passed in 2002 kind of to little fanfare. And, but then a couple of years later, In 2012, all of a sudden, they started building apartments on a couple of these corridors. Division Street was one, North Williams. And they were building like 30, 40, 50 apartments in a building with no parking. And they were leasing up. And then someone proposed someone got permitted at 81 unit building on the street with no parking and the neighborhood just went nuts. And they started petitioning the city council to add parking mandates back. Tony Jordan (05:18.633) And so there was a pro they started considering this and I said, Hey, I just read this book a couple of years ago and I started going to city council and I met people who were interested, but they weren't really very organized. And so I started just like creating a mailing list and, and, you know, we lost, they actually added parking mandates back in, but that kind of got me totally started. That was when I first reached out to professor Shoop. He wrote an op ed. And I started just that, that really kicked off. the fuel of like, okay, we need to be better organized on this and next time we're not gonna lose. Kevin K (05:52.152) Interesting. So if I could go back like you said in 2008, you got rid of your car. What prompted you all to, and you had a two -year -old. So what, do you like hate America so much you decided to get rid of your cars? What was that all about? Tony Jordan (06:06.665) You know, the check engine light went on and I took it into, I just afford focus 2004 focus second car ever owned. I took it to the dealer and I mean not to the dealer to the repair shop and they thought, this is the transmission. I thought, man, that transmission on that car has always been weird. Sure. And they, it was going to be $2 ,000. And, and I said, okay. And then they called me back and said, you know, it's not the transmission. We looked at it. Like we haven't charged you anything, but we think it's the computer maybe. So here. Kevin K (06:10.104) Ha ha ha. Tony Jordan (06:36.233) put this little dongle on and drive around for a week. And I said, how much does the computer cost? And they said, $2 ,000. And I was like, okay. And then I drove around and they came back and they said, nah, it's not the computer. We think it's this. How much is that? And I was like, they said engine or something, engine rebuild. And I was like, $2 ,000. And I was just like, man, if I pay for this to get fixed, I obviously expect that either the computer or the transmission will break next. And that will, so I just thought like, this is going to be a never ending money pit. So I told my wife and I discussed it and we had. We lived in Portland, we lived near Transit, I had a bike, we lived near Zipcar, right? Zipcar, it was kind of in the center of Zipcar. And so we said, let's put the car in the garage and just try six months without driving it. And we did. And then at the end of six months, I sold it to the dealer for $2 ,000. And so I was up $4 ,000. And then I never really looked back at buying a... Kevin K (07:22.52) What a cool idea. Kevin K (07:34.936) And that's just, hey, I really like, I mean, that's a great way to just like, let's test it out. Let's see if we can handle it for a while. And so then in terms of like having small children, I know myself having small children, it's not the easiest thing in the world because it's just, you know, there are so many things that you might want to take your kids to that you just need a car to get around. How did you manage that? Tony Jordan (07:55.945) I mean, some of it, we just didn't do as many things. My son took offense to this when I told him when he was older, but I said, one of the nice things was it does kind of make some decisions for you. It simplifies your life. So you're probably only gonna go to one birthday party in a weekend unless they're very close to one another, right? Like, or in a day, right? So some of it, initially we used Zipcar quite a bit and... Kevin K (08:15.608) God, that sounds magical. Tony Jordan (08:24.489) you know, tapered that off over time. And obviously with small, small kids, it's a little bit harder, but we know we carried the kids on our carriers. We never did, you know, when they got a little older, I had a bike trailer I would take to preschool. But it does, you know, you kind of adjust your life over time. It's not, it's not easy. I feel like we are a bit of like, you know, first adopters, still people who are voluntarily living in solidarity with people who can't drive. or can't own vehicles, right? Those people exist in our communities. And so, you know, I experience a lot of the same frustrations voluntarily, but I also have the capacity to try and, you know, argue for it. So, I mean, I think that, you know, my kids do sports or my daughter dances, my son does ultimate frisbee and other things, and he rides his bike to work now at Trader Joe's, and they take the bus, and they're just very independent. And I'm sure there are, you know, opportunities that... we can't do, but I mean, that's kind of life. You make decisions