The Lazy Girl's Guide to Podcasting

Latest Episodes:

Rebranding Your Podcast: How To Choose A New Name May 11, 2023

Show notes

In this episode, we'll be discussing the process of rebranding your podcast and changing its name.

While this may seem like a daunting task, it's important to remember that a name change can help align your podcast with your vision and goals.

We'll start by exploring why a rebranding might be necessary, and the benefits it can bring to your show. Then, we'll dive into the key steps involved in selecting a new name that resonates with your audience and reflects your podcast's unique identity. Plus, we'll look at my own journey for rebranding The Confident CEO Podcast and scaling it to new heights.

Links:

🚀 Book in for a Podcast Power Hour - https://veritysangan.com/power-hour/

🎧 The Confident CEO Podcast - Episode 29 - We've Rebranded the Podcast! - https://podcast.veritysangan.com/1971113/11528214-we-ve-rebranded-the-podcast-here-s-what-you-can-expect-going-forward

🎨 Canva Pro - https://veritysangan.com/canva

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Guest Booking Tips: It’s Not About the Numbers May 10, 2023

Show notes

As a podcaster, it's easy to get caught up in the idea that booking a big name or someone with a large social media following will automatically boost your podcast's popularity. However, this is not always the case and may not be the best approach for your podcast and audience.

When selecting guests, it's crucial to consider whether they can truly deliver something to your listeners, whether it's informative or entertaining content. It's not just about booking someone with impressive numbers on their social media profile or a famous name to add to your guest list.

Even if a guest has a large following, it's not a guarantee that they will promote your podcast or bring in listeners. It's your responsibility to market and advertise your podcast, not your guests. Even if they do promote your podcast, it's important to remember that only a small percentage of their followers may actually see and engage with the post.

Ultimately, the key to successful guest booking is finding individuals who can provide value to your audience. It's not just about the numbers or status. I hope these tips will help you select the right guests for your podcast.

➡️ Enrol on The Guest Booking Blueprint - https://veritysangan.com/guestbookingblueprint/

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

How to Grow Your Podcast Audience and Turn Them Into Raving Fans – Part 2 May 08, 2023

Show notes

Join us for part 2 and our final 2 tips for growing your podcast audience.

In this episode, we dive into using SEO and also your strategy for publicising your podcast on social media.

I talk about the importance of showing up on platforms that you enjoy creating content for, and also the importance of showing up where your audience is.

Join the 5-day Email Challenge and Grow Your Podcast Audience: https://veritysangan.com/5daychallenge

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

How to Grow Your Podcast Audience and Turn Them Into Raving Fans – Part 1 May 08, 2023

Show notes

In this first of a two-part series, I'll go over 3 ways in which you can grow your podcast audience. These include word-of-mouth marketing, understanding your audience, and creating compelling content for your podcast episodes.

Sounds straightforward, right?

But so often, when I talk to podcasters who want to grow their audience, they're missing these 3 fundamental pieces. So, let's jump in and break each one down to help you grow your podcast audience to new heights.

Join the 5-day Email Challenge to Grow Your Podcast Audience: https://veritysangan.com/5daychallenge

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Want to Start a Podcast in 2023? This is for you! May 03, 2023

Show notes

I'm thrilled to introduce you to my brand new group coaching program, The Podcast Accelerator. If you've been considering starting a podcast in 2023 but haven't taken the plunge yet, then this could be exactly what you need!

⚡️ Just imagine launching your podcast and seeing it hit the charts time and time again.

💎 Imagine booking new clients who are inspired to work with you after listening to your latest podcast episode.

🎉 Imagine taking holidays, knowing that potential guests can binge your long-form content, get to know you, learn from you, and come to trust you with your expertise. Imagine people telling you that your latest episode helped them with something in their life or business.

🔥 By creating long-form content, you're getting into somebody's world, and they're getting to know you. This helps to build your authority, and we know that people buy from people they trust. By becoming the go-to expert in your field, people will know that you're the person to talk to, to buy from, and to engage in your services.

In each group coaching session, you'll learn not just from me but from other people in the group. You'll get hot seat time with me, which means that I'll answer your questions and provide strategies tailored to your specific situation.

