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    Business

    The Marketing Matrix

    Are you an online entrepreneur, wading through the bottomless sea of experts and amateurs dishing out large servings of (mis)information. Knowing what will actually make a difference in your business and how to implement the gems requires more time than any of us has!

    Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses.

    These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the landscape of dream customer definition, message crafting, offer creation, Dream 100 activity, content creation, sales conversion, and traffic profitability.

    Listen in as she puts these tactical and tangible tools to the test in her own agency and pulls back the curtain to reveal the path to becoming an online legend.

    Advertise

    Copyright: © 2019 The Marketing Matrix

    • Apple Podcasts
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    Latest Episodes:
    TMM 68: Dream Traffic: Decide HOW to Drive Ideal Customers to Your Product or Service with Lisanne Murphy Aug 19, 2020
    Show notes

    Okay entrepreneurs, it’s time to decide how you’re going to drive your ideal clients to your offer.

    There are 4 important questions to ask yourself before you start, and they may surprise you! We’ll talk about traffic, audience, and we’ll explore your offer in depth.

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    To get access to all of the marketing resources (updated weekly) provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox for FREE at https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq
    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 67: The Truth About The Power Of Organic Marketing with Craig Severinsen Aug 12, 2020
    Show notes

    Organic marketing on Facebook and LinkedIn can get you to 6-figures in 90 days for your service-based business.

    Many entrepreneurs dream of hitting 100K in one year—but how about in 3 months?

    In Episode 67 of the Marketing Matrix Podcast, Craig Severinsen of Bright Works PR and Marketing shared how to use organic marketing strategies on social media, charge premium rates, and recognize some truths about choosing the entrepreneurial path. After listening, you’ll have his 3-step framework to make six figures in as little as 90 days.

    EPISODE LINKS:

    Website: http://www.brightworkspr.com/

    LinkedIn: https://www.linkedin.com/in/craigseverinsen/

    Facebook: https://www.facebook.com/craig.severinsen.9

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    To get access to all of the marketing resources (updated weekly) provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox for FREE at https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq
    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 66: Learn This Powerful Tool To Produce 6-Figures In Any Business with Craig Severinsen Aug 10, 2020
    Show notes

    Organic marketing strategies on social media generate leads - and YES, direct outreach works!

    How would you like a simple 3-step process to follow in order to generate leads on Facebook or LinkedIn?

    EPISODE LINKS:

    Website: http://www.brightworkspr.com/

    LinkedIn: https://www.linkedin.com/in/craigseverinsen/

    Facebook: https://www.facebook.com/craig.severinsen.9

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    To get access to all of the marketing resources (updated weekly) provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox for FREE at https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq
    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 65: Keeping Family First in Your Business with Josh Cary Aug 05, 2020
    Show notes

    Be the entrepreneur you dream of being and become a leader in your industry.

    What if you could attract the success you want? It’s time to get out of your own way, recognize that you have to play the long game, and focus on what works best for you in terms of marketing.

    EPISODE LINKS:
    PodMAX.co
    joshcary.com

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    To get access to all of the marketing resources (updated weekly) provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox for FREE at https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq
    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 64: Why Podcasting Should Be The Backbone of Your Business with Josh Cary Aug 03, 2020
    Show notes

    Entrepreneurs: Show up for your podcast, episode after episode, and you’ll have a marketing win.

    In your first tens of podcast episodes, people may not be listening. How are you going to come to terms with that? You have to come to the table as your most ideal self. This will attract both listeners AND the people you want as guests.

    EPISODE LINKS:
    PodMAX.co

    Joshcary.com

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    To get access to all of the marketing resources (updated weekly) provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox for FREE at https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq
    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 63: Turning a Childhood Passion Into A Thriving Digital Agency with Sumeet Harish Jul 29, 2020
    Show notes

    I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Sumeet Harish. I had a great time visiting with this CBD/plant medicine marketing expert and learning about the systems he uses to successfully run his company!

    Take a listen and hear his awesome marketing tips and tricks!

    Sumeet Harish runs an international distribution and marketing agency focused in the plant medicine space. He has worked in Beijing, China, and helped grow a company to $70 Million dollars and has taken the same skill sets and works with entrepreneurs in the health space, advising, consulting and growing reputable brands online and offline, in which has created over $5 million in sales. His passion is to spread plant medicine and awaken the world in taking their health back and living healthier lives.

    Check out his website: goldenlotusmedia.com

    Connect on Facebook: https://www.facebook.com/goldenlotusmedia

    Follow On Instagram: instagram.com/sumeetharish

    Find Sumeet’s awesome resources and listen to the Canna Playbook podcast here: cannaplaybook.com

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    This podcast has been an amazing success because of YOU listening!

    To get access to the FREE Resource provided by this guest and all the marketing resources provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox!

    We add new resources each week to help you market your business successfully. Access the toolbox for FREE here: https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq

    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 62: The Connection Between Storytelling and Copywriting with Julian Danylak Jul 27, 2020
    Show notes

    I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Julian Danylak. We had a great time discussing the connection between copywriting and storytelling. Jules believes that stories are how everyone is going to cut through the clutter in everyone else’s marketing.

