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The Marketing Millennials — Business
The Marketing Millennials

Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting.
We’ll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you’ll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We’ll give you ALL of their actionable insights.

From building profitable newsletters to scaling on TikTok, Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn’t happen.

If you want to be part of The Marketing Millennials community, join in the conversation.

Linkedin: https://www.linkedin.com/company/the-marketing-millennials
Instagram: https://www.instagram.com/the_marketing_millennials

And if you love the show, tell a friend.
Follow Daniel on Twitter: twitter.com/Dmurr68
LinkedIn: linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

Copyright: © Daniel Murray

Latest Episodes:

The Secret to Landing Pages That Actually Convert with Val Riley, VP of Marketing at Unbounce | Ep. 361 Oct 29, 2025

Show notes

What if your ads aren’t failing because of your copy…but because of your landing page?

In this episode, Daniel Murray sits down with Val Riley, VP of Marketing at Unbounce, to unpack why marketers are still wasting ad spend by sending traffic to homepages and generic pages that don’t match their message.

Val shares what Google’s latest update really means for ad performance, and how to future-proof your marketing with AI-powered landing pages.

They dive into:

> Why 52% of B2B PPC ads still link to homepages and how to fix it fast

> How to create high-converting, channel-specific landing pages

> What Google’s ad quality update means for marketers right now

Plus, Val breaks down how her team at Unbounce uses AI and automation to speed up workflows, test faster, and build smarter, not harder.

If you want better ads, better conversions, and a better handle on how AI is reshaping marketing, this one’s for you.

Generate more leads and sales with ⁠Unbounce⁠, the leading landing page platform built for marketers and agencies. Leverage AI-driven insights powered by billions of conversions to deliver better results - without increasing your budget or team size.

Follow Val:

LinkedIn: ⁠https://www.linkedin.com/in/valerie-riley-marketer/⁠

Follow Daniel:

LinkedIn: ⁠https://www.linkedin.com/in/daniel-murray-marketing/⁠

Sign up for The Marketing Millennials newsletter: ⁠www.workweek.com/brand/the-marketing-millennials⁠

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: ⁠www.workweek.com⁠

How to Market with AI Browsers | Bathroom Break #79 Oct 27, 2025

Show notes

What if your next big marketing win comes from making your website easier for AI, not people, to read?

Jay and Daniel look into the future of browsing with AI-powered tools like Perplexity’s Comet and ChatGPT’s Atlas. They reveal how these new browsers are changing the way people discover brands and what marketers need to do to keep up.

From turning your site into answer-ready content to making it agent-friendly (yep, AI agents filling out your demo forms are real), Daniel and Jay break down:

> Why PDFs and gated content could be killing your visibility

> How to reverse engineer search prompts to get found

> Simple tweaks to make your website more AI-scannable

> What this all means for SEO, lead gen, and content strategy

If you're a Marketer who wants to keep up with AI and even get ahead, this is the episode for you. 🚽

Follow Jay:

LinkedIn: https://www.linkedin.com/in/schwedelson/

Podcast: Do This, Not That

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Sign up for The Marketing Millennials newsletter:

www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

AI Won't Save You (and Other Creative Tips) with Kate Mountz, Senior Content Strategist at Workweek | Ep. 360 Oct 24, 2025

Show notes

Marketers love to talk about great copy…but few actually know how to write it.

Kate Mountz does. She’s one of the sharpest content marketers in the game, and in this episode, she and Daniel break down the mindset and mechanics behind writing that converts, connects, and actually feels human.

They get into how marketers can use research to find real insights (not just filler), how to build a brand voice that scales, and why your quirks as a writer are the key to authenticity in a world full of AI content.

Kate shares her journey from raising her hand to run social media at a startup to ghostwriting for founders and building entire content systems. She also explains how to keep your creativity alive when you’re publishing at scale and why doing the hard part of writing yourself will always be your marketing superpower.

If you care about storytelling, brand voice, and creating content that actually hits, this episode will make you rethink how you write, research, and create.

Acquired by Atlassian in 2023, Loom is an AI-powered video communication tool for work that lets users record and share videos quickly and easily. Loom helps teams stay connected across time zones and boosts productivity. Visit Loom.com for more information.

Follow Kate:

LinkedIn: https://www.linkedin.com/in/kjmountz/

Follow Daniel:

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

How to Build Marketing Systems That Actually Work with Erika Storli, Senior Product Marketing Manager at Trello | Ep. 359 Oct 22, 2025

Show notes

Ever felt like your to-do list was running your life instead of the other way around?

This week, Tamara sits down with Erika from Trello, who went from being part of a 10-person product marketing team to leading a two-person powerhouse and somehow became more productive in the process.

They unpack how to set real boundaries, build systems that scale (without burning out), and turn chaos into clarity. From choosing the right tools and saying no to endless Slack pings, to developing intentional rituals and co-creating SLAs across teams, Erika shares practical ways to bring sanity back to your workflow.

If you’ve ever wrestled with a launch that didn’t hit its mark, struggled to get cross-functional buy-in, or wondered how to make your messaging actually resonate, this is the episode for you.

Follow Erika:

LinkedIn: https://www.linkedin.com/in/erika-storli/

Follow Tamara:

LinkedIn: https://www.linkedin.com/in/tamaragrominsky/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

How to Organize Your Content Production | Bathroom Break #78 Oct 20, 2025

Show notes

Ever feel like your content strategy is one chaotic flight away from crashing?

This week on Bathroom Break, Jay and Daniel take off on a wild ride, literally and creatively. From chaotic airplane passengers and oversized in-flight pets to the real reason your content strategy is a disorganized mess, they unpack how to actually organize your creative output.

