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    Business

    The Koerner Office – Business Ideas and Deep Dives with Chris Koerner

    Hey, I’m Chris Koerner – serial entrepreneur, business ideas addict, and your new ADHD business ideas best friend. I’ve started 75 businesses, with 10 of them being worth 7-8+ figures. I love startup ideas!

    Want to make money, grow a business, or just start a side hustle? You’re in the right spot.

    This show covers:

    – Real-world growth hacking tips
    – Deep dives into cool business ideas and AI tools.
    – Simple business advice for small business & startups
    – Ways to make money with side hustles and home services

    – How to invest in RV parks or mobile home parks

    Sometimes I’ll chat with another entrepreneur buddy, sometimes I’ll go solo.

    I’ve built lots of companies, run multiple businesses, and made tons of mistakes (so you don’t have to).

    If you love entrepreneurship, marketing, business ideas or agency life, this show is for you.

    Let’s make you some money with cool business ideas! Find me at TKOPOD.COM

    Chris Koerner of The Koerner Office

    Advertise

    Copyright: © 2024 The Koerner Office - Business Ideas, Advice & Deep Dives

    • Apple Podcasts
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    Latest Episodes:
    The Smartest Agency Businesses to Start in 2025 (w/ True Classic CEO)⏐Ep. #219 Sep 10, 2025
    Show notes

    Check out my newsletter at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ━

    I sat down with Ryan Bartlett again, and if you haven’t already, make sure to check out the previous episode, where we talked about his story and how he started True Classic. It’s a wild ride that shows exactly how he went from a small investment to building one of the fastest-growing apparel brands out there.


    In this second part, we focused more on the agency side of things. Ryan shared what he thinks are the best service businesses to start right now, especially the ones that are still wide open and create real results for clients. We talked about smarter ways to test products, how to make your first clients say yes without needing a huge portfolio, and what separates people who actually make it in business from those who don’t. We also got into team building, identifying real impact, and why being scrappy and resourceful still wins.



    True Classic: ⁠https://www.trueclassic.com⁠


    Follow Ryan on X: ⁠https://x.com/RyanBartlett⁠



    Enjoy!

    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---



    “That’ll Never Work” — Now It’s a $270M Brand (w/ True Classic CEO)⏐Ep. #218 Sep 08, 2025
    Show notes

    Check out my newsletter at ⁠⁠⁠⁠⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠⁠⁠⁠⁠

    ━


    I sat down with Ryan Bartlett, founder of True Classic, and this one was wild. He took a $3,000 investment and turned it into a $270 million t-shirt company, all without venture funding. We broke down exactly how he pulled it off from finding product market fit to reverse engineering Facebook ads, negotiating every SaaS and 3PL deal, and turning free gifts into a growth engine. He shared the hidden power of starting with a simple agency, why CRO and email are the smartest plays right now, and how you can test 50 product ideas a month with almost no risk. We also went deep on how he uses comedy in advertising to build unforgettable brand moments and why inventory innovation is the future of ecom. Ryan even dropped a few business ideas he doesn’t have time to pursue and one of them might be yours now.True Classic: https://www.trueclassic.comFollow Ryan on X: https://x.com/RyanBartlett

    Enjoy!

    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---


    Deep Dive on $200K/Year Local Newsletter ⏐Ep. #217 Sep 05, 2025
    Show notes

    Check out my newsletter at ⁠⁠⁠⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠⁠⁠⁠

    ━

    I sat down with Jas to hear how he built Winnipeg Digest from scratch into a six-figure local media business. He broke down exactly how he grew the newsletter to over 35,000 subscribers and 73,000 social followers in just over a year, and how he monetizes through exclusive sponsorships. Jas shared his playbook on ads, open rates, subject lines, and why local newsletters are the most underrated way to build a real audience today. We also got into his new venture, Digest Lights, a Christmas lights business he launched on top of the newsletter that’s already bringing in jobs before the season starts. We talked through unit economics, sales tactics, and the bigger vision of using a local media asset as a marketing arm for other businesses.