    Julian Danylak aka Jules Dan is a group fitness instructor turned email copywriter and has a passion for stories. His podcast Storytelling Secrets, uncovers how the power of storytelling can be used to instantly connect with your audience that makes selling as easy as tying your shoelace. Storytelling Secrets has been featured in the top 100 for entrepreneurship in the US and in the top 50 for Australia and the UK. Jules is passionate about teaching his audience the power of interviews to really understand people's core desires, motivation for change and why people buy.

    Check out his website: https://julesdan.com/

    Connect on Facebook: https://www.facebook.com/julian.danylak

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    This podcast has been an amazing success because of YOU listening!

    To get access to the FREE Resource provided by this guest and all the marketing resources provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox!

    We add new resources each week to help you market your business successfully. Access the toolbox for FREE here: https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq

    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 61: Building A Company With The Intent To Sell with Nathan Hirsch Jul 22, 2020
    Show notes

    I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Nathan Hirsch. We had a great time discussing the process Nathan went through to successfully sell a business he scaled to huge proportions.

    Nathan Hirsch is an entrepreneur and expert in remote hiring and eCommerce. He is the co-founder and CEO of FreeeUp.com, a marketplace that connects businesses with pre-vetted freelancers in eCommerce, digital marketing, and much more. He has sold over $30 million online and regularly appears on leading business podcasts, such as Entrepreneur on Fire, and speaks at live events about online hiring tactics.

    Facebook: https://www.facebook.com/nathan.hirsch

    Website: https://www.outsourceschool.com

    Instagram: https://www.instagram.com/realnatehirsch/

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    This podcast has been an amazing success because of YOU listening!

    To get access to the FREE Resource provided by this guest and all the marketing resources provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox!

    We add new resources each week to help you market your business successfully. Access the toolbox for FREE here: https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq

    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 60: The Momentum of ONE Major Win In Your Business with Jeffery Banek Jul 20, 2020
    Show notes

    I cannot wait for you guys to listen to this episode of The Marketing Matrix where I got to interview Jeffery Banek. We had a great time discussing Jeffery's journey from struggling to pay bills to having multiple 2 comma club awards and how he took his skills he had in sales and turned them into funnels.

    Over the last three years Jeffery Banek aka The Funnel Doc has grown to become a household name in the ClickFunnels Community. He now has won the ClickFunnels 2 Comma Award 4 Times and the first funnel has now received the 8-Figure Award for generating over 10 million in sales.

    The Funnel Doc's Funnels have generated over 26.4 million in sales in the past 3 years! He has a passion for marketing and loves helping companies grow to Seven Figures and beyond. The Funnel Doc is one of the top coaches and consultants available online.

    Facebook: https://www.facebook.com/JefferyMBanek

    Facebook groups: https://www.facebook.com/groups/TheFunnelDoc // https://www.facebook.com/groups/funnelsyndicate/

    Instagram: https://www.instagram.com/the_funnel_doc/

    YouTube: https://www.youtube.com/channel/UCiCU1jP86ehKpnn0SFbiEnQ

    Website: www.funneldoc.com

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    This podcast has been an amazing success because of YOU listening!

    To get access to the FREE Resource provided by this guest and all the marketing resources provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox!

    We add new resources each week to help you market your business successfully. Access the toolbox for FREE here: https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas

    You can also follow Lisanne on the socials:

    Instagram: @lisannemurphyhq

    Facebook: https://www.facebook.com/lisanne.murphy.3

    See you next week on The Marketing Matrix!


    TMM 59: From College Debt To 6-Figures In 6-Weeks By Promoting ClickFunnels with Doug Boughton Jul 15, 2020
    Show notes

    I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Doug Boughton. We had a great time discussing Doug’s journey going from broke and in debt to a 6-figure income.

    In the last year, Doug went from broke restaurant server to ClickFunnels Dream Car Winner, earning multiple 6-figures in 2019. Now, founder of Sales Funnel Mastery and Dream Car Accelerator, Doug is on a mission to provide the step-by-step blueprint for entrepreneurial success. In Doug’s training, you are going to learn what it takes to be successful online, even if you don’t have any idea of what to sell.

    Connect with Doug on Facebook: facebook.com/doug.boughton.5

    Join his group: facebook.com/groups/clickfunnelsmasterycourse

    Connect on Instagram: instagram.com/dougmatthew

    Doug's Free Sales Funnel Mastery course: https://sfmcourse.com/create-login

    Affiliate Launch Mastery course: https://affiliatelaunchmastery.com/createlogin

    THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST!

    This podcast has been an amazing success because of YOU listening!

    To get access to the FREE Resource provided by this guest and all the marketing resources provided by The Marketing Matrix Podcast Guests, access The Marketing Matrix Toolbox!

    We add new resources each week to help you market your business successfully. Access the toolbox for FREE here: https://toolbox.themarketingmatrixpodcast.com/toolbox

    For more marketing strategies, tactics, and traffic tricks of the trade, check out The Facebook Ads for Coaches, Course Creators, and Lifestyle Brands Facebook Group. https://www.facebook.com/groups/fbadninjas


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