The Merriweather Council Podcast

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Holiday Season Happiness + Comparison PSA for Makers in Business Dec 13, 2018

Show notes

I've made it my mission this year to share this important message with makers in business. I'm committed to sharing this as many times and as many ways as I can.

This important message is one I believe ALL makers in business need to hear during the holiday season especially.

I don't want to ruin it for you, so no spoilers here! You'll have to listen to today's episode.

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/68

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

Holiday Season Observation Tracking: A Lesson in Being Proactive Dec 11, 2018

Show notes

If you've been around Merriweather Council in any capacity for the past year you likely know I get very riled up (in the best way possible, of course) about encouraging makers to use their summertime wisely.

It's one of my favorite things to talk about actually.

And while that is definitely true: that the summertime is so valuable and you can use it to prep yourself for the busier times of year, it's also true that tracking things THROUGH that busier season of the holidays can help you prep even better in the following year ... and make even better use then, of your summer!

On today's episode, I'm giving you a guided lesson of sorts - in what to track this holiday season while you're in it! Honestly, you will NOT remember this stuff next year. So it's important to track it now, that's what I want to help you do!

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/67

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

The Real Deal About Etsy's "NEW" SEO Revealed in 2018 Dec 06, 2018

Show notes

Friends, today's episode is hopefully going to set your mind at ease about some things Etsy did in 2018 that set sellers ablaze with anxiety.

In September 2018 Etsy released a link to "The Ultimate Guide to Etsy Search"

And then sellers immediately tweaked out. Which is fair.

But I am here to tell you, again, that you do not need to panic about this.

Hear me?

You do not need to panic about this.

And truthfully, most Etsy updates and changes are not worth panicking over.

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/66

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

Disclaimer:

*This content is published by The Merriweather Council. The Merriweather Council is not affiliated with Etsy Inc. Etsy is a trademark of Etsy Inc. We write about Etsy, from our own experiences, not for Etsy.

Building and Evolving a Handmade Brand with a Strong Mission Statement with Lindsay of The Joyful Jewelry Box Dec 04, 2018

Show notes

It's definitely no secret that I love branding and marketing chat. You've probably caught on to that by now!

Today's episode features a discussion I had with one of my Council Members who has spent the past several years growing and evolving a deeply personal, meaningful brand. I have been so inspired by her work and mission for most of that time!

Lindsay Joy Taylor is the creator of Joyful Jewelry Box - her brand and business that sells jewelry but that also does so much more! Her story is so much a part of what she does that it's only fair you hear it from her directly. That is part of what's in store for you to hear about on this episode!

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/65

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

Welcome to Season 4 of The Merriweather Council Podcast Dec 04, 2018

Show notes

Today we are kicking off season 4!

It's a real honor and privilege to have the opportunity to produce this show and connect with so many handmade business owners. I truly enjoy creating these episodes and delivering them to you!

I thank you so much for listening and for sharing the episodes you enjoy with your friends and followers, too! If you consider that a rising tide lifts all ships, you sharing the episodes you have learned from impacts the entire community positively. And that's great for all of us! So please continue to share!

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/64

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

Season 3 finale Jun 14, 2018

Show notes

Thank you for helping season 3 be amazing! I'm sad to say it's over but it's just see ya later because I'll be back hopefully this fall with season 4!

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/63

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

How to Stay Creative While Traveling with Lauren Hooper Jun 12, 2018

Show notes

It was a real treat for me to get to speak with Lauren Hooper of Lauren Likes not only for this episode of The Merriweather Council Podcast but also for an episode of her podcast, How She Creates.

I've been following Lauren online for a few years and she is one of the people I most love to see in my feed. Her blog and Instagram account are colorful, aspirational, and fun!

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/62

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

Pricing Lessons From Grey's Anatomy Jun 07, 2018

Show notes

from pop culture to business

Any other pop culture junkies out there? I know I'm not the only one still tuning into Grey's after all these years.

Unless you were born in the past 6 months - in which case, WOW, congrats on getting that reading thing down so quickly! - you have likely heard of and seen some of Grey's Anatomy. This show is a wild success and has been for many years now. It's a success because it taps into current events and humanity that we all experience. The fact that everyone who acts on this show is super good looking also doesn't hurt.

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/61

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

How to Achieve the Ideal December in your Handmade Business Jun 05, 2018

Show notes

AHH it's my favorite time of year! The time of year when we get to start strategizing for the holiday season!

In this episode, we are going to chat about your ideal December as a handmade business owner: what does that look and how do you get there?

As you know, December is full of gift-giving holidays. December can be a hugely profitable time for product sellers, and it can be hugely profitable for you as well, if you know how to prepare for it and how to take advantage of it.

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/60

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

What You Need to Know About Your Etsy Sales-to-Review Ratio May 31, 2018

Show notes

discouraged about your etsy sales-to-review ratio?

Do you ever feel stressed out about the ratio of your Etsy sales to reviews? If you are a hot-blooded human, you probably have.

Of course, as sellers, we always want to see numbers of nearly any kind increase. This includes feedback! We love to see new, positive feedback from customers. It's a validation of what we are doing, and the way we are doing it. It just plain feels good to hear from people that the work we have done has made them happy. It's super easy to think that lack of a positive review means someone is unhappy, but that's not necessarily the case. Today's episode talks about all of this and more.

It is normal and common to feel a little self conscious about the number of reviews you have on your Etsy shop especially if you have a lot of sales and few reviews or if you are a newer seller wanting to build up more credibility.

For full show notes and links mentioned in this episode, visit merriweathercouncilblog.com/59

For more free handmade business advice, visit merriweathercouncilblog.com/podcast

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