    You can find Jas on Twitter at https://x.com/Creatingjas and check out his newsletter at https://winnipeg-digest.beehiiv.com/

    Enjoy!


    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---


    Google’s New AI Tool Is Crazy Powerful (So I Monetized It)⏐Ep. #217 Sep 03, 2025
    Show notes

    Check out my newsletter at ⁠⁠⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠⁠⁠

    Get 30 days free on HighLevel only with my link: ⁠https://www.gohighlevel.com/chriskoerner

    Outscraper – Google Maps Data Scraper (used for pulling RV parks and other businesses)🔗 https://tkopod.co/Os

    Lindy — Your AI Assistant: https://bit.ly/4mXLGqq

    ━

    In this solo episode I’m trying something a little different by turning Google’s new “Nano Banana” into a real, revenue-ready workflow. I show how I vibe-code a tiny web app in Lindy, use Nano Banana to stage or pro-grade listing photos for pennies, then pull realtor leads with Outscraper and text polished samples via HighLevel to start paid work fast. I walk through prompts, pricing ($1/photo starter), and a simple pipeline that can scale into $500/month retainers for ongoing virtual staging and revisions. Then I wrap with a clean outreach system you can copy today.

    Enjoy!


    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---



    Start This Simple Side Hustle Before Everyone Else Does⏐Ep. #216 Sep 01, 2025
    Show notes

    Check out my newsletter at ⁠⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠⁠

    ━


    I spent the last month diving deep into the booming world of mobile saunas and cold plunges, and the numbers I found were wild. Operators are pulling in $10K to $50K/month with high margins and quick payback periods, and that’s not even the craziest part. In this episode, I break down 5 real businesses in this space and rank them from good to great, with real revenue numbers, strategies, and mistakes to avoid. Then I sit down with Danny Geurink from Purely Nomadic Sauna Co. in Michigan, who’s running a one-man sauna business with 50% profit margins and some brilliant insights on customer acquisition, pricing, and operational efficiency. We talk about everything from Facebook Marketplace tactics to why wood-burning saunas win, and how he’s doing this business with his family on the side. Whether you're curious about cold plunges or looking for a seasonal business with serious upside, this one’s for you.Danny’s business: http://purelynomadicsauna.com/🧠 My 45-min Facebook Ads guide [YouTube]: https://youtu.be/uUlU5G1Nda0📺 Watch my interview with Sam from DripSauna (Ep. 84) [YouTube]: https://youtu.be/MFIzgoI5WLE


    Enjoy!


    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---


    Your First Million Might Be in One of These Ideas⏐Holdco Bros. Ep. #215 Aug 29, 2025
    Show notes

    Beehiiv is the newsletter platform I’ve used for over a year and a half because their data shows you exactly what’s working. Get 30% off three months at ⁠⁠beehiiv.com/chris⁠

    ___

    Check out my newsletter at ⁠⁠⁠⁠⁠⁠TKOPOD.com⁠⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠⁠TKOwners.com⁠⁠⁠⁠⁠⁠.

    ___



    HoldCo Bros are back! In this episode, Nik and I talk about some surprisingly profitable business ideas. We start with weddings as a service, where one guy built a $3M/year business without owning a venue. Then we get into how you could create your own Texas Snacks by reselling merch from local tourist attractions like Lambert’s Café or Big Texan Steak Ranch. We also go deep on the insane potential of Drive a Tank—an experience business that feels like real-life Call of Duty. And finally, we break down why Meta’s AI-powered ads are working better than ever and how to take advantage as a small business owner.


    Learn more about Nik here: ⁠⁠⁠⁠⁠http://linktr.ee/cofoundersnik⁠⁠⁠⁠⁠



    Share your ideas with us:

    • Nik@cofounders.com
    • Chris@cofounders.com



    Enjoy!