And as a special offer, if you act now, you can get an exclusive price for this program. Don't miss out on this opportunity! There are only 5 spaces available at this discounted price, and once they're gone, they're gone!

➡️ Find out more: https://veritysangan.com/group-coaching/

➡️ DM on Instagram: https://www.instagram.com/veritysangan/

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Why You Shouldn’t Use Zoom to Record Your Remote Episodes (and what to use instead!) May 01, 2023

Show notes

In this episode, we are delving into the world of recording interviews remotely for your podcast. After all, for most podcasters, it can be quite rare to be sat physically in the same room as your podcast guest when interviewing them for your show.

Most podcaster's go-to for recording remote interviews is Zoom. Zoom is a great platform, however, it was never designed to record and publish podcast audio. So instead, I'm recommending another platform that is 100% free and does not have the same time and audio limitations that Zoom does.

Try Zencastr for free: https://zencastr.com/

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

The One Thing You MUST Do Before Recording a New Podcast May 01, 2023

Show notes

The first step of starting off a new podcast is probably not what you think. It isn't to rush out a buy an expensive microphone, it isn't to learn some new and complicated software, and it isn't to book a load of guests for interview.

It's to clarify your concept and ensure that you have enough content ideas to actually create and produce a podcast show.

In this episode, we kick off the podcast by diving into how to define the concept of your podcast and how to initially draft out your podcast's content.

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Podcast Hosting Platforms vs Podcast Directories May 01, 2023

Show notes

Understanding the difference between a podcast host and a podcast directory is fundamental to getting your podcast listened to by as many people as possible and reaching a wider audience.

In this episode, we dive into the differences between a podcast hosting platform and a podcast directory. I'll give you tips on my preferred podcast hosting platform and also which podcast directories are a MUST to get your podcast listed on.

Try Buzzsprout: https://veritysangan.com/buzzsprout

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

How to Have a Successful Podcast – Hint; It’s Not What You Think! May 01, 2023

Show notes

In this episode we discuss what defines a successful podcast and that before you determine whether or not your podcast is successful, you must consider what success means to you.

Success can vary from getting in the charts, your podcast working well as part of a marketing sales funnel, or sharing your message with the world. It could be as simple as showing up every week or twice a month, building a community, or turning up to have fun. Success can also be making money from your podcast, but it is essential to be honest about what you define as success.

Once you know what success is to you, you can turn that into a goal and plan how to achieve it.

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices

How to Create Your Podcast Intro May 01, 2023

Show notes

In this episode, I'll be sharing some tips on creating an engaging and effective introduction for your podcast. Whether you're just starting out or looking to improve your existing intro, I've got you covered.

First things first, let's talk about music. Using copyrighted music in your intro can be a big no-no, so I suggest using a royalty-free music platform like Pond5. Choosing music that fits your branding and sets the right tone for your podcast is crucial, as it's the first thing your listeners will hear.

Another important aspect to consider is the length of your intro. Keeping it short and sweet, ideally around 30 seconds or less, is key to keeping your listeners engaged. You don't want to lose their interest before you even get to the main content!

Including a call to action in your intro can be beneficial, but be sure to keep it minimal and easy to follow. Whether it's asking your listeners to subscribe or simply encouraging them to stick around for the upcoming content, make it quick and simple.

Introducing yourself as the host and reminding your listeners which podcast they're tuning into is also important, as not everyone will start from episode one. This will help make it easier for new listeners to connect with you and your podcast.

Consider switching up your intro from time to time to keep things fresh and exciting. Having a different intro for each series or even a one-off intro for special announcements or events can add variety and keep your listeners engaged.

Links:

Free Podcast Intro Template - https://veritysangan.com/podcastintro

Pond5 - https://veritysangan.com/pond5

📧 Subscribe to the newsletter: https://veritysangan.com/newsletter

Freebies:

✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist

🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge

🙋‍♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar

Courses & Masterclasses:

🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/

🚀 The Guest Booking Blueprint -Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/

💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/

Learn more about your ad choices. Visit megaphone.fm/adchoices