and in exchange, they really are, you know, they know how to get around. And I think they're gonna, I think it's gonna really give them a good leg up when they get to, you know, college or, you know, as the world has to adapt and reduce car dependency, you know, it's not gonna be as painful for them, I think, as you make these changes. Kevin K (09:51.224) How do you know, do you notice much of a difference then between like them and their friends and just other families that they, that you might run around with and like just their own habits and behaviors in that regard? Tony Jordan (10:01.769) Yeah, I mean, a lot of even though we live in a place that's pretty walkable, like obviously a lot of the other parents do drive frequently. I don't begrudge them that. My children get rides with other parents sometimes, too. I mean, we're you know, I don't think we'll offer to pay sometimes. Or, you know, like it's it's not like we're trying to be complete moochers or freeloaders on this. But, you know, like I think it on one hand, like my daughter, When she started middle school, other parents were often driving and we said, hey, we're not going to drive, so let's get our kids riding the bikes. And so our kids had their own mini bike group. And then as she didn't want to ride as much anymore, she would take the bus and other kids would learn to take the bus with her. So there is, I think, by just living a lifestyle that is less car dependent, sometimes I think people find it grating, like, these holier than thou. anti -car people, but at the same time, like it is an example. Like you can see it being done and other kids do it. My son now is 17. So he, you know, some of his friends are getting driver's licenses, but a lot of them aren't. One of the bigger conflicts is he's in film class and a lot of film is done. Well, not only logging, lugging gear around, but obviously, but it's a very common set piece, right? Is to be in a car or driving a car from point A to point B and Kevin K (11:28.248) Hmm. Tony Jordan (11:30.313) So one of his frustrations is he doesn't have a card to do these film transitions, you know, but it's, you know, I think it's worked out mostly okay. Kevin K (11:39.512) Have you ever tried to like quantify, you know, like how much money this has saved you over the years? Tony Jordan (11:47.337) I mean, I have not, other than the initial calculus I did where it was like, I'm up $4 ,000 on, and I can use that for zip car or whatever. I mean, I know it does. It definitely, I don't, I'm not the best budgeter, honestly. So I don't keep a spreadsheet, but I mean, the fact that we haven't owned a car for these years has definitely, you know, we take cheaper modes. And to some degree you do less, you do just do less stuff and that. Kevin K (12:04.26) Yeah. Tony Jordan (12:16.873) you know, simplifies your life and makes it a little bit cheaper. Kevin K (12:21.912) Yeah, I mean, I promise I'll get off on other topics, but I just find it's interesting when people are able to live in a way that we're told you can't live. So have you found that not having the car has opened up ways for you to spend money on other things in your life that maybe you wouldn't have been able to do otherwise? Tony Jordan (12:25.705) No problem. Tony Jordan (12:45.289) once again, I don't sure specifically like how much it impacts that. I mean, obviously the cost of buying some nice bikes is, you know, still much cheaper than, than spending on a car or the gas. I still have to pay for insurance. I mean, I still voluntarily pay for insurance. I don't have to, but I have a non -name donor policy, which is kind of expensive. you know, I think more, it just, it just, I find it is a much. more, it's a much more peaceful and relaxing way to live in most times. Like driving is so stressful, especially if you live in a larger city. Like it's, at least to me, it's scary. You, you, if you think about it, it's not like you're kind of making life difficult for everyone else who's not in your car at the expense of your convenience for the most part. And so I just find the ability to not have to like one of the best dividend is I never have to worry about like, you know, like that responsibility or that pressure or that inconvenience. If I'm on the bus, even if it's in traffic, I can be on my phone or be talking to who I'm with and not be worrying about piloting. Kevin K (14:00.408) Yeah, and you don't have to sweat finding a place to park wherever you're going. So that's kind of a nice thing. So then were you working in tech pretty much all the way up through the beginning of forming the Parking Reform Network? Tony Jordan (14:03.209) Exactly, yeah. Tony Jordan (14:14.025) Yeah, I mean, mostly, even when I worked for, so I worked two times for unions. I worked for the University of California, professional technical employees before I moved up to Portland. And then I worked for AFT organizing nurses. In both those jobs, I still often did the backend database or the website. And then I spent the 13 years before tha…
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