    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---



    You Can Build This $1M+ Business With No Tools and No Crew ⏐ Ep. #214 Aug 27, 2025
    Show notes

    Beehiiv is the newsletter platform I’ve used for over a year and a half because their data shows you exactly what’s working. Get 30% off three months at ⁠beehiiv.com/chris

    ━

    Check out my newsletter at ⁠⁠⁠⁠https://TKOPOD.com⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠https://TKOwners.com⁠⁠⁠⁠

    ━


    I sat down with Wrex Lindsay to talk about one of the best opportunities I’ve seen in a while, the subcontractor model in home performance. What makes this so interesting is you don’t need a crew, a big shop, or tons of experience to get started. You can dip your toes in with simple offers, use subs to handle the work, and still land high-ticket jobs worth $10K+. Wrex breaks down how this model can scale to $1M a year, why the timing is perfect to get into this space, and how anyone can take advantage of the opportunity.Connect with Cozy Pros on Instagram at https://instagram.com/cozypros and on Facebook at https://www.facebook.com/CozyHPS.


    Enjoy!


    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---



    This One-Person AI Business Just Became Possible ($80K/Month) +4 more ideas⏐ Ep. #213 Aug 25, 2025
    Show notes

    Check out my newsletter at ⁠⁠⁠https://TKOPOD.com⁠⁠⁠ and join my new community at ⁠⁠⁠https://TKOwners.com⁠⁠⁠


    ━


    I sat down with Cody Schneider again to break down a bunch of AI-powered business ideas you can start this week. From AI ad agencies to webinar flywheels, flight deal newsletters, and using AI to mine Reddit for business ideas like med spa lead gen, this episode is packed with automatable, scalable plays you can copy today. And at the end, Cody drops one bonus non-AI idea.


    Follow Cody here:



    Twitter/X – https://x.com/codyschneiderxx
    YouTube – https://www.youtube.com/@codyschneiderx
    Graphed – https://www.graphed.com (Cody’s AI dashboard generator that turns your data into a chat-driven dashboard in minutes)




    Enjoy!


    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠---




    Alex Hormozi Deep Dive: From Sleeping on a Gym Floor to Making $105M in One Day⏐Holdco Bros. Ep. #212 Aug 22, 2025
    Show notes

    Beehiiv is the newsletter platform I’ve used for over a year and a half because their data shows you exactly what’s working. Get 30% off three months at ⁠beehiiv.com/chris

    ___

    Check out my newsletter at ⁠⁠⁠⁠⁠TKOPOD.com⁠⁠⁠⁠⁠ and join my new community at ⁠⁠⁠⁠⁠TKOwners.com⁠⁠⁠⁠⁠.

    ___


    HoldCo Bros are back. In this episode, Nik and I break down how Alex Hormozi pulled off the biggest nonfiction book launch of all time and made $105 million in one day. We walk through his full story from sleeping on the floor of his gym to selling Gym Launch and launching Acquisition.com with Layla. We explain how the Customer Financed Acquisition model actually works, why his launch strategy is a blueprint anyone can use, and what every founder can learn from his failures, focus, and wild ability to compound over time.


    Learn more about Nik here: ⁠⁠⁠⁠http://linktr.ee/cofoundersnik⁠⁠⁠⁠



    Share your ideas with us:

    • Nik@cofounders.com
    • Chris@cofounders.com



    Enjoy!

    ---

    Watch this on YouTube instead here: ⁠⁠⁠⁠⁠tkopod.co/p-yt⁠⁠⁠⁠⁠

    Ask me a question on or off the show here: ⁠⁠⁠⁠⁠http://tkopod.co/p-ask⁠⁠⁠⁠⁠

    Learn more about me: ⁠⁠⁠⁠⁠http://tkopod.co/p-cjk⁠⁠⁠⁠⁠

    Learn about my company: ⁠⁠⁠⁠⁠http://tkopod.co/p-cof⁠⁠⁠⁠⁠

    Follow me on Twitter here: ⁠⁠⁠⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠⁠⁠⁠http://tkopod.co/p-nl⁠⁠⁠⁠⁠

    Share this podcast: ⁠⁠⁠⁠⁠http://tkopod.co/p-all⁠⁠⁠⁠⁠

    Scrape small business data: ⁠⁠⁠⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠---