Daniel shares how his team uses tagging, tracking, and writer’s room brainstorming to build a bank of high-performing ideas without losing their minds. Jay reveals his own battle with inbox chaos and canine co-passengers.

If you're a Marketer who wants to get organized, this is the episode for you. 🚽

Follow Jay:

LinkedIn: https://www.linkedin.com/in/schwedelson/

Podcast: Do This, Not That

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Sign up for The Marketing Millennials newsletter:

www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

How To Win Internal Marketing with Jesse Feldman, Product Marketing Lead at Loom + Atlassian | Ep. 358 Oct 17, 2025

Show notes

Tired of endless meetings, confusing handoffs, and feeling out of the loop? Feel like you need to get your team on board in a better way? Internal marketing might just be the most overlooked superpower in business.

Daniel talks with Jesse Feldman, Product Marketing Lead at Loom. From using AI note-takers and video walkthroughs to running faster go-to-market campaigns, Jesse reveals how great Marketing starts inside your org, not just outside it.

Jesse breaks down exactly how Loom uses its own product to build alignment across global teams, accelerate launches, and save hours of meeting time…all while keeping creativity and connection alive. She shares why internal communication might be the most underrated part of Marketing success.

Daniel and Jesse also dive into the human side of Marketing: building empathy into leadership, making your team feel seen, and creating internal hype that drives better ideas from across the org.

If you’ve ever wondered how to connect with your team better so your brand can focus more on marketing and less on busy work, this episode is for you.

Acquired by Atlassian in 2023, Loom is an AI-powered video communication tool for work that lets users record and share videos quickly and easily. Loom helps teams stay connected across time zones and boosts productivity. Visit Loom.com for more information.

Follow Jesse:

LinkedIn: https://www.linkedin.com/in/jessfeld/

Follow Daniel:

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

The Truth About Product Launches with Julien Savauge, CMO at Cordial | Ep. 357 Oct 15, 2025

Show notes

What makes a product launch actually land? And why do so many fall flat?

Daniel’s OUT, Tamara’s IN. She sits down with marketing leader Julien Savauge to unpack the difference between a launch and a go-to-market strategy, why most teams treat “launch day” as the end when it should be the beginning, and how great marketers use story to shift perception.

So what matters more: release dates or momentum? Julien shares lessons from his time at Salesforce, Gong, and beyond, reveals why pre-launch momentum matters more than release dates, how to avoid internal misalignment, and why launches fail when they’re built from the inside out.

If you’ve ever wrestled with a launch that didn’t hit its mark, struggled to get cross-functional buy-in, or wondered how to make your messaging actually resonate, this is the episode for you.

Follow Julien:

LinkedIn: https://www.linkedin.com/in/julien-sauvage/

Follow Tamara:

LinkedIn: https://www.linkedin.com/in/tamaragrominsky/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

The Email Advice You NEED to Hear | Bathroom Break #77 Oct 13, 2025

Show notes

Think you’re sending too many emails? Spoiler alert: you’re probably not sending enough.

Daniel and Jay bust the email amount myth. They dig into why frequency and relevancy go hand in hand, why “unsubscribes” can actually be a good thing, and how send timing is wildly overrated. More emails = more engagement (when the content doesn’t suck).

And, do subject lines and emojis actually matter? They do, and testing them is a way to figure out what actually moves the needle.

If you're a Marketer who wants to lock in on email strategy, this is the episode for you. 🚽

Follow Jay:

LinkedIn: https://www.linkedin.com/in/schwedelson/

Podcast: Do This, Not That

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Sign up for The Marketing Millennials newsletter:

www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

5 Marketing Lessons from a 125-Year-Old Brand with Dawn Hedgepeth | Ep. 356 Oct 10, 2025

Show notes

How does a 125-year-old brand still manage to feel fresh?

Daniel talks with Dawn Hedgepeth. She shares her unfiltered take on modern marketing, brand love, and the art of staying relevant.

From once dreaming of becoming a lawyer to now leading marketing for one of the most iconic brands in the world, Dawn reflects on two decades of lessons in curiosity, creativity, and change.

She dives into how Hanes continues to evolve - from influencer collabs and TikTok Shop to uncovering real consumer insights that drive product improvement.

Plus, how do you keep a 125-year-old brand meaningful? Dawn reveals how using empathy and curiosity are the basis of every good Marketing campaign.

If you’ve ever wondered how to build brands with good bases and a great mission, this episode is for you.

Acquired by Atlassian in 2023, Loom is an AI-powered video communication tool for work that lets users record and share videos quickly and easily. Loom helps teams stay connected across time zones and boosts productivity. Visit Loom.com for more information.

Follow Dawn:

LinkedIn: https://www.linkedin.com/in/dawn-hedgepeth/

Follow Daniel:

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

4 Reasons Human Connection is THE Marketing Strategy with Haley Janicek, Head of Creator Community @ Kit | Ep. 355 Oct 08, 2025

Show notes

After years of digital everything, audiences are craving something real again…and Haley Janisch knows exactly how to deliver it.

As the Head of Creator Community at Kit, Haley has built experiences like Craft and Commerce and Kit Studios that connect creators beyond the screen.

In this episode, Haley joins Tamara to unpack the art and strategy behind unforgettable events. They explore why offline connection matters more than ever, how to design experiences that stick in people’s minds, and the small details that make a huge difference.

You’ll also hear the story behind ConvertKit’s Taylor Swift–themed studios, why vulnerability creates stronger communities, and how smart marketers should rethink the ROI of events.

If you’ve ever wondered how to build moments people can feel (not just attend) this episode is your blueprint.

Follow Haley:

LinkedIn: https://www.linkedin.com/in/haley-janicek/

Follow Tamara:

LinkedIn: https://www.linkedin.com/in/tamaragrominsky/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

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