    00:00 The Phenomenon of Alex Hormozi

    10:01 The Early Life and Education of Alex Hormozi

    20:05 The Turning Point: From Corporate to Entrepreneur

    29:44 Building a Business: The Gym Launch Journey

    39:46 Overcoming Adversity: Lessons from Setbacks

    49:57 The Marketing Genius Behind Hormozi's Success

    34:29 Building a Business Empire: Acquisition.com and Beyond

    39:46 The Launch Strategy: $105 Million in One Day

    47:04 Finding Your Passion: The Key to Success

    54:14 Contemplation and Action: The Balance of Decision Making



    Don’t Start a Business Until You’ve Done This First ⏐ Ep. #211 Aug 20, 2025
    Show notes

    Check out my newsletter at ⁠⁠https://TKOPOD.com⁠⁠ and join my new community at ⁠⁠https://TKOwners.com⁠⁠



    ━


    I walk you through exactly how I validate an online business idea before I ever launch it, using real data from places that actually matter. I use GummySearch, Reddit, and review sites like Captera, G2, GetApp, and TrustRadius to pull the true pain points and must haves for QuickBooks and Xero, then I run the same prompt across ChatGPT, Claude, Perplexity, and Manus to cluster the findings. The big three complaints are unreliable bank feeds, constant pricing increases, and poor customer support, while the must haves are clean invoicing, simple reconciliation, and easy cloud access with multi user collaboration. To show how fast you can move, I spin up a Carrd landing page on LazyBooks.com, wire it to Beehive for email capture, and put a simple message out for small businesses that hate bookkeeping. If you want a simpler tool built for businesses with zero to ten employees, join the LazyBooks waitlist below.


    Try PickFu and get 50% off your first poll with code TKOPOD at https://www.pickfu.com/#_r_tkopod


    30% off for three months with code CHRIS30 at checkout - https://www.beehiiv.com/chris


    https://try.carrd.co/fs12zhlc


    https://gummysearch.com/?via=chris-koerner



    Enjoy!


    ---

    Ask me a question on or off the show here: https://tkopod.co/p-ask

    Learn more about me: https://tkopod.co/p-cjk

    Learn about my company: https://tkopod.co/p-cof

    Follow me on Twitter here: https://tkopod.co/p-x

    Free weekly business ideas newsletter: https://tkopod.co/p-nl

    Share this podcast: https://tkopod.co/p-all

    Scrape small business data: https://tkopod.co/p-os

    ---



    PROMPT: Your job is to act like a research assistant with agentic browsing and scraping powers. I want you to investigate public review sites (Capterra, G2, GetApp, TrustRadius, and similar) and extract real user pain points and “can’t-live-without” features for QuickBooks (Online + Desktop) and Xero.Steps:1. Scrape reviews across multiple platforms (Capterra, G2, GetApp, TrustRadius, Reddit, app store reviews if available).2. Collect at least 200+ recent reviews (past 2 years).3. Parse and cluster feedback into two categories: - *Pain points* (things users hate, churn reasons, frustrations, broken features, cost complaints). - *Must-haves* (the specific features or outcomes users rave about and would never give up).4. For each cluster, include: - Direct sample quotes from real users (keep them short). - Frequency (# of times it appeared across reviews). - Sentiment strength (light annoyance → dealbreaker).5. Summarize into a ranked list: - Top 10 pain points across both platforms. - Top 10 must-have features across both platforms.6. Call out any hidden gems — recurring insights from smaller groups that big competitors might be missing (ex: bank-feed stability, reconciliations, multi-currency, customer support).7. Deliver a final “opportunity map” — 3–5 areas where a slimmed-down competitor could wedge in, based on high-frustration/low-satisfaction pain points paired with still-high demand for core features.Output format:- Clear tables (Pain Points, Must-Haves).- Ranked lists with numbers.- A concise final summary with the best 3–5 wedge opportunities.Make sure all insights are backed with real review data, not generic summaries.At the end of your report give me your unfiltered unbiased take on whether or not I should start this business. Be brutally honest for me, and assume I have a 10x developer on my team, because I